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Columbia Business School Professor Abby Joseph Cohen Talks Consumer Data | Bloomberg Talks

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Columbia Business School Professor Abby Joseph Cohen Talks Consumer Data | Bloomberg Talks

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307 segments

0:02

Bloomberg Audio Studios, podcasts,

0:05

radio, news.

0:07

>> People are feeling confident about the

0:09

here and now, but not so confident about

0:12

what's around the corner. And that is

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actually the similar backdrop that we're

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seeing actually play out in the markets.

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You see that in the price action, a lot

0:20

of euphoria or at least a lot of

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optimism about the short term, but a lot

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more trepidation about the long term.

0:26

Abby Joseph Cohen has seen quite a few

0:28

economic and business cycles. A

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legendary economist and financial

0:31

analyst, now a professor at the Columbia

0:33

Business School, also of course former

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partner and chief US strategist over at

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Goldman Sachs. And Abby, I do want to

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start off talking about uh what the

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market is kind of telling us because we

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talk about equities of course right now

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still camped out near record highs, but

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then you look at some of the moves that

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we've seen in Treasury yields which

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seems to suggest at least among bond

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investors that they're a little less

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sanguin about the longer term picture.

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What do we pay most attention to? What

0:58

should we?

1:00

>> Well, Roma, you've laid it out quite

1:02

well in your introductory comments. You

1:04

know, basically this is an equity market

1:07

that is being driven, at least for now,

1:09

by very favorable earnings outlook. Um,

1:12

we've had great reports and the

1:15

expectation is that many of the leading

1:17

companies will continue to be very

1:19

profitable, strong margins, strong

1:22

returns on equity. However, when we look

1:25

at the rest of the economy, things are

1:28

looking okay, but not great. And that's

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what those consumer confidence numbers

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are saying to you. You know, we

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basically see, for example, that middle

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inome consumers are not feeling all that

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great about either their own financial

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situation or perspective employment and

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wage gains. And that's something that's

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quite telling. Among the things to be

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looking at, by the way, will be a real

1:53

time metric of consumer confidence. And

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that, of course, is consumer spending.

1:58

Um, back to school sales will be

2:01

important, but let's keep in mind that

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many of the retailers are trying to

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juice up those sales by doing their

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Halloween uh uh offerings very early.

2:12

Uh, so that's something that will make

2:14

the year-on-year comparisons a little

2:16

bit difficult to read. We're also

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looking at a situation where the

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consumer balance sheet is looking more

2:24

awkward than it has in the past. We see

2:27

an uptick, for example, in subprime

2:30

borrowing for autos, for example. And

2:33

let's not forget, we're now seeing the

2:35

pinch from some of those changes that

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were made in that big omnibus bill that

2:40

was passed in January 2025. We know that

2:43

many middle inome and lower middle-

2:45

inome households have lost their medical

2:48

insurance coverage, and that of course

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says something about whether they can

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afford to be spending on other items. I

2:56

do want to go back to the consumer

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spending thing and this also gets to the

2:59

a lot of questions about uh the economic

3:02

data we get and how reliable it is uh in

3:04

the moment. I was looking through a lot

3:06

of the corporate earnings that we've had

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particularly among some of the uh folks

3:10

in the retail space. Uh and they have

3:12

not necessarily been good. I mean we're

3:14

going to talk a little bit later in the

3:15

show about Dick Sporting Goods uh which

3:17

I missed because of higher promotions

3:19

that it had to make to get people back

3:20

in the store. Last week, Walmart posted

3:23

its slowest comp sales growth in about

3:25

six years. On holding, Under Armour,

3:27

Nike, you name it. A lot of these

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companies in their most recent earnings

3:30

report seem to have suggested a choosier

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consumer and a consumer for some of them

3:35

that isn't choosing at all. Should we

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pay more attention to what we're hearing

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out of some of these companies rather

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than maybe what the official economic

3:43

data says?

3:45

>> I think it's important to look at both.

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you know those retailers that you site

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are very important because these are the

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large public companies but one of the

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things that the aggregate uh data from

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the commerce department uh picks up is

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what's happening for mom and pop

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retailers. You know what's happening for

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those retail companies that are not

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included in the market indices and those

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numbers don't look particularly good

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either. you know we see that personal

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consumption spending um is know just

4:16

about 2% 1.8% 8% that's not as robust as

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we might like. In fact, when we look at

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aggregate GDP numbers where is the vigor

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coming from a lot of it is just coming

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from business fixed investment and even

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there it's primarily equipment uh which

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is growing something on the order of 11

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or 12% on an annualized rate. Business

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fixed expenditures for structures

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buildings is actually down 4%. So this

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is an economy that is very uneven in its

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growth and the middle income, lower

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middle- inome consumers are not where

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the vigor is. Not at all.

4:57

>> Well, this is also an economy, Abby,

4:59

where we're seeing so much spending on

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the buildout of artificial intelligence

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infrastructure. How do you kind of see

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that weighing on pricing pressures and

5:10

economic growth going forward?

5:12

Well, there are so many different ways

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to to slice and dice that. I'm glad that

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you asked that question. Um first of all

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there is the accounting question that is

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very comparable to that cross holdings

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uh situation in Japan in the 1980s where

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there's the circularity uh to a lot of

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the accounting where different companies

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in the industry or related industry are

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basically borrowing and lending money to

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one another and it shows up in some

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cases as earnings uh and in other cases

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as a prospected revenue. So that's one

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thing to keep in mind. The second thing

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to keep in mind is whether there is in

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fact a a sustainability to some of what

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we are seeing particularly when it comes

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to growth in data centers uh and also

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growth in expenditures on on some of the

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chips and so on. Uh now look, I'm I'm

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not uh at all um um saying that there's

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not something very unique happening, a

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structural change as it relates to AI

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and so on. However, we also have to keep

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in mind uh that some of the spending

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that we're seeing and some of the

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accounting that we're seeing may not be

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sustainable.

6:24

>> Yeah. Talk a little bit more about that.

6:26

Is it already clear to you what sectors,

6:30

what companies are starting to become

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the winners versus the losers of this AI

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race?

6:37

>> Uh there are other people who are very

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close to this situation who have

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identified uh winners and losers. uh I

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think we look not just only at the

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companies but we also have to look at

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the geographies um which are the

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communities and which are the countries

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uh that are likely to do quite well in

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in this environment. Um you know AI uh

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has much promise to it. What we've not

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yet seen is whether there has been a

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boost in labor productivity. Uh that's

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certainly has not come through at least

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to this point. Uh maybe it's too soon.

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So that's number one. Number two, we see

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that many of the companies that have

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invested heavily as customers in AI uh

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say that they are continuing to spend uh

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but they have not yet seen uh the

7:26

benefit to themselves. So to answer your

7:29

question at this stage which is pretty

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early still when you talk about a

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technological uh innovation um that is

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hopefully uh going to have positive

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impact throughout the economy uh the

7:42

beneficiaries thus far have been the

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suppliers and the providers um and we

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have not yet seen it in terms of an

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economywide process.

7:50

>> When do you think though we'll start to

7:52

see that gap between the amount of AI

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investment and these productivity gains?

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I I feel like past cycles we've seen

7:59

this before where the spending far

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outpaces the gain the returns but

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eventually it catches up. I mean what is

8:06

the lag time uh historically? What does

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that tell us?

8:10

>> Well the most recent period of course

8:12

was the 1990s uh with the so-called TMT

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which was internet telecom media

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communications and so on. Uh and there

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the lag time was something on the order

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of 2 to 3 years. Uh we also have to keep

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in mind that the economic data uh didn't

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keep up uh because many of the economic

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statistics were tracking some of the

8:32

older companies that were not

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participating. Uh but there's some

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fascinating work going back in economic

8:39

history looking at the canals of the

8:41

1820s or or the railroads of the 1840s

8:45

and 1850s. Uh electricity generation in

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the late 19th and early 20th century and

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so on. And there very often uh the lag

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was measured in terms of many many

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years. I don't think it's going to take

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that long this time. I think we're

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looking in terms of one or two years.

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And if the heavy spending uh doesn't

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lead to uh propitious results for a

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particular company, uh one can assume

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that they will uh cut back or at least

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they'll try to rationalize uh the

9:16

spending that they've been doing in this

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category. Uh, Professor, I do want to

9:19

get your thoughts on the Jackson Hole

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uh, meeting uh, which kicks off uh, uh,

9:23

this week. Uh, Kevin Walsh's speech uh,

9:26

on Friday ostensibly about financial

9:28

innovation and payments. I assume people

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are going to be looking for something

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maybe a little bit different uh, than

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just what that headline uh, suggests.

9:35

But you started your career inside the

9:36

Federal Reserve and I am curious that

9:38

when a chair, new chair I should say,

9:40

steps up to that podium for the first

9:42

time, who who are they speaking to? Are

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they speaking to the audience in the

9:45

room? Are they speaking to the market?

9:47

Who

9:49

Uh hopefully they're speaking to all of

9:51

us. Um Mr. Walsh um as you know did not

9:54

get rave reviews from the markets uh

9:57

when he did his first uh post FOMC

10:00

meeting uh press conference. Um and the

10:04

argument at that time on the part of

10:06

many was he didn't really provide very

10:08

much information or guidance. And the

10:11

sort of guidance that the markets are

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looking for is not to be told, gee,

10:16

we're going to do this or that to

10:17

interest rates in a very specific time

10:19

frame, but at least to understand what

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the variables are that he's most

10:24

interested in looking at. And I do think

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that uh we will be hearing more of that

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if not short-term at least what he's

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looking at intermediate to long-term.

10:33

Number one. Number two, also structure.

10:36

uh he has spent a good deal of time thus

10:39

far at the Fed thinking in terms of

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whether the Fed is handling itself

10:43

appropriately when it comes to things

10:45

like communications,

10:48

regulatory oversight, data collection

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and so on. And I hope that we hear more

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of that. And the third thing too is that

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the attendees at this meeting come from

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all over the world. And I'm hoping that

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he will have an opportunity uh not just

11:03

in that public speech, but of course

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behind the scenes and private meetings

11:08

with other central bankers for them to

11:10

come to some understanding of what

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they're all looking at, what they're

11:14

concerned about uh and how they think

11:16

they can uh do uh better uh moving

11:19

forward. And when I say better, I'm

11:22

talking in terms of uh coordination,

11:24

communication, uh and also, dare I say

11:28

it, risk control. You know, one of the

11:30

things that the central bank in any

11:32

nation uh has as its responsibility is

11:35

to think about what to do if things go

11:37

wrong. Now that might be a very low

11:40

probability scenario, but it's something

11:43

that we expect central bankers to be

11:45

prepared for, not just in their own

11:47

countries, but also as they work with

11:49

one another as the Fed handles the

11:53

central banking for the world's largest

11:55

economy and largest banking system. What

11:58

Mr. Walsh tells everyone both behind the

12:01

scenes and in front of the camera in

12:03

this regard is really quite important.

12:05

>> All right, Abby, have to leave it there.

12:07

really appreciate you joining us. Abby

12:09

Joseph Cohen, of course, needs no

12:11

introduction. one of the greatest minds

12:12

uh in the world of business and finance.

Interactive Summary

The video features Abby Joseph Cohen, a renowned economist and former Goldman Sachs strategist, discussing the current state of the U.S. economy and markets. She highlights the divergence between optimistic equity markets driven by corporate earnings and more cautious real-world economic indicators, such as consumer confidence and spending patterns. Cohen also examines the ongoing artificial intelligence investment cycle, suggesting that while the long-term potential is significant, current productivity gains have yet to materialize. Finally, she offers insights into the role and communication expectations for central bankers ahead of the Jackson Hole meeting.

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