Why Big Donors Aren’t Translating to Big Success in the US Midterms | Big Take
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You've been following the money all
election season. Big picture, what makes
this midterm season different?
>> Well, there is more money than ever, and
that's true on a campaign level to
individual candidates. It's true on a
pack level, and it's true in this dark
money category as well. So far, federal
political action committees have brought
in more than $4.7 billion, according to
a Bloomberg analysis from May. Just the
top 50 mega donors have spent more
than$1.6 billion, according to a
Washington Post analysis of FEC filings
out this month. But there's also
hundreds of millions of dollars coming
from companies and industries that want
their interests represented in political
office.
There is a new corporate influence
playbook that is being honed in this
year's midterms. It was incited by
cryptos unprecedented spending in the
2024 midterm elections, especially
cutting edge industries like AI, sports
gambling. They saw the effectiveness of
crypto's playbook spending millions and
millions in favor of both Democrats and
Republicans. in order to elect friends
and oust enemies to their regulatory
agenda. And they said, "Okay, we're
going to try it out this cycle in 2026."
So, US companies have spent $517 million
on the 2026 US House and Senate races in
the last 15 months. Um, that exceeds the
record set um in 2024. But for
candidates on both sides of the aisle,
having powerful donors backing you
doesn't guarantee success.
>> The fact is that money has not proven to
be the definitive factor in winning an
election.
>> And already in some primaries, big
spending is backfiring. It's very clear
that candidates are benefiting from
attacks on their opponents that focus
on, you know, they are allied with
special interests, with corporate
interests, and they're not for the
people.
I'm Sarah Holder and this is the Big
Take from Bloomberg News. Today on the
show, how political spending is shaping
the US midterms. I'm joined by Bloomberg
corporate lobbying and influence
reporter Emily Bernbomb and wealth
reporter Amanda Gordon to talk about the
donors funding candidates behind the
scenes and what's at stake for
Republicans and Democrats.
Amanda, you've been tracking spending by
big individual donors in US midterm
races. How much money are we talking
about and how does it compare to
previous years?
>> In 2022 in the midterms, it was over a
billion uh donated by top dollars and
this year it is looking at 1.6 billion.
That's where we're at. So, we're far
ahead and we haven't even come in to
those last stretches. The fact is that
the money increases every cycle. There's
something a little bit inevitable about
it. You know, it's interesting because
some of those triedand-true donors like
Miriam Adlesen, Jeff Yas, Richard Uline,
Deborah Simon on the Democratic side,
private equity titans like Steve
Schwarzman and Mark Rowan and Paul
Singer who runs a hedge fund in New York
that they have been known as early
money. So we've seen their donations as
early as at the end of 2025 in the cycle
because that early money is very
valuable for signaling where the
interest is going to be. But at the same
time there are people who measured a
measure might be giving less. Ken
Griffin gave a huge amount over a
hundred million in one cycle and this
cycle it looks like it's going to be
less. So, uh, some Democrats are just
frustrated and they're most interested
in 2028. It's not that they don't want
the Democrats to win, but they feel that
there's enough money pouring in that
they're just on the sidelines waiting to
see what happens. And so, it'll be
interesting to see where that money
goes. And on the corporate donation
side, Emily, I want to talk about the
role that AI has played in these races
and and AI spending has played because
you've been tracking two political
action committees, both backed by
leading AI voices with different aims,
leading the future and public first
action. Emily, who's putting money
behind each of these packs, and how do
their goals differ and align? So leading
the future is backed primarily by AI
billionaires Mark Andre, Ben Horowitz
and OpenAI President Greg Brockman. So
its aim is to pass one federal standard
for regulating AI that is light touch,
businessfriendly, focused on allowing
the AI companies to continue to innovate
without excessive government
intervention. And the creation of that
pack then prompted the creation of an
opposing force that is also backed by AI
industry interests. So that is public
first started by AI safety advocates and
its biggest donors so far has been
anthropic one of the leading AI firms
that promotes statebystate regulation of
AI which allows for more intensive
standards set at the state level. So to
a lot of candidates,
they don't understand the difference
between these two super PACs. They say,
"Okay, basically both of them support AI
but have differing visions for how to
regulate it." Um,
>> and both of them are being supported by
companies and individuals, many of whom
have financial interests in AI becoming
a bigger part of society.
>> Exactly. I was really interested in the
dynamics in uh the Florida gubernatorial
race um where both super PACs spent in
favor of the leading Florida
gubernatorial candidate Byron Donald's.
Donald's was able to um give public
statements that hedged just enough. So
he said, "Yes, I believe that the
federal government should be in charge
of regulating AI, but because our
Congress is so dysfunctional, that
probably won't happen. So the states
should play a role. you can, you know,
read as much as you want into those
statements. And so, both claimed him as
an ally. Ultimately, Donald, who was
already the leading candidate, did win
the race last week. The other two
Republicans that he was running against
were much more aggressive in terms of
their visions for AI regulation,
supporting a moratorium on data center
construction, supporting um intense AI
safety guard rails. Byron Donald's was
the most business friendly candidate in
the race. So, I was talking to a
strategist who's aligned with leading
the future and they were saying um you
know in many ways the other candidates
in this Republican primary are more
aligned with the sort of AI safety
worldview but public first is a savvy
political operation and they wanted to
get behind the guy who was going to win.
The crypto industry had its own playbook
and its own spending strategy during the
last election. Is the AI industry using
a similar playbook? Yes, it's a very
similar playbook and it's it's
structured almost exactly the same in
both instances. There's a primary super
PAC and a dark money group that funnel
money into a Republican super PAC and a
Democratic super PAC. So that was
pioneered by the the crypto industry. So
they spend in favor of candidates on
both sides of the aisle without ever
mentioning the issue that they really
care about. They rarely ever mention AI
just like crypto rarely ever mentioned
crypto because to the average voter
those are not the top issues that they
are thinking about.
>> And we'll get into sort of how effective
this money has been in shaping key races
in a moment. But stepping back for a
second, what exactly is this money
paying for?
>> For the most part, it is showing up in
television advertising and digital
streaming advertising. That remains the
primary way that super PACs spend. So,
it's really important to understand
super PACs cannot give money directly to
candidates. They can only spend on their
behalf. So they are spending on TV ads,
mailers going directly to people's
homes, calls to their cell phone and to
whatever landlines are left. So for the
most part, it's advertising. That's
still the name of the game when it comes
to campaigning.
Coming up, where candidates backed by
big money are losing and what it says
about corporate influence in the
midterms and beyond.
Amanda, Emily, I want to talk about some
of the consequential primary races that
have already happened where these donors
played a role. Where have you seen the
most tangible evidence that big money
was a factor in swaying the race?
>> The race that comes to mind for me is
New York 12. Um, so that's where New
York State Assemblyman Alex Bores ran on
a pro- AI regulation platform. So he
helped to write uh New York's AI safety
legislation and in that time he made
himself an enemy of firms like Andre and
Horowits which advocate for light touch
regulation. So when Leading the Future
announced that they would spend against
Borez, they accidentally incited this
huge wave of money from AI safety
advocates. Leading the Future ultimately
spent $8 million against Borez, tying
him to things that are unpopular with
Democrats like uh immigration
enforcement. But on the other side,
ProAI safety super PACs end up spending
over 21 million in favor of Bores in
that race. Overall, it showed
>> Borz lost.
>> Bores ended up losing like have the
groups taken lessons from how that race
played out?
>> Yes. Bores lost to the man who was
always favored to win, Micah Lasher, who
is New York political veteran
essentially. And I think the lessons
learned are you can attract a lot of
cash if you run on AI safety. That
doesn't mean that you're going to win,
but it does mean that um there's
probably more votes in the AI safety
camp than the pro AI camp at this point.
And I think an overall trend of this
race is money doesn't necessarily buy
you a seat. So we also saw that with um
Haley Stevens in Michigan, another
special interest group. Apac's super
PAC, United Democracy Project spent over
$30 million. the biggest investments of
the race in favor of Haley Stevens in
the Democratic primary over Abdul Elsed
and ultimately that 30 million and
another 30 million spent in favor of
Stevens by outside interests did not win
the day. Elsaded won that primary. It
was very close, but there is this
growing backlash to outside spending in
races. is voters don't like how it feels
when corporations come into their
district and try to dictate who wins
based on issues that they don't really
care about. the race in Michigan, that
$30 million that Apac put behind Haley
Stevens, which is the most Apac has ever
spent on a single candidate according to
the Associated Press, that became a big
selling point for Abdul Elsad or a big
talking point for Elsa that his opponent
was being supported by this pro-Israel
political action group. What does that
say about, you know, Apac's influence
right now and also the way that talking
about corporate influence um has been
playing out in races this year? There
has been a breakup between Democrats and
Apac um you know, mostly in light of
Israel's response to the events of
October 7th, 2023. So, you know, you
contract popular sentiment has uh soured
on Israel and along with that there has
been an increasing skepticism of Apac
and its role in politics and whenever
Apac's super PAC decides to spend in a
race um it's almost guaranteed that the
opponent will use that as an attack line
against the person who is receiving that
support.
Another really interesting race was in
Florida. Last Tuesday, the Democratic
Socialist Angie Nixon won a primary for
the Senate race in Florida. She was
outspent 16 to1. Bloomberg reported that
she didn't run a single TV ad. She only
spent about $50,000 on digital ads, but
she still won. Is this another example
where spending did not win the day? or
does this just say more about Nixon's
strength as a candidate and the
resonance of Democratic socialist
messaging with voters? Right now,
>> the consensus I'm hearing from political
consultants is money matters, but it
doesn't buy you a seat. There's still
something to be said about what voters
in your district want, care about, how
they respond to you as a candidate. Um,
and I think that that is a really
interesting counterintuitive trend that
we are seeing come from the midterm
elections. But in some districts,
outside spending has helped candidates
win handily. And that's often when they
already had an edge. There are people
who who attract the big traditional pots
of money but their but their message is
is distinctly sort of they stand on
their own. They stand for the people as
I guess all politicians on some level
you know have to make this argument that
they are distinct and independent of the
money that's that's coming to them. I I
think we do see on the Democratic side,
people are really starting to crave that
sort of lightning in a bottle. A lot of
donors are talking to me about how
Clinton appeared on the scene and the
energy that that he attracted
>> and Obama. Yes, Bill Clinton. And
they're looking for um they're looking
for candidates like that and they want
it to be not about money. um you cannot
buy it. Uh you can try to groom it and
probably there are candidates being
groomed right now with uh some big
checks uh supporting that behind the
scenes. We might only see the real
fruits of this money, not in this
election, but you know, a few elections
from now when some of that work that's
being done comes to bear. Yeah, it seems
like one of the takeaways here that
Emily has helped us draw out is that
sometimes this money can backfire if
it's backing the wrong candidate and if
it's backing the right candidate who
already has um the energy of the
electorate behind them. Um it can make a
real difference. And just to give an
example of how really committed donors
can engage, I've heard a few stories of
people from New York going out to
Michigan in advance of the primary and
attending rallies for both Elsai and for
Stevens because they wanted to be in the
room and see what the energy was. And my
last question, you know, the big
elephant in the room here is that while
there's a lot that we do know about who
and what companies are spending on
elections and how much they're putting
behind candidates, there's also a lot of
dark money spending that is a lot harder
to track. How much is still obscured
about who is driving political donations
in the US? And as we head towards the
general where that $ 1.6 6 billion in
individual donations might only
increase. Are there any efforts to
increase transparency?
>> There definitely calls to increase
transparency and there are some people
who would like to not see any money um
being being donated because it obscures
how a candidate relates to people. The
fact is that it's very unlikely that
that would happen. One of the
counterbalances
that has been
advocated for and instituted and we did
see it work in Mam Donny's favor in New
York City's mayoral election is public
financing matching public funds so that
the
>> smaller dollar donations have more of an
impact um and and have more of a chance
to back candidates.
>> Exactly.
>> Who don't necessarily have that
corporate support. Yeah, dark money is
playing a huge role in this year's
midterms. I think that's a source of
enormous consternation, frustration,
um, and, uh, especially as corporate
interests become less and less popular
in campaign spending. It means that
special interests are probably going to
go further and further underground to
hide their spending, putting money into
dark money groups that don't have to
disclose where their funding comes from.
We are going to know less than ever
probably by the next election.
That's an an interesting outcome of
voters being more and more skeptical of
corporate donors. Um, corporate donors
will just go deeper underground.
>> Yes, exactly. And they're, you know,
it's perfectly legal for them to do it.
>> This is The Big Take from Bloomberg
News. I'm Sarah Holder. To get more from
the Big Take and unlimited access to all
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This episode of Bloomberg's The Big Take examines the evolving landscape of political campaign finance in the U.S. midterms. Reporters explore how record-breaking sums of money, including significant corporate and AI-industry spending, are influencing elections. A key takeaway is that while massive spending by Super PACs and special interests remains a powerful force, it does not guarantee victory and can sometimes trigger a backlash from voters who are increasingly skeptical of corporate influence. The discussion also highlights the rise of 'dark money' and the ongoing challenges regarding transparency in political funding.
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