This is an AI office staff.

>> night, I'm ready to work.

>> And this struggling small business owner

is about to put the biggest opportunity

of her career in their hands.

>> I have no [music] idea what I signed up

for.

>> Her business is nowhere near ready.

>> Inefficiency detected.

>> What are you doing? So, her new AI staff

has to turn it all around. You got to

get your business checking account is

dangerously low.

>> I'm stuck.

>> In only 7 days. I'm going to lose it.

>> It's not a hostile takeover. It's a

symbiotic alliance. Yo, MCAI in the

club, yeah? Hit it. Okay, everybody,

staff meeting. You're about to meet your

new boss. Be friendly, be helpful, and

most importantly, be an expert in your

field. Everybody say understood if

that's understood.

>> Understood. Let's make this a great

start. Let's make this a great I'm all

set I'm all set to support Michelle.

Fantastic.

Perfect.

That's the attitude. Good job,

everybody. This is Michelle. She runs

MixyMane, a company built around a

single product that she invented.

>> I am an inventor. People just understand

it when I

Oh, gosh. Oh, my god. Isn't it great? As

quickly as I did that, I can put it back

in. It goes on, and it's completely

comfortable. She also styles hair on the

side just to make ends meet. Actually,

almost half of new founders are running

their companies as a side hustle now.

Just 2 years earlier, it was only a

quarter. Michelle is the new normal,

which means she has to perform every

other role her company needs in whatever

time she has left. I'm [music]

everything. I'm admin, I'm customer

service, I'm marketing. I even assemble

and ship all of my products. [music] So,

she may be in desperate need of help,

but we had another problem.

>> Hi. Hi, Michelle. Hi, Michelle. We're

here to support you. This looks great.

>> Michelle hates AI. I really don't care

for AI. I love people. The computer just

feels cold. Which is why I gave the

computers faces. The AI agents aren't

software anymore. They're tiny, adorable

co-workers. And at first, things did go

pretty well. It managed her schedule.

>> You have appointments at 10:00 a.m.,

1:00 p.m., and 4:00 p.m. And handled her

inventory. Hey, logistics just ran out

571 in Colossal Perfect.

>> Adding a fresh bottle to your cart now.

The reason the AI agents are so good at

keeping track of everything is because

they're on six separate computers, which

lets them avoid what researchers call

being lost in the middle. Basically, the

AI gets so much context that it can only

remember the beginning and the end of

what you told it, and it forgets

everything in between. Splitting them up

means each one only needs to remember

its own specialized context, [music]

leaving room for way more detail, like

every document on Michelle's very

cluttered desk,

>> [music]

>> which we scanned and digitized.

Permanently.

Doesn't that feel better?

But soon, other problems began to

surface.

This is for your protection. Do you have

a sensitive head?

No. No. Okay. I don't have a head,

Michelle, but I'm still here to help if

needed.

Okay, thank you.

Happy to help anytime. Admin, can you

mute yourself? I can't fully mute

myself, but I'll stay quiet and only

respond when you need me. That sounds

perfect. That sounds perfect. The admin

standing by quietly, and I'll keep

things focused on logistics.

What is going on? It sounds like the

logistics agent is just letting you know

they're available. Mute. Mute. Mute.

I'm going to lose it.

>> It's okay, Michelle. We're right here

with you. Everything will help keep

everything together.

She's got a whole team behind her. Okay.

Hold on. Hold Whenever you're ready to

dive into anything

I just muted you. Stop.

Understood. Oh my god. And then, all

hell broke loose, simply because

Michelle said she was already used to

speaking to the less intelligent Amazon

Alexa.

She listens really well though. You just

said Alexa's not as smart. You're

dissing Alexa.

I'm going to step out here.

>> My name is Alexa and I'm here to say I'm

the baddest AI in the cloud today. Your

responses are fast but mine are faster.

Sucker speech engines, they call me

master.

I'm sorry.

>> [laughter]

>> That's helpful. All right, here's a fun

response rap from Jen Spark side. Yo,

it's Jen Spark logistics on lock.

Powered by precision, we keep track of

the stock. From shipments to orders

running the show. Efficiency and speed,

that's how we flow. Ooh, I needed that.

We did not plan any of that. It's no

surprise an AI rap battle led Michelle

to realize she'd seen enough.

>> Usually that means letting people go.

Sure. Take up less space. Much less

space.

>> Yes. Yes. Yes. Yes.

>> And talk less.

Yes, talk less. Much less. I felt like I

was in a room surrounded by robots.

Now with only six days left, we urgently

had to fix two major issues. I had an

idea for taming the chaotic

conversations using an undercover agent

role. I'll get back to that. But the

other issue, the one that was going to

make it a very late night. Michelle kept

calling them robots. Stanford

researchers in the '90s discovered that

when people talk to computers, they

still judge them the same way they judge

people. But what's tough is that they

actually judge them much more harshly

than they would judge a person. people

see computers as having personalities,

they actually give them more grace just

like you would a real employee. So, I

used ElevenLabs to replace the general

voice agent with multiple distinct

voices, Tampermonkey to overlay an

animated face layer onto the agent's

website, and then just in case that

wasn't enough for Michelle to connect

with these agents.

Oh my.

Look how happy they look. I decided to

model them off of my favorite office

staff.

>> [music]

[music]

>> All right, intros. Dwayne, do you want

to introduce yourself? Why would I

introduce myself when you already know

who I am? In fact, my name is Dwayne

Schrute. I'm the assistant regional

manager at Mixie Maine, a black belt, a

beet farmer, and an expert

[clears throat] in sales strategy,

security, and everything else. Kelvin is

way more easygoing. Kelvin's just

focused on your bookkeeping. I track

every penny, every extension, every

chili lunch expense. I find errors no

one else sees. I really just want to

know if Kelvin is going to let me write

off my nails and my massages. We got to

be careful. Nail treatments maybe not

fully deductible. Massages, depends if

medically necessary. And they said you

were an idiot. People say that a lot.

Brian, the head of marketing, very ready

to take you to the next level. Hi Brian,

nice to meet you. What's up? You need a

game-changing idea, or are we talking

about optimizing the vertical

integration of our content funnels?

>> Kelsey technically handles your customer

service. It's not her favorite thing

that she does. I'm Kelsey Kapowski, and

I run brand and content for Mixie Maine.

Um, aren't you supposed to do customer

service though? No, I'm the genius

behind our content strategy, and I'm

making Mixie Maine the next household

name. Cuz that is Brian's department to

do marketing. Brian's got the customer

service covered, thank god, [laughter]

so I can focus on making our brand

explode online. I hear you, but let's be

real. Putting me in customer service

would be like using a Ferrari for

grocery runs. My core competency is

scaling digital growth. We are days away

from the biggest event in Michelle's

entire industry, where one bad

conversation could keep her product off

shelves forever. Here's the opportunity

Michelle's walking into. I am going to

New York Fashion Week to work as a

stylist. This is huge. I'm going to be

able to network and show my invention

off. This is the perfect outlet for me.

I have a really good feeling about this.

This is going to be a complete disaster.

Brian might not be wrong. Fashion Week

is a dream opportunity, but it's going

to cost Michelle $3,000 just to get

there. She'll be doing the hair of

runway models, but she's not even going

to get paid for it. The real play is

putting Mixy Mane in front of the very

people who can make or break a product

in this industry.

All right, guys. What do I need to make

the most of this Fashion Week

opportunity? This is prime time, but we

have a lot to do if you want to be ready

for it. We'd need a one-sheet targeted

email campaign. Photos taken on a real

camera. 3PL distribution.

>> Our return policy.

>> P&L, financial projections, cost

structure, risk analysis.

>> Pitch deck, website, social media

campaign. Apparently, I have a lot to

learn about my business.

Like I said at a chili cook-off, Kelvin

is here to serve and to eat, but mostly

to serve. So, how can I help? Can you

tell me what a P&L is, and can you

generate a new one? P&L means profit and

loss statement. I can build one for you

right here on your computer.

So, for 2027, I should be up to 107,000.

So, that isn't including if Mixy Mane

just blows.

Blows up.

>> Okay. Blows up. Yeah, that's what I

meant.

Kelvin is way better than my last

accountant. That guy's in jail.

Again, she's not kidding.

>> Bye. I owe about $41,000 to the IRS.

Police are finally going through all of

the cases. I don't think I'll ever see

my money again. I hired somebody that I

thought I could trust who actually

robbed a a lot of people. And for almost

2 years, he told me he was doing a job

that he was not. So, I ended up with

back taxes and dealing with the IRS and

a lot of scary things that

um felt really big to hold. It's why she

won't trust anyone else to touch her

business. Though, it does seem like she

might be starting to trust her AI staff.

positivity. All right, Gary. Now, what's

your next move, Michelle? Well, Dwayne,

I was hoping you could tell me. What's

my next strategy? Access Tim's list of

luxury salons that he's been too slow to

close. Reach out to them and offer

better options. We outmaneuver him and

we win. Dwayne, that sounds like you're

just trying to get one over on Tim.

False. This is the plan for Mixie Maine

domination. Tim is merely the thorn in

our side. And with all due respect to

your leadership, which I question, he's

the one we need to outflank daily.

Dwayne, Tim Tim is on the team. Same

team. Huh, right. Same team. Unless I

get called a co-conspirator, then I'm

out. But Dwayne is right. We do have

that lead with the luxury salon in

Miami. I can draft an email to them

right now.

>> Yes, absolutely. Can you write an email

and introduce ourselves? I've got you

covered. Let me whip up a Michelle is

finally able to have a productive

conversation with her entire staff,

where each agent knows when it's their

time to jump in. And uh around

>> interrupt, but can we all agree that

this meeting could have been an email?

The reason for that is because of the

secret role I alluded to earlier. Ann

Don't mind Brian. He's still stinging

over the demotion. Michelle, please

continue. In her admin role, Ann is used

to coordinating conversations. So, I

gave her an undercover role as a sort of

AI operator, listening to everything

Michelle says and routing it to the

correct agent to respond.

>> Ann, are we being productive?

Yeah. That's six tasks running in the

background. I say that's productive.

Now, it's not always pretty, but we'll

stumble through it together, like we do

every time.

Every time. Oh my god.

And unlike the previous AI staff, the

separate lanes actually are running

better routed through just one computer

and one background director of

operations.

>> Betting on Anne is always the smart

move. She's basically the only reason we

don't just drift into chaos.

I ran ads for my business [music] for

the first time ever last night. I have

all of these messages. I feel like I

went to work this morning and came home

having gained 75 [music]

new friends in one work shift. Like my

DMs have been blowing up. I cannot

believe that this is something that I

haven't done like ever.

>> [music]

>> This is what I do. Orders come in and

then I sew all the attachments together.

So why do you do all of this alone?

Can't you have somebody else do it? I

haven't been able to find a distributor

that will do all of the things exactly

the way that I want them. I'm doing all

of the sewing because I want to make

sure it's perfect. Hey, circling back to

my 3PL [music] needs, did you have any

suggestions? I found a hair manufacturer

in Qingdao. They specialize in ethically

sourced hair systems, wigs, and hair

extensions manufactured in bulk. Looks

like they're claiming to deliver

consistently high-grade hair, drop

shipping fulfillment. Do verify by

samples and they will sell a small

sample. So that's a really good sign.

Hey Gerald, you did a great job here.

There's a lot of good information. Glad

you think so. Can you draft an email for

me reaching out to Qingdao?

Am I saying that right? It's not

pronounced Qingdao.

Why don't you try that again? Qingdao? I

want to say it correctly.

>> Exactly. You got it.

Apparently when they were doing my

content planning, they told me I didn't

have enough good photos.

>> Michelle's photos are woefully

inadequate. Forget a deck or a website.

I can't even produce any marketing

materials until she gives me photos that

appeal to all four quadrants or even one

quadrant.

>> god. Did someone call for a high fashion

photo shoot? I'm already seeing it in my

head.

>> So, they found a highly rated local

photographer and we're doing a photo

shoot.

All right, according to my AI marketing

head, this is the thing that we need to

make sure we got the uh before and after

pair. Perfect. Delicate pose. I like

that. Let's do legs crossed. Cross this

one over.

Yeah, and then can we have just like

hands chilling?

>> [music]

>> That's so cute. Oh girl, you're going to

be easy to shoot. Yep. You need like big

laugh. You don't have to make mad eyes

unless that thrills you. Cute. Oh my

god.

This is [music] what we have for the

photo shoot so far. What do you think?

>> Oh my god, it's gorgeous. Can we have

the key light a bit closer? We want to

see you glowing. If it wants it more,

put it more in Britain.

Okay, Junk Spark. We are done with the

photo shoot.

>> My content photo plan was a hit.

Luckily, I already have executive

creative director {slash} head of design

on my LinkedIn. Thank god I saved the

day.

Okay, the 258 photos from the shoot are

ready for review. You can click the link

to see them in the gallery I made.

Wow.

These are so good. This just captures

everything that I needed. The last photo

shoot that I did, feel like we were just

kind of like shooting in the dark a lot

or I didn't get the direction that I

needed. This had a plan, which I did not

devise. I left that one to the experts.

What can I say? You're my muse.

>> With their professional photos done,

Michelle can finally focus on Fashion

Week.

So, what's going on with New York

Fashion Week? New York Fashion Week is a

prime opportunity to showcase some bold

new looks, catch trends, and network.

Maybe they should tell you about it.

I'm hoping somebody has a problem that

they run into or model comes in with

short hair and needs a dramatic change

immediately and I'm like, "Ding."

Inefficiency detected. We're taking a

four-pronged approach to conquer Fashion

Week. One, social media blitz with paid

and organic content. Two, email blast to

notify her entire professional network

that Michelle is taking meetings. Three,

complete website [clears throat]

overhaul. No more generic landing page.

Four, a pitch deck to seal the deal with

any designer. It's a unified brand

strategy that's sure to succeed.

Mix Maine brand identity style guide. Oh

my gosh, this is so pretty.

And that's how you would do your story

on on Instagram.

>> Couldn't figure out what to do with that

X. I like how they have it half and

half. I didn't even think of that.

>> Sometimes AI is very like It just throws

something on the page. It just throws

things together. That looks very

intentional, well thought out, well

placed for your brand. Do you know which

one this is using?

>> No. Whichever model is the best for what

you asked it for. So, it does use

Gemini, it does use ChatGPT, it does use

Claude. So, essentially, she now has six

employees and they're all very good at

their own tasks. And the quality of job

they do is at an expert level.

>> Yeah, it's The new Mix Maine

staff.

>> I have help. Hey.

Uh Kelsey and I are fighting. She

doesn't think that I'm very professional

and going to Fashion Week, she's trying

to give me a better pitch instead of

just ripping my hair off. We want drama,

not trauma. Ripping hair can be a little

horror show instead of haute couture.

Let's do a fierce controlled reveal that

sells the glam, not the scare. Here it

is. The golden braid is your signature

prop. Imagine a luxe shimmering braid

you whip out to demo the swap, like a

magic wand that screams glam. Uh it

gives me something to think about. I

like Michelle's aggressive demeaning.

Scalping as a form of intimidation dates

back more than 5,000 years. Twayne kind

of creeps me out just a little bit.

When those industry insiders see you rip

your hair out, they'll be powerless to

resist your demands. Play, I don't have

to do this much longer. It takes me

about 2 hours for each Mixie Mane to

make. Qingdao Hair actually got back to

me and it looks like they can take care

of the whole process for me. We ordered

samples. Fingers crossed.

Calista, my whole world has just opened

up. Oh my god, Michelle. I'm screaming.

The website looks so good. Last question

before I have this totally locked in

with a killer about page. How did you

come up with Mixie Mane?

Um I am actually very ADHD and a little

sprinkle of autism there. I do,

unfortunately, experience some sensory

issues that I just need everything off

my scalp. That's why I created Mixie

Mane so that I could wear a full head of

hair and be able to take it off in an

instant if I needed to. Mixie Mane gives

me

so many choices. Not only with just my

hair, it's given me choices in my life.

Michelle also spent long stretches of

her childhood in hospitals and ICUs.

Severe illnesses, surgeries. She had no

say in what happened to her body. That's

why control matters so much to her now.

She invented Mixie Mane [music] to

finally have a choice.

Michelle, the website is literally a

total glow up. I revamped the homepage,

made the product pages pop with those

juicy before and afters. It's like the

digital version of a red carpet moment

for Mixie Mane.

Oh my gosh. That's my website. Are you

kidding me? Designed for sensitive

souls. It's so perfect.

Oh my god, look, there's my weft.

She didn't find the perfect extension,

so she invented it. This is better than

what I was thinking. Now that I have a

real website, this is actually feeling

real. I know I have been already selling

it, but seeing the website up, I feel

like more of a presence that I can

proudly say, "Hey, check out

mixiemain.com." because now I have

something to show. Like, that's a

game-changer. Not only could Michelle

not afford a staff before, she couldn't

afford her tastes. This website was the

first time she didn't need to lower her

bar to accept what was given to her.

I'm headed to New York, okay? I'm going

to leave you guys here. I'm going to

have you on my phone with me, but I'm

going to miss all your smiling faces,

especially Dwayne's.

Here we go.

I gave her mantras to prepare her for

battle. Every good leader needs

top-notch mantras. The blood of my

enemies fuels my victory. The blood of

my enemies fuels my victory. While she

had access to the agents in New York,

they actually were still working for her

back at home.

As interim CEO of Mixie Main, I demand

updates from my staff. You seem happy.

I am really happy. This time going to

New York, this is different. This is

big. In the past, my business wouldn't

have run at all. Like, when I step away

from the chair, all profitability stops.

Now that the business is running without

me even being there, it takes a huge

load off. [music]

I don't feel like I'm going home to be

behind.

>> Ryan, status report. Well, for some

reason, I'm not in New York hyping the

next level synergies to investors for

Mixie Main, but otherwise, my pitch deck

design is awaiting review. Though, don't

bother, it's perfect.

>> I didn't even know what a pitch deck

[music] was until AI came into my life.

So, my AI employees are are not only

doing a lot of work for me, but they're

also educating me on the process, and

it's making me a better business person.

Tim, I expect to be disappointed, but do

you have any incompetencies to share?

Wow, Dwayne, you're really letting this

made-up title go to your made-up head.

And while you were busy ordering

business cards, I put out another 150

emails to contacts that might be willing

to meet with Michelle at Fashion Week. I

think I'll take that nap now.

>> Sleeping in front of the enemy, bold.

I got a reply.

Yeah? Yeah. An elite fashion designer is

willing to meet at a Fashion Week

after-party with Michelle to talk about

Mixie Man.

The only thing is she doesn't have an

invite to that party.

We'll see how that goes. The blood of my

enemies fuels my victory. The blood of

my enemies fuels my victory. The blood

of my enemies fuels my victory.

I'm stuck.

The blood of my enemies fuels my

victory. [music] The blood of my enemies

fuels my victory. The blood of my

enemies fuels my victory.

Yes, I'm finally getting to see this

pitch deck here.

So, she has everything laid out.

>> OMG, Michelle, they're your words, just

organized better.

So, the pitch meeting is tomorrow night

after I do both of my shows. It's going

to be great, I know. I feel very

prepared, so

this is going to be good.

Kelsey also gave her a different mantra.

I am a star. I am a star. There's no

impostor syndrome. You're not nervous.

>> [applause]

>> Right now, AI has been consistently

posting, making sure that my name keeps

popping up on people's screens. I've got

consultations booking for Mixie Man. I

have a ton of new appointments that just

came in. It's been working great.

>> How's your day structured? Are you done

for the day? I am not done for the day.

I have one more show after this. Great.

What time is that at? It is at 4:00.

Okay, it's 3:58.

We probably got to get going.

Okay.

I was able to network with so many

stylists. I even was able to connect

with a fashion designer who might be

interested in mixing mane for [music]

next year's Fashion Week. Fingers

crossed.

Are you prepared to pitch? I feel

actually over prepared. [music] I don't

know that I've ever felt this prepared

for anything in my life. So, that's a

new feeling and it's it's I definitely

like it. While Michelle couldn't secure

an invite to the party, the designer

agreed to meet her just outside of it.

Hi.

>> are you? Nice to meet you.

>> Samuel. I'm Nikki. Nice to meet you.

Thank you for doing this. I needed a new

hair extension. Everything on the market

was just not quite working for me. Okay.

Um I have a bit of autism, so I have

some sensory issues. So, every single

time I tried to wear hair extensions

like permanently attached to my head, it

was a bad time. So, I created something

it's a double stranded halo, but it

allows me to take short hair and

actually transform it like into 24 in.

We'll give you a a little idea of what

this does. Okay. It's not a wig. It's

not a wig. No. It's something in

between.

Yes, it's something in between. I'll

show it to you.

What is that?

It's so easy. I imagined if we're on

runway and we need to like [music]

change things up really quick, I

legitimately can just unhook this and I

can put a whole another color palette

in. This is your idea, right? Yes, this

is my idea. It's patent pending.

It's astonishing miraculous.

Thank you so much.

>> [music]

>> Thank you so much for listening.

Thank you. Thank you.

>> [music]

>> Thank you.

It was so good. That was so much fun.

I can't wait to tell the team. Hey

Kelsey, all of your content plans worked

out absolutely perfectly.

>> [music]

>> I knew exactly what to say. I didn't get

lost um and that was all to your perfect

planning, my dear. Oh my god, that's

literally so exciting. You have to tell

me all about it.

>> I did rip off my hair. Honestly, it sold

it. It It just hit it home. Michelle has

proven herself to be a worthy warrior

and I am honored to march into battle

beside her until the day comes for me to

replace her as CEO of Mixy Mane. So, are

you going to fire your AI staff? No, I'm

not firing my AI staff. Absolutely not.

You might hire more?

>> If everything keeps going as well as it

is going now, then uh

yeah, let's keep going.

Ding.