The AI Bubble… We Need to Talk
524 segments
Right now, half of the internet's
screaming that AI is the biggest bubble
in history. The other half screaming
that it's the biggest breakthrough since
sliced bread. And honestly, I avoided
making this video for a long time,
mostly because AI is the only thing
anyone talks about anymore. But the
longer this debate spiraled, the clearer
it got to me that both sides were
arguing about the wrong thing entirely.
It's reached a point where I felt like I
couldn't just sit back and watch
anymore. So here we are. Because the
uncomfortable truth is that it doesn't
matter which half of the internet is
right. Both of them are watching the
wrong thing entirely. They're missing
what's hiding in plain sight. Everyone
in this fight is arguing about the same
thing. User growth, adoption, revenue,
how many people are using this stuff.
They're all just arguing about demand.
But demand is also the side of the coin
that can lie to you. It's noisy, it's
narrative driven, and it's a story that
changes depending on who's telling it
and what they're trying to sell you. But
every coin has two sides, and the other
side, the one nobody's talking about, is
the side that paints a much better
picture of what's actually unfolding.
It's what the world's best investors
have quietly used to track financial
bubbles for more than 200 years. And it
starts by looking at the other side of
the coin, supply. Because demand can be
faked, and we'll get more into exactly
how that happens a bit later. But you
can't fake supply. Supply takes real
capital committed up front, and it tells
the real story of what's happening. This
year alone, the biggest tech companies
in the world are on track to spend
around 725 billion dollars on artificial
intelligence. And when most people hear
a number like that, they usually just
scroll right past it without ever
stopping to picture how much money that
actually is. Because 725 billion dollars
isn't just a big number. It's an almost
incomprehensible amount of money. To put
it into perspective, if you spent 1
million dollars every single day
starting from the day Jesus was born,
all the way through the fall of the
Roman Empire, the Middle Ages, the
Renaissance, both World Wars, and all
the way up to today, you still wouldn't
have spent as much as Big Tech is
projected to spend in AI in just this
year. It breaks down to roughly $2
billion a day, $83 million an hour, or
about $23,000 every second. In just the
time you've spent watching this video,
Big Tech has already spent more than $3
million on artificial intelligence.
We've never seen a bubble of this size
before, but as Mark Twain put it,
history doesn't repeat itself, but it
often rhymes. And what we're seeing
right now is very familiar. The real
question isn't whether AI is going to
change the world That part doesn't
actually really matter. Financial
bubbles aren't required to be built on
bad technology. In fact, most of the
time, it's the opposite. ResearchGate
looked at 175 years of major
breakthroughs from 1825 to 2000 that
included innovations like the
television, the automobile, and the
internet. And they found that 37 of the
51 major breakthroughs in technology
triggered a massive speculative
financial bubble. As billionaire
investor George Soros said, "Stock
market bubbles don't grow out of thin
air. They have a solid basis in reality,
but reality is distorted by a
misconception." If you look throughout
history, it's the same pattern repeating
itself over and over, and it always ends
the same way, which is why the best
investors have stopped watching the
demand side and started watching the
supply side. Because when you follow the
paper trail, you get to the truth. It
starts with a framework that is rooted
in some of the oldest ideas in economics
going all the way back to Adam Smith in
the 1700s. "The increase of stock, which
raises wages, tends to lower profit.
When the stocks of many rich merchants
are turned into the same trade, their
mutual competition naturally tends to
lower its profit. And when there is a
like increase of stock in all the
different trades carried on in the same
society, the same competition must
produce the same effect in them all."
When Adam Smith says stock, he is
referring to capital and productive
assets. So, translate this out of 1700s
powdered wig talk, and what Adam Smith
is really saying is that money naturally
flows into industries where there are
perceived high returns, which means more
competition enters, which ultimately
drives returns down for everyone in the
industry. And this idea has been
modernized and expanded upon into a
framework with a new name, the capital
cycle theory. It ignores the noise
involved with demand and just focuses on
what actually matters, the capital
flowing through the supply side of an
industry. And after I explain how it
works, you'll start to notice the same
patterns repeating across stock market
bubbles throughout history. The capital
cycle moves through an industry in four
steps. First, the flood. A new
technology shows up, the returns look
sexy, and capital comes pouring in to
chase them. Step two is the boom. Money
keeps pouring in, competitors pile in
faster than the demand can grow, and the
more everyone builds, the more the
returns start to slip. Step three, the
collapse. All that new supply finally
crushes the very returns that attracted
it in the first place. Prices fall,
companies fail, the industry
consolidates, and a lot of people lose a
lot of money. And finally, the
inheritance. This is where the real
money gets made. Capital flees the
industry, the builders go bankrupt, and
somebody walks into the wreckage, buys
the assets for pennies on the dollar,
and collects the value the original
builders in the industry paid for.
That's the capital cycle theory. The
idea is simple, returns are driven by
supply, not demand. The best
opportunities show up where capital is
fleeing, the worst where it's flooding
in. And if you go back through history,
you'll see the capital cycle showing up
again and again. But before I show you,
here's Oaktree Capital co-founder and
billionaire investor Howard Marks
breaking down how history repeats itself
in the markets.
>> Most people ignore history.
Most booms
and I you know, I've I've probably lived
through about a half a dozen real booms
uh in my 50 years in the business um
are usually about something new.
And
the internet in '99, the Nifty 50, Xerox
in '69, whatever it might be, subprime
mortgage securities.
>> [snorts]
>> And
the people who get excited about it, who
who who cotton to it, who uh
are uh intoxicated by the positives and
willing to ignore the negatives,
um
if you if you say to them, you know,
well, that kind of that happened 20 and
40 years ago and and it it ended badly,
what they say is use the four worst
words in the world.
It's different this time.
Uh the rules of the past don't apply.
The You know, if
Yes, the average PE ratio historically
has been 16, but now it's 32 and that's
okay because the internet has changed
the world.
>> So, let's rewind to one of the earliest
examples of the capital cycle theory
playing out from start to finish. Take
yourself back to the 1830s. The first
Industrial Revolution is in full swing
in Britain. Mines and factories need to
move coal and iron faster than
horse-drawn wagons allow them to. Then
new railway technology shows up and
changes everything. And where excitement
is, the money follows. This is the
flood. Capital poured into anything with
the word railway attached to it. And not
just from bankers, shopkeepers,
clergymen, widows, all of them piled
into railway stocks because nobody
wanted to be the one who missed out on
getting rich. At its peak, railway
investment hit around 7% of the entire
British economy. In a single year,
Parliament passed 272 separate acts just
to authorize new lines. Then came the
boom. Companies stopped building the
railways the country needed and started
building whatever they thought would
push their share price up. Routes got
duplicated. Lines got run out to
villages that would never fill a single
train. Then a reality check came when
the new lines were bringing in only
about a quarter of the revenue investors
had been promised. And once that was
undeniable, the math caught up all at
once. By 1850, the collapse was in full
effect and the British railway index saw
its shares being worth less than half
their peak. Fortunes that had felt
permanent were simply gone. And then the
last step, the inheritance. The original
investors got wiped out, but the rails
they had bankrupted themselves laying
were still sitting in the ground. Over
the following decades, that network
became the backbone of the entire
British industrial economy, and the
people who got rich were the ones who
scooped those assets up for pennies
after the bubble burst. That's the
capital cycle from start to finish.
Flood, boom, collapse, inheritance.
Money flooded toward the shiniest new
industry, certain that's where the best
returns were, until all the competition
led to oversupply, returns getting
crushed, and the people who supplied the
boom were destroyed by the very supply
they created. While the value they paid
for was left for whoever showed up after
the crash to snag for a great price. But
while the top hats and mutton chops make
it easy to dismiss all this as a
Victorian problem we would never fall
victim to now, that couldn't be farther
from the truth. Jump all the way to the
late 90s, and we can see the same cycle
play out again. After the US rewrote its
telecom laws in 1996, the flood poured
into fiber optic cable. Carriers buried
more than $500 billion of it, around 80
million miles, across the country and
under the oceans. But then the hype
started to fade, and reality caught up.
Around 85% of all that fiber sat in the
ground completely unused. Bandwidth
prices fell about 90%. The Nasdaq fell
more than 70%, and Corning, one of the
largest fiber makers in the world,
watched its stock go from over $100 a
share to about a dollar. And funny
enough, Corning over the past year has
become one of the hottest names in AI
right now, and their stock chart looks
awfully similar today as it did back in
the early 2000s. If we fast forward
another decade, we see the pattern play
out again in oil. Innovations in
fracking unlocked massive, previously
inaccessible reserves. Capital flooded
in. Drillers came chasing all at once.
US oil production roughly doubled, and
the US became the largest oil producer
on Earth. And then the supply blew
straight past the demand. Between 2014
and 2016, the price of oil collapsed
from over $100 a barrel to about 30.
More than 200 North American oil and gas
companies went bankrupt. The borrowers
drowned and the cheap energy they left
behind got picked up at a steep
discount. So, railway mania in the
1840s, fiber optic cable in the late
90s, and shale just over a decade ago.
Three different centuries, three
different technologies, three completely
different industries. Nothing in common
except one thing, the exact same cycle
playing out underneath all of it. Which
brings us to the biggest one yet, the
one our entire economy is currently
clinging on to for dear life, artificial
intelligence. This is the one that
matters the most because when the other
three collapsed, they took down some
investors and a couple of industries.
But artificial intelligence right now is
holding up the entire economy. Before we
get into just how big this AI thing has
actually become, a quick pause. Because
a lot of what I've covered so far comes
down to one pattern. The people building
the supply are the ones taking the risk,
the factories, the infrastructure, the
capital. They spend first and hope
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how the entire United States economy has
quietly become dependent on one massive
bet. A Harvard economist named Jason
Furman ran the numbers, and in the first
half of 2025, he found that investment
in information processing equipment and
software, which is the AI buildout, was
only about 4% of GDP, but it accounted
for roughly 92% of all the growth in the
US economy. So, if you strip the AI
buildout from the equation, the US
economy only grew at about 1/10 of 1%.
So, where does AI sit inside the capital
cycle? Well, the money is still pouring
in, but if you look closely, there are
cracks starting to show. Remember when I
said you can fake demand and that we'd
come back to it? This is us coming back
to it. In the '90s, they fake demand
with a story. WorldCom stood up and said
internet traffic was doubling every 100
days, and the whole industry ran with a
number that was never real. This time,
they're not faking it with a story,
they're faking it with money. You've
probably seen this chart that looks like
a circuit board. Every name on it is one
of the biggest companies in AI, and
every arrow is money moving between
them. A purchase here, an investment
there, a loan over there. And if you
follow almost any arrow, it loops back
to one place. Nvidia funds OpenAI.
OpenAI pays Oracle. Oracle buys Nvidia
chips. The money makes its rounds
throughout the industry and eventually
comes home to Nvidia, and every time it
passes a hand, it gets counted again as
somebody's brand new demand. So, a lot
of what looks like a booming market is
really just the same money going around
in a circle. If this sounds familiar, it
should. The fiber bubble ran the same
trick. Equipment makers like Lucent and
Nortel lent their own customers the
money to buy their gear, then booked it
as revenue. Activist hedge fund and
alternative asset manager Buxton
Helmsley clocked this immediately. They
noted that vendor financing did not
merely add risk at the margin. It
manufactured the appearance of end
demand. Equipment sold to customers who
could pay only because the seller had
financed them was recognized as revenue,
validated growth narratives, and
supported valuations until the moment
the sellers could no longer extend
credit. So, that circle can do a lot. It
can manufacture demand, prop up revenue,
and keep the chips moving. But, there's
one thing it can't do. It can't escape
the ideas Adam Smith laid out about
money chasing high returns, competition
entering, and returns getting compressed
for everyone. And the best place to look
for returns slipping is in the eye of
the storm, OpenAI. Two years ago, OpenAI
basically was AI. ChatGPT had no real
competition. Then everyone showed up,
Google, Anthropic, Meta, xAI, a dozen
others, all selling more or less the
same thing. It's the boom arriving,
right on schedule. Then last year,
OpenAI's financials leaked. For the
first time, we could see what that
competition did to the hottest company
in the world, and it's ugly. OpenAI lost
38 and 1/2 billion dollars in 2025,
nearly eight times its loss the year
before. But, the real story for OpenAI
isn't just in the headline number. It's
buried a few lines down. When you look
at what OpenAI had to spend on sales and
marketing, it jumped more than 400% in a
single year to 5.7 billion dollars.
That's 44% of their entire revenue spent
just to keep people using the product.
That's the cost of the boom. The returns
are falling, exactly the way they fell
for railways, for fiber, and for shale,
which means you already know what comes
next. And we're already seeing early
signals of it throughout the industry.
In early June, a chip maker called
Broadcom beat its earnings, but guided
its AI sales for the next quarter a few
hundred million dollars light. For a
company worth nearly 2 trillion dollars,
that should barely move the needle. But
following that news, about 300 billion
dollars of its market value vanished in
a single session. One of the biggest
single day losses in Wall Street history
over what amounts to a rounding error
for a company of Broadcom's size. That's
the tell. When a few hundred million in
soft guidance can erase 300 billion
dollars in a day, you're not looking at
a healthy market. You're looking at one
priced for perfection, where being even
slightly less than perfect costs you
more than a quarter of a trillion
dollars. There's an old line in
business. The pioneers get the arrows
and the settlers get the land. It means
the first companies into a new market
take the hits, the risk, the losses, and
the resistance. Then the later arrivals
walk in after everything has stabilized,
the dust has settled, and quietly take
the prize without ever taking the
arrows. You've watched this happen in
front of your eyes for your whole life,
whether you realize it or not. Take
search. In the mid-90s, AltaVista,
Lycos, and Excite were the pioneers.
They spent millions building the first
web crawlers and teaching the world what
a search engine even was. Then they
buried their pages in news, email, and
banner ads chasing revenue to pay for it
all and let the actual search product
decay. Then Google walked in, didn't
repeat their mistakes, and took the
land. Or ride share. Before Uber and
Lyft, a company called Sidecar spent its
life getting sued by cities and blocked
by taxi commissions fighting the legal
battles that made the model possible.
And while it was stuck in court bleeding
cash, Uber and Lyft copied the model,
raised billions, and took over the world
on the foundation Sidecar had built.
There's countless other examples of
this. It's the capital cycle theory. The
first movers flood in, prove the market,
and pay for it with everything they
have, then eventually get taken down by
the arrows. The supply they built gets
left behind for the settlers, where the
second movers walk in and inherit it for
pennies on the dollar. Which brings us
all the way back to where we started.
Everyone is staring at one side of the
coin, the demand side, screaming about
whether it's real. And it's easy to see
why. The demand side is loud, it's a
story, and a story is what gets clicked.
Traditional financial media will keep
you locked on that side for exactly that
reason. But in finance, the side that
actually decides what happens is never
the loud one. It's the quiet mechanics
underneath that drive everything. If you
want to track that side instead of just
following the noise in traditional
media, hit subscribe. Once you
understand the cycle of how capital
flows through industries, the whole
fight everyone is having online looks
like the wrong fight. Bubble or not was
never the right question. The question
was always who floods in, who drowns,
and who inherits. Once you start asking
the real questions, you start getting to
the real answers.
>> [music]
Ask follow-up questions or revisit key timestamps.
The video analyzes the current AI market by applying the 'capital cycle theory,' which focuses on supply-side investment rather than demand-side hype. It highlights how massive capital expenditures in AI resemble historical bubbles like the 19th-century railway boom, the 1990s fiber-optic craze, and the shale energy rush. The creator argues that while demand is often noisy and potentially manufactured through circular financing, the capital cycle (flood, boom, collapse, and inheritance) provides a clearer, more objective framework for understanding how industries evolve and why early pioneers often fail despite building the foundation for future success.
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