Kara Swisher: Tech Bros, Body Hacking, and the Wellness Industrial Complex | Prof G Conversations
1522 segments
bifrocate or tricate some of the efforts
that these tech bros quite frankly they
just look like they're in shitty shape.
you get, you know, rich or or master of
the universe and you master everything
else, but you can't master your body and
it takes work. And at the same time, you
know, during co you had Elon talking
about meat sacks and how we've got to
get rid of meat sacks. To me, a lot of
the optimization was was spending
enormous amounts of time not on the real
point of life, which was to enjoy
friends and family, which I think you've
really moved towards and talk about in
your book, right? The idea of lack of
isolation.
Hera has a special or a limited series
on CNN which I got to be honest I really
I was I was surprised to the upside. I
went to the premiere in New York and uh
I'll let Cara explain it but first off
maybe just to set the table here Cara
what was the genesis or the motivation
for this? Why choose longevity and why
now and why you? Well, largely you
because I want you to live forever. But
no, no, you're not a small part of it.
You're one of the type of people that I
had been hearing a lot from and well
before you. A lot of the tech guys had
been talking constantly about their
health and bodies, but not their health
in in hacking themselves. Like that was
one of their big topics after they made
money. And they were whether it was
Soylent if you remember um or it was uh
intermittent fasting or various
psychedelic drugs they were always on to
something to sort of optimize and the
word you know that's not a new thing
optimization of health but it sort of
got very loud for me and then you
started to see tech guys like Jeff Bezos
and others try to alter their bodies
right like very significantly
um from where they were Mark Zuckerber
was another one. Uh there's a bunch.
There's just like one after the other I
see someone I'm like who are you? And it
was either through getting very thin or
getting very fit like but fit to the
point of like it was a lot there was a
lot happening and so and then they
talked about this and then Larry Ellison
um invested quite a lot in an institute
anti-aging institute and then all the
others Sam Alman Bezos uh Zuckerberg
they all invested in these health
things. um even more so than it had done
before because other Google and
Microsoft had been there previously. Um,
so it just was interesting to me and at
the same time I was really interested in
seeing what really works, right? Because
there's so much hype online for whatever
blank of the week, right? Essentially,
which you love to like talk about. Um,
and so, so I was really like, what's
real, what's not, and then lastly, all
this stuff around, as you have, you
really inspire GLP-1s, mRNA vaccines,
gene editing. There's some real stuff
happening here. So, there's some reality
and then some ridiculous nonsense. And
it was perfect for me.
>> I was bifrocate or triate some of the
efforts of these tech bros. I would
describe what some of the Google guys or
some of the peptide craze of some of the
tech bros who quite frankly they just
look like they're in shitty shape. I
wouldn't want to see them with their
shirt off. And then what Bezos is doing
and I would say that Bezos is optimizing
for sex. Men hit a midlife crisis. Maybe
they worked very hard or didn't have a
lot of attention from women, feel like
they're running out of kind of runway
and then take human growth hormone as
I'm pretty sure Bezos does and creatine
and in the gym every day or steroids and
get enormous uh believing that that is
part of strength, masculinity, makes
them look makes them more likely to be
attractive to the opposite sex. Did you
discern between the two and notice any
any kind of differences? Yeah, because
there's very serious efforts happening
at the same time, right? But I think
they're very I don't know, cognizant of
mortality in a way that's graspy um as
opposed to someone like Steve Jobs who
actually gave that famous speech about
mortality being important, you know, and
it was such a shift and I could see like
you get, you know, rich or or master of
the universe and you master everything
else, but you can't master your body and
it takes work to do so. And I think you
really inspired me when you said you you
say this a lot, but I think it's a
really cool thing is biology is
undefeated. Um, and I know it's a it's
like three words, but it's kind of says
it all, right? And at the same time, you
know, during COVID, you had Elon talking
about meat sacks and how we've got to
get rid of meat sacks, which is our
which is a a reference to your body. It
was from a it was from a science fiction
radio play um which he is very deep into
science fiction. Um, and they all are in
a way. And you know Ellison was really
the first to fund those fund those
various institutes and everything and
some of them are very good practices
right like some of them the eating the
the the the and stuff like that but it
became more an obsession when you got to
like then you add on online nonsense a
lot of it not all of it um but like all
these influencers just the way they
influence everything else political or
whatever we're giving this advice that
was okay but some of It wasn't and you
know you had a Peter Aia or and I know
you like and Huberman um who's coming
out with a book soon but to me a lot of
the optimization was was spending
enormous amounts of time not on the real
point of life which was to enjoy friends
and family which I think you've really
moved towards and talk about in your
book right the idea of lack of
isolation. Um, and then lastly, the
online stuff, especially around chat
bots, is so unhealthy. And that's
another area I've talked about a lot and
so have you is the isolation of young
men, the the the delletterious mental
effects of a lot of this stuff, which
actually have real health implications.
>> In the first episode, which you screened
for us last Thursday night,
>> you're in number two, just so you know.
Scott and I take a sound.
>> Oh my god. Um, the
>> plat spoiler, he falls asleep.
>> There you go. You interviewed and spent
time with Brian Johnson, who's arguably
one of the most famous I'm going to live
forever guys who sold somebody to
>> pay. Don't die. He's very particular
about his wording.
>> Oh, he's not going to die. And it feels
like it can be reversed. Is trying to
cheat, find a cheat code, if you will,
spends a great deal of money, tries
everything, tracks it pretty
meticulously. You have great intuition
when it comes to people. After spending
time with him, you know, you're raising
young men. What was your take on him?
like how did he get here? Do you what
what were your observations around him
as a person and how that led to him
doing this now?
>> Well, you know, I had him at code in two
you may have been there in 2017. I'm not
sure you were there or not, but one of
my last codes I had him in. He had sold
whatever his company was a was a payment
type of company and he made I think $800
million some enormous amount and he was
in the Mormon church and he had a break
with the church I believe um and then
had some depression problems and he
started studying the brain itself right
and and he was the first person to talk
about the uses of AI and the possible
good and bad elements of AOI um AI and
he was talking about brain cognition. So
he came and gave which I I it was an
admirable speech if you go look at it.
He looked fit but normal I guess and you
know not overboard. Um and he was
talking about the need for you know he
had depression very serious 10-year
depression. He talked about that. Um and
it was a really I remember thinking this
was a wonderful speech and very humble
actually. And then he shows up next as
he calls himself like some, you know,
crazy Patrick Baitman [ __ ]
right? Like narcissistic [ __ ]
That that's his description um of what
people think of him. And it started to
be this um it went from being fit and
healthy and having um trying to deal
with your depression to something
entirely different. And so he decided he
was an experiment of one. And as you I
mean I'm not as all the doctors tell me
that's pointless. It's like we now know
what keeps Brian Johnson alive longer
but not it will not have much
application to the general population.
And so it was narcissistic even though
he denies it. And at the same time I
find him very poignant in a way. I mean
he a lot of he looks very shiny. He's
always like he does his he he measures
his erections. He measures his poop. He
measures everything. He takes all manner
of he he was into rapamy until he wasn't
and very dangerous advice he was giving
to people. Um he was injecting stem
cells in ways you possibly shouldn't. Um
and and then advocating things and
became an influencer which he said he
had to do to get people's attention
which I was like that's incredibly
irresponsible. Um, and at the same time,
some of his stuff is very like olive
oil, great, you know, whole foods,
great, broccoli, great. Like, except he
takes it to the extreme. He takes like 3
hours to eat it or whatever. I forget
what he was saying in the in the video,
but he took a long time to eat, which is
probably healthy, but it seems like the
the hours are ticking down for this guy.
And he's spending a lot of time
measuring his erections, which I don't
know if you do that, Scott, but
>> I guess informally, but in different
ways, like, am I having one or not?
That's my only measurement today is do
they happen? Did he decide to show up
today?
>> You know, then he does the stunts of the
the blood between his father, himself,
and his son, which I find I don't know.
It just sad. I I I don't know. What do
you think? I feel that to be on the
cutting edge of science. So I do PRP.
Did you look at PRP?
>> We did it. Actually, we're going to do
some shoulder cutting, especially around
hair. You know, there's there's some
evidence. And again, we need everything
that I show needs more testing, but they
sell it like it's certainty. Um we we
talked to a woman who was losing her
hair and she had tried she had problems
with current ro gain is I think one of
the more effective things. There's a
couple of other things that are getting
there and they'll solve this problem
eventually, I would guess. Um, but some
people have heart palpitations with
Roane and some of the other stuff and so
she was using PRP in her scalp. There's
a lot of clinics including near your
house that have popped up to do that.
Um, interesting. And then wound um wound
healing, right? The the like a lot of
athletes use it um for joints and things
like that, but again needs more needs
more real studies and stuff. Um, so I
know you thought it was a good thing for
you. You felt better, I guess.
>> Yeah. So, but it's it's it is now I
would say it's on the the conservative
end or on the legitimate end of the
curve. And that is uh I damaged my
shoulders. I to I tore my labrooms and
my orthopedic guy is a guy named uh Dr.
Greg Lingor who's the orthopedic surgeon
or the orthopedic for the New York
Rangers, very credible at the hospital
for special surgery. And essentially
they draw your blood, spin it, take the
platelets, reinject it into the damaged
um the damaged joint. So I didn't do
using it was for aesthetics. I was using
it for healing or for pain. The first
one took away about 30 to 40% of the
pain. And then there was a cumulative
effect. I did three more times. And I
did pull-ups this morning. And if I
talked to you a year ago, I would say I
will never do a pull-up again. I'm just
not capable. So that that had real I
haven't done it aesthetics. I know a
close friend of ours who's a co-host on
this podcast a lot who has great hair
injects it into his scalp and he has
amazing hair.
>> The PRP is we did a whole thing with
this young African-American woman who
suddenly lost her hair during CO. It was
some after effect of having CO and she
really liked it and we showed it being
done like the platelet spinning and
we're going to put it out as a shoulder.
We just didn't have space to put it in
the show. Um, but there's a whole lot of
stuff we filmed like me at a a sober
rape which was cringeworthy. Um, that we
couldn't fit in. But yes, that was
really interesting. PRP was interesting.
And again, there's there's so much stuff
going on in terms of like what you would
have had to inject a steroids, right?
For I had frozen shoulder a million
years ago and that works, but it's not
it doesn't have much efficacy. So yeah,
there's a lot of stuff around joints
right now like all this gels, all this
like, you know, we're going to solve
that problem pretty quickly, but it's
just look, you have PRP and then they
take it for everything, right? Like
that's the thing. It's not an everything
drug. Um the hair stuff is mixed with
people just the way but if you can't use
Roane,
okay, let's try it. And it it seems
relative. They use a lot of cold. Did
you I don't know if they did really cold
put a cold press. what they do is put it
on people's hair, a cold press, and then
they inject your own blood. Um, and they
it's sort of it looks golden. It's quite
beautiful in a lot of ways. Um, when
they do the platelets and so a lot of
these injections, like right now,
peptides, they come from China. They're
not they're they're full of like
impurities and you could hurt yourself,
right, in terms of this without any real
benefits. I'd be happy if they studied
it in a gold standard test and then
let's see like with GLP1s which that was
happening right now. Um but you know a
lot of stuff it's just that it gets
overpromised. This is going to solve
everything like you know take you out on
a take you out to dinner and then tuck
you into bed kind of stuff. Well, let's
talk about that because that seems to be
the craze that's on the other line of
what would be considered, I think,
accepted, as you said, double blind
studies. And that is it feels like I was
at an Easter lunch and all the guys were
talking about their Wolverine
mix of peptides. And that's something I
have not done because it feels to me
like something that not only the
research isn't there, but I don't trust
the supply chain. And there's been
research that a lot of it coming out of
China is is contaminated and you really
don't know what you're getting. And
that's the reason I don't take pills as
much as I enjoy experimenting with
drugs. I never take anything that's not
packaged or pharmaceutical because you
just don't know where you're getting it.
What What were your thoughts or what are
your thoughts on peptides?
>> There's just not enough testing. I mean,
I have what I've done unfortunately
because I think a lot of people say,
"Well, I feel good." Like I get a lot of
It's interesting because a lot of gay
guys were using them, right? like it was
interesting. That's where I get it from.
Um, but I was like, "Okay, but the
latest and including
a a big anchor." I was like, like the
latest tests are on 14 people. Like,
okay. Like, I'm willing to be
open-minded about a lot of this stuff,
but there's no, it's the same thing with
red lights. Like, it's just the testing
has not been sufficient to give to for
the money spent. And in the case of
peptides, you're actually inest, you
know, you're ingesting it into your
body. And that several people have
problems with it. And again, it it
remind you know it's always these
catchalls Scott you know that like oh
this week we're this or this week and
some of them like like a couple things
were like stuck out GLP1s and there's
now like I forget 12% of Americans are
on these things. Well, we're going to
have some answers really soon, right?
And it's looking like it can help
strokes. It look and and real credible
medical doctors are looking at these
things and they're not being rejective
of them. Well, except for RFK. And
interestingly, he's for peptides and
against GLP-1s, which is doesn't make
any sense. Um, but yeah, I think it, you
know, they what people tend to do as
well, it works for me. I'm like, okay,
like that's not a that's not science.
The same thing with Bri Brian and when
he's doing the more esoteric things when
he's doing his dragging like weights, I
don't care. That's fine. I was thinking
something you were talking about like a
lot, especially men, they like the data,
right? They love the like I slept this
long, I did that. And it seems like you
could spend that time with your kid.
Like I know it sounds dumb, but they
there's a lot of obsession with data and
oh I did this and this many and this is
my number and it has has nothing to do
with good health if that makes or peace
of mind which is linked very closely to
good health. When women do sort of
extreme body stuff it's called body
dysmorphia. when men do it is body
hacking, but it's the same thing is that
you're not happy
with what happens, which is you age. And
I think the the the collapsing, and
that's one thing some of these
influencers were good at, the idea of
health span versus lifespan. And that
that's well before I said it. Uh that's
an important thing like how do we do
that would be that would be you know you
know how you've talked about the the
amount of time how and money that is
spent on the last 10 years of someone's
life versus you know get doing something
in advance to do to fix the situation.
So you collapse that you collapse that
delta. The insight you made that I
thought was most puncturing and I think
the most interesting insights are sort
of hiding in plain sight and that is you
hear them and it's obvious yet people
aren't saying it out loud. You said when
I think at some point they asked you
full stop what is the one thing you
should do to live longer and you
answered don't be poor. Say more about
that. Well, I wasn't being, you know,
some people are like, "Oh, Cara's like,
oh, I'm feeling bad about ping." But po
poverty is the single clearest indicator
of longevity because stress around
housing, lack of universal healthcare,
lack of health care of any good, lack of
good food, lack of sleep, you know, in
one point Brian's like, I'm just telling
them, you know, they they can at least
get some sleep. I'm like, do you know
about people that have two jobs, Brian,
and are stressed? Like, they can't get
sleep. And so um you know that usually
and you're also you know near a cancer
you often live in a place that is not as
healthy from not just a climate point of
view but a um you know pollution point
of view. You're often near cancer
clusters. you you've always noticed that
it's always near poor people, right? And
so you when you're poor, you don't have
as many options, including the basics,
diet, um diet, sleep, and exercise, but
you also you cannot avail yourself to
universal health care as much. And rich
people can try. It's really hard even
for people with some means to to get the
right health care in this country. And I
went to uh Korea, which is not a perfect
country by any means, but at the same
time, its longevity numbers are soaring,
especially for women. And you have to
kind of look at what they're doing
there. One of which is 100% universal
healthcare. You and I talk about this
all the time. I mean it's a crime that
we don't have univers a basic level of
as much as you complained about the NIH
or whatever other countries our peer
countries are so much further above us
in healthcare outcomes we're at the
bottom and we spend double as you noted
14 to$15,000 compared to six or seven.
>> What have you since doing this series?
What have you started and stopped doing?
>> I keep trying to break sugar but I
can't. I like sugar but I don't eat as
much sugar. Like I definitely understand
it. I just don't care. Um I enjoy
>> Say more about that. Why is it better?
>> Well, I like sugar in my coffee. I've
been trying to get it out of my co I
have just one I never I I'm not an
addictive personality as you know. I'm
not a drug taker and or stuff. I think
one thing I'm quite aware of is well I
didn't get enough fiber and protein but
a lot of the men are protein maxing in a
ridiculous way. And these advice from
Peter Aia for example is far too much
protein. Um, but I'm eating more fiber,
more protein, more vegetables. Um,
trying to get my protein. I happen to
like steak and burgers. So, I think so
do you. But I'm trying to get less of it
through that through animal protein and
more like I I've started to really like
lentils. I know it sounds crazy, but I
figured out ways to cook them that I
like. Um, I, you know, like an avocado
has enormous amounts of fiber in it. You
don't realize it. And I like avocados.
So, I got more educated about where I
can get that stuff and and and when
during the day, especially stop eating
late at night. I I've started running
again quite a lot. I run about 12 miles
a week now. Um, and I like it and it's
both meditative and and healthy and that
was through doing V2 max, which I I
don't know if you've done that yet, but
just your testing on that and trying to
get that number up
>> test and all that.
>> Yeah. And the and the um the interval
training is something I hadn't really I
I used to run till I like collapsed and
that's really bad. It's just bad. Weight
training I've already done. Strength
training, balance training, stuff like
that is not too much, but strength
training is probably the number one
thing for people who are going to be old
at some point. Um I'm trying to think.
Um sleep I still haven't cracked that. I
have small children so it's not
happening. Um but you know you should
get you don't need you don't need to
obsessively think about sleep but it's
important to get a you know 7 hours of
sleep a night
>> and if there was going to be a public
policy change to that would be most
accreative to health or the health of
the US populace distinct of the the very
wealthy what what would your advice be
on that policy
>> universal healthare one so three things
universal health care for everybody and
then the rich can buy more they always
do right they always get the juicy bits
but universal healthcare. Um, probably a
$25 minimum wage so people can start to
have choices as you you and I talk about
this a lot. Just more money gives you
more choices and it's a healthier
population when you have more, you know,
when people have a standard of living
that's not the the amount of the amount
of stress of being homeless or near
homeless is really quite vast. You know,
combined with lack of healthcare, we're
surprised at these mental health
outcomes. Um I would probably say the
third thing would be real focus on
things like mRNA technology and um real
funding of that along with GLP1s like
those to me the the the only thing we
agree with RFK on is the is the um
processed food industrial complex which
I call the diabetic industrial complex.
Um I think we have to really push back
um on that. Uh so probably real funding
for those two things and and gene
editing and the the one story of the
woman and she was there at the premiere
um who has cickle cell anemia and she'll
never be cured of it. She'll probably
die of it in her 50s after great amounts
of pain when some of these diseases are
probably solvable within the next I mean
right now they kind of are but it's the
cost is so massive um that they don't
get that that's a that's a bigger longer
term problem. We'll be right back after
a quick break.
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curious to see how you respond to this
thesis. just as I would categorize
something else similar to peptides and
that it may have real benefits but it's
become so trendy that there's dangers of
its overuse and I would argue that the
Tik Tok version of peptides is actually
therapy and let me do my land
acknowledgement I think a lot of people
can benefit from therapy I think it's
very good for some people but I think
there's essentially a notion now that
especially when people are talking about
young men that they just need to get
therapy and everybody needs to work on
themselves as opposed to just trying to
figure out a way to get a job and find
relationships. Curious if you looked at
all about what I'll call this surge
almost like it's a prerequisite like you
know having a certain amount of protein
or relationships or sunlight people are
starting to stitch in well you have to
have therapy. Any thoughts on what I
would refer to as this cult of therapy?
>> Um I know you you you have that issue.
Um look I I'm a whatever
>> that's not the only issue
>> and you should seek therapy. Um there I
think more importantly and I think the
science really bears this out very
clearly is um not it's therapy as much
as social interaction right it's the
number one health besides not being poor
and being rich slash being rich the
number one thing that came through was
social social uh connections and and the
negative effects of an AI chatbot etc um
isolation and and we have lo co really
did a number on us in that regard. But
we know church whether it's churches
whether it's sports whether it's
whatever it happens to be friendships
also doing things with in office work
talking to people friction friction with
human beings I think if I had to say the
number one thing I mean diet sleep and
exercise yes but if without the social
interaction none of it matters really
and from from in terms of the scientific
links between that and health it's it's
you know I interviewed the head of the
Harvard happiness study um it's not so
much therapy and and again people should
use it if they think that's important
for them but it is in social
interactions possibly the most important
health intervention we could have and I
went to um I went to a a thing in
Brooklyn which I really loved which was
a bunch of young people had organized
themselves around playing games so
there's friction in games right all
kinds of games I think there was maong
there there was poker uh all manner of
games checkers um and they took this
this sort of basement area in Brooklyn
food hall and they played games all
night and I brought a neuroscientist
with me to explain what was happening to
the people there and they put away their
phones and they socialized and I'm sure
there were a million hookups, you know,
but it was great and everybody was
happy. I know it's you could feel the
happiness. Same thing with this group
and I I think it's called Little Time or
something with time in it. They put you
together with six people that you've
never met and you go bowling or just for
pizza and bowling or skating or
something like that. But and it's not a
sexual thing. It's people you like I
there was an older woman there. There
was a young guy who was just you know he
was at Harvard and he was lonely and it
was I have to say wonderful. I was
nervous cuz I'm like I don't want to you
know I'm as as outgoing as I am. I'm not
right. Uh, I think you would not like
this, but I have to say I enjoyed it.
People I didn't know I'm not going to
see again. Um, and it was lovely. It was
And again, I did this the other night. I
You make fun of me, but I made I bought
these maong lessons and I invited 16
people who who really didn't know each
other. My friends of mine, they know me.
And I to a person, they were like, "That
was great." And I was like, "You have no
idea. You were touching the majong
tiles. There's tactile. There's mind
brain plasticity. Um, so every single
study show the Harvard happiness study
is the famous one, but shows the people
that live longer are people who are
socially active and not staring. You can
stare at a phone a little bit, but
that's a real what they're doing to us
with these AI chat bots is really
problematic as far as I'm concerned,
especially young people, but everybody
>> curious about the distribution or just
you you've obviously you were
journalists.
you know, I would argue the most iconic
tech journalist with the Washington
Post, Wall Street Journal, New York
Times, then you got into podcasting.
You've written several books, and now
you're doing TV. And I always make fun
of TV that it's, you know, it's dying.
And some of that is my insecurity cuz
I've never had a successful series.
>> But why why did you decide to do I mean,
let's be honest, CNN is struggling.
>> Uh broadcast linear TV is struggling.
you are in a medium podcasting that is
growing. Why did you choose to do TV?
And I'd also just on a more meta level,
how would you compare the health of the
different mediums? Because you're kind
of a multi- you're to a certain extent
an example of I think where media is
going and that is someone who is
talented then exploits a bunch of
mediums to create a flywheel. But let's
start there. Why did you choose why did
you choose?
>> You just answered the flywheel.
>> There you go. And why did you choose
CNN? Well, I was I had a contributor
contract with them. I would do it with
whoever. What I did is I went around and
met production companies and I was going
to raise the money myself and possibly
do it on YouTube, possibly do it
wherever. And I was, you know, I
mentioned it to CNN and they paid for
the whole thing. Um, which one of the
things I don't know is how to do video,
right? And so I learned and I feel like
I'd kind of figured it out. Like that
was one area like on their dime to try
it out. And by the way, beautifully
photographed stuff I couldn't do. Um,
and I think worthwhile beautifully
photographed. Actually, I don't think of
it as a broadcast property. We've cut it
up into pieces. Lots of shoulder content
on the CNN app on it will be on
streaming. Um, I'm sure bits bits of it
are going to get on YouTube and social
media and lots of social media around
this. And so I don't see it as a TV
show. I see it as a video product that
will help people that will sort of push
up against the aggressive and often
incorrect stuff that's out there about
health. And so to me, I saw a real lane
like, okay, there's all these sort of
wellness grifters. What if I was the
anti- grifter in wellness? Like, and
people are like the the reaction's been
quite fascinating. People like, oh,
finally, like for the rest of us, kind
of stuff. And so I don't see it as a as
a CNN. You know, you could I could have
done it at MS. I could have done it at
one of the networks. And obviously the
audiences are much smaller over time,
but I see it as I learned how to do this
and now I know. And and I think it does
in some way when you have a whole
package of them together, you really can
tell a story that you can't tell in a
shorter medium. But probably, you know,
you could easily do this on YouTube and
continue it in a way. Um, but you know,
we're doing video now and it's important
to our our thing. So, are we not doing a
television show with Pivot? Are we not?
>> We are. And so, I don't like back in the
day there was Mushroom Post put out put
out had a new media organization. They
put it in Virginia because of union
issues, right? But it was always the new
media group and the old media group, you
know, which was the newspaper. And I was
like, why? Like, it's all media, that
kind of stuff. And I I that's how I look
at it. I don't I I don't think it like a
TV show at all. Although it's fine if it
is, you know, and then you get a certain
population and then you reach to others.
I don't buy into it's over for video for
sure it's not. I just think what's the
difference and I learned how to do it
and now I now I know and if it does well
I I also I'm doing a probably could do a
book on it. I could do an event. I've
today I did a podcast with Eric Toppel
who's not in the thing and then I did a
podcast today with Katie Kurrick who was
very early to online expressions around
cancer um around her husband's death and
my brother who's in the show and Jen
Laroka who's in the show who sort of
blows up a lot of the wellness grifters
and so I did a podcast on it so now I've
got more content for that it just I see
it as a flywheel you know that you
that's how you look at everything right
I mean I think you do
>> to talk about through the lens of being
a mom of young children, what what do
you see as non-negotiable or what do you
make an effort to inject or take out of
their lives in terms of health of
children?
>> Well, not as much. You know, I was
pretty lucky cuz my my older kids kind
of miss the demented part of social
media, right? It wasn't quite it was
like Snapchat and it was pretty harmless
and they didn't get sucked into um a
little bit at the end Instagram, but
they they definitely didn't like it.
your kids are at the dead middle of that
your kids' age, right? And they also co,
you know, they were old enough to be
able to handle social media during CO,
which I think was bad for younger kids.
Um, I suspect I, you know, my kids, my
older kids just watch YouTube as TV, so
I don't find that to be particularly
problematic. I don't find them
obsessively online. And I think they use
it for music and and um Alex loves
watching history stuff videos and that's
great. Um for my young kids, uh you
know, definitely will not allow them to
be on social media. I I use it to watch,
you know, Frozen or or K-pop Demon
Hunters over and over again, but that's
just that's just that. Um I think
probably I would not I I think a lot
about their eating habits now just the
way we do with sunscreen. Like if you
remember, we never use sunscreen. Well,
now everybody uses sunscreen. So I'm
thinking the same thing with food. Like
if I can get them like visiting Korean
kids, what they eat at lunch is really
something. It's it's mind-blowing how
healthy they eat them. And they eat
snacks in Korea. It's just that they
have a base for eating that is very
healthy to start with. So they're aware
and they have a nutritionist in the
school. So, I should probably start more
on the on the vegetables with my kids
because they call them revengeables,
which is not good. They have a bad
relationship with vegetables, my kids.
Um, the other thing is time spent with
the kids, and that's like not staring at
a phone, right? That's I think something
that's hard for all adults to deal with,
not looking at the phone when we're
around our kids. Um, and and sort of
pattern mapping that. But it's re I
mean, look, it's really hard as you
know. um to do so because it's addictive
and it's interesting and we like news
and um so I sp I try to spend real time
with the kids without the phone around a
lot more than I was.
>> Talk about your own experience with
social media and mental health.
>> Well, I got off Twitter early and urged
you to do so as I recall. Um I think
it's delotterious. I'm still on
>> before you.
>> What?
>> Rewriting history. I got off before you
>> anyway. I don't like I don't like I
don't like social media. You're right.
The way I use social media now is to
broadcast our stuff like the different
stuff I do and we do which I think is
fine. It's a marketing vehicle. I don't
go on Twitter though cuz I every time I
go there I'm a [ __ ] So I don't like
that. Um and I forget they half of them
like you and half of them don't. You're
you have you're a much more
>> I I literally I haven't been on since uh
the World Cup. I did an analysis that
two or three of the weekends where I
felt really down, it was inspired by
something someone said about me on
Twitter. So, I'm like, I don't need that
[ __ ] I think he came to the same
conclusion.
>> Yeah, you understood it pretty quickly.
Also, I had that owner attacking me
personally and he attacked you, too, and
then he liked you. Whatever. Um, he's
whatever. He needs to get offline very
clearly. Um, I I use threads now pretty
much. I don't I use Instagram again for
marketing. I like to watch food videos
and hardware videos and it's fine. I
don't find anything wrong. It's very
soothing. Um I read a lot of news online
because I I love news and I always it
looks I would have had a newspaper on my
face before. So it's just the same
difference as far as I can see. Um and I
get a more a wider range of news
actually. I think it's better because I
hear from people I wasn't going to hear
from especially recommended. You
recommend a lot of stuff I end up
reading. Um, so friends recommending
things is a good thing, but I try to
stay off of the I don't do the dunking
thing as less and less every single day.
>> I've stopped that too. Yeah.
>> What you do I think is really healthy
actually. I think about it. This calmed
me. What is the other this made me
>> I found peace in this. Yeah. Things that
things that take my pleasure pleasure
down and make me feel better about the
world.
>> I love when you do that. I think it's
really good for you and I think it's
good for showing people stuff like that.
We'll be right back.
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We're back with more from Caris Fisher.
I want to segue while we have you
because I I imagine there's a small
portion of of my audience here profit
who hasn't been as exposed to Caris
Swisser. I want to talk to you a little
bit about there's some big news in tech
and that is Meta and this blew me away.
I don't know if you saw this coming.
Meta is projected to surpass Google this
year to become the world's leading
digital advertising business. According
to projections by e-arketer, they
estimate that Meta will surpass Google
in net ad revenue this year, reaching
over 243
billion, a quarter of a trillion
dollars, edging past Google. Um, and
Google's US search ad market share is
expected to fall below 50% this year
amidre increased competition. And Meta's
boost is thanks mostly to Real's AI
recommendation system which boosted um
watch time by more than 30% during the
most recent quarter and Reels is on
track to make over $50 billion. Give us
your thoughts. It really is kind of a
pretty seinal moment, right? There's a
new king. Your thoughts.
>> Well, I think there are two kings,
right? Like it's not as if Google's, you
know, we've known for a long time that
between Google and Facebook, they've
sucked up the entire ad market, right?
and and the attention market more
importantly and I do think one of the
things Facebook does well and Google
never did was they understand
entertainment or what entertainment has
become and Google remember when Google
did its circle thing it was tried to do
social media it was so bad it's cuz the
people there aren't social like they
don't understand it or use it you know I
was like wow these are the least
sociable people making social media and
the one thing Mark Zuckerberg does get
right when he has a great product is
he's he was very smart to see Instagram,
you know, early and take advantage of
it. And then he didn't just buy
Instagram. He did stuff with it, right?
He did understand a good product. And I
think threads is a great product. As
much as I dislike Mark Zuckerberg as a
as a leader, um I think they make a nice
product. It feels safe. It feels fun. It
>> It's bigger than X. Now,
>> it's bigger than X cuz it's actually a
nice product, right? Some of it, they're
going to have problems everywhere you
go. And Instagram, the same thing.
really wonderful useful product in a lot
of ways and again lots of abuses I get
it but overall it's a pretty good
product and so I think he really does
understand
including from Tik Tok the challenge
that was the real challenge he had was
Tik Tok and it seems like Tik Tok is not
quite as re I mean it's still big but
he's managed to figure that he's good at
figuring other people's businesses out
and do almost like Bill Gates right
except I think he does better products
Bill Gates ever did with Windows, you
know. Um, I think they voiced subpar
products on people and I think Mark
creates really quite good products often
by copying. So, it makes sense that his
he will own the advertising market and
Google will own less of it because
what's Google's advantage except that AI
is where Google will have the advantage,
right? In terms of and Mark will too,
but it will help his ad business become
more efficient, right? That's one thing
you talked about that super early when I
wasn't even thinking about it. You
really nailed that. Um I think he's um I
think he's a very good product person in
many ways. Sometimes not always. Um like
the phone was stupid. The he's going
back into it and you made a very good
case as to why. Oh, that was Amazon.
Excuse me. Um I still don't get the
glasses thing or the metaver. He made a
huge like he lost $70 billion on the
metaverse. So it's not that genius. Um,
but I think he gets he gets where it's
going. I'm surprised they haven't bought
a media company. That's the one thing
I'm kind of fascinated why they haven't.
Maybe they don't need to.
>> See, I don't know these people. You do.
I I can read about them and I have
opinions on them, but I don't know them.
You know all of them or nearly all of
them personally and have had
relationships like that spanned decades.
If there was one or two people you'd
think these are the people we we would
like to kind of have in charge or have
outsized roles because they do in your
view have a very strong sense of
patriotism or sense for the well-being
of you know trying to present a tragedy
of the commons and then on the other end
who do you think is I hate to use the
word most dangerous but who you have the
least confidence in who would those
people be? Um, you know, Mark Cuban is
clearly the one I think is or Sachin
Adella, you know, I don't want any of
them in charge, right? Um, I I mean, I
like the stuff they do in previous
worlds, Tim Cook, but now he seems to
have shifted in a weird way. Um, you
know, all the adults, I guess, Reed
Hastings, th those are the kind of
people I think make good products and
are not um and have a sense of their
civic duty, I guess. And each of them
has an interesting thing. I mean, Mark
Cuban's the one who's come the furthest.
Like he was you I don't know if you ever
met him. He was such a jerk. He was such
a like bro, but he kind of and the stuff
he's working on now around um it just he
is very sensible and he doesn't by the
way he talks he talks to the Trump
people. He'll talk to Eli like he's not
like he just wants the best outcome. It
seems
>> highly partisan. Yeah.
>> Right. But he also is there's a line,
right? like there's also like a no
[ __ ] way you're do saying that sir.
Um so I like that and he'll go and wait
and argue with him. So I think I like
him the most personally. Um I think
probably Zuckerberg because I think he's
going to have the most impact. You know
I would say Satundar Pachai who I happen
to like personally. Uh, but I, you know,
and they have YouTube, right? You
between YouTube and Instagram/
Facebook. That's kind of the game,
right? That's the entire game. And Tik
Tok to the side. Um, I've never liked
Bezos ever. I thought he was a obnoxious
and tough guy,
masking it with his dumb laugh, but um,
I've always thought he was sort of take
any advantage he could kind of person.
Um, but I don't think he has as much
impact. I guess he has impact on I Well,
now he I don't think he even has that at
the Washington Post. I don't think he
has as much impact. Um, and of course,
you know, you have to sort of watch what
Larry Ellison's going to do with his
ownership of dying media properties.
That's the thing. They're all dying,
right? So, you wonder how much impact
he'll have. Um, but I would say
Zuckerberg's the most dangerous if I had
to pick, even though Teal is really
quite um, dastardly in many ways. Um,
probably Mark in terms of pure power and
lack of thoughtfulness, I think, and he
he can't be displaced and he's certain
of everything. And I don't mean to say
he's the worst person among them, but
the one with the most power, with the
most carelessness about his power. And I
would say Cuban probably, but he doesn't
control things that are huge, right? He
doesn't really. I mean, he doesn't. I
wish he'd run for president. That would
be great.
>> There's sort of this march of the tech
leader where they start off, everyone
hopes they're they're different and
people have big hopes for them. They
manage their press really well. A lot of
earnest statements about the danger of
the technology and you know, uh, well, I
don't I don't have any ownership in this
company, sir. And then slowly but surely
they turn into a Bond villain. And I
would argue the fastest march down that
path from he will save us to oh no he's
just like everyone else maybe worse is
Sam Alman. It feels like the brand 180
there has happened faster. You know Sam
what what are your thoughts on Sam Sam's
character and his leadership style?
>> Uh you know I've met him when he was 19.
You know, he's always been See, I
unfortunately for me, they're like, "Oh,
he lies." I'm like, "Uh-huh." They all
do. They all do. Like, it's not like I
find that particularly I don't like to
make them into saviors either cuz I
never thought he was a savior. So, I I
come from a more cynical point of view.
It's like, "You're kidding me. He lies
to get what he wants." Well, wow. That's
pretty much Larry Ellison and Mark like
every one of them, right? Like, so I
guess I never saw him as a savior or the
good person. And you know, I would make
fun every time he'd say, "We're here to
save cancer." And he's actually in this
documentary where I challenge him on
this. I was like, "You're here to take
our things." I think I believe that's
what's happening. Um, so probably, you
know, we've talked about whether that
was Google or Netscape, and it's looking
like Netscape. I think you got that 100%
right. Um, but here's the bigger issue.
I don't want any of them to to be the
savior. I don't I don't think our
business leaders should be our saviors.
I think collectively we should, right?
Because a group of people with unlimited
power, unlimited money and growing money
is with no ability to displace them is a
lot worse than a Ted Cruz, right? You
can displace him. It's hard, but he's
elected. So, I just find it I find them
I don't want seven to 10 people in
charge of everything, including getting
back to this thing, health. I don't want
them to make the decisions. I'd like all
of us to be able to via our elected
officials. Um, and you you know, they've
really the whole of tech has painted
itself as bond villains now in this
administration. And now that Trump is
clearly on the some something's going
on, as we've talked about cognitively
with him, um, they're they've they've
backed the wrong horse here, it looks
like, or maybe they didn't. They got
what they wanted and they got their
money and now they'll abandon him.
That's my guess. still back. They'll
back Vance cuz he's their guy.
>> Just as we wrap up here, assuming
unfortunately that you don't live
forever, but you have several more
decades in in you.
>> I'm going to live longer than you.
>> I don't doubt that. It's
>> I want to speak at your funeral. I want
crutch up. I want to crutch up at your
funeral and have some words.
>> Oh, it's going to be a party. I know
what drugs are going to be there. I know
what music I'm going to play. Tom Petty.
>> Oh, good. Did you put it in your I put
it in my um will.
>> Oh, yeah. Tom Petty's. Even the losers
get lucky sometimes. Um, and also the
theme song from The Mission. I think
it's the most beautiful song I've ever
>> Oh, is that That movie is great.
>> It's a beautiful movie.
>> I love that movie. That's Robert Dairo
and Jeremy, right?
>> And Liam Niss. Fast forward 10 years
from now. What boxes?
>> Well, I was just going to say
professionally, but I'll go
professionally and personally. What
boxes are left for you to check? What do
you want to where do you want to be in
10 years having looked back? And are is
there any boxes that are unchecked for
you? No, actually you know I one of the
reasons I do things sometimes is I get a
lot of attention from other repor you
know what I mean as do you from other
academics I'm assuming.
>> Yeah. Not as much as you. You're you're
I will say this you you are polarizing
but everyone respects you respects
slashfears you. Um I'm more you know I'm
more of like a an interesting play thing
that'll probably just fade under the
couch someday. You are seen as singular.
One of the people who don't doesn't like
me very much texted me and they're like
gh you did it again. Like how did you do
it? It's really good. It's a really good
show. Like I wanted to see if I could
make a really good TV show and I did.
Like I have. This is good.
>> I'll grant you that. It's a good show.
>> I got to tell you it's gets better. It
really by the end you're going to weep.
>> You're going to weep. And it has a story
and that's what's important. That was
the critical importance. A journey. Um
no I just I was trying to think what do
I want to mix? I I don't like writing
books. You love writing books. I don't
love it.
>> It's not even that I love it. It's that
it's speaking of health and longevity.
My fear I do a lot physically and if I
get taken down early, it'll be some
genetic time bomb that I have no control
over. But the things I can control, I
control the 99th percentile.
>> The woman in the bathroom with Molly is
how I see it happening. But
>> as far as as far as Hey, don't talk
about my hobbies. Everybody
>> The woman in the bathroom in Tulum with
Molly seems to me I'll be getting a
call. What could go wrong?
What could go wrong? That's why I stay
friends with Para. I call him and say,
"Hey, Pit, need your help. Call back
ASAP."
>> But I manage that stuff really well. But
the thing I'm most fearful of personally
is dementia.
>> And I I don't want to say I have signs
of it, but I just feel like I'm kind of
classic ground zero for it. And I find
that writing well if you do a lot of
research what they find is staying you
know whether it's doing crossword
puzzles ma jang things we have to think
create nuance and organization and I
writing books I don't know about for you
writing books is the hardest thing I do
to flip open your computer and say what
am I going to say about Google that
hasn't been said a million times and not
make it just an reheated magazine
article create a narrative art and have
something that someone will pay 20 or 25
bucks for. It's the hardest thing, at
least that I do. And I've set out to
say, I'm like, I'm going to do one of
these every 18 months until I die or
until a publisher is no longer willing
to publish them. So, for me, it's it is
literally it's literally health. Is
there anything you would just you would
just love to accomplish that, you know,
is it do you want to do a movie? Do you
want to do
>> No, I'm actually in the Devil Worst
Prada, too. So, now I've done that. Um I
love I know it was fun. It was super
fun. I like saying yes to stuff like
that. I know it sounds dumb. I don't do
it for like the hanging. It just was
fun. I just didn't know. I I was
fascinated being on a movie set. That
was interesting to me. I don't think I
want to do it a lot. No.
>> What about personally in 10 years? Where
would you like to be? You're in your
lazy boy.
>> I'm not going to be working. I'm not
working in 10 like I'm 62.
>> You think you'll retire?
>> I will retire by 74 at the latest. At
the latest. I think I'll retire.
>> So, you're not one of these people that
I'll work the rest of my life. No, I'm
gonna retire. I'm gonna um learn. I'm
gonna I like to, you know, I love
history. Like I I was telling Amanda the
other day, this is my wife. Um when I
was in my 20s, there used to be this
free university. Do you remember that?
Do you remember free university? You
used to take courses a lot of you met
other young people doing it. It was a
version of doing it if you didn't go to
bars. And I took two courses that I
loved. One was learning about wine and I
don't drink, but I wanted to understand
it, right? And the other was an art
history class. And I just never took
any. And for the first time I was like,
"Oh, I really did appreci."
>> Yes. That was such a good movie. Anybody
wants to enjoy themselves, watch Rodney
Dangerfield in that movie. Um, I just I
I I'm going to just learn things and
spend times with my my young kids
because they'll be in their teens and
let Amanda work her ass off, you know,
like
>> I'm going to call [ __ ] I can never
see you staying out of the game.
>> I'm not Maybe I'll be on charity boards
or boards of something and irritate
people, but I think I've, you know, one
of the things someone said, "How do you
think your career?" I said, "I think
I've planned my career perfectly." like
actually there's not a lot more I can I
guess writing a fiction thing I don't
really want to write a fiction thing I
can't think of anything I want to make
that anymore and I and I think this I
think making podcasts with you I find it
incredibly satisfying and then I will
stop I I always said this about myself
someday you're you're never going to
hear from me again
>> well we know that's true we just don't
know we just don't have the timeline on
that
>> no but I'll be like at a place up in
Maine where I just sit and read or
whatever and I'm I'll be perfectly satis
satisfied doing. You'd be shocked how
satisfied I will be doing that.
>> I'm not buying it. Anyways, in addition
to being an iconic tech journalist,
mother of four, and and author of
several books,
>> a wonderful friend and business partner,
Caris now has a new series called
Cariser Wants to Live Forever, which is
on CNN on Saturday uh right after Bill
Maher. Caris Swisser, thanks for your
time today.
>> Thank you. And thank you for your
friendship, Scott. That's one of the
things that's kept me young and pretty.
Ask follow-up questions or revisit key timestamps.
This episode features an in-depth conversation with Kara Swisher regarding her new CNN series, 'Kara Swisher Wants to Live Forever,' which investigates the current craze of health optimization among tech figures. The discussion touches on the distinction between legitimate health interventions and pseudoscientific 'biohacking,' the importance of social connections for longevity, and the broader societal impacts of wealth and inequality on health outcomes. Additionally, they cover the changing landscape of media, the dominance of Meta over Google in the advertising market, and personal reflections on career, aging, and the future of work.
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