The AI Sales Stack in 40 Minutes: Signals, Intelligence, and Demos | RevGenius Demo Day | July 2026
940 segments
[music]
Wh why do we need agents to have a
brain? That's that that that's the
question we asked ourselves. Um and kind
of just a quick background on myself. Um
my name is Dvang. I'm the co-founder and
CTO here at Airspeed. Before this, I was
training LLMs in the Gemini team at
Google Deep Mind. And then when we
started airspeed we we were we started
thinking what are the main issues with
building GTM agents today and uh one
thing that we kept coming back to was uh
today's agents they're flying blind it's
and the problem is not the agents it's
the fact that they they don't really
have a brain behind them and and what do
we mean by that we mean that the agents
that are being run today they are just
acting on a surface level context and
really shallow signals. They just don't
understand what it means to for some to
be selling your product to be why do
people actually buy your product? Why
are people churning from your product?
And what makes your what makes it a good
sales process for you? What
differentiates your best sellers from
the rest of the sellers? and and all of
that information, even if you were to be
able to somehow encode it into an agent,
which we see some people try these days,
but it would be this static
representation of of what your sales
process, your sales playbook looks like
today. It would be static. There would
be no feedback loops. You're not really
learning from what's actually happening
in the market and you're not really
updating your agents.
And in today's world, I think we
probably live in the craziest times
where the entire competitive landscape
is just changing every single day. If I
think uh we've uh the market is just
completely different week over week and
we need to make sure that our sales
process reflects that and the correct
and it and the correct information is
being incorporated into our sales
processes. So how do we solve that? So
at airspeed we we said how about we
solve the intelligence layer first. So
let's build the airspeed commercial
brain. So within the airspeed commercial
brain we have we're building this
self-learning intelligence layer that
you don't have to keep it updated. It is
connected to all of your customerf
facing systems. So, it has access to all
of your calls, all of your support
tickets, your product usage information,
everything that paints the full picture
of why people buy your software and uh
and also how they use it, why they churn
from it. Every single piece of
information gets incorporated into this
commercial brain which builds this
really deep understanding of your GTM
strategy and it gets sharper with every
single customer interaction.
And then what happens? Um uh so then we
we combine the commercial brain with our
own agent harness. So the unique thing
about airspeed is that we have both the
commercial brain and intelligence layer
along with the agent harness which can
act on that in intelligence so that you
can build agents that actually execute.
Um so and and that's it. That's the end
of the the slides part of my
presentation. I just want to go and show
you now how we can build a prospecting
agent in under 10 minutes. And the agent
that we will build won't be static. It
would be powered by the commercial brain
which already knows everything about
your product and it will be able to use
that to build the the best uh se the
best sequences out there for your team.
And you can trigger it based on uh
internal signals like deal state
changes, product usage patterns or
external signals like u any intent
signals you might find on the web or
just any custom triggers really. So
let's dive in.
So just uh sharing my screen here.
All right. So let's so we start here on
what we call the agent command center
and uh what this really is is a
centralized place where I can see all
the agents that I'm running and all the
agents that my team is running as well.
So that you know you always have this
situation where you're like I have
people burning so many tokens on u on
cloud code or open claw or something but
what's act what are they actually
running you want to have a centralized
place where everyone can see the agents
that are being run for your company and
uh so that you can go and actually
inspect them and you don't have key
person risk uh in the same way and then
but but what I'm really proud about is
how user friendly we managed to make it,
right? Building agents feels like this
um this very uh thing feels like oh you
would be in in terminals and writing
code or something. No, in airspeed it's
like a super simple command center where
we already give you lots of templates to
start on that you could customize or you
could start from scratch. Um so let's
start with the prospecting agent that we
have already set up here.
Um, within the prospecting agent, you
can see that it's triggered by a deal
state change. So, every time a deal
moves to closed one, this agent gets
triggered. But you can set this up on
anything that you want. Um, and you can
uh
Yeah. And then so, and what happens when
the deal moves to close one, it triggers
essentially this agent which is able to
go and orchestrate your entire GTM tech
stack, right? So everything the whole
point of a GT agent harness is not that
it can do everything but it is able to
orchestrate your entire GTM text stack.
So it can access Apollo. It can um it
can use whatever
data sources that you need for contact
information. It can use whatever
sequencing or software that you need to
actually send emails and then it can
actually go and execute for you. So what
does that look like? So here is one of
the sample runs for it. So one of our
deals as soon as it moved into closed
one. It uh it triggered this and uh what
did it do? It looked at all the personas
that were involved in buying our
product. Right? So, so it said okay, it
was
revenue operations, it was uh CRO's, it
was uh head head of sales, and then it
it analyzed from that deal and the rest
of the commercial brain what made those
people buy our platform. And then once
it had all of that information, it
crafted um really detailed sequences for
each one of those people for for each
one of those personas. Then it used
Apollo which is the data data tool that
we use to go in and find similar
companies and find similar people at
those similar companies. All the stuff
that you would have to that your reps
would have to be doing manually or it
would be doing be done in an
inconsistent way in your company. We
would just go and do all of that for you
and the agent is just fully autonomously
executing all of that. At the end of it
all, it would go and it would create a
sequence in outreach and you can and
this is the part where you actually
interact with your customers. So we give
you that choice. So you can either run
this agent fully autonomously where it
says it just goes and enrolls those
people and starts sending them emails or
you can run the this uh
semi-autonomously where uh it would
create the sequence but you go and you
still confirm that you're happy to run
this uh it right now and and the results
have been truly phenomenal. I think the
con because all of these uh sequencers
are so hyper personalized we are getting
with brand with companies that are
actually very similar to the company
that we're reaching out to the
conversion rates are just so much higher
and we uh I will show you some stats and
uh soon but just the conversion rates
are just so much higher as well and uh
and we are built just generating so much
pipeline for oursel but also for our
customers using a agents like this one
and uh but I don't want you to take away
that airspeed is just a platform for
outbound um we we do excellent we we do
an excellent job at top of funnel but we
can also help with strategic questions
and middle of funnel you uh use cases so
here is a CRO cockpit that we created in
our agent and again it's super simple to
create uh we see uh uh the CRO's
creating this themselves without having
to spend do a lot of back and forth with
people. We it's just super a uh easy to
create these agents in our platform. But
if you're really strapped for time, we
also have an incredible forward deployed
engineering team um which are which is a
combination of really talented engineers
and really talented DevOps folks who are
experts in our platform who can come in
and build all of these agents for you to
be fully customized to your processes.
And uh and here this is so what this
agent is doing it is answering the three
biggest questions that we see from CRO
all the time. So number one, what which
ones of my top deals are likely to slip
this quarter? And it's not just looking
at uh [snorts]
you know activity data or something,
right? It can actually go analyze every
single customerf facing interaction and
use that information to tell you which
deals require immediate CRO attention.
And we need to make sure that they get
that attention so that it the deal
doesn't slip this quarter. Um then we
the second biggest question we see is
which of my top accounts are going to
churn or have some uh high churn risk
and we've seen people try to
um do this in a lot of customer success
platforms but they don't paint a full
picture right to really paint a full
picture we need to orchestrate your
entire tech stack. So that means getting
all of your conversational data, your
product usage data, your ticketing data
and all of that um getting created
directly within airspeed agents to tell
you the complete picture here. So for
instance here you can see that one of
the really large accounts they are uh
experiencing some product issues and
they pro they've opened a lot of tickets
but the but it has not been helping them
and uh they have this critical meeting
coming up with no data to to go off and
uh yeah it's really high concern high
risk for the CRO to get involved with
immediately and uh my favorite part
personally is so So next up, my favorite
part personally is the competitive
intelligence piece. So because as a as a
as a product leader like the tech the
the landscape is just moving so fast and
it's just so important for me to
understand
week on week how my competition is doing
and uh and and not just from from both a
quantitative and qualitative lens. So
what does that mean? Right? So it means
that I want to know how many times an a
uh a competitor is coming up in my calls
right but I also need to know when it
comes up what are the relevant codes so
it's so for instance right this is what
I really loved right like the kind of
subtlety that my that these agents are
able to pick up for us and for our
customers is like one of their biggest
competitors right they are pricing
completely differently within mid-market
and within enterprise and they're being
seen as being priced out, pricing
themselves out at the large enterprise
end, but having really aggressive
pricing on SMB. That's the kind of
critical information that as a CRO you
need to know so that you can go and
change your pricing and packaging to not
start losing deals to this uh to this
competitor. And uh yeah, so that's yeah
and then but also with the that's with
your main competitor, but with your
smaller competitors, you also need to
know what's going on because you don't
want one of your kind of more agile,
nimble competitors to just completely uh
seize the initiative from you as well.
Great. And I'll show you one final agent
um very quickly because you know
forecasting is very close to my heart
and u and what this agent is able to do
is just completely phenomenal. And uh
here so we have this a um within
airspeed each deal that you have we
assign probabil we we assign a close one
probability to it and based on that
probability uh you can build a really
accurate forecast. But wait, LLMs are
just really bad at doing any sort of
math. So how can you actually trust them
to do this for you? So because of that,
we gave LLMs the ability to write code
which we then execute in a really safe
sandbox um so that they can they can
actually do the correct maths. So here
uh what what it did was it it used the
probabilities we assigned to them where
and then it used that information to
kind of say based on the probability
waiting and this is not like all of your
best case 20%. Right? It's it's going to
every deal assigning a really calibrated
probability to each one of them and uh
yeah and then writing code to give you
an aggregate number. [music]
Erh, if you heard about Lucia, so you
probably know us as the place you get
emails and phone numbers. But this is
not why I'm here today. I'm actually
here today to tell you that it isn't
just like contact information that we
provide. It's more than that is a sales
intelligence platform for go to market
teams and for AI agent as well.
So right now it means like we are giving
you all the process from the start to
the end from defining your ICP get the
signals find by find the buying groups
everything you need without doing any
research yourself and
the most exciting thing is that you
don't need to come to Luca for for that
we are coming to your place it means
through API and MCP you can work with us
in your CRM with agent everywhere you
just want and the place that is your
field that comfortable to you working
with us. So I have a lot of use cases
that I could show today but I chose to
because I have limited time and those
two that I actually like the most and I
hope that you like it as well. A quick
heads up I recorded them in advance so
we will not spend watching time on load
screens and we can see the real thing
without the waiting. So the first one I
think is my favorite uh which is uh
picture let's say that you picture your
champions as a rep close deals with them
great communication
uh you know you know their needs you
know how to sell to them and then they
move company stop answering you need to
find out check in what happened get the
contact information again and sometimes
it can be too late and the thing is that
they just got there and they haven't
picked up their tool yet. So, it's a new
place for them. You're a familiar face.
And if you miss this opportunity and
wait few months, they can sign already
with someone else and you're locked out.
That's why you shouldn't wonder if your
champion moved or remembered to go and
check. Lucia tells you right in the
second that it happened and it's run on
its own. So, let me share my screen and
show you what I mean.
Okay. So here you can see like NA10.
This is the automation tool I chose. But
of course you can work with any
automation tools that you have and
working with. And what you can see here
is something interesting.
You have like a web book when tracking
all my agent. The moment one's change it
fires. It enrich a new company. It go to
my ICP qualifier agent. Look if the
company matching the ICP it's enrich the
contact with new email and direct font
for this relevant company. It's update
Salesforce and then is going to the
champion outreach agent that just
sending me in Slack all the information
and even email that ready to send. So at
the time that I get that Slack message
all the work is done. Who is who is the
what's their name? Where they came from
and where they moved, what was the last
interaction with them. That's not a cold
call. It's a relationship call. It means
like once the revops see sets it once
it's run itself and you get all the
notification right at Slack. This is
amazing use case that I like the most.
And now let's see let's talk about the
second one. And the second one is
maybe the most popular and relevant
today. And why is that? Because every
one of us today working with LLM. If
it's in cloud, if it's in GPT, if it's a
Gemini, it's part of our day-to-day. So
let's say that uh when you're working
with with claude in your daily basis. So
why not to use it also as a tool that
already give you everything you need and
analyze everything for you with all the
power that Lucia can give you. So let's
take a use case like you have a a tool
for training and enablement software
that you're selling. Uh so it means like
your buying group is companies who is HR
and uh learning and development teams uh
is growing fast right. So when they grow
fast the on boarding now for as I can be
three time loads for those companies.
What it means? It means that now one
senior person that needs to walk through
a few people h it just can breaks the
process like when you have a lot of now
you need a lot of capacity to work on
and things slips and if we're talking
about like companies as financial or
healthcare and of course if we're
talking about compliance training slips
is a real risk. That's why
companies like this that have the
problem and they didn't have even time
to gone looking for a tool that will fix
it. That's the window for the person
that sell it. That's the that's the
window that you need to find in order to
find the best opportunity for you. So
how do you find those company uh before
anyone else? You can go and search one
by one, check who is hiring, take times,
forever [snorts]
or you just can, you know, go to Lucia
and get the signal immediately. So you
don't have to be technical here. You
just ask in plain English
exactly on the LLM right away. And let
me show you how it how it looks.
Here
you can see that I'm writing just like
find companies actively growing their HR
pull the signals enrich the top ones
[snorts]
and map the contacts at the at the first
five.
You just hit enter
and what is happening right now
it will start working and thinking now I
have Lucia plug-in installed in my cloud
and what it will do it will just running
look at it like while it work notice
what is doing is going through Lucia
and then reading the real hiring signals
company by company
these things used to be hour of manual
research
Now when is running then is getting you
can see like over 3,000 companies it
picks the top five all with real HR
growth and drill here in the company
priming
up to 24%
and they have like signals of HR surge
and adcount growth now is going and
search me for the buying group
and you can
that I'm getting all the insights in the
buying committee. You can see Lisa Brown
uh which is the chief people officer, my
economic buyer, Christopher Whitaker
which is the VP of training and
development my champion
validate email direct phone LinkedIn and
now is suggesting me also to outreach
those records like those those champions
the champion Christopher now what it
does is give me all the insight for
everyone why I need to to to [snorts]
target those people using Lucia to give
you the full insights about the company
and the champions and the the Biden
committee.
And as you can see here what it does
like let's say I'm want to draft an
outreach to Christopher and just I click
draft outreach and it writes a real
email not a template it leads with an
actual signal in the voice of someone
who did their homework and all I need to
do is just like to send it and that's it
from 3,000 company down to one person
with a reason to reply in two minutes.
[snorts]
This is like the amazing world today
when we can leverage those tools to our
benefit. [snorts] And that's not the end
because Lucia, let me stop sharing.
And that's not the end because Lucia,
it's the
layer for everything else that you
search. So it means like buying signal,
funding, website visit, recommendation,
buying groups, the all intelligence
layer. So every lead has a reason behind
before it's even like a the person pick
up his phone.
So it means like that we are not anymore
the lookup tool that you always thought
in case you heard about us. It's
something that runs in the background
doing the work for you and it's working
in cloud. It's working in your CRM. it's
working in clay. Wherever you work, you
can use Luca now. And that's the amazing
part when you can really leverage that
job and and save so much time in those
cases. So I would just like say three
quick things. If you used this before,
look again because we are different
product now. That's first. If you use
Claude, very important, install the
plug-in first, the connection to Lucia
and log to Lucia to your Lucia account.
So Claude will be able to connect to uh
to that tool and to your account and use
Lucia. Also, if you work in GPT, same
thing, any place you can connect our
MCP. [snorts]
And the last thing, the most important,
if you're new to Lucia and you never
heard about us, sign up for free. You
can use us for free and test it. Go to
lucia.com and just try it.
>> [music]
>> uh what consensus can do and how our
platform works. Uh before I jump fully
into my uh demo with you today, I'd love
to just ask uh in the chat if you could
put your answer uh of of this question.
How much of a buyer's journey do you
think is done on their own? When we look
at B2B world, how much of their journey
do you believe is done on their own? 80%
70% seen some comments coming in. That's
great. We're going to get to that in a
minute, but I'm going to start by
sharing my screen with you all and we're
going to dive right in. So, we're going
to talk about consensus and what our
product experience platform can do for
you and your teams. Uh so, first I want
to start with just a view from the past.
Not long ago, sellers hel they held all
the cards and they controlled all the
information, the processes and the flow
and pace of the deal.
and they have more control and fewer
unknown unknowns in this world. But
times have certainly changed. Go to
market teams are facing new challenges
like they never have before. Uh here you
can see in this graphical
representation. You can see the new
sales processes where uh if you take a
good look at it, it's enlightening to
see how buyers hold all the cards now.
They hold all the power of knowledge.
Meanwhile, go to market teams are
typically overwhelmed by tools and
processes, slower cycles, more
stakeholders, misaligned content and
demos, and pressure to perform, of
course, under budget constraints. So,
it's safe to say that control, at least
for the the seller, has left the
building. And there are two huge changes
in that motion today and why that's
happening. Number one, we all know it,
we talk about it all the time. It's AI,
right? That's a given. But also, there's
a second massive change that's often not
discussed, at least not yet. And we
believe that it's a huge thing that we
should take notice of. And that's all
about buyer behavior and how buyers buy.
It's about them and themselves as
humans, not just someone behind a screen
that works for a company you're trying
to sell to. And today's buyers want to
know many different things. They want to
research, they want to self-educate, and
they even do their own demos. They're
absolutely using LLMs to develop their
own opinions before your first call. In
fact, most of them come to the call with
a preferred vendor already in mind and
their pace and expectations for
something that's personalized to them
have outgrown today's sales solutions.
But there's a caveat to that. They're
increas they're increasingly frustrated
with how this process is slowing them
down. If you look at these stats here,
you'll see that 77% of the their last
purchase was difficult. You see deals
were lost due to friction and a majority
of them are dissatisfied with the
vendors that they choose. And there's a
reason for this. It's easy to see their
frustration. So if you guessed 90% of
the buyer's journey was done async and
by themsel, you were correct. So
congratulations if that was you. Uh but
if you look at this pattern, it's
continuing to go up, right? 5 years ago,
50% of a buyer's journey was done
asynchronously. Uh two years ago,
Gartner told us it was 83. And now that
number we believe is at about 90% of
their journey. So that's a lot of time
that's done on their own research and
syncing uh up with your content trying
to figure out if your brand, if your
product does what they need it to do.
And oftentimes wondering, left guessing
because it's frustrating.
Consensus really does change all that
and we fix it both for the buyer and for
the seller. We create these experiences
that span really three modes. There's
the try, which is an interactive product
tour. That's a self-guided exploration.
There's watch, which is on demand video
demos that allow you to help the buying
group find alignment. And then there's
prove, which you'll see with our sale
solution, where you can give live demos
with tailored high impact product
experiences. And of course all of these
different modalities they span across a
conversational AI layer. So you see we
have our appeal what we call talkable
conversational AI layer that goes across
all of them. And the differentiator
really is the data. Every interaction
generates different signals that
continuously refine the next experience.
So your buyer gets the answers that they
want and the seller you get the
structured intelligence that improves
your next interaction. So, let's take a
look at how this is done today inside of
consensus. First from the buyer side,
we'll take a quick look at the creator
side of things when you're making some
of these different platform experiences
and then we'll dive into the seller side
where you get that data. So, we'll jump
right into my email here because you'll
notice that Adam has sent me an email
that shows me exactly what he wants me
to watch. He's saying, "Hey, I've got a
demo for you to check out. You should
see it. I think this might be something
we could use." Now, this was sent from a
seller to Adam who's now sending it to
me. So, go ahead and click watch the
demo,
and it's going to bring us directly to
the the demo that Adam was sent. So,
we'll go over to our
screen here. And you'll see we have it
here. And I've got my name. I click on
the video.
And then I can choose what's important
to me. Well, let's say that I'm
interested in this. I'm interested in
this. Not really the creation side, but
I'm also interested in this. And you'll
see on the right, it's stitched together
a demo that's about 14 minutes long
directly for me. And I can start
watching my demo here.
Now, you notice not only can I watch
this, I can react to it and respond. So,
I can like it. I can leave a comment. Or
if I'm confused or have a question about
it that I don't necessarily like or
dislike, I can go in and hit that thumbs
down button. We like it when people
don't, but that's going to happen,
right? And we can watch this demo all
the way through and discover exactly how
it works for us and for our needs.
Meanwhile, on the back end, as the
seller, you're getting all of this
information. So, I can now see that
somebody watched my demo in its entirety
and I get a notification that they did.
You can also see that I got a
notification that someone else watched
it and someone left a reaction on it.
So, I'm getting all this this
information on the back end.
From there, you can actually go in and
see how they're interacting with your
content. So, here is what we call a demo
board, which is a link demo that you
send to a customer. and I can see just
who's interacted with it and how much
time they spent watching it and what was
of interest to them. So here you can see
I've got uh these different important,
somewhat important and not important se
selections from each of these people. So
if I wanted to dive in a little deeper,
I could. So I'll go ahead and click on
this one
and I want to see how this person is
interacting at a personal level for
them. So, I could at the top select a
different person. I could choose which
demo I wanted to to view. If they had
been sent multiple demos, they could see
them here. And I could choose the
session. So, if they've watched it more
than once, they'll have a session that
you can choose from. But we'll just keep
it on this first session here. And
you'll notice as I scroll down, uh, you
can see what's very important and
ranking what's important to them,
somewhat important, and if there's
anything not important, that would show
up as well. And just as this person
ranked these features, you can see that
they went in and watched it. In this
case, they watched this section right
here, then they watched this section
twice and went back and watched it for
that second time. So, this was of
importance to them or maybe they didn't
quite understand it and we need to help
them understand it. And then you can see
they finished it here. There they also
left a reaction. So, I can go in and
click on this and see where they reacted
and what it was. this and I can play
video back
and that helps us to see what was of
interest to them, how they interacted
with it, and where and when it made
sense to them as a user. And I can see
all the way through each of their
reactions like this. And I'm starting to
tell the story of how this individual
user uh uses the product. So this is a
great way for us to dive into more of
that detail and understand how someone
is async working in in our product,
using our product, engaging with our
product so that we can also go into our
next meeting or even selling between our
meetings or when we're not in the room
and get that information of what's
important to this buying team. So you
can start to see what they need and how
they want to interact with your your
content. Now again, I could go back to
the feature ratings and I could see how
each of these people interacted with it
as it loads up here.
And now I'm telling a story, as you can
see, of everything that's important to
them, knowing what their different roles
are and who I need to speak to and get
alignment with in the buying journey.
And that allows you again to see how
everyone's interacting with this content
inside of this demo board. Now, in
addition to that, there's some pretty
great things that you can create inside
the tool. I know we showed you the video
features already, uh, when someone
clicks on a video, but there's deeper
interactive things like the product tour
that we mentioned. So, I'm going to show
you how that works from a creator
standpoint. And how I'm going to do that
is I'm going to build a tour with you
here, but I'm also going to build the
tour of how to go through adding a video
to your demo library. So, let me show
you how that works. First and foremost,
we're going to go up to here to our
extensions and we're going to click on
the dynamic tour capture button. We'll
click on this. We can choose our window
size. We could choose to do a just a
record of our screen or an HTML tour if
we wanted to. For the sake of this,
we're going to do the screen tour. And
I'm going to hit capture.
And in a moment here, it's going to
allow me to do a countdown and start
capturing my screen and my clicks with
me. So, we're going to make a single
experience demo. We could make a
discovery demo, which pulls in multiple
demos, or what you saw previously, a
standard personalization demo, which
builds a feature set that's important,
somewhat important, and not important.
But we'll do single for this experience.
I would go in here and I would add a
title if I wanted to. On my next screen,
I can choose my demo settings. So, what
this looks like when somebody goes in
and and views the demo. How does the
color appear? What does it look like?
We'll keep with our main theme. I can go
to my demo content where I could add my
video if I wanted to upload it or if I
wanted to add a dynamic tour. We'll hit
continue again and go to stakeholder
actions. So, we can give them a share
prompt. So, as you saw, Adam shared this
with me. We can choose where this is
started at uh whether it's the beginning
of the demo or at the end of the demo or
not at all. And we can hit continue and
move on to our additional interactions
where we can give them other things like
a lead gate or sidebar options here that
would show up on our screen in this
section with different call to actions.
And then we need to finalize our demo
where we publish it. We can add tags to
it and we can choose where it sits
inside the demo library and who has
access to it. Maybe we want one vertical
to have access to a certain type of demo
and not the other. But that's what we
would do there. we would click finish
and then we'd be done. So, we just built
our tour. So, I'm going to go back up to
my extension and I'm going to stop it
and it's going to finalize my experience
for me. Now, it pulls up this new screen
where it then offers me the ability to
build out my tour, finish finalize
everything. Now, we can let Consensus AI
write this with us. So, let's go ahead
and do that. We're going to try it out.
And I'm going to say this is a tour on
creating a demo in the demo wizard.
And then when I hit write,
it's going to build this out for us.
And I'll show you what it looks like on
the back end. Here we've got our tour.
On the bottom here, I have all my clicks
that it goes through. And you'll notice
that it has built-in call outs which I
can change to add a button next to with
steps. I can change the text if I want
to. And I can even add a voice recording
for these if I go through them and want
to do that. But let's play this out. See
what it looks like.
Sure, that looks great.
Great. Maybe this one I want to add a
step to.
And you can see you've built out a tour
just like that. So that is one of the
ways you can use the R tool to build out
the content that you want to build. So
again, we have these three different
things that you can do. Try, watch, and
prove.
With consensus and peel and salo all as
one product, you're no longer optimizing
a single stage. You're plugging into the
entire funnel as one connected system.
So you'll see here in this bow tie
funnel here that peel helps capture the
surface and surface real buyer behavior
across digital touch points while
consensus turns that intent into
interactive buyerled experiences.
whether it's through video demos, tours,
or conversational content. And then with
our sale tool, you can take it further
with these high stakes moments powering
live demos, fully contextual and exactly
what you need to get the deal across the
the finish line.
And the results that you saw in those
funnel, they don't just convert, it also
learns, adapts, and then compounds with
every interaction. And every experience
generates signals. Every click and every
question, share and conversation, they
contribute to a richer understanding of
your buyer. And each interaction informs
the next experience, making it more
relevant and personalized.
In essence, in today's market, your
product is the pitch. It's not
supporting the pitch. Buyers don't want
to be told how your product works. They
want to experience it and they want to
interact with it. And now every
interaction they make becomes more
intuitive for you and allows you as a
seller to sell faster, make faster
decisions that are more educated and
help your deals move with less friction.
So that's what I have for you today.
Thank you so much for joining us and it
was nice to be with you all.
Ask follow-up questions or revisit key timestamps.
The video features presentations from three companies, Airspeed, Lucia, and Consensus, focusing on how AI and intelligent agents are transforming Go-To-Market (GTM) strategies. Airspeed introduces a 'commercial brain' that aggregates data from customer-facing systems to enable autonomous agents to execute sales processes based on deep insights. Lucia highlights its transition from a contact data tool to a broader sales intelligence platform, showcasing how its integrations with LLMs allow users to discover buying signals, map contacts, and draft personalized outreach. Finally, Consensus demonstrates a product experience platform that facilitates buyer-led journeys through interactive product tours, on-demand video demos, and sales solutions, emphasizing the shift towards asynchronous, self-guided buyer behaviors.
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