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Editor Of Vogue (Edward Enninful OBE): How To Become No.1 In Your Industry Against All The Odds!

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Editor Of Vogue (Edward Enninful OBE): How To Become No.1 In Your Industry Against All The Odds!

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2115 segments

0:00

it feels like you've lived an impossible

0:02

life but with it came over

0:06

I just needed to be able to look at

0:08

myself and not hate myself

0:12

the first black man to become

0:14

editor-in-chief of British Vogue one of

0:16

the fashion Industries biggest names

0:18

he's single-handedly

0:24

how's your father know he would have

0:26

slit your throat I grew up petrified of

0:28

him each day I was being told you're

0:30

going to be a lawyer or a doctor I knew

0:32

that wasn't going to happen at the age

0:34

of 13 I came from another country 16 I

0:36

was modeling 18 I was an editor it was

0:38

quite fast work was everything for me

0:41

there was this notion that women of

0:43

color uncovers don't sell I knew I would

0:46

need to do something about it I didn't

0:48

just create a magazine that looked good

0:49

but it's so financially successful

0:52

I was just so consumed with work and

0:55

work was where I felt like an imposter

0:57

really I mean I never look at anything

1:00

I've done and think this is amazing I

1:02

wouldn't sleep that leads you to

1:03

drinking and that leads you to drugs you

1:06

always have to fight but that fight

1:08

comes at a cost I woke up one day and I

1:10

saw these black markings in my vision I

1:13

was so scared I knew after that that I

1:17

had to change my life you sit here as

1:19

one of the most successful people in

1:21

your industry what would 51 year old

1:23

Edward say to 18 year old Edward the one

1:26

regret I do have is

1:30

before this episode starts I have a

1:31

small favor to ask from you two months

1:34

ago 74 of people that watch this channel

1:36

didn't subscribe we're now down to 69 my

1:40

goal is 50 so if you've ever liked any

1:43

of the videos we've posted if you like

1:44

this channel can you do me a quick favor

1:46

and hit the Subscribe button it helps

1:48

this channel more than you know and the

1:49

bigger the channel gets as you've seen

1:51

the bigger the guests get thank you and

1:53

enjoy this episode

1:54

[Music]

2:05

it feels like you've lived and traveled

2:08

an impossible life

2:11

you sit here as one of the most

2:12

successful people in your industry but

2:15

when I read about your earliest context

2:18

that's why I use the word impossible

2:21

can you give me the information I need

2:24

to know to understand how the man that

2:26

sits in front of me today

2:28

got here and I'm referring to that early

2:30

information

2:31

the context that molded you into the man

2:34

you are today

2:36

thank you for having me

2:38

um so as you read in the book I grew I

2:40

was born in a city called takoradi in

2:44

Ghana West Africa

2:45

my dad was in the Army he was a major

2:50

um my mother was the seamstress and we

2:52

lived on a military base in the town so

2:55

already there was

2:56

that was a weird

2:59

um way of growing up where you are in a

3:01

town but you're not in the town you're

3:02

on the military base with its own sets

3:04

of rules and

3:06

and traditions so that's where I was and

3:10

my mother was a seamstress

3:12

and I grew up in love with clothes in

3:15

love with my mother and in love with

3:16

clothes and I was always with her you

3:20

know when her customers came in and my

3:22

mother had was one of those rare

3:24

women who had their own business

3:27

you know in the 70s in Africa she had

3:30

anatellier with about 40 women so I'd

3:33

spent days

3:34

just really helping her

3:37

fit women into clothes and you know

3:39

little African boys standing around the

3:41

corner listening to the gossip being

3:43

sued away but I always say

3:46

that's when I developed my love for

3:49

women

3:50

all women because you know my mother's

3:52

friends my aunts

3:55

we're all Bodacious women of different

3:58

sizes big women if you

4:01

you know if you want to put it that way

4:02

but they were just beautiful and

4:04

vivacious and alive so really that was

4:08

that was how um I grew up in Ghana I

4:11

mean you know I was always a sickly

4:12

child so I would always be with my

4:14

mother

4:15

a lot

4:16

and I really learned about sort of women

4:18

and what really makes them tick you know

4:21

I always say I can tell when a woman is

4:23

happy and addressed by the flick of a

4:25

wrist or a little Winds of the of the

4:28

nose and so my mother was a really great

4:30

influence I didn't know anything about

4:32

fashion

4:34

but I had an aunt who had a salon called

4:36

Dolly dots

4:37

and she was a hairdresser and that was

4:40

like paradise for me

4:42

and it was there that I discovered

4:44

magazines

4:46

there was a magazine called ebony which

4:49

is an American magazine that you'd get

4:51

every month another one called jet

4:54

and another one called time

4:56

and I would literally devour those pages

4:59

and

5:00

yeah I was I was really happy it was a

5:02

really happy childhood

5:04

and then we had to move to London

5:06

because there was a military coup and my

5:08

dad

5:08

from one day to the next had to leave

5:11

so that was the next chapter really

5:14

you were the fifth of six six children

5:17

and the the figure in that equation that

5:21

wasn't mentioned is your father

5:23

in your book you talk a lot about the

5:25

fear you had of your father growing up

5:27

can you tell me how that shaped you as a

5:29

Young Man I mean my father was a

5:31

military man he

5:33

was in the peace corpse from Ghana so

5:35

they spent

5:37

ages sort of

5:39

you know for creating peace in like

5:42

places like Liberia and the Middle East

5:45

and he was there that he wasn't but we

5:48

were petrified of him

5:50

um

5:51

when he was around you wouldn't play

5:52

outside

5:54

you know he expected us all to be home

5:56

studying and he was very authoritarian

5:59

very African very strict

6:03

so yes I was always very scared and you

6:05

know I was sort of a creative child

6:07

always drawing

6:09

illustrations of drawing women all the

6:11

time and that and I'll hear you know

6:13

your dad's coming and I'll just rip them

6:15

out because I was literally in fear

6:18

of him

6:19

and um my dad had to sleep when we laugh

6:23

about it now but when he got angry it

6:26

wasn't just with it would start with one

6:29

and then the anger will descend to

6:32

to me essentially number five

6:35

because my sister wasn't born then and

6:37

um yeah he was very terrifying to me in

6:40

all aspects but then my mother was just

6:42

the most creative

6:44

most you know incredibly warm motherhood

6:50

literally sort of you know here's the

6:51

paper here's the pen you know

6:54

come in the room there's this lady so so

6:56

her into the dress zip her up so I it

6:59

was very weird having my dad who was not

7:01

artistic in any way but so disciplined

7:04

you know and my mother who was just a

7:06

creative and it's really funny because

7:08

now I am literally both I am so

7:12

disciplined in my work so disciplined

7:15

there on time

7:17

and then also so creative on the other

7:19

hand so I got something from both but

7:21

yes in those early years my dad was a

7:24

source of Terror to me what impact did

7:27

that have on you when you look back now

7:28

in hindsight I look I do this sometimes

7:31

with my parents I look back and go For

7:33

Better or For Worse

7:34

this parent

7:36

shape me accidentally for you know in

7:39

this way it might have created um I had

7:41

a guest on this podcast called Tim

7:42

Grover who trained Michael Jordan and

7:45

Kobe Bryant and he says

7:47

at that young age we developed both our

7:49

bright side and our dark side

7:52

and sometimes the same incident can give

7:54

us both of our it can give us our

7:55

Brilliance and it can also give us our

7:57

you know things we struggle with the

7:58

most

8:00

what Dark Side did you inherit from that

8:02

earlier upbringing I mean I think what I

8:04

inherited from that

8:07

that period was just this this fear

8:11

overriding fear that never leaves you a

8:14

sense that I was never good enough a

8:16

sense that

8:18

I had to hide any form of Brilliance

8:20

because

8:21

looking at those early drawings that I

8:24

did

8:24

they're not far removed from what I do

8:26

now but it was just like

8:28

don't show how brilliant you are don't

8:30

show how good you are hide it hide it

8:33

were you burning the drawings I heard

8:35

you ripping them up burning whatever I

8:37

had to do so so

8:40

I can't fathom that yeah but can you as

8:43

a creative child can you imagine that's

8:46

your calling but you don't even know at

8:47

that age that this is what you're meant

8:49

to do but you just know it just felt

8:51

like something that was wrong

8:53

so I've spent a lot of years just really

8:57

loving what I do

8:59

you know loving the fashion industry but

9:03

at the same time thinking there's

9:05

something wrong with that because

9:07

while all this was going on I was being

9:09

sort of

9:11

each day I was being told you're going

9:12

to be a lawyer or a doctor oh an

9:15

engineer

9:16

so to me those were the Great careers

9:19

that you you needed

9:21

this was a great career for an African

9:23

Child for an African parent that was it

9:26

a doctor

9:27

a lawyer or an engineer so I always felt

9:31

sometimes even in the fashion industry

9:33

when I was younger that I'm not really

9:35

doing what I'm supposed to be doing you

9:37

know if I was the doctor my dad would be

9:39

so proud and you know I carried that

9:41

with me for years

9:42

until you know I had to deal with it

9:45

yeah

9:47

the parents her parents shaped us

9:49

without really realizing

9:52

you know someone said there's no real

9:53

book to be in a parent

9:55

so you know they learn as they're going

9:57

along and my dad you know he was a young

9:59

man and

10:00

yeah in the later years things got

10:02

better maybe

10:04

so you end up moving to the UK sort of

10:06

around 13 years old roughly

10:09

um

10:10

when you come here you experience racism

10:13

for the first time it's it's an

10:15

interesting thing to experience that

10:16

racism like your teen years because you

10:19

don't even understand the concept of

10:20

racism and tell me about that yeah I

10:23

mean you know

10:24

um as I said before I grew up in Ghana

10:27

you know my early years where everything

10:31

is possible the doctors are black the

10:34

president's black the lawyers black

10:35

everybody's black every profession

10:38

and then one day we're on a plane to

10:41

England me and my siblings because my

10:43

dad had gone ahead and my mother had to

10:45

stay behind

10:46

we arrive at Gatwick Airport and we're

10:49

detained because we didn't really have

10:50

the right papers you know before

10:53

laid the Lord down you could come

10:57

to England from any Commonwealth country

10:58

without a Visa but we didn't realize she

11:01

stopped it sort of a month before

11:03

so we came anywhere we were detained and

11:05

I remember looking around the room and

11:08

saying I'm saying to my brothers oh my

11:10

God everyone's White

11:11

and it was the strangest thing I'd ever

11:13

seen because in Ghana everyone's black

11:16

and I remember you know we we decamped

11:18

to the Vauxhall to my aunt's flat and

11:21

this was you know the year of you know

11:23

Microsoft's reign

11:25

and the SAS laws and

11:28

the Brixton riots and you know be I

11:31

remember the first time I was stopped on

11:32

the street by the police with my

11:34

brothers because you know teenage black

11:35

kids they assume you're up to no good

11:37

and we had to go to school in fox or

11:40

William Bailey School

11:41

over the bridge and it was just scary

11:44

leaving the house and my father was so

11:46

traumatized by this country you know

11:48

there was a military man who didn't run

11:51

a battalion now

11:54

couldn't work you know had to seek

11:56

Asylum and we were the lowest of the low

11:59

at the point even at school I'd remember

12:01

people would call use words like oh my

12:03

God they're the boo-boos which means it

12:04

was the one they used for someone from

12:06

Africa

12:07

So Not only was it half I went to an all

12:09

black school

12:10

thank God I think my dad knew that the

12:13

country was so different from anything

12:15

we knew that he put me in an all black

12:18

school and to this day I'm so grateful

12:20

for that because my work later everyone

12:23

talks about how can you

12:26

portray black people so beautifully and

12:28

I'm like that's all I know right but

12:31

those early years were tough they were

12:33

tough just a new country a new school

12:37

and you felt a sense of not being liked

12:40

as a black person

12:43

you know

12:44

so those years were tough

12:46

and and what impact has that had on you

12:48

and your work because I think about from

12:51

a professional standpoint you were

12:52

hiding and had some sort of Shame and

12:55

insecurity around your creative

12:56

expression back in Ghana you come here

12:58

now and the world once again says you

13:01

don't belong here yeah

13:03

you know that that feels and then I even

13:05

think about you in your book you talk

13:07

about understanding that you were gay

13:08

from a very young age

13:10

that's a third point of you know listen

13:13

you said in your book about had you had

13:16

your father known had you expressed that

13:18

to your father

13:19

I think the words are used he is he

13:21

would have slit your throat yeah

13:23

I can relate

13:25

[Laughter]

13:28

I mean you know he would say things like

13:29

that like oh my God if I knew any gay

13:31

person if any person into the house I'll

13:34

slip your throat but my cousin was

13:36

living there my cousin Michael he was

13:38

gay so back to your question

13:42

how did it make me feel yeah like it

13:44

feels like there was a lot that you were

13:46

shielding or being forced to hide from

13:50

the world you know identity creative

13:53

expression sexuality

13:56

um

13:57

is that an accurate assessment as a

13:59

young man did you feel like you were

14:01

did you know that there was things that

14:03

you were kind of suppressing yeah I mean

14:05

you know I was I was very shy I was

14:07

painfully shy

14:08

you know I I couldn't I couldn't speak

14:11

up I couldn't sometimes I couldn't even

14:12

walk into a room if there were people

14:14

in there was this shyness and I just

14:17

didn't feel worthy I didn't feel good

14:19

enough I didn't feel

14:21

I didn't feel like you know I had the

14:24

right to

14:26

to even be who I was doesn't make sense

14:29

you know I just didn't feel

14:32

like a wanted you know like I wanted a

14:35

child really

14:36

so it wasn't until I was stopped on the

14:39

train to be a model then things really

14:41

changed before then I was just the

14:43

Immigrant kid you know the number five

14:46

and anybody knows when you're number

14:48

five nobody's got any time for you

14:53

child

14:56

it's a low profile didn't really want

14:58

you know didn't really want to stand out

15:01

because that would mean you'll be

15:02

punished

15:04

so I think I yeah I led life a lot like

15:06

that

15:07

so you were stopped on the train sorry

15:09

about that

15:10

nobody stopped me on the train and asked

15:12

me to be a model

15:14

I'm still waiting but we'll see you're

15:17

16 years old right when they some I'm a

15:19

guy called Simon Simon Foxton yeah I

15:21

mean so I was I guess 16.

15:24

I left Vauxhall

15:27

Ian Bailey's school I wanted to go to

15:29

Kingsway Princeton College and I

15:31

remember

15:33

saying to my mom oh my God I don't want

15:35

to wear glasses anymore because I have

15:36

these huge thick lenses my whole life

15:39

and I read I was always like reading and

15:43

I discovered there was something called

15:44

Contact Lenses

15:47

can I get a pair you know we didn't have

15:49

money but she somehow

15:51

I went to the optician and somehow

15:52

because my

15:54

you know my vision is so bad it's always

15:56

been sort of in a high 10 minus nines

15:59

minus ten they gave me contact lenses

16:02

the really hard ones and if anybody

16:04

remembers

16:05

and I yeah a week later I was on the

16:09

train you know going to from Hammersmith

16:12

to college and I was stopped by uh

16:15

gentleman who was turned out to be one

16:17

of the biggest fashion editors in the

16:19

country

16:20

to be a model and I didn't even know

16:21

what modeling was and I remember you

16:23

know going home and telling my mother

16:26

and she's like no way are you going into

16:29

that industry with those people I didn't

16:32

even know what those people meant but I

16:34

think years later I think she made gay

16:35

people

16:37

and of course I found out later Simon

16:39

was gay and the whole industry was gay

16:42

by the time I was like but you know I

16:44

wore her down I wore her down I wore her

16:47

then eventually she called him

16:48

Simon and I went on my first photo shoot

16:51

and then

16:53

again I was stopped by a model agents

16:55

and I got an agent and sort of my love

16:58

for the industry really begun from there

17:00

what about your dad did he know you were

17:03

I was hiding it my mother and I were

17:05

hiding it my mother was so good I

17:07

remember the first job

17:08

she'd go with me you know to cast things

17:11

and on my shoot sometimes because I was

17:14

16. you know I was a baby

17:16

and then she really trusted Simon Foxton

17:18

so then you know Simon would look after

17:20

me and we kept it all from my dad I had

17:23

a sister who was again stopped in Canada

17:26

by a famous model agent John Casablancas

17:29

to be a model and my dad was no way

17:31

you're not doing this so somehow in the

17:33

back of my head he wasn't going to stop

17:35

me

17:37

fine so yeah I was pretending to go to

17:41

school when I was going to cost things I

17:42

was pretending to go to school when I

17:44

was going to shoot so it's very Cloak

17:46

and Dagger but my mother and I was fun

17:49

that was your I guess your introduction

17:50

to that that world right yes fashion

17:53

modeling

17:54

yeah pivotal

17:57

I mean I remember the the first day I

18:00

walked onto

18:01

the photo shoot I think was the Pepe

18:03

jeans I talked about it and I looked

18:05

around the room and I saw the

18:06

photography I saw lights I saw

18:10

you know styling I saw

18:13

a world where everybody seemed so happy

18:15

so collaborative and in that moment I

18:18

knew

18:20

that I wanted to be in this world

18:22

in that the second I walked in and I

18:24

also knew that it wouldn't be as a model

18:27

in front of the camera

18:29

that I would be something else I didn't

18:30

I didn't know anything about the

18:31

industry also don't forget

18:33

when our parents came over from

18:36

you know the Commonwealth

18:39

they didn't know what media was

18:41

you know if you say to my dad I'm going

18:43

to be a journalist and be like what

18:45

you know there was a practical jobs that

18:48

we talked about so I don't really blame

18:50

my dad now that I'm older

18:52

he just wanted me to have something that

18:54

was Secure but try telling a 16 or 17

18:57

year old who's discovered

18:58

a world where they they belong

19:02

to turn back

19:04

to be a lawyer I knew that wasn't going

19:06

to happen

19:07

but if you went anyway to the university

19:09

I did for him for my dad but the

19:12

brilliant thing about going to

19:12

University was I was doing all these

19:14

things and I was you know I was

19:16

establishing myself as the models I had

19:18

pictures in magazines and I worked on

19:21

shows and I thought you know I could do

19:24

this side by side

19:26

it wasn't until I got to go through this

19:27

University and I remember I went for

19:29

three months

19:31

and one of my lecturers literally was

19:34

like okay so what do you do outside of

19:35

here and I explained what I've been

19:36

doing I'd also been working with a

19:38

magazine called ID as you know sort of

19:40

interning

19:42

I mean I was like so in love with this

19:44

world I was a

19:46

I was a College I was modeling I was

19:50

whatever I could do

19:52

and I remember the teacher saying to me

19:53

you know what you're doing now is what

19:56

most of our students want would like to

19:58

do when they leave so

20:00

yeah just follow it and I never went

20:02

back

20:05

but then when I dropped out I was also

20:08

offered a job as

20:10

a fashion director for ID magazine when

20:12

I was 18. did you tell your dad you

20:14

dropped out I remember telling my mum I

20:16

was dropping out of University and I

20:18

didn't speak to her for two years so

20:19

good to speak to you I remember you know

20:22

one day coming home and my dad was like

20:24

how's University and something just said

20:27

you know you can't lie and you can't lie

20:29

to him

20:30

anymore so I said you know what Dad

20:33

I've been working

20:35

you know as a model I've been working at

20:36

ID magazine I haven't really been going

20:38

to University and he was Furious he

20:42

threw my things out the window my

20:45

clothes out the window and I remember

20:47

picking them up and thinking I am never

20:49

coming back here

20:51

and funny enough that's one of that's

20:53

what propels me because sometimes I have

20:54

dreams where I've gone back home because

20:57

things didn't work out

20:59

so I said hey I remember saying to

21:01

myself I am never coming back to this

21:03

house with my tail between my legs I'm

21:05

never coming back and um

21:07

the same day I went into ID magazine and

21:10

the fashion director Beth Summers was

21:14

leaving and she said you're taking over

21:16

he throws all of your stuff there's so

21:18

much so much to unpack there

21:20

he kicks you out the family home yeah

21:22

and you in your head you go now I have

21:25

no plan B it's no plan a or plan a

21:27

nothing

21:30

sounds great but that also sounds like

21:32

that's terrified and fear as a driving

21:35

force can be a little bit unhealthy

21:37

right this this sort of fear of going

21:40

back I can relate to that as well

21:42

because a similar situation call my mum

21:44

dropping at University she goes don't

21:46

talk to me or the family until you go

21:47

back so I have two years of no plan B

21:49

it's forward and that's that's wonderful

21:53

yes for achieving great things but also

21:56

it can cause in my case

21:59

severe workaholism because you're driven

22:01

by fear are you driven or are you

22:03

dragged

22:04

driven and direct basically all I know

22:07

and

22:08

I mean you started any anybody who

22:11

started an industry at a young age will

22:13

tell you that you're just driven

22:17

you're driven I didn't even know what I

22:19

was heading towards all I knew is that

22:22

I was a workaholic I would do anything

22:24

that was needed to be done I wouldn't

22:26

sleep

22:27

I wouldn't sleep if I had to return you

22:30

know close from East London to West

22:33

London I'd walk it didn't matter

22:36

and you you're also shaped by certain

22:38

people around you at the time I mean I

22:40

had great mentors you know Terry and

22:43

Tricia Jones who owned ID magazine were

22:46

really supportive of me and you know I

22:49

also had Simon Foxton

22:51

I always say to people I couldn't have

22:53

succeeded if I didn't have great people

22:55

around me I was so lucky to have not

22:58

only the best people in the industry

23:01

but also people who are caring had I

23:04

been on my own out there in the world I

23:05

don't know what would have happened I

23:07

had Judy blame who said you know

23:09

I've just got a new house

23:11

come and stay with me rent free

23:14

however you know I was 18.

23:16

come and stay with me rent free I had

23:19

you know my editors would just give me

23:22

money like okay you're working so hard

23:24

here's 10 pounds for your lunch

23:26

I was so lucky that's why it's so

23:28

important for me to Mentor young people

23:31

it's so important for young people to

23:34

have mentors because had I not been

23:36

looked after I don't know where I would

23:37

be

23:38

and also I had this work ethic from my

23:41

dad and my mother

23:44

coupled with a with a fear of going back

23:46

home it was just forward forward motion

23:49

were you were you running towards

23:51

something or running away from something

23:52

both

23:53

I was running away from a life

23:57

that had proven too difficult

24:01

you know as you said you know black

24:04

young gay

24:06

you know all these intersections I could

24:09

call it today so I really wasn't fitting

24:11

at home and I was just

24:13

I don't know what I was hurtling towards

24:15

but I just knew

24:18

that work would get me there

24:21

that my family wouldn't get me there

24:24

you know but work somehow would get me

24:26

and I didn't know where I was going was

24:28

it a distraction

24:30

work

24:31

was everything for me work meant

24:34

everything work was when I was happiest

24:37

work was when I was saddest work was

24:41

when

24:43

I felt like myself work was where I felt

24:46

like an imposter it's almost like every

24:48

emotion you have

24:50

in a family

24:52

um what do you call it

24:54

in the family dynamic

24:56

I had at work

24:58

and it goes back to being in an industry

25:00

from a very young age from from 16 don't

25:03

forget the age of 13 I came from another

25:05

country 16 I was modeling 18 I was an

25:08

editor

25:09

so the Imposter Central not fair

25:12

and and I look back at my journey now

25:14

and you know writing the book it's like

25:16

it was quite fast it was quite a fast

25:19

Ascent Maybe

25:22

but with it came over

25:24

you know

25:26

you didn't speak to your father for

25:28

another 15 years following that day that

25:29

he chucked you out the house did you

25:31

also

25:32

sort of reject the family yes and work

25:34

became as you describe it there you're a

25:36

new family yeah yeah I rejected my

25:39

family I thought they could have done

25:41

more

25:43

to help me

25:44

um I had a baby sister who's now my

25:46

agent

25:47

and she was she didn't understand well

25:49

from one day to the next I left

25:51

I was seeing my family list and I

25:53

embraced a whole new world I mean in

25:55

this world I was Edward I was I was I

25:59

was beautiful I was shiny

26:03

um that's the word that I hate that I

26:06

was exotic back then

26:08

and it felt like this is where I needed

26:11

to be but underneath I was

26:13

I was a mess I was the same insecure

26:16

little boy hiding from my father

26:19

but because I was in a position of power

26:22

I had to

26:24

I had to cover up the shyness and

26:26

essentially grow up again grow up super

26:28

fast

26:30

you describe yourself as being lucky

26:32

[Music]

26:34

but I I'm not sure I necessarily agree

26:37

because

26:39

most people don't open up their home to

26:41

someone they don't give them money when

26:43

they need it they don't bring them in

26:45

just because

26:47

they are 18 and young so if you were to

26:50

tell me how you created that look why

26:52

people were pulling you up why they were

26:54

giving you the job as fashion director

26:56

at 18 years old why they were letting

26:57

you in their home

26:59

why was that

27:01

I mean I always thought it was luck I

27:03

always thought I was in the right place

27:05

at the right time I'd met the right

27:07

people but I had learned later on of

27:09

course

27:10

that I must have had something

27:13

In The Raw I must have had some a raw

27:16

talent I must have had

27:18

some kind of a raw Vision something that

27:20

people wanted to help hone because had I

27:24

not had these people I don't I would

27:26

never have known how to research

27:29

a great shoot or how to write a great

27:32

you know

27:33

how to write a great story

27:36

I had people I I think they must have I

27:38

must have been so

27:40

so sort of wide-eyed and innocent that

27:42

everybody wanted to help me everybody

27:44

wanted to help me win but I also know

27:47

that you do that with people

27:49

for me now I do that with people I see

27:51

have a certain Talent a certain Raw

27:54

Talent so I think now it's not down to

27:57

luck

27:58

you know luck you know luck will get you

28:00

through the door but something has to

28:01

sustain you

28:03

but in those early days I was so

28:05

grateful

28:07

you know for all these people who

28:09

thought I had something special and my

28:12

mind even working ID when I was so young

28:14

I mean I didn't have an assistant so I

28:17

would literally

28:19

work on the cover shoot style it find a

28:21

photographer I would write all the

28:23

shopping pages I would work on layouts I

28:28

would shoot Fashion Stories I would

28:30

write designer interviews it was like a

28:33

one-man Army and I didn't realize that I

28:35

was soaking in

28:37

I was soaking in an industry I was

28:39

soaking in really I mean you know

28:41

everything I do in my job now comes from

28:43

those days but there I was in sort of a

28:47

magazine

28:48

for Young People by young people and I

28:52

was learning my craft and it was

28:53

exciting every day I didn't want to go

28:56

to I didn't want to sleep

28:58

I didn't want to sleep but I was

29:00

definitely a workaholic

29:02

you know work meant everything to me

29:05

and if something went wrong in work I'll

29:08

just collapse and not know how to handle

29:10

it

29:11

doesn't make sense because it was so

29:12

closely linked to your right sense of

29:13

self identity yeah that again can be

29:16

unhealthy right pardon oh my God I talk

29:18

about imposter syndrome syndrome

29:21

and then and then your mind is saying to

29:23

you you're not meant to be here you're

29:25

this little African boy

29:27

who Do You Think You Are

29:29

and you're trying to work I mean I know

29:32

a lot of young people you know speak to

29:33

a lot of young people

29:35

today and when and when they hear that I

29:38

suffer from imposter syndrome they can't

29:39

believe it I'm like that's just part of

29:42

life it never goes away you learn where

29:44

to put it like I know that I've done

29:47

this long enough to know that you know

29:49

what I do is okay

29:51

on a good day

29:53

but yes it was quite difficult

29:56

those early days so that leads you to

29:58

drinking and that leads you to going out

29:59

just the numb

30:01

your insecurities and your fears

30:04

do you think you could have gotten here

30:06

without your imposter syndrome if you

30:07

didn't feel like in a quote-unquote

30:09

imposter would you be saying now no way

30:11

I always say had I not had my imposter

30:14

syndrome had I not had the need to be

30:17

better I mean

30:18

I never look at anything I've done and

30:20

think this is amazing I'm always no I'm

30:24

like how can I do better

30:26

how can I make this better how can I

30:28

make this issue better how can I make

30:31

this better and that's really what's

30:32

Driven me over these years

30:34

even when an issue comes out of British

30:36

book I don't look at it until two months

30:39

later because I will literally see all

30:42

the mistakes and and that's something I

30:44

learned from

30:45

from back then

30:46

so my insecurities really that that's

30:49

what drove me that's what kept driving

30:51

me not the successes

30:53

it's the fact that think this wasn't

30:56

good enough or that wasn't good enough

30:58

or this could be better

31:00

but I got to a point where I went okay

31:02

you can you can let that go for now and

31:06

yeah see things from a different angle

31:08

but yeah my imposter syndrome definitely

31:10

propelled me if you if you have that

31:12

where you're looking at your work and

31:13

you always are self-critical of it

31:16

and you're always thinking about how you

31:17

could have done it better how were you

31:19

happy in the moment because that sounds

31:21

like you're kind of deferring your

31:23

enoughness the feeling that I'm enough

31:25

and it's good enough and everything's

31:26

fine off into the future behind the next

31:28

goal so how do you become at that stage

31:30

in your life how are you are you happy

31:32

in the moment

31:33

I mean you know everyone says why this

31:36

sense of insecurity what you have to

31:37

remember is I was in

31:41

an incredible home and I lost it

31:45

an incredible country lost it

31:48

an Incredible family lost it

31:51

went into a gay scene that was so

31:55

it was so different to what I expected

31:59

so lost that so for me it's there's

32:01

always a sense of loss

32:03

that I had to overcome

32:05

does that make sense power makes perfect

32:07

sense

32:08

you know I had to belong somewhere I

32:10

never felt I really belonged anywhere

32:12

and that really

32:14

was the factor sitting here 50 years old

32:18

you know I've been able to deal with my

32:20

My

32:22

Demons you know through

32:25

yeah through work through therapy

32:27

whatever you want to call it so I'm a

32:28

different person now but I'm still that

32:30

same I still have those feelings of

32:34

of yeah you just have to make it

32:37

as best as it can be but now not

32:40

detrimental to my health not detrimental

32:42

to my mental health

32:44

but as a young person you don't think of

32:46

that you just

32:48

you just have to move forward and you

32:50

have to be the best you can be whatever

32:52

that is

32:53

you have to move forward you start that

32:55

treadmill at 18 years old which is much

32:56

earlier than a lot of people started as

32:58

fashion director of this magazine you

32:59

start moving forward you work you you

33:01

don't sleep you give everything to to it

33:03

and at some point it tends to be the

33:05

case when I speak to these incredible

33:06

people that there's a moment where you

33:09

go where am I how did I get here

33:11

and I need to I need to change something

33:13

was there a moment in your life where

33:15

you realize that you you know all this

33:18

running was maybe just a little too much

33:20

running and you had to stop for a second

33:22

and take a moment yeah I remember sort

33:25

of around

33:26

2002 I mean I've been in the industry

33:28

for so long I was creating fashion shows

33:30

for the best designers in the world I

33:32

was flying every day

33:35

or every few days to a different country

33:37

you know living the life as they call it

33:39

but I was always I was also the most

33:43

miserable I'd ever been

33:46

I would be in a room surrounded by

33:49

lots of people who feel really lonely

33:51

there was a sense of loneliness that was

33:53

sort of creeping

33:55

into my life every day and there's this

33:58

saying that you can be in a room

33:59

surrounded by thousands of people and be

34:01

lonely but that kept getting stronger

34:03

and stronger so I started drinking a lot

34:05

and I started um

34:07

sort of going out a lot you know

34:10

recreational drugs and one day

34:14

I was supposed to go to

34:16

Italy to work on a show

34:19

um a big show for

34:21

designers called Dolce Cabana and I had

34:24

a party and I lost my passport

34:26

and I was supposed to be there on day

34:28

one and by the time I got my passport

34:31

back it was day four

34:34

I literally went to the American I went

34:36

to the British Embassy to get my

34:39

passport with a bottle of vodka in my

34:40

hands you're joking yes which I put

34:42

through the security thinking there was

34:45

nothing wrong

34:47

but I remember getting to Milan and

34:49

literally breaking down and calling a

34:51

friend and said I think I'm done I think

34:53

I'm done with

34:54

with drinking I think I'm done and um

34:58

I became sober for the next 14 years or

35:01

so I knew my life had to change I moved

35:04

from London to New York to be away from

35:06

everyone

35:08

and that's what I did but

35:11

my career was totally unaffected

35:14

that

35:15

the people who have addictions can be

35:18

functioning so my career was at the top

35:21

you know at the time

35:24

and I could have just carried on but I

35:26

just knew that life had to change I just

35:27

knew I had to

35:29

develop some kind of spirituality I just

35:31

I just needed

35:33

to be able to look at myself and not

35:36

you know hate myself hate myself yeah I

35:39

hate myself

35:40

um you know work was always great but

35:43

like I said behind the curtains the

35:46

the insecurities the loneliness that a

35:49

lot of people a lot of High Achievers

35:51

feel you know when you don't have a

35:54

partner when you don't have a family to

35:56

go back to you're literally a lone wolf

35:59

with a lot of friends

36:01

everything in life has a cost in the

36:03

cost of being dragged or driven by

36:06

success is often something has to Fall

36:08

by the wayside yes and for so many

36:10

successful people that is social

36:11

connections and there's all these other

36:12

things that make life quote unquote

36:14

balanced

36:16

um because you know in the moment those

36:18

things seem disposable when you're so

36:21

focused and driven and you know running

36:23

away from where you've come from or

36:24

getting to where you're going

36:26

um and it seems like such a recurring

36:27

theme that I experienced what were the

36:29

symptoms you should you said the word

36:31

creeping creeping feelings of like

36:34

loneliness or whatever you know

36:36

depression whatever it was what were the

36:38

the

36:39

signals the signs

36:41

of that like that's what I really want

36:43

to get to because there'll be someone

36:44

listening to this now

36:46

that it might just be creeping like a

36:48

frog in a frying pan slowly heating up

36:50

what were those signals or signs in your

36:52

life the signals were like you know not

36:55

not really sleeping yeah not really

36:58

never engaging with people on a

37:00

one-to-one always being better with with

37:03

crowds of people around

37:05

avoidance you know avoiding certain

37:09

situations certain

37:11

people who are quote unquote good for

37:14

you

37:16

um avoiding people who you really

37:19

Loved Before and who were really kind to

37:22

you all of a sudden avoiding them

37:24

for a new group of shiny people

37:29

um and I spent watching you know endless

37:33

amounts of

37:35

TV but then realizing for the past six

37:38

hours you can't you can't even remember

37:39

what you've been watching

37:42

yeah staring at the screen but the mind

37:44

and a mind that wouldn't stop no

37:47

meditation involved

37:50

no just a mind that was working overtime

37:53

and what was it feeling like it's a

37:56

feeling of emptiness

37:58

I can describe that feeling

38:00

um now when I meditate I'm like oh so

38:02

that's the feeling but it's a feeling of

38:04

emptiness the feeling of

38:07

loneliness is really how I describe it

38:09

disconnectedness disconnected from

38:11

everything and everyone's telling you

38:13

how brilliant you are you have the

38:15

magazine covers I mean I remember once

38:17

at one month I look I went to the

38:19

newsstands I had the cover of American

38:21

Vogue Italian Vogue vanity American

38:24

Vanity Fair ID magazine and and feeling

38:27

empty and people saying oh my God look

38:30

at what you've achieved and just

38:32

just want and also wanting to destroy it

38:34

really wanted to destroy whatever Talent

38:37

there was wanting to destroy it not

38:39

really caring not really taking care of

38:42

it I mean now I know that when you're

38:44

given a talent I don't know where that

38:46

comes from you have to protect it you

38:48

have to nurture it you have to but when

38:50

you're young in your 20s and you have

38:52

money and and jobs are coming to you you

38:55

just don't

38:57

you don't see the value

38:59

so what changed at that moment in your

39:01

life what changed you gave up the

39:03

alcohol you describe yourself with that

39:05

point and I I went into AAA where

39:07

alcoholics oh my God I learned to do

39:12

service with homeless people in AAA it's

39:15

a leveler

39:16

so I'll you know you do service with

39:18

homeless people you'd go

39:21

for lunch with people from all walks of

39:23

life don't forget I've been

39:24

in this industry since 18 and I hadn't

39:28

stepped out of it the only people I knew

39:30

were actors or musicians I hadn't

39:31

stepped out of this but meeting real

39:34

everyday

39:35

regular people that really helped me and

39:39

also doing service you know one day you

39:41

make tea

39:43

um I had to spawn C's so you know

39:45

esponces you know someone who wants to

39:49

to not drink and change their life so

39:51

you're someone's in a Way Mentor I had

39:54

you know a sponsor but I was really in

39:57

the program and that really gave me a

40:00

spiritual side to be able to

40:02

to deal with the world and even you know

40:05

to

40:06

have a relationship with you know

40:07

married now like I said I've been in a

40:09

relationship now for 21 years but had I

40:11

not taken that step had I not woken up

40:14

and thought I need my life to be

40:16

different I don't know what I'll be

40:17

today

40:18

because the party moves very fast

40:21

you know the train moves very fast and a

40:24

lot of people in the fashion industry

40:26

don't get the chance

40:28

to step back and you know reevaluate you

40:31

just go it's just like

40:33

yeah you could go from party to party

40:34

and it would be okay

40:36

but I just knew that um

40:38

coming from where I came from

40:41

that I needed to change my life

40:44

going from party to party and it will be

40:46

okay that almost seems like a bit of a

40:48

metaphor for how a lot of people are

40:50

living their lives even outside of the

40:52

fashion industry going from job to job

40:54

lawyer to senior lawyer to partner at

40:56

the law firm without really having that

40:57

moment to step back and say who am I and

41:00

how did I get here and do I belong here

41:02

and do I feel okay I know the external

41:05

world's telling me I've done well but

41:07

that does that match with how I feel

41:09

inside

41:10

yeah I mean it's like you have to know

41:13

what you feel inside and a lot of times

41:16

too many people young people are

41:19

doing what they think other people want

41:21

them to do oh you're great you'll be

41:23

good at this you should ask for this job

41:25

sometimes you have to ask yourself do I

41:27

want that that's what I did everyone

41:29

says you need to take this campaign you

41:31

need to work with this designer so I did

41:33

but did I really want that maybe I

41:35

didn't

41:37

but you just do it because people

41:38

people's expectations of you you know

41:42

and I did that for years and you know I

41:44

don't do that anymore

41:45

but it takes it takes a while to be able

41:47

to figure that out if you could have had

41:49

a chat with Edward that 18 year old

41:51

fashion director at ID magazine and you

41:53

could you could have just sat down with

41:54

him and given him a couple of listen

41:55

right Edward this is what I need to tell

41:58

you

42:00

what would 51 year old Edward say to 18

42:02

year old Edward about career advice and

42:05

equipping him for the next couple of

42:06

years I said

42:08

don't just give everything to work

42:11

don't just give everything to work you

42:14

know find moments for yourself find

42:16

moments to self-reflect

42:19

find moments to to

42:21

I always say I always go back to

42:22

meditation find moments of self-help

42:27

because that will carry you much longer

42:29

you know a lot of people I started out

42:31

with are not are no longer around

42:34

so many people along the Wayside decided

42:37

the industry wasn't for them or was bad

42:39

for their Mental Health

42:41

and I just kept going

42:44

and I would have you know say to my

42:46

younger self you know what sometimes

42:48

maybe some some jobs aren't worth it

42:51

but you know when you're 18 everything

42:53

is a must isn't it do you think he would

42:56

have listened no

42:59

no way we'll just do the same thing all

43:01

over again

43:03

but that's the beauty of Youth isn't it

43:05

yeah yeah there's some lessons in life

43:07

that you have to learn for yourself what

43:10

I wasn't doing I didn't listen to anyone

43:12

really

43:14

but um

43:15

yeah

43:18

little Edward

43:21

but you know what's really great about

43:22

that time that I think about it was like

43:24

you know I go back to saying you know I

43:26

was

43:27

I was I don't know the chosen one or the

43:29

token whichever you want to see it

43:32

but I even learned at that age that I

43:35

needed

43:36

people like myself around I needed black

43:38

people around me people of color around

43:40

me so I you know I became really good

43:43

friends with a young model Naomi

43:45

Campbell A young makeup artist Pat

43:46

McGrath another hairstylist Ben scarf

43:49

and Patty Wilson and we became our

43:51

little group in the fashion industry

43:52

through the 90s and you always need you

43:56

always need your people why

43:58

because you just do because there's

44:01

certain things that you know I was

44:04

facing that you wouldn't know as a

44:07

person who wasn't black that Pat would

44:09

understand that Naomi would understand

44:11

we were navigate in spaces

44:14

that you know most black people want

44:17

and you just need someone to understand

44:19

when you had a problem someone to

44:21

understand and help you navigate really

44:24

so for me those friendships that we had

44:26

as kids in the early 90s we still so

44:30

close that we speak every day all of us

44:32

so you need your tribe

44:35

you need your tribe and I remember even

44:37

the day I stopped

44:39

I stopped drinking I called Pat and I

44:41

called Naomi and you know they've been

44:44

so consistent in my life

44:46

but I had my tribe

44:48

in an industry that wasn't really for us

44:51

yeah

44:52

you stayed at ideas fashion director for

44:56

a long time 20 something years 20

44:58

something years most young people

45:00

especially these days wouldn't stay in

45:01

any job

45:03

staying for two years after six months

45:05

they're coming to me to say what is my

45:07

Prospect I'm like I don't even know you

45:11

but that's when I read that I was like

45:13

is that correct like you stayed in one

45:15

job the job you had at 18 for 20

45:17

something years but I mean not 20 years

45:20

I mean 20 years but I was sort of

45:22

freelance and still doing the job yeah

45:24

doing the job but ideas are such a

45:25

special magazine you know it became like

45:28

the coolest magazine in the world every

45:30

model every actor everybody wanted to be

45:32

a part of it so there was no need for me

45:35

to live and also I'm also very loyal you

45:38

know loyalty is so important

45:40

so everywhere I go I never leave

45:45

there's something to be said for that

45:46

though it's rare in the modern world

45:48

that loyalty to a profession or a craft

45:49

yeah and if someone is loyal to you I

45:51

believe in sort of being loyal back

45:53

no if someone nurtures you you know

45:57

then you want to be there like I said it

45:59

replaces the family Dynamic which I

46:03

didn't have from that do you think

46:05

that's part of it the why why you've

46:06

been so loyal is because you're

46:07

searching for somewhere to belong oh I

46:09

know that because even when I was at ID

46:12

um my friends would say I was never

46:14

alone at my desk each day you know every

46:16

day you come in there'll be the the

46:18

hottest

46:19

actor singer dancer of the moment around

46:22

my table the next day would be a writer

46:24

it was like yeah come in come and hang

46:26

out let's go hang out for the day with

46:28

Edward

46:29

and what

46:31

was that making you feel

46:33

when there was people around you from an

46:36

emotional standpoint I mean I'm I'm

46:38

great with people I love being around

46:40

people and I always say you know I have

46:42

a have a husband who is sort of very

46:45

wants to be on his own introvert and I

46:49

grew up with

46:50

five siblings so I don't even know what

46:52

being on my own

46:55

it's like I mean now I do but back then

46:57

the more people around the mall

47:00

like they gave me energy and creativity

47:02

I love Creative conversations I love I

47:06

love being in the moment I love arriving

47:07

at you know a creative decision so

47:10

that's that was really my feel

47:13

yeah Vogue how did that happen Vogue

47:16

yeah

47:17

so after ID

47:19

um in the late 90s I started working for

47:21

Italian Vogue for the great editor

47:25

called Franco sazani and Italian Virgo

47:28

was sort of of all the folks you could

47:30

say the most creative where you know

47:32

should give you 30 pages to shoot that

47:34

was incredible images so you know I did

47:37

that for maybe called 10 years I was at

47:40

Italian verb sort of the main stylist

47:42

and then I got a call from Anna winter

47:44

in America

47:47

to come and work for American Vogue so

47:49

from Italian Vogue I moved to American

47:50

Vogue and I was there for

47:52

working for another for seven years then

47:54

I got a call

47:56

damn you do long stints

47:59

[Laughter]

48:03

magazine to work with um stuff on the

48:06

tank here really great editor and I was

48:08

there for seven years wow you know when

48:11

you're having fun

48:12

or when you're enjoying what you do

48:15

time is of no essence

48:18

you know like I I would say oh the issue

48:21

comes out in six months and someone's

48:23

like that's six months away but for me

48:24

it was like tomorrow

48:26

so yes and then one day out of the blue

48:28

I got a call

48:30

from Jonathan Newhouse I'm a very

48:34

great he was you know he owns containers

48:37

the company that owns Vogue and

48:39

he said

48:41

um the editor who was there had been

48:43

there for 26 years

48:45

was you know fashioned in this nobody

48:47

leaves any chance clearly

48:49

what's leaving and would I come in for

48:51

an interview so I came in for a couple

48:52

of interviews

48:54

um I didn't think I was going to get it

48:55

because to be honest I thought Vogue

48:57

wasn't meant for people like me you know

48:58

I thought Vogue was meant for

49:00

you know women from a certain background

49:03

and

49:04

and I was you know the boy from Napa

49:06

Grove you know I was gay I was outspoken

49:10

you know I was good at my job but um

49:12

yeah I went for an interview and I

49:14

literally told them

49:15

you know how to how I would do Vogue for

49:20

for 2017. and what was that message to

49:23

make it inclusive to make it diverse you

49:27

know there was this notion in the

49:29

fashion industry that black women all

49:33

women of color on covers don't sell

49:37

it's been in the industry for as long as

49:39

I can remember but I saw all these

49:42

affluent women you know not just black

49:44

women you know gay women women from you

49:48

know with working class backgrounds you

49:51

know Muslim women Aussies British who

49:54

are British essentially

49:55

not seeing themselves reflected in the

49:58

magazine I thought well not only is it

50:00

bad but you know it's not good business

50:03

but I wanted to create a place or a safe

50:07

place where women could just

50:09

feel welcomed because I always remember

50:11

my mother always said to me if you can

50:13

see it you can be it

50:15

so I wanted to create um a magazine

50:17

where you know women of all shapes sizes

50:20

you know race age social economic

50:24

background could see themselves

50:25

reflected and that's all I did I didn't

50:27

reinvent the the wheel I just thought

50:31

who are the women out there that I

50:33

wanted to reach and that's what I did

50:35

and thank God the world was I mean now

50:37

diversity is a buzzword right but in

50:40

2017 nobody was wanted that on a

50:43

magazine

50:43

and I always said you know I knew I'd

50:46

probably be fired three months in

50:48

but I also learned at least what I got

50:49

from my father I would rather be fired

50:51

for something I believed in than to go

50:54

in half halfing it and get fired anyway

50:56

half hours

50:58

so yeah that's how voke happened and the

51:01

world was ready

51:03

when you got that call

51:04

saying that you were going to take that

51:06

top job at Vogue how did you feel

51:10

scared I felt scared on one hand because

51:13

I knew

51:15

the type of person I am that I that I

51:17

wouldn't

51:18

like I said I wouldn't just go in and

51:21

try to make do I would need to change

51:23

everything

51:25

I also knew that VOC had such a huge I

51:28

mean folks the best magazine in the

51:30

world and has such a huge

51:33

sort of history

51:36

that I wanted to sort of be a part of it

51:38

but make it about today and I didn't

51:41

know if the readers would be ready

51:42

I mean before I started the job you know

51:45

there were speculations in the newspaper

51:47

I mean I got called all kinds of Africa

51:50

and I got called I got called heaven I

51:52

heard called it black what was it I had

51:54

the uh the black one they said it was

51:56

like going to crafts yeah and the cat

51:59

one like a whole other breed so already

52:02

I had that on my shoulders it was really

52:04

it was a really tough time

52:07

but I didn't speak I just thought let me

52:09

just bring out the magazine and when the

52:10

first issue dropped December

52:13

2017 with adjoa on the cover an issue

52:15

that was dedicated to Great Britain

52:18

the country that gave me a home the

52:21

country that I loved

52:23

and featured all the best you know

52:28

um zadie Smith and Naomi Campbell um

52:31

Sadiq Khan that's the best of Britain

52:35

the world got it straight away and from

52:37

that minute the the magazine just went

52:39

up up up up and we haven't looked back

52:41

but even I read it so I read about that

52:44

story of the newspaper when you got the

52:46

job as the top job at Vogue they said it

52:49

was like

52:50

crufts but the cat winning yes racism

52:52

and then I also recall a story you tell

52:55

about arriving at Vogue one day and a

52:58

security lady not letting you in because

53:01

they thought you were the delivery man

53:03

yeah

53:04

and at that point you were oh the editor

53:06

I've been editor for years and they

53:08

wouldn't let you in the building yeah I

53:10

mean it was it was you know I think the

53:13

woman was hired from God knows where I

53:16

walked in I walked in and

53:18

without asking for anything without

53:21

asking for my party was like loading Bay

53:23

excuse me what

53:25

I said

53:27

you have to use the loading bear and I

53:29

was like I'm the editor of this magazine

53:31

but what that's you know obviously what

53:33

that taught me was never

53:36

to feel that

53:38

the work is done never to feel that I'm

53:42

okay never to feel that I've made it

53:46

those moments remind me that there's

53:48

still a lot to do a younger person

53:51

walking in there would have been

53:52

paralyzed with fear but I knew how to do

53:55

something about it

53:57

and this also happened years ago at a

53:58

show where they put old-fashion

54:01

directors in the front row and put me in

54:02

the second row and I literally was on

54:04

Twitter the next day I'm not scared fear

54:06

is not an option for me you know from a

54:08

young age I've never been scared of

54:10

fighting

54:12

for you know what I deserve or fighting

54:15

for what people

54:18

from different backgrounds deserve

54:20

so yes that happened at Vogue you know

54:23

but it also made me realize that

54:27

you always have to fight and you can

54:29

never be complacent

54:32

even today do you feel like there's

54:33

people that want to see you fail and

54:36

that don't want a man of your color and

54:38

background to be in that role I mean I

54:40

think you know I mean I've proven myself

54:42

I mean at the end of the day I didn't

54:43

just create a magazine that looked good

54:45

but also if magazine that was Finance

54:47

it's so financially successful

54:49

you know diversity sells I remember

54:52

taking the job and people saying to me

54:54

diversity is down Market yes I heard

54:57

that then I had Oprah Winfrey on the

54:59

cover wearing the most incredible

55:02

diamond earrings and it's sold out

55:05

so every day I continue to sort of um

55:09

challenge what the idea of

55:11

Vogue is that an idea of being an editor

55:13

is but now I look around at all the

55:15

magazines and and diversity is now a

55:19

part of

55:21

part of the media you know having black

55:23

models on the covers that's no longer a

55:26

a big deal having issues around

55:31

you know having gay issues or trans

55:34

issues it's no longer an issue but in

55:36

2017 it was unheard of

55:38

so it shows how far we've come but

55:41

there's still a long way to go you

55:42

thought Edward you fought for your

55:44

entire life you fought for yourself you

55:46

fought for others you're fighting for

55:47

your people

55:49

um you're doing that every day it's so

55:50

clear in all your work I was reading

55:52

also about the black issue You released

55:53

and how well that sold out where you put

55:55

all sort of black models throughout this

55:57

magazine and yeah and that fight again

56:00

it comes at a cost

56:02

um

56:03

and one of the costs that came at was

56:05

your health yeah I read about the health

56:06

scare you had can you tell me about that

56:08

and the doctors linked that back to your

56:10

lack of sleep and yeah it sounded like

56:12

some kind of sort of a culmination of

56:14

fighting a bit too hard if that makes

56:15

sense I mean you know I was I was even

56:17

on my way here I was in

56:20

in the car with my PR and just like

56:22

you're always fighting

56:24

you always

56:26

pushing forward yes basically all those

56:28

years of um

56:30

just not sleeping just working over

56:32

working traveling I woke up one day and

56:35

I saw these black markings in my in my

56:39

vision

56:40

and it turned out that I was

56:43

uh I was having a detached retina

56:46

so the retina detach it eventually you

56:49

know one surgery then he detached again

56:51

and he detached four times

56:54

in the same eye

56:55

and then as all that was happening

56:58

um my other eye started so they had to

57:01

operate unless I've been I think five

57:03

operations

57:05

and you know I work with my eyes so can

57:07

you imagine what that did

57:10

so that was really harrowing and then

57:12

also I developed um tinnitus so the

57:16

hearing I had that oh it's hard to

57:18

explain you can't explain you can't

57:20

explain it if I said to you your ears

57:22

gonna ring you go okay but when your

57:24

earrings you think you're going crazy

57:26

yeah you go crazy you think you're going

57:28

crazy I had it for about 15 days and I

57:30

can see I you know only 15 days yes it

57:33

went yeah oh wow and I so I started

57:35

reading online about it because you're

57:37

gonna have this for life and then I read

57:38

about the the psychological impact on

57:40

your mental health of having it for life

57:41

can you imagine having that and then

57:43

having my eyes

57:45

but what it did teach me you know when

57:47

you know I didn't work for two years

57:48

people didn't realize when my whole sort

57:51

of

57:52

eye issues were happening didn't work

57:53

for two years but in the industry you

57:55

know you can you have so many shoes

57:56

banked anyway so it looks like you are

58:00

but I knew after that that I had to

58:02

change my life that I had to practice

58:05

self-care

58:06

that I had to you know work hard but not

58:09

travel as much not take every job not

58:13

and British folk came at the right time

58:15

because it helped

58:17

you know it meant I'll be in one place a

58:19

lot I'll be in an office which was also

58:22

very new because I hadn't been in an

58:23

office for a while and yes it really

58:25

helped me turn my life around I mean um

58:28

such a health nut

58:29

a purpose-driven man like you that's so

58:31

in love with his work for your work to

58:33

be taken because your eyes as you say

58:35

are Central to what you do so you can't

58:36

see films TV shoots well what was the

58:41

the sort of mental health implications

58:42

of that oh my God I was I was I I was a

58:45

mess I mean

58:46

I was I was living in New York at the

58:49

time anyway and I was saying I saw a

58:53

a therapist who said I had PTSD

58:56

because I was so scared of losing my

58:59

vision it spiraled I mean to all my to

59:02

my relationship

59:03

expired into my life I was so scared up

59:08

and I remember

59:10

the idea of going blind

59:13

wouldn't leave my mind for one second

59:16

like it wasn't like every day I thought

59:19

of oh I might go blind once it was every

59:21

second on my mind I could be happy and

59:23

I'll go back you're gonna go blind and

59:26

the mind the brain is so powerful so

59:29

imagine you're leading your life and

59:31

then there's this thing running behind

59:34

your brain You're Gonna Go Blind You're

59:35

Gonna Go Blind but non-star and it took

59:38

a lot of therapy to

59:40

cognitive therapy to help me deal with

59:42

that because I was convinced not just

59:45

one eye but to you but then I found it

59:48

was incredible doctor in New York

59:49

probably the best in his field and

59:52

you know my eyes are yeah good now I

59:54

mean not perfect but at least I can see

59:57

or partially see I don't know if it was

60:00

slightly after that but you know we've

60:01

talked about the incredible impact and

60:03

inspiration from a very young age that

60:05

your mother was to you she was

60:07

everything you've described vivacious

60:09

she was an entrepreneur she was the the

60:12

reason why fashion became such an

60:14

important part of your life as a Young

60:15

Man during fashion designs under her

60:17

workstation at work and so on and while

60:21

she was away visiting Ghana she had a

60:22

stroke yeah and from her health

60:25

deteriorated over the coming over the

60:27

next couple of years

60:29

in 2016 at 44 years old your mother

60:32

passed away

60:34

what impact did that have on your

60:36

perspective in your life the passing of

60:37

your mother

60:39

um oh my God I mean my mother was

60:41

somebody who wouldn't stop working

60:44

she was somebody who

60:46

wouldn't sleep I mean I get all that

60:49

from her

60:50

she read I mean my mother didn't even

60:52

cook because my sisters would cook she

60:55

was obsessed with beautiful clothes make

60:57

bringing Beauty in the world but I also

61:00

watched her you know she didn't eat so

61:02

well she wouldn't exercise she just wake

61:05

up and just work

61:06

so I mean you know my mother was the

61:08

love of my life and it really made me

61:11

stop to think I mean you know Strokes

61:13

are not nothing to you know to be messed

61:16

with and it runs in my family so that

61:18

was already a sign to really look after

61:21

myself but losing my mother really left

61:24

a void that you know will never be

61:25

filled

61:27

but now I don't remember the strange

61:30

thing happens when you lose a parent no

61:32

I don't remember her being ill

61:34

I just remember that you know that

61:37

gorgeous creative woman

61:40

who was so full of life

61:42

and my mother always thought me not to

61:44

be scared of anything and

61:47

yeah all the memories I have of her so

61:49

great but she also helped me change my

61:51

life

61:52

you know

61:54

yeah she was the love of my life

61:57

in your words what do you owe to her

62:00

I owe her everything my God I owe her

62:03

the love the love of

62:06

fashion and color and people

62:09

the

62:11

the the the the the

62:12

delving into your imagination the

62:15

creativity

62:17

everything that's I create that's

62:20

beautiful everything you know the love I

62:23

have of women of all shades and sizes

62:25

and ages and

62:28

you know race everything everything good

62:32

everything good in in my work but also

62:35

in my life she was the kindest most

62:38

nurturing

62:40

human being and that's something I try

62:42

to do with my staff that's something I

62:44

try to do in my everyday life sort of

62:47

you know they used to call me teacher

62:48

when I was young so I really like

62:50

teaching the Next Generation and really

62:52

nurturing them so all that really came

62:54

from my mother and also empathy

62:57

you know being able to

62:59

put yourself in someone's shoes oh that

63:02

came from her

63:04

when she after her stroke it was almost

63:06

15 years where you describe it as a sort

63:08

of decline in her in her health

63:10

[Music]

63:11

when she did pass away was there any

63:15

any thoughts of sort of regrets about

63:17

the this is something I always wonder

63:19

about my parents because I've still got

63:20

my parents but I play out the scenario

63:22

of how I'll feel one day when I've spent

63:24

all this time working and our

63:25

relationship you kind of I think I've

63:27

gone through life thinking my parents

63:28

will live forever to be honest

63:30

yeah everyone thinks their parents are

63:31

going to live forever I say to my

63:33

friends please make sure you see your

63:36

parents as much as you can because when

63:38

they're gone they're gone I still pick

63:40

up the phone to call my mother and she's

63:42

not there but I spend as much time as

63:44

you can because they're not here forever

63:46

you think they are and the biggest

63:48

regret I had is all those years I spent

63:50

working and traveling and not seeing

63:52

enough of her and not you know going

63:56

back to

63:57

to visit and I was just so consumed with

64:00

work you know the one regret I do have

64:03

is I wish I would have spent more time

64:05

with her but I thought she was going to

64:06

be around forever

64:08

so yeah spend as much time as you can

64:11

with your parents you know build

64:12

whatever Bridges you can build I know

64:14

some bridges are impossible but if you

64:16

can build British to you know do because

64:18

when they're gone

64:20

you will miss them

64:22

are there any did you ever hear from you

64:26

directly the impact that she had had on

64:28

your life

64:29

I mean you know before she had the

64:31

stroke she saw how well I was doing and

64:33

you know she would see you know

64:35

different articles appear in different

64:37

magazines and she knew that you know she

64:39

was Africa so she knew that I was

64:40

financially secure

64:42

secure enough to give you know to look

64:45

after the family so for her even though

64:48

she didn't see me get to this level she

64:50

knew that you know

64:52

I was able to buy a place when I was

64:54

very young and I'm able to sort of look

64:55

after them and so she saw that

64:58

and I think she was very proud of that

65:00

she must have been very proud of you I

65:02

think she was I hope she was anyway

65:05

incredible you went to therapy

65:07

um after she'd passed away what has

65:10

therapy given you what's the sort of the

65:11

practical

65:13

[Music]

65:14

therapy really gives you the Practical

65:16

tools to cope with life I I mean I've

65:18

always had I've always been very good

65:19

with boundaries like it teaches you

65:21

boundaries I've always been very good

65:23

you know when I was a teenager I was I

65:26

just wanted to do what everybody wanted

65:27

but then the older I got I mean I was I

65:29

mean I was so Frosty at Point times

65:31

anyway

65:32

okay

65:33

this is your boundaries it teaches

65:36

when

65:38

when you know things are not right you

65:41

know again I've always had that but it

65:43

teaches me to be human to be caring to

65:46

you know certain people in our positions

65:49

you know when you're successful

65:51

sometimes you

65:53

you discard opinions so fast or you

65:56

discard people people's ideas so I'm now

65:58

learning to be a better listener you

66:01

know all those things that I wasn't when

66:02

I was growing up you know maybe it's

66:04

turning 50 as well you know I'm not

66:06

patient now definitely

66:08

if I was your who's the closest person

66:10

to you professionally

66:12

professionally oh my god oh

66:14

um who knows you best professionally

66:18

my sister okay so your sister your

66:20

younger sister right my sister who was

66:22

also my agent for 15 years if I asked

66:24

her what what you're good at because you

66:26

know you've reached this position where

66:27

you're the top of your game and what you

66:29

do

66:30

from the most incredible start in life

66:32

to hear now

66:34

so we talked about your talent but we

66:37

didn't really figure out in terms of

66:38

like the specifics of what that Talent

66:41

is in your in your own words if I was to

66:43

ask your sister I said what's Edward's

66:45

Talent

66:46

what is the thing that he's good at that

66:48

the peers just can't quite do as well as

66:50

he can he should ask her

66:53

what do you think should say

66:57

um I think she will probably say that I

67:02

I'm in sort of Perpetual forward motion

67:05

that I don't take no for an answer

67:08

probably

67:09

and that I'll

67:12

yeah I'll do whatever I can to make

67:15

to make the best magazine or to make the

67:16

best picture or to make the best like oh

67:21

I'll go to the ends of the world to make

67:23

things happen maybe isn't it difficult

67:25

for someone who doesn't have that same

67:27

standard to work with someone like you

67:28

then

67:29

because if only you know if I don't care

67:31

as much about the details as you do yeah

67:32

but I also think that you know it comes

67:34

with time doesn't it

67:36

you know I think you can see Diamonds In

67:38

The Raw

67:40

so I don't expect everybody to be like

67:42

me but I can also see potential and then

67:45

hopefully you can nurture that potential

67:47

to its fullest

67:49

so I don't expect everybody to come in

67:51

you know sometimes the best

67:54

the best people you work with are the

67:56

quiet ones in the back the ones who are

67:58

not good at in interview situations

68:01

but the ones who know who work and our

68:03

workers and she probably say that I I

68:05

I'm definitely a worker like I work very

68:09

hard

68:10

the standards matter to you very much

68:12

sir

68:13

do you sweat the small stuff yes

68:16

why does that matter

68:18

the the devil's in the details

68:23

you know you have to to create on a

68:26

level that we create you know you can't

68:28

just say okay everything's fine

68:29

everything will work out can you work

68:32

with people that are like that

68:34

don't sweat the small stuff

68:37

so long as there are people there who

68:38

can't sweat the small stuff maybe it's

68:40

other people's talents or something else

68:42

but there needs to be a balance it can't

68:44

just be

68:45

everybody says sweater small stuff

68:48

but they also has to be sort of dreamers

68:50

and

68:51

creators you know someone said to me

68:54

once what do you look for

68:57

when you employ staff

68:59

and like I said it's not the best

69:01

interview it's

69:02

when you're walking towards my office am

69:05

I happy to see you

69:07

like what are you bringing

69:09

to the job so someone comes into my

69:12

office they're like sweating the small

69:14

stuff and somebody can just walk in and

69:15

go I have a big idea

69:18

and that's what I love about what we do

69:21

you think you're successful

69:24

I'm successful

69:27

uh I'm just at my work

69:31

but I'm still a work in progress where

69:33

life is concerned

69:35

because every day I learned something

69:37

new about myself I feel like I missed a

69:38

lot of years growing up you know for

69:41

years I was always

69:44

I was always sort of jealous when I saw

69:47

people who went to University together

69:48

oh

69:49

when people were you know we went to

69:52

University together had all those

69:53

escapades and I was working

69:56

but now I realize that everybody has

69:58

their own path

69:59

and mine was to yeah to go

70:03

and be a worker

70:05

quick one some of you will know that

70:07

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70:12

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70:16

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70:44

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70:47

recommend you all to at least check it

70:49

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think so to find out just how much it's

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71:03

sometimes I ask my friends this because

71:05

this is the kind of way that I am but if

71:07

happiness were an ingredients list if it

71:09

was a recipe that needed certain

71:12

ingredients in certain quantities for

71:13

the recipe to be complete

71:15

is there anything missing currently off

71:17

your ingredients list that you think if

71:19

you just had a little bit more of that

71:20

then maybe you'd be even more fulfilled

71:22

content happy no it's for me it's more

71:25

it's more the opposite I'm now like if I

71:29

don't want to be in a place

71:31

whether it's dinner or in a job or in a

71:35

situation I'm out

71:38

that's what that's the ingredient that I

71:39

have now that I don't want to spend any

71:42

life is doing so I don't want to spend

71:44

any time being in a place where I don't

71:46

want to be and that came with years and

71:49

years

71:50

of you know failures and successes or

71:53

whatever you call it now I know where I

71:55

need to be who I want to be with

71:58

and that's that's the ingredient that's

72:00

been added I'm 30 now right so I've got

72:03

your baby there's a 20 about a 20 20

72:06

year gap between me and you so my God

72:09

you're so great oh thank you I mean that

72:11

means a lot coming from you so thank you

72:13

what advice would you give me as a 30

72:15

year old man right now you know I've got

72:17

my I've got another 20 years ahead of me

72:19

it's a different chapter of life

72:20

I love that piece of advice you said

72:22

about boundaries and like if I don't

72:24

want to be there let's let someone down

72:25

get out of there is there anything else

72:27

you think that as a 30 year old man

72:30

um would equip me to make the next

72:32

chapter of my life is brilliant I mean

72:33

don't say don't take no for an answer

72:36

keep keep doing what you do there'll be

72:39

naysayers along the way people like oh

72:41

you can do it like this you can do it

72:42

like that this this person don't listen

72:44

to any of that you've already set

72:47

yourself on a great path

72:48

manifest it keep moving forward yeah but

72:52

really don't be distracted by people

72:54

telling you you can't do this or you

72:56

can't do that or shouldn't do this once

72:58

someone again one of the things my

73:00

mother said to me is when you go into a

73:02

place

73:03

any situation and they say you know we

73:06

do things like this oh things you should

73:07

say why

73:09

always have that on your mind why why

73:11

why does it have to be like this why

73:13

can't we change so why

73:15

it's a very important word to have

73:18

a man how has love changed your life

73:21

Edward

73:22

20 years married now I mean love I never

73:26

thought I would have love I always

73:28

thought I'd be like

73:30

I love those people who sort of career

73:33

minded people you know where you get to

73:35

the end of your life and you've achieved

73:37

everything without

73:39

a partner then I met you know I like

73:41

when we were in our 20s I was in my late

73:43

20s or since early 20s and part of the

73:46

reasons why I got certain part of the

73:47

reasons why I got sober and he has

73:50

taught me about

73:53

just being a and being a person being

73:57

Being Human

73:59

you know being grounded

74:03

it's so special

74:05

really just just the normal things in

74:07

life but he's also very creative so

74:10

he tells me when the cover is awful and

74:13

we fight

74:14

and I say to him what do you mean this

74:16

is awful everybody loves this and goes

74:18

yeah they tell you what you want to hear

74:19

so he's my my you know my my home

74:25

you know my safe space

74:28

and he's just very kind you know

74:31

took me to be kinder

74:33

have you learned to express to him what

74:36

he means to you

74:38

I think he read the book

74:41

no he knows he knows what he means to me

74:44

what does he mean to you without him I

74:45

wouldn't wait I wouldn't be here I

74:47

wouldn't even I probably wouldn't even

74:48

want to carry on uh doing what I do but

74:51

he's so excited he's a director

74:54

so he's also so excited by work and our

74:57

life and you know we have two puppies so

74:59

we have a great work-life balance you

75:01

wouldn't want to be here and I wouldn't

75:03

want to be here doing what I do you know

75:04

I'll be like Oh I'm gonna I'm just

75:06

quitting or

75:07

that those you know those days when you

75:09

go home like ah like I can't be bothered

75:11

to deal with that and he's like yes you

75:13

will

75:14

and you'll go back tomorrow and you know

75:16

just he's really normal and

75:18

so lovely

75:20

Edward we have a closing tradition on

75:22

this podcast where the last guest leaves

75:23

a question for the next guest without

75:25

not knowing who they're leaving it for

75:27

and I get to see it when I open the book

75:29

um and the question that's been left for

75:31

you by our previous guest who I shot

75:33

aren't they is if you could be part of

75:35

any brand or company past or present

75:39

which would it be and why

75:43

I mean obviously I go back to

75:48

first magazine I ever saw

75:50

was Ebony magazine there was a great

75:53

woman called Eunice W Johnson Johnson

75:55

and she was

75:57

she was the editor's wife

75:59

she was one of the few black women who

76:01

would go to Fashion weeks as we call it

76:04

now and do you know that poor woman they

76:06

wouldn't lend her the clothes to shoot

76:09

she had to buy the Couture with her

76:12

money with her own money to do these

76:15

fashion shows called ebony

76:17

Fashion Fair run the deep south of

76:19

America in the 50s and 60s this woman

76:22

was so incredible Eunice W Johnson Ebony

76:25

magazine I would have loved to have been

76:27

her right hand I would have loved to

76:29

have gone to the shows with her and

76:31

fought with her

76:33

to get I mean what I what I have now you

76:36

know access to everything is because of

76:38

women like her

76:39

so Ebony magazine in the 40s and 50s

76:43

next to Eunice W Johnson would have been

76:46

incredible

76:48

Edward thank you thank you for fighting

76:50

because by doing so you're laying the

76:53

foundation and opening doors not just

76:54

for people in the fashion industry but

76:56

for people in every industry that come

76:58

from where you come from that look like

76:59

you including me because of Role Models

77:01

like you in our society you're opening

77:03

doors for people like me that are coming

77:05

through in different Industries so that

77:07

we are accepted enabled and our talents

77:09

are put first and foremost beyond

77:11

anything else that might be our skin

77:13

color our background or our Creed your

77:15

book is incredible it's a very important

77:18

book that I think is um thank you it

77:20

tells a story and as I call it an

77:22

impossible story of a young kid from

77:24

Ghana that gets to the very top and

77:26

becomes the first black editor in

77:27

British folks history but it's also just

77:28

such a human Story the struggles that

77:30

you're very vulnerable and open about

77:33

um and and the the ultimate sort of

77:35

Triumph at the end of this story which

77:37

is I call it the end of the story I mean

77:39

you've still got a vision board but but

77:40

as a Triumph that is um impossible but

77:43

important and generational you're an

77:45

incredible person thank you for fighting

77:47

please do keep fighting and I recommend

77:49

everyone to go and check out this

77:50

incredible book A Visible man because

77:53

um it needs to it needs to be a visible

77:54

book because it's um it certainly had a

77:56

profound impact on my life so thank you

77:58

Edward oh thank you for having me and

78:00

keep on doing what you do I'm gonna I

78:02

hope you do too thank you Edward

78:03

[Music]

78:07

problem with protein powders is they

78:10

tend to taste a bit it feels like hard

78:12

work to consume them and then when I got

78:14

Hills protein powder which by the way is

78:16

20 grams of protein and just 105

78:18

calories and I tried it for the first

78:20

time there was this kind of mental

78:22

confusion that it tastes as good as a

78:24

milkshake I might buy in the corner shop

78:26

but it's nutritionally complete and has

78:28

20 grams of protein in it and my

78:31

favorite of all the flavors I've got the

78:32

chocolate fudge brownie flavor in front

78:34

of me is The Salted Caramel flavor with

78:36

a little bit of ice in it it is a dream

78:38

and I'm training at the moment I'm doing

78:40

cardiovascular training ahead of soccer

78:42

AIDS so having protein in my diet

78:44

especially when I'm incredibly busy is a

78:46

must-have for me if you're looking for a

78:48

good protein powder I highly recommend

78:50

you try this recommended it's my friend

78:51

Simon she's now obsessed with it

78:53

and I think if you try it you'll find

78:55

out why

78:56

[Music]

79:15

[Music]

79:19

you got to the end of this podcast

79:20

whenever someone gets to the end of this

79:22

podcast I feel like I owe them a greater

79:24

debt of gratitude because that means you

79:25

listen to the whole thing and hopefully

79:27

that suggests that you enjoyed it if you

79:29

are at the end and you enjoyed this

79:30

podcast could you do me a little bit of

79:32

a favor and hit that subscribe button

79:34

that's one of the clearest indicators we

79:36

have that this episode was a good

79:38

episode and we look at that on all of

79:39

the episodes to see which episodes

79:40

generated the most subscribers

79:42

thank you so much and I'll see you again

79:44

next time

Interactive Summary

This episode features Edward Enninful, the first Black editor-in-chief of British Vogue, as he discusses his journey from a childhood in Ghana to his rise in the global fashion industry. Edward reflects on his complex upbringing, characterized by strict parental authority, fear, and internal struggle with his identity. Throughout his career, Edward has championed diversity and inclusion, challenging industry norms despite facing personal health struggles and deep-seated imposter syndrome. He shares insights into the importance of mentorship, finding one's tribe, and the necessity of prioritizing mental health over relentless professional demands.

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