You can follow all the money rules and

still end up broke. You can save more.

You can invest more. You can work more.

But in today's world, that just doesn't

cut it anymore. I went from being a

broke 22-year-old to being a $100

million CEO. And what I've learned is

money isn't about rules, but it's

actually about laws. Rules can be

broken. Laws can't. So, in this video,

I'm going to give you five laws of

building real wealth. Starting with law

number one. Wealth is not a number. It's

a ratio. Wealth isn't about what you

own. It's what your life costs. I know a

lot of people, they got really fancy.

They got the boats and the cars and the

planes and the pools and all the cool

stuff, but their life cost them a lot.

Someone making 80 grand a year spending

50k feels way wealthier than someone

who's making 300, but they're spending

290. Some people may not want to hear

this cuz they want to frontload their

lives. They want to yolo. You only live

once, so I'm going to lease the BMW and

buy all the furniture and get the

coolest pat. I know this doesn't sound

fun, and I know it might sound dumb to

some people, but I want to make it

crystal clear. You need a bigger gap

between what you make and [music] what

you spend. If it's not there, you can't

outwork the gap. I got this from my

incredible dad, and he used to say this

all the time. It's not what you make,

it's what you keep. The first law is

just the beginning. But how do we

tighten up the wealth ratio?

Law number two, stop buying [ __ ] Now, I

want you to spend money on cool things.

I have amazing stuff in my life, but you

got to be intentional about it. And you

need to understand what you're paying

for. See, most people spend money on

dumb to make themselves feel good. The

worst part is often people buy stuff to

impress people they don't even like.

They upgrade their lifestyle that they

can't afford. They buy jewelry, they buy

cars, they pay for these cool pads. And

look, there's nothing wrong with the

stuff, but you need to buy leverage

first so you can create real wealth. I

don't want you to kind of have some

money. I want you to have a lot of

money. The wealthiest people you know

default to spending money on leverage

first over things. Because the most

valuable thing you can buy, the ultimate

flex is your time. Broke people buy

stuff. Rich people buy time. And the

reason why is you never pay for things

with money. you pay for them with the

time it took to make the money. And I

get it. When you start making money, you

want to start buying things. When I was

26, I started making two 300,000 a year.

And I'm driving a 12-y old car. People

thought I was being cheap. And instead

of buying more stuff, and I could have,

I knew that a better decision investing

in my team, my business, my time, that

decision made me 10 times more money

later than buying the new car then.

Like, I'm not saying forever. I'm just

saying in the short time reinvest in

getting leverage to make more money

increase the gap then you can buy the

cool stuff. So three things you need to

do in order to complete what I call the

buyback loop to buy back massive amounts

of your time. First thing is we have to

audit. Just look at your calendar the

last two weeks. Highlight the things

that give you energy in green the things

that suck your energy in red. Two

transfer the stuff that's red that you

don't want to do to anybody else. So

these are the cheap tasks. These are the

repetitive tasks. These are the simple

stuff like meal prep, cleaning, process

[music] your inbox, car wash, stuff that

you don't have to do that you can pay

very little money to somebody else to

help you. That's creating leverage.

[music] The more time you got back, more

time you can enjoy life. Better yet, go

do things that are going to make you

more money to increase the gap. [music]

And my pro tip is record yourself doing

the task using any kind of screen

recording software like Zoom and then

give that recording to the person that's

going to do it for you so that they can

learn how you did it so they can do it

right the first time. And in today's

world, you can even transfer it to this

beautiful thing called AI. The third

step is you have to fill you have to

take the hours that you bought back and

reinvest them into things that are going

to make you more money to grow that gap.

So, I always look at sales activity,

strategy, relationships, growth, skills

that I got to acquire. Hiring and

managing people. The more people that

you can easily hire and manage, the

bigger your business will be, the more

money you'll make, the bigger the gap

gets. It's a super important step

because if you don't fill your time back

with things that make you more money,

all this is a waste. So, instead of

buying a Lambo, go buy some time that

makes you more money to easily pay for

the Lambo. I wrote a whole book on this

concept called Buying Back Your Time.

And I even built an entire workbook to

take you through the process step by

step. So if you're a busy entrepreneur

and you're fighting to buy back some

time, just go find me on Instagram and

DM me the word YouTube workbook and I'll

send it over. So now you've stopped

buying dumb. This next law will teach

you how to [ __ ] print money. Law number

three,

own money machines. You need to own the

machine that makes you money. You have

to get in the river of the money. Some

people are scared to jump in the river.

If you don't get in the river, how are

you supposed to make some money? Money

machines are essentially assets that

make money when you're not around. The

wealthiest people in the world own

assets, not liabilities. All the cool

you want to flex with, those are

liabilities. The things that have made

me a lot of money, it was assets that I

own. All the wealthiest people don't

make money by the work they're doing

today. They're making money by the work

they did in the past that they bought

assets with that pay them today. Think

about the real estate folks. They buy a

building, the building property goes up,

they make the cash flow, it pays the

mortgage over time, 30 years, they have

an asset that makes them a lot of money

every month. Simple question, will you

make money if you stop working? Most

entrepreneurs, the answer is no. I know

people that have been in business for 32

years and still have not figured out the

laws. So, if you're here, you're my

person. You're the person that wants to

learn this. The biggest form of having a

lot of assets is owning equity, shares

in companies, in entities, because

that's the only way you're going to get

really rich is to own equity. Equity

pays you whether you show up or not.

Most people, it's the equity in their

own business, but that business is tied

to them. Having equity in other

businesses, buying into the stock

market, that's an example of it. So,

right off the bat, if you have a

business that nobody else would ever

buy, then the equity in your business

isn't worth a lot. When I started my

company Spheric at 24, I had the vision

somehow someday maybe I could sell it.

So I built the company in a way that I

could sell it. I didn't take a salary

because I was deferring what I knew I

could get in the future. Why would I

take money out of the business that I

could use it to grow knowing the value

of the business would be more in the

future when I exited? So when I sold the

company, the amount of money I made from

that equity was way bigger than the

salary I could have took combined.

That's the power of equity. Equity is

kind of cool for a lot of reasons.

Equity compounds. Equity is valuable to

others. In some ways, it's liquid. No

billionaire has a billion dollars in

cash in a bank account. Their equity

value is worth billions of dollars. And

then they can borrow against that equity

and not pay taxes and use insurance to

cover that loan so that they can live a

life off of the equity that just keeps

compounding. Now, this is not financial

advice and that is an advanced move.

Let's just start by creating equity.

Here's what I want you to do. Draw a

T-chart. Essentially, on one side, I

want you to put time. On the other side,

you put equity. Now, list everything

that you do to make money. Could be a

salary. It could be your business. It

could be you lent somebody money. You

got to put in one of those categories.

Is it dependent on time? Because if you

stop working, the money stops. Or is it

equity? Does it pay you whether you show

up or not? Does the money keep coming

regardless? The goal is to have a lot

more things on the equity side. And what

you do is you take the income from the

time side. You try to increase how much

you make with your time and then invest

it over on the equity [music] side. That

could be real estate. That could be

investing on their business. That could

be putting in the market. That could be

lending your money through other people.

Some people think they have assets, but

those assets are tied to [music] their

time. No time, no asset. It's like your

primary home. I know people say to put

it on the personal net worth sheet as an

asset. It's not an asset cuz you need to

live in a home. Are you paying yourself

rent? paying for the property tax,

you're paying for all the maintenance,

you're paying the mortgage, you're

paying whatever you're doing. So, this

is where a lot of people get this wrong.

I think an asset is something that makes

me money while I sleep and I bought into

it and I've got equity. Businesses might

start off as time bound, but if you do

it right and get over to equity bound,

where you actually the value of that

asset, if other people will buy shares

in it, is worth a lot more than what you

can make from a cash point of view.

Okay? So, you understand how real money

is made when you own assets. But there's

something you already have that can make

you more money than anything else. Law

number four, your unfair advantage.

Every person has this ability to do

something that other people admire. You

have specific knowledge. You have

different experience in different

markets. You have work experience. You

have life experience. You have leverage

in the way you look at the world. See,

what I think is the best thing for you

to figure out is what is your unfair

advantage? What are the things that

you've invested in that you understand

more than other people? It sounds crazy,

but once you figure out what makes you

you, and what does the world want and

value, and you figure out how to put

yourself into that place and monetize it

to create opportunities to not only get

paid, but to get equity and have that

equity be worth a lot of money, that's

how you create [music] wealth. And my

rule is I only like to invest in things

I understand. My unfair advantage are

things that I have deep deep experience

in because that's where I can see

opportunity. I can see where other

people's luck. They bring me that luck.

I go, "Is this any good?" Most people

lose their money when they start

investing in things they have no idea

about. Their cousin comes to them with a

restaurant idea. They're like, "I got

money. I want to invest in your

restaurant." Another guy comes to them

with a software idea and they're like,

"I got money. I don't know anything

about software. Let me do some software

stuff." And look, I'm speaking from

experience. Almost 20 years ago, a guy

named Bryce came to me and he's like,

"Hey, I know the banks. The banks are

selling homes in Detroit. I can get them

locked and loaded, sealed in deals for

10 grand and we can buy a hundred at a

time." I'm like, "A $10,000 home? How

much do you think it'll be worth in a

few years?" He says, "Hey man, once we

get it rented and we get it managed and

it's all done, the market's going to

come back up 3 4 years. We probably sell

them for like 80 to 100,000 a piece.

Take my money, man. This sounds great.

I'll take 10. I'm Canadian. I've never

done real estate. I have no idea what

I'm doing. Let me skip to the end. Two

years later, my brother, who went in on

the deal with me, decides to go visit

these [music] homes. The day he landed

that afternoon, he called me. He said,

"Bro, we got to get out of this as fast

as possible. They're boarded up. They're

about to burn down. We're responsible

for them. We own these things. I don't

even know how the heck they got to this

place. Get out of this deal." So, we

found somebody that would take them, but

we lost all of our money. The good news

is we got out of the liability of owning

them in the first place and we moved on.

And I've continued to come back to that

lesson. Stick to your lane. Stick to

your lane. Stick to your unfair

advantage. You have one. You know what

it is. Double down on it. You will

always make more money doing the thing

you know how to do more than anybody

else. It's why Warren Buffett says,

"Hey, if you love Dairy Queen, buy a

Dairy Queen stock. If you love

Coca-Cola, buy Coca-Cola stock." You

know, I tell my kids all the time, you

want to invest in the market. What are

the products you use every day? Lego, go

buy some stock. Because at least now you

are interested and you know about the

product. You're reading the news. You're

telling your friends about it. So many

people literally spend all their money

buying products that they don't own the

company. Look at my car collection. You

don't think I own stock in the companies

that build the cars? Why wouldn't I?

That's the first place you buy. Equity,

not the liability. I've invested in 70

plus tech companies, AI companies. I'm

currently working on a billion-dollar

portfolio of AI software, and all I've

done my whole life for 30 years is

software, software, [music] software,

software. I have an unfair advantage in

that space. I stick to my lane. It's

what I do better than everything else.

So, here's two things I always ask

myself before I invest in anything to

get equity. One, is the investment

something I have specific knowledge in?

Is it something I've felt the pain in?

Is it something that I'm interested in?

Is it something that I know about? And

it's just like the real estate

investment. Like I didn't understand how

it would go. I just trusted it. And I

mean trusting without knowing is not a

great way to invest. Even in software,

if you came to me with like some deep

medical software that I have no idea

about, I just wouldn't do it. I don't

chase like, oh, you can make a bazillion

dollars. It's like, I get it. Let

somebody else make that. There's no lack

of opportunities in this world. I got to

be better at saying no to the things I

don't understand and saying yes to the

things that I know cold. Number two, can

I explain the investment in one to two

sentences because usually I have to

explain it to my beautiful wife in one

to two sentences. She needs to

understand it. If I try to explain to

her quantum mechanics cuz it took me 3

years to finally understand cubits, she

would probably be like, I don't get it.

How can it be in the same place twice?

How is it possible that this is a

computing plat? Like I get it. So, I

don't do it. If the answer is no to

either of those questions, then I just

don't invest. Quick recap. So, you're

spending less than you make, you're

buying back your time, you're building

some equity, and you're using your

unfair advantage to stick with what you

know. Yeah. Now, this last law most

people forget about, but is by far the

most important. Law number five, give

back. Money is a flow. It's not like a

storage place. I used to do this. I used

to save all my points at a coffee shop.

I used to hoard them. My travel points,

oh my god, I had bazillion points. I

spent more money trying to optimize my

points than I could have made 10 times

more actually just focusing that time on

my business. I'm speaking from

experience because what happened to me

is I realize that if all I do is I hoard

and I pull in and I put in the bank

account and [music] I like protect it

that it doesn't grow. The more it comes

in and you redeploy, it comes in and you

invest. It comes in and you give to

other people. You start sending the

elevator back down. You start helping

other people, your team through growing

businesses and equity, but your

community by some of the contributions

you make. That's when my whole life

changed. The moment I stopped making it

about myself and I started making about

other people, that's when my life

expanded 10x. Because nobody has ever

shown up day after day to help other

people and ever felt poor. Making a lot

of money, having a lot of stuff is cool,

but you know what's even cooler? Giving

it away. Helping other people. When I

gave Sam his dream car, that's cool.

When I gave away the book Think and Grow

Rich to over 10,000 kids in my local

community, that made me feel wealthy.

The more you give, the more you get.

It's the law of the universe. It's how

it's always been. And I see so many

people focus on making money that they

forget that it is a flow. It is a river.

It comes in, it goes out. And I know you

want like guaranteed returns on your

advice. You know, these tactics that

make you lots of money. You're going to

have to have some faith. And it's why

most faith has some component of

tithing, which is giving. And it's not

just your money. Tithing is actually

time. If you don't have money, give your

time. If you have money, give both. Give

your influence. Give your strategies.

Give your assets. Help other people.

It's why Renee and I are so big on

contributing to our local community

through our foundation. It's our

favorite day of the year, the giving

day, where we go around and we bless

people. We surprise them. And for us, we

focus on at risk youth. My biggest

mission in the world. My driving purpose

in life is to help young people not feel

broken. That is where I give a lot. And

it turns out when you do that, you get a

lot. Here's how you start this today.

First thing, pick a charity. Find the

one that helps the people that solves

the problem that you most felt pain

around. The person who aligns themselves

with helping other people avoid or get

through challenging times in their life

from whatever they felt. That is why

you're called to that charity. And I

know you might be compelled by other

people's stories, but if you don't

resonate with those stories, it's a

different level of connection. So, I

would truly ask yourself to be honest

and you don't have to tell anybody what

you've gone through, but there might be

something that was really painful that

you know there's organizations that help

people that were like you and by showing

up and giving that is alignment. And

then you also have to give before you're

ready. Don't wait till you got a lot of

money. If you don't give when you have a

little, you won't give when you got a

lot. Number three, let go of scarcity.

The first time you give money away and

it's uncomfortable and it's awkward and

you're like, should I tell people I did

it? Should I allow them to talk about

the fact that I just donated to this? Do

I do it anonymously? That is your

scarcity mindset kicking in. The one

that says, "Well, I could give them

money, but they'll go buy drugs."

Scarcity mindset. Your job is not to

judge. I dare you to just give from a

place of pure contribution back to this

beautiful world we live in. Like, I know

the first time you give, you might be

thinking to yourself, "But I could use

this in my life, or like I don't really

have a lot." That's your scarcity

showing up. Have that abundance mindset.

If you can flip that from scarcity, I

don't have a lot to abundance, I can

crave more and give more, it'll change

your whole relationship with wealth.

Now, most people are going to watch this

and they're going to be like, "Yeah,

that's so good." But then they're going

to do nothing. That's not you. The ones

that win actually take action. Any

action right now. The rules are meant to

be broken, but the law is we take

action. Leave a comment below and let me

know out of everything I shared, what's

the thing you're going to go double down

on? What's the thing you needed to hear

today? What's the thing that meant the

most? Leave a comment. And remember, DM

me the word YouTube workbook if you want

my internal playbook for how to audit my

time to buy it back to get more

leverage. Now, if you like this video,

you'll love the next video where I talk

about why dumb people might be making

more money than you and how to fix that.

So click here and I'll see another