Arm CEO Rene Haas on AI: Nvidia Lessons, Intel’s Decline and the US-China Chip War
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There's a company nearly every chipmaker
relies on that doesn't actually make
anything tangible. Yet, its Blockbuster
IPO in September valued it above 54
billion.
>> It's the largest public offering in over
2 years.
>> The valuation of the company has
tripled.
>> If you have a smartphone in your pocket
or in front of you, you have an ARM
circuit somewhere inside of it.
>> We are the CPU, the heart of everything.
>> They're the winner of the CPU side. the
foundation models, the software, it's
moving far faster than the hardware. So,
what we're seeing is people investing
faster and faster into new hardware,
which ends up being a good thing for us.
Ladies and gentlemen, please welcome ARM
CEO Renee Hos.
[Applause]
[Music]
>> Thank you so much.
>> How are you?
>> Welcome. Welcome,
>> David. Hey, good to see you. Hi.
>> Hello,
>> Renee. What are you banging these days?
3 milligrams of AL pouches or you're up
to nine.
>> I know you're competing with Nvidia, so
you probably want to go with the nine,
right?
>> I will go with the nine with Jensen. You
have to go big.
>> You have to go big with Jensen. What's
that like to compete against Nvidia?
>> Well, I will say uh Nvidia is a customer
of ours. So, I'm not going to say Jensen
is my competitor uh today, but you know,
I worked for Nvidia for for many many
years as as you know. uh and he's
fantastic right and uh learned so much
working there working for him working
with him and then Nvidia you know almost
acquired ARM in 2020 uh so I almost you
know had a chance to work with him again
>> what did you learn from Jensen
>> you know one of the things about Jensen
that is amazing I think it's also true
for people like uh Michael Dell uh Masa
you have these entrepreneurs who started
their companies uh 30 years ago 40 years
ago go and and they're still running it.
So, you have this amazing set of
characteristics of vision, speed,
fearlessness, taking risk, and a an
ability to pivot uh very very fast. And
and I saw that a lot at NVIDIA. You
know, when I was there, we were only
about $4 billion in sales. And uh and at
that time, we were looking at lots of
different ways to grow business models
and such. And I just remember being, you
know, one story we were at a a strategic
offsite and it was supposed to be a
review of road maps where we were
looking at each one of the general
managers going through what they uh
projected in their business and what was
intended to be a roadmap review turned
into we're changing the strategy. We're
abolishing this product line. We're
going to move 2,000 engineers off of
project X onto project Y. And by the
way, we were only about 6,000 people at
the time.
>> What was project X? What was project Y?
So we were involved uh at that time in
trying to do uh mobile chipsets
connecting to an Intel processor, right?
And back in the day uh for those who
remember PC architecture doing these
chipsets competing with Intel was was
really hard business and Intel was
making it very very hard to compete uh
relative to the integration that they
did. And in fact that was the genesis of
starting to pivot to ARM in a very big
way inside Nvidia because at that time
Jensen looked at what was going on with
SOC's and ARMbased architecture and
moved everybody onto the program.
>> Let's maybe take a step back and level
set for the audience. So just to give
some background um Masayoshi Sun and
Soft Bank took ARM private
>> took private yeah for $32 billion.
>> $32 billion and then tried to sell it
famously.
>> Yes.
>> Couldn't find a bidder.
>> Could not find a bidder.
>> Hung on to it. took it public. It's now
a $150 billion market cap company.
>> That's right.
>> And you were telling us backstage he
famously, you know, refuses to sell a
share.
>> So, it's like a slow kind of process of
just building the the shareholder base,
but you've done phenomenally well as a
business.
>> Just set the landscape for people that
want to understand Nvidia, the most
valuable company in the world, but it's
a it's a window to understanding AI.
>> Mhm.
>> Why does what do they make that's so
powerful? And why aren't there other
competitive solutions at at that level
of scale yet? And how do you think that
changes over the next 5 10 years?
>> Oh boy. Uh lot lot a lot there to uh to
describe. So the the way to think about
Nvidia uh and to some extent I I don't
even though I'm the CEO of ARM I don't
want to tie it necessarily back to ARM
but in our world what really drives
demand is compute workloads. you know at
the end of the day is compute workloads
and when a new workload is uh
essentially either identified and or
invented then it comes down to what is
the best architecture processor-wise to
address that workload. So let's look at
AI. You know the lightning bolt moment
of of Alex Net uh and the work actually
that the Demison team were working on.
AI particularly training uh is a very
very complex parallel problem that is
well suited for a GPU and in fact the
very first work done by the engineers on
AlexNet was not with Blackwell. It was
not with a an AI processor but it was
with a gaming GPU a gaming card. So
Nvidia was in a a very very good place
to seize that moment relative to the
deepmind moment slalexnet
slash the transformer/training
and fast forward training these complex
AI models as Dennis was just talking
about this is a huge huge amount of work
now what role does ARM play there every
one of these workloads requires a CPU to
not only run the computer but help the
accelerator run and that's where Nvidia
is a customer today their most advanced
chip called Grace Blackwell is 72 ARM
CPUs with a Blackwell architecture and
that's that's where Nvidia plays today.
So back to uh where does Nvidia fit?
There is competition. You know Demis
talked about uh prior with Google they
do their own chip called TPUs. Uh
obviously Nvidia is the leader with
general purpose but right now we're in
this interesting world where people are
looking at is it a general purpose chip
is it a custom chip etc etc. It's a
fascinating time to be in this industry
for sure.
>> Where do you think companies like
Tesla, you know, Tesla recently merged
two pads and now they're working on AI5
and AI6? Um, and some of the more
emerging companies like Cerebras and
there's a whole slew of companies now,
Grock and others that have raised
enormous amounts of money. Um, do you
believe that the the role of ARM should
be to be the lack of a better phrase,
the arms dealer to all of those folks
that need that capability or at some
point do you think that you know you see
enough of it where you're like gosh I
could just do this better?
>> Maybe a little bit of both. Uh, I mean
today the role we play is we are now
increasingly that microprocessor that
connects to these accelerators whether
it's something that's done by Cerebras
or it's something that's done by Nvidia.
uh something done by uh by Google,
they're connected. Uh could we do
something ourselves custom? It's
possible. Could we also supply the
intellectual property to somebody
building a custom chip? We're doing that
today. So to some extent um we're in a
very unique place that not only can we
provide the solution whether it's
standard or custom but as AI moves from
gigawatt data centers to running in
these headsets or running in a wearable
or running in something that needs to be
energy efficient you still need to run
the compute workload but now you need to
run the run the AI workload and that is
a place that I think only ARM is
uniquely positioned to address.
>> So you're going to make chips and
compete with Nvidia. Uh, I'm not going
to say that today, but could we do that?
I hinted in the last conference call
that we're looking at going a little bit
further than we do today.
>> Could we see in the, you know, next few
years, could we see a divergence in the
market between training and and
inference? Because what I've noticed is
that you've got XAI and OpenAI and, you
know, Google's already doing it with
TPUs. They're they're building their own
chips for inference, which might be, I
don't know, 99% of the workloads. They
seem to acknowledge that Nvidia is the
best at training and they don't seem
they haven't at least announced an
effort to challenge Nvidia for for
training. So is there is there a
possibility that you know the the market
could sort of bifurcate into training
chips and inference chips and inference
gets much more competitive? Yes. I and I
also think you have a third bucket where
training distills down to simpler
training chips that you don't need to
run a trillion parameter model. You
could have a giant model that now treats
and teaches smaller models, mixture
experts, 20 billion parameters that can
be a mix of inference and training doing
reinforcement learning where the chip is
now helping uh learn trained areas. It's
almost like the professor teaching a
student who can also be a student
teacher, right? Who can do a little bit
of both. Uh and then there's inference
that over time will be very dedicated
and particularly as you get to uh end
points that you can't have a GPU that
you know runs at at a kilowatt of power
you just it's impossible
>> right so if you have robots in the field
we have 500 million robots what is the
chip market going to look like for
robotics how what makes it different
than what we have today on the embedded
side versus the data center side for AI
in
>> yeah physical AI is going to be a
gigantic market I mean today quite
candidly bigger than data centers.
>> Uh yeah, I think so. Uh and because I
think they're going to today they
largely use repurposed automotive chips,
right? Things that have functional
safety uh compliance around ADAS, but
they're not specific for actuators or
specific for smaller parts of the joint.
So physical AI, particularly AI that can
learn, uh is I think going to be a giant
market because the robots themselves
will have tens of chips, hundreds of
chips. So yeah, from a unit standpoint,
it could be huge. Uh the numbers are
going to be well beyond what we what we
see today.
>> You started the business or ARM started
really making reference designs and then
working with partners. Does that give
you a different perspective on things
like export controls and export
restrictions and the role that China
plays in this ecosystem than say a
different kind of vendor who would
actually be you know originating trying
to tape out themselves and trying to
sell through
>> to some extent? uh although we don't
build anything right our business model
is we do the design someone else has the
chip built mostly at TSMC some at
Samsung even Intel uh but because we are
early in the value chain relative to the
software ecosystem in other words we
probably see what people are doing
earlier than anybody else because
ultimately we're the link between the
hardware and the software so on export
control yes to some extent we have a
very big lens into it now today The
China ecosystem actually follows the
global ecosystem uh which which is good
uh from the standpoint that every mobile
phone in China it doesn't run Google
Android but it runs a version of Android
and it leverages this the app ecosystem
that comes off of Android. Same thing
with autonomous vehicles. They leverage
the the ADAS stack that was created by
uh by ARM and then Qualcomm and Nvidia.
So right now the China ecosystem on
software looks a lot like uh like the
west which for us is obviously great. Uh
and we have a very you know market
opinion in terms of where we want things
to go. It's great if the global
ecosystem remains open.
>> What's your take on um President Trump
taking 9 10% of Intel and and how did
that company miss this entire revolution
so badly?
So, you know, semiconductors, which I've
spent my entire career at. I I started
TI in 1984, and I've just been
semiconductors my my whole career. There
are long product cycles. It takes a long
time to develop chips. It takes a long
time to invest in fabs. It takes a long
time to define architectures and
ecosystems.
If you miss a few, uh time is very very
uh you will be punished for that. And I
think Intel has unfortunately been
punished on a few areas. They were
punished on on mobile obviously they
missed that completely. They were also p
punished in terms of manufacturing of uh
of going to EUV uh on uh EUV is a an
advanced uh methodology for building the
smallest chips on the planet. They
decided not to invest in that probably a
decade ago at the rate that TSMC did and
they fell behind. Once you fall behind
in chips, it's very, very difficult to
catch up because the cycle gets on top
of you. TSMC now has the best fabs in
the world. The leading edge companies,
Apple, Nvidia, AMD, they all build a
TSMC. TSMC gets better at what they're
building.
>> An Intel, a Samsung, they don't get the
opportunities. It just compounds. And
and and that flywheel once it compounds
and it compounds, it compounds, it's
very hard to catch up.
series of position.
>> So if you think about maybe then Intel
having lost its footing, you did mention
EUV and the leaders there like companies
like ASML and then even one step back
companies like Carl Zeiss that make
these lenses. Those are critical
infrastructure that the west needs.
Is there a role for the government to be
spending more capital to incubate those
kinds of things so that we have a little
bit more diversity in the supply chain?
So that you know if you contrast and
compare there's the Intel investment but
then there's these other things that are
still maybe we should also be doing.
>> Oh 100%. I mean if you look at um one of
one of the most critical components in
building chips are these rare earth
compounds and there's a belief that oh
China has cornered the market because
they have all the access to these rare
earth minerals. The access for the
minerals are global. There's no issue in
getting access to materials. Yeah,
>> the issue is in the refinement and
actually building the factories that can
refine the materials.
>> Again, that's a decades level of
investment. And I'll tell you one thing
that I when I I lived in China for a
number of years and one of the things
that I was very impressed with when I
lived there and still am is the uh
industrial policy that sits inside the
central government that will last uh
respectfully an election cycle and it
will essentially be something that they
require a lot of the folks who are in
the Ministry of Technology to be
engineers to be thinking about a policy
on on building. So to your question,
should the US do it? Absolutely.
>> Okay. So Rene, let me put you on the
spot. Look, between the Korea trade
deal, the Japanese trade deal, the
European trade deal, you know, we have
close to now two trillion of investment
capital that these countries will make
into the United States. How do we go
about creating
an ASML type company or capability or
you know these lenses like how do we do
that? What universities do we go to or
what labs do we go to? What do we do?
>> I I I think there probably needs to be
more of some of the US companies working
together. And I'll say this because ARM
is not a US company, but we I would do
the same if I would working together uh
pool pulling capital for some of these
initiatives to essentially get some type
of grounding. You need universities uh
but you need corporations to get behind
this as well as well as uh financing
private equity all kinds of different
capital because this is a this is a huge
capital investment that also requires
investment from companies and and and
private equity but at the same time
needs to last for years.
>> Just talking about the fabs TSMC's built
this facility in Arizona. There was
reports about the inability to get labor
to train labor to get a workforce that I
don't know what the right term to use is
culturally the workforce would operate
the same way as they do back in Taiwan
and they were really challenged and they
had to bring folks over to Arizona to
work the facility. These were news
reports so I I we don't know this
firsthand. Do you think we have the
capacity to do fabs in in the United
States on uh on shore here? And what's
it going to take if you were in the
administration? Let's say you were the
AISAR for example. What would you advise
the president to do to ensure that that
happens successfully?
>> Yeah, I don't want I don't want to take
anything away from David. He's doing an
amazing job as the AISAR. You've hit a
very key tenant though relative to uh
worldclass manufacturing inside the
United States and what is required to uh
to make that happen. We had it decades
ago, believe it or not. There was there
was a time where the leading contract
manufacturers
uh in the world were US-based companies
uh and uh and we knew how to do that.
And if you go back 30 years ago when
Apple and Compact used to build their
own PCs and they had their own
factories, believe it or not, then all
of that went to companies like
Flextronics and SCI etc etc. So we had
that uh ultimately for cost reasons that
began to move all the way to uh to the
Far East into Foxcon in China etc etc.
There's a great book uh Apple in China
that documents a lot of this to your
point in terms of you know could we get
that back in some ways there's no reason
why we why we couldn't but it is a
mindset TSMC is a 24/7 operation where
if a line goes down or a customer's got
a problem not only are the technicians
need to be ready to go the engineers to
be need to be ready to go and that is
something that uh I think we've lost the
muscle memory inside the United States
quite frankly on how to go do that. I
mean, we may have had it a generation or
so ago. I don't know that we have it
now. And we certainly haven't trained a
generation of folks to look at
manufacturing jobs as being something
that is as lucrative and prestigious.
They're sort of thinking, "Oh, it's a
blue collar job. I don't want to go into
that way." It's not viewed that way uh
in Taiwan, right? And in Taiwan, if you
say you're working for TSMC or studying
to go off and do that, it's a highly
prestigious kind of thing. So, it's it's
not just the AISAR's uh problem. I think
it's uh it's deeper than that in terms
of us getting
>> so you've diagnosed the problem. Do you
have a solution or recommendation? Is
there a short form that you could
highlight?
>> I I you know I think we've seen a huge
amount of work already done by
universities. I was at Carnegie Melon uh
a couple weeks ago. They now have micro
electronics classes for chip design.
That was gone a number of years ago.
There weren't even people designing
chips. So I think getting manufacturing
operations excellence uh into the
universities making that a field of of
discipline uh that the universities get
behind to build up that capacity in the
US. I think that's required. Let me go
back to export controls which Jamath
mentioned. And I'm not sure people here
know exactly how these things work, but
basically if a product like a advanced
semiconductor is put on the export
control list, it means that the company
that's selling it or the buyer, they
have to apply for a license from the
commerce department to get their
purchase order fulfilled. And the the
commerce department will then, you know,
process that license request and it goes
through some inter agency committee and
five different departments will
basically have to sign off on it. And
best case scenario, it takes months, but
there are license applications that
literally have been in the hopper for 2
years, by which time the chip is
obsolete. And believe it or not, there
are a lot of people on groups in
Washington right now who are calling for
literally every sale of a advanced
semiconductor worldwide to be a licensed
sale uh because they think that GPUs are
like plutonium or something and they're
inherently scary. I mean, this is
seriously the the the discourse that's
going on right now. And in fact, there
was um there's a major uh rule that was
put forward called the Biden diffusion
rule in the last 5 days of the Biden
administration that basically did
require every sale of a GPU worldwide to
be licensed subject to some carveouts.
Uh we we rescended that, but there is a
neverending clamor and pressure in
Washington to bring back these sorts of
of rules. And the irony is that the
people who are advocating for these
things called themselves China hawks.
But it seems to me that the whole basis
of the semiconductor industry, the
reason why it's moved so fast, why you
get new chips every year is it's really
been left alone by the government for
the most part and hasn't it hasn't been
a highly regulated industry. And I'm
curious, what do you think will happen
to the industry and the pace of
innovation if the government now makes
it heavily regulated in the way that I'm
describing? You you brought up a great
point and I think I think we may even
have a couple of those in the queue that
hasn't been approved for for a couple of
years. You're right. Semiconductors have
not been regulated traditionally. And
because of that, if you look at the real
heart of what drives uh semiconductor
growth, compute, whether it's Intel,
whether it's ARM, whether it's Nvidia,
that's the West. And why is that the
West? Because that requires both
innovation at the chip level and a
global software ecosystem. And the world
works really well when it's flat and
there isn't constraints relative to who
you sell to or how ecosystems get built.
If you shut off supply of a computing
architecture into other parts of the
world, what what will happen? Certain
parts of the world that have the
capabilities either in terms of people,
technology,
uh innovation, they will find a way and
they will find a way around around the
problem. And once that happens, you've
now created two parallel universes. And
then the US and the West would be at
risk of that other ecosystem being an
ecosystem of choice. So if you can
navigate for those licenses being
expedited, uh the the world works really
well in semis when it's flat and a
global ecosystem. Uh may the best
company win. Renee, the company started
in Cambridge
and uh originally all the employees were
there, but now it's sort of, you know, I
think 50% of the employees are in the
UK. Um, tell us about building a company
there and just multiculturally and where
you're going based on sort of, you know,
where technology is going. company was
started in uh in the UK in Cambridge uh
in a barn uh part of a joint venture for
uh the Apple Newton uh building a
processor combination of a joint venture
of Apple and BLSI technology. They
needed a lowcost chip that could run off
a battery. They contracted a company to
build the chip. The chip wasn't so good,
but a bunch of guys said, "You know
what? The design's pretty good and why
don't we try to build a business from
it?" And that that's how ARM uh ARM was
born. I'm the fourth CEO. Um, I'm the
first one that is not from the UK. Uh,
and I'm what I've been trying to do in
the in the three and a half years that I
took over is to keep the great
scientists and technology innovation
that we have in Cambridge, but inject a
bit of a a Silicon Valley uh
aggressiveness and and twist to uh to
moving faster and going quicker. Uh now
as you said half the employees are in
the UK but we've got folks globally
2,000 people in Bangalore uh probably
over over a thousand in the United
States different parts of Europe. So
it's a highly global company and we go
where the talent is and we look for
great engineers.
>> Are you able to find great STEM talent
still here or do you need now more
investment in core double E and chip
design?
>> We need far more investment. Uh our
business is not one yet where I can say
I'm hiring less people because of AI.
I'm certainly hiring less finance people
and legal people. Sorry Jason and
Spencer if you're in the audience. But
for engineers, uh, AI for development,
AI for creation, AI for science, that's
still a hard problem to solve. Uh, which
is why we need more engineers to develop
chips, which is great. I think back to
is there more demand for compute? Is
this AI wave that we're seeing going to
continue in the world of generating AI
for science and creation? I think
there's a ways to go.
>> Leveling up for a second and looking at
our relationship with China and to get a
little geopolitical here, how do you
view China versus America? Is this going
to be a winner take all with AI? Or can
these two, you know, powers get along?
Are we competitors? Are we
collaborators? Are we destined to fight
uh and go to war in Taiwan like we
talked about last year on this stage?
What's your take on it? And is there a
path to us having a great collaboration
with China?
>> I'm going to be an optimist here, Jason,
and say I think yes. Uh I think uh that
that China views some of the things
around AI in terms of whether there are
these are things like guard rails or
policies or things to keep things in
such a way that we've got the right
level of safety checks. I think their
their their minds are in the right
space. And I say this just based upon
conversations I've had with folks over
there. I wouldn't necessarily compare it
to the nuclear arms race, but in some
ways it's not dissimilar in the sense
that you need the the the countries that
have the capabilities to be willing to
sit at the table to have the
conversations and China in my experience
has shown that so far.
>> Ladies and gentlemen, Renee Hos. Thank
you.
[Applause]
Thanks, Rene.
[Music]
Thank you so much.
Ask follow-up questions or revisit key timestamps.
The video features an interview with Renee Haas, the CEO of ARM, discussing the crucial role of ARM architecture in the modern semiconductor industry and the ongoing AI revolution. Haas details how ARM's energy-efficient CPU designs power nearly every smartphone and are increasingly essential for AI accelerators, including those developed by Nvidia. The conversation spans topics such as corporate leadership styles, the challenges of manufacturing and talent cultivation in the United States, the potential risks of heavy government regulation in the semiconductor space, and the importance of maintaining an open, global ecosystem for continued technological progress.
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