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Simon Sinek: The Advice Young People NEED To Hear | E176

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Simon Sinek: The Advice Young People NEED To Hear | E176

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3442 segments

0:00

the single greatest lesson i ever

0:01

learned in my career that profoundly

0:03

changed the course of my life was

0:04

multiple time best selling author third

0:07

most watched ted talk of all time the

0:09

return of simon sinek thank you very

0:11

much plus 30 40 years we've doubled down

0:14

at how do i find love how do i find

0:15

happiness we've doubled down on

0:17

selfishness but now in a complicated

0:19

messy world we haven't been practicing

0:21

and developing the skills of taking care

0:22

of each other and that's what we need

0:24

now more than ever do you ever give up

0:26

on someone um

0:27

[Music]

0:28

i have a fear i've never expressed this

0:30

openly gen z are the least resilient

0:32

generation they're really good at

0:34

presenting a confidence

0:36

that they don't have this young

0:38

generation seems less capable to deal

0:39

with stress than previous generations

0:41

that is true going from relationship to

0:43

relationship to relationship from job to

0:44

job to job there's no stigma to quitting

0:47

flash forward five years and what's

0:49

going to happen is an employer is going

0:50

to look at them be like

0:53

i can't take the risk everything we're

0:55

talking about today comes right back to

0:57

those human skills that we are lacking

1:00

how to listen how to give and receive

1:02

feedback how to have a difficult

1:03

conversation and the thing we have to

1:05

deal with more than anything is fear

1:07

fear that is the underlying thing why we

1:09

don't have honest conversations

1:11

let me give you some honesty then

1:14

what is the greatest fear you have about

1:16

how you're currently living your life i

1:18

was very insecure about admitting that

1:22

i was crying

1:23

you know as we were talking about it

1:25

that was that was hard

1:29

without further ado i'm stephen bartlett

1:31

and this is the diary of a ceo i hope

1:33

nobody's listening but if you are then

1:35

please keep this to yourself

1:38

[Music]

1:43

simon good to see you again yeah good to

1:45

be here um i i have to thank you first

1:48

and foremost and i many reasons you know

1:50

i'm a huge fan of all your work but the

1:52

conversation we had when we're over in

1:54

l.a was received so unbelievably well by

1:57

the listeners on this podcast it did

1:58

millions and millions and millions of

1:59

downloads in such a short space of time

2:01

that i had to argue to get you to come

2:03

back again when you're here in the uk so

2:05

well it's nice to be back and it's nice

2:06

to do it on your home turf yeah

2:08

literally in my home literally in your

2:10

home um

2:11

there's so many things i want to talk to

2:13

you about but one of the things that i

2:14

was curious about because i've been

2:15

thinking a lot about this in my life is

2:17

this idea of our whys evolving

2:21

what is your why and has it evolved over

2:23

the last decade at all

2:26

uh so my why

2:28

[Music]

2:29

is to inspire people to do the things

2:31

that inspire them

2:32

so together each of us can change our

2:34

world for the better and it's why i wake

2:37

up every morning every day it is the

2:39

greatest compliment someone can pay me

2:41

when they say to me that was inspiring

2:42

or you were inspiring like that feeds me

2:45

you know um and the interesting thing

2:48

about hawaii is because it is not it is

2:50

objective

2:52

a y is the sum total of how we were

2:55

raised

2:56

it's born out of the patterns and the

2:58

lessons we learned from our parents from

3:00

our teachers when we're young and our

3:02

why is fully formed by the time we're in

3:03

our mid to late teens and you only have

3:05

one wife for the rest of your life it

3:06

doesn't change

3:08

you ha you are who you are based on how

3:10

you were raised now you may not be

3:12

acting

3:14

as your true self you know people say

3:15

that to us all the time you know it's

3:17

like i don't know who you are anymore

3:18

you know but when you are at your

3:21

natural best you're wise front and

3:23

center but we're not always acting at

3:24

our natural best and sometimes we make

3:25

decisions out of selfishness we shake we

3:27

take the job that pays us that offers us

3:29

the most money and turn down the one to

3:31

work for somebody who would probably be

3:32

a better mentor you know we do these

3:34

things all the time and so

3:36

you know can you tweak the words of your

3:38

why of course you know but that's that's

3:39

semantics um can we find better ways to

3:43

to bring a why to life yes that's the

3:45

evolution but the why itself is fixed

3:48

when you talk about the why being

3:50

influenced by the things that happened

3:52

in our life our experiences our

3:53

upbringing

3:54

does that mean that our trauma can

3:56

influence our wife for better or for

3:58

worse always for better always for

4:00

better yeah a why is always positive

4:02

um

4:03

uh and i'll give you a real life example

4:05

of somebody's why discovery that i did

4:07

and you know one of the things i do when

4:08

i do somebody's my discovery i asked

4:10

them about you know happy experiences

4:12

when they were kids and this person said

4:15

i didn't have a very happy childhood i

4:17

had a really bad childhood

4:20

and i said okay so tell me tell me a bad

4:22

memory then you know

4:24

and

4:25

she talked about a lot of abuse in the

4:27

household and a very abusive alcoholic

4:29

father who would beat

4:31

her mother and the kids

4:34

and she told a story of a repeated

4:36

pattern of when the father would be

4:38

drunk and come looking for the kids that

4:40

she'd be hiding

4:41

in the cupboard

4:42

protecting her brother with her arms

4:44

wrapped around him so to shield her

4:46

brother

4:48

and she goes through this whole story

4:50

and at the end

4:51

i pointed out to her that she's a

4:53

protector

4:54

that in the in these traumatic

4:56

experiences it was her instinct

4:58

to to protect her baby brother and she's

5:00

lived her life if you look at all of the

5:02

times that she's really thrived and

5:04

where she's her her best self she's

5:07

usually in a in a position of protection

5:10

of other of other people and that's

5:11

where she finds joy in taking care of

5:13

other people and so the the experiences

5:17

mold us into who we are um and the

5:20

effects

5:21

you know the impact will be positive

5:23

regardless of where it comes from so

5:24

yeah i mean

5:26

a horrible childhood that made her a

5:28

wonderful human being

5:29

i was going to use me as an example

5:31

there to try and rebuttal that somewhat

5:33

but i remember having a very similar

5:34

conversation with a very good friend of

5:36

mine a week ago

5:38

upstairs who talked to me about their

5:41

childhood there they've talked about

5:42

this publicly as well so i'm not letting

5:44

the cat out of the bag but their their

5:46

father used to beat their mother up

5:48

really really severely and she was

5:49

telling me literally just a few days ago

5:51

upstairs

5:52

that she her memories of trying to hold

5:55

on to her dad's arm as it swung for her

5:57

mother when she was five years old and

5:59

when you look at the pattern of what

6:00

those early experiences have caused

6:03

and a few other experiences she's

6:05

obsessed with

6:07

with with helping others

6:09

and she's you know building these

6:10

amazing businesses she's unbelievably

6:13

successful it's like frighteningly

6:14

successful at a very very young age

6:16

however

6:18

that

6:19

forcing her to help others

6:21

has meant that she's compromised

6:23

sometimes helping herself

6:25

and

6:26

of everyone i know in my life

6:29

she is the most successful woman i know

6:32

but she's also the woman that is most

6:33

unsuccessful in all of the personal

6:35

aspects relationships boyfriend

6:39

uh mental health all of these things

6:41

so when we say you know i understand the

6:43

positive side of it but

6:45

the negative side of it seems to be

6:48

um of this unbelievable i guess why

6:50

she's got seems to just honestly for me

6:53

not be worth it

6:53

[Music]

6:54

because this is not this is not someone

6:56

that is that would say they're happy

6:58

this is someone that is in therapy and

6:59

is every day

7:01

in tears and upset while serving the

7:03

world in an unbelievable way

7:05

so is that a positive is that a positive

7:08

why so

7:09

so

7:10

the

7:13

the rub about the why you know a y is

7:17

basically the thing we give to the world

7:19

it's the value we have in other people's

7:20

lives her friends would say of her that

7:22

she is our protector

7:24

um you know uh

7:26

that is the role we fill in their lives

7:27

which is why they love us because we're

7:29

br we're giving them our why it is our

7:31

value the rub

7:33

the most difficult thing about the why

7:34

to understand is the the thing that we

7:36

give to to the world is also the thing

7:38

that we need the most

7:41

it's it's always balanced

7:43

and so i would argue that

7:46

you know

7:47

she

7:47

it's not that she's unable to take care

7:49

of herself

7:51

it's that she needs to find friends

7:53

colleagues whatever it is who are

7:54

committed to taking care of her

7:57

and that's where the change happens

8:00

and

8:00

you know

8:02

we were talking about this you know

8:03

before the show started you know there's

8:05

an entire section of the bookshop called

8:06

self-help and there's no section in the

8:08

bookshop called help others

8:10

and i believe what we need is the help

8:11

of this industry

8:13

um i'll tell you uh something uh

8:15

something that happened to me a friend

8:16

of mine was going through a really

8:18

rough patch in her life um her marriage

8:21

was

8:22

struggling her career was struggling she

8:24

was unhappy like just

8:26

none of the boxes were getting checked

8:27

you know

8:29

and she knows what i do i mean we've

8:30

been friends for forever and she asked a

8:32

favor can you help me

8:34

you know of course of course i said and

8:37

every week we had a standing

8:39

90-minute meeting

8:40

where she'd come over and she would tell

8:43

me what's going on

8:44

and i would give her some advice and i'd

8:46

point out some patterns and she'd feel

8:48

fantastic she would leave on a high and

8:50

she'd feel amazing for like two days and

8:52

then it'll go right back again and she'd

8:54

come back the following week and this

8:55

went on for months two days three days

8:58

and then back down again right

9:00

and then it occurred to me like i

9:01

remember my own work

9:03

in leaders eat last i talk about

9:05

alcoholics anonymous where they have 12

9:07

steps to help an alcoholic beat this

9:09

disease

9:10

and alcoholics anonymous knows

9:13

that if you master 11 of the 12 steps

9:17

you're going to probably slide back and

9:18

succumb to the disease but if you can

9:20

master the 12th step as well

9:22

you will more likely beat the disease

9:24

the 12th step is to help another

9:25

alcoholic

9:26

it's service

9:28

and so i remembered my own work and i

9:30

decided to do a little i decided to

9:32

change things up right and so i said to

9:34

her look

9:35

i love that you come and see me every

9:36

week and i love helping you every week

9:38

but you know i struggle with things too

9:39

and i don't have anybody to talk to

9:40

would you be willing to help me maybe we

9:42

can split the time and she said of

9:44

course yes and what started to happen is

9:46

every week we got together and i was

9:48

genuine i wasn't faking it like i would

9:51

unload and tell her what i was going

9:52

through and what i was struggling with

9:54

and it ended up that we wouldn't split

9:56

the time it ended up that she would

9:57

spend 90 minutes talking about my stuff

10:00

right and she was the advice giver and

10:02

she was the one looking for the patterns

10:03

and she would leave on a high and that

10:05

high would stay until the following week

10:07

it was only when we reversed

10:10

the scenario where that she was

10:12

had the opportunity to take care of

10:13

someone she loved that she was able to

10:15

find the solutions to her own challenges

10:18

and i'm a great believer that that we

10:21

have to remember we're social animals

10:23

we need each other and this is the great

10:25

paradox of being human at every moment

10:27

of every day we are both individuals and

10:29

members of groups

10:31

you know and there's a there's a there's

10:32

a debate do you take care of yourself

10:34

first or do you take care of others

10:36

first and there's a whole school of

10:37

thought that says you have to take care

10:38

of yourself first because if you're not

10:40

healthy you can't take care of others

10:41

and there's a whole school of thought

10:42

that says no you have to take care of

10:43

others first so that when you're in need

10:45

they'll be there for you and the answer

10:46

is you're both right and you're both

10:47

wrong it's a paradox it's a struggle and

10:49

every day we're faced with sometimes big

10:51

but often small choices

10:54

do i prioritize myself at the sacrifice

10:55

of the group or do i prioritize the

10:57

group at the sacrifice of myself

10:59

and you know folks like um

11:02

uh uh

11:03

maslov like maslow's hierarchy of needs

11:06

maslow made him a huge mistake in that

11:07

hierarchy which is

11:10

his his baseline our basic need is food

11:12

and shelter right

11:14

i've never heard of anyone dying by

11:16

suicide because they were hungry i've

11:18

heard of people dying by suicide because

11:19

they were lonely

11:21

right and yet social relationships in in

11:24

maya's law's hierarchy is number three

11:26

but that kind of that doesn't sound

11:28

right

11:28

it seems like there's something more

11:29

important to human beings than just food

11:31

and shelter and then the top of the peak

11:33

is self-actualization which sounds the

11:35

most selfish thing in the world like i

11:37

am so self-actualized that i would

11:38

literally sit on top of a pyramid and

11:40

look down at all of you unactualized

11:42

people because that's my goal to be

11:44

self-actualized

11:45

he's half right the mistake that maslov

11:47

made he's the only thought of us as

11:49

individuals

11:50

and as individuals yes i need food and

11:51

shelter first but as a member of a group

11:54

i need friends and i need love

11:56

and self-actualization is not the thing

11:58

i'm actually in pursuit of as a member

12:00

of a group it's shared actualization

12:02

that i'm looking for

12:04

and unfortunately for various reasons

12:06

which we don't have to go down that

12:08

rabbit hole

12:09

the past 30 40 years

12:11

especially in the west we have doubled

12:13

down on on individualism we have doubled

12:16

down on

12:18

my own career we've doubled down at how

12:20

do i find love how do i find happiness

12:22

we've doubled down on selfishness

12:25

and it worked for a while it worked when

12:27

the economy was really good like in the

12:28

80s and 90s and 2000s so awesome

12:30

selfishness was great because it worked

12:33

but now in a complicated messy world

12:35

where the economy isn't great and

12:37

everything's not roses

12:39

all that self-interest is now

12:41

not working except we haven't been

12:43

practicing and developing the school

12:44

skills of taking care of each other

12:46

and that's what we need now more than

12:48

ever

12:48

and so

12:50

i don't know your friend and so i can't

12:51

make any i'm not i can't make any

12:53

conclusions

12:55

but we are we are animals in balance

12:58

right and nature

13:00

abhors a vacuum

13:01

and so whenever i hear about these

13:03

things my question is always about the

13:04

balance so for example every single good

13:06

thing that happens in our lives

13:08

everything comes at a cost

13:11

there's nothing for free somebody with

13:13

an incredible career has no relationship

13:15

with their kids right everything comes

13:17

at a cost but at the same time

13:19

everything we struggle with has

13:21

opportunity and lesson that goes with it

13:22

it's always balanced

13:24

right and so

13:26

whenever anybody tells me this great

13:28

thing i was like yeah but at what cost

13:29

and was the cost worth it sometimes the

13:31

answer is yes and sometimes the answer

13:32

is no and when something horrible

13:33

happens in someone's life or something

13:35

goes sideways i always ask but what did

13:37

you learn

13:38

you know i mean my career and yours is

13:40

the same you know

13:42

the whole the golden circle and the

13:44

concept of why came out of

13:46

me losing my passion and hating work

13:50

i went through depression i never want

13:52

to go through that again but i'm really

13:53

glad it happened

13:54

because it

13:56

look what it's it's given me an entirely

13:58

new life view

13:59

and i think of strengths and weaknesses

14:01

the same way you know i think it's

14:03

hilarious when people say what are your

14:04

strengths and what are your weaknesses

14:05

well it depends

14:07

life is balanced and it's always

14:09

contextual and everything that we have

14:11

that's a strength has liability attached

14:14

and every weakness we have has strength

14:15

that's attached

14:17

i can imagine because of the books

14:19

you've written and the you know the

14:20

channels you have and the content you

14:21

produce that a lot of people come to you

14:23

um on a personal level friends family to

14:26

help solve some of the problems that

14:27

they're having in their lives i i find

14:29

myself in somewhat of a similar position

14:31

maybe they're not coming to me maybe i'm

14:33

inserting myself into the problem to try

14:35

and solve it because that's my nature

14:37

but do you do you ever do you ever give

14:39

up on someone

14:41

something i've thought about and i'm i'm

14:42

reflecting on my friend a little bit

14:44

here yeah and friends i've had from my

14:45

childhood who i've i've i remember

14:48

offering a guy

14:49

i was like if you can just do one month

14:52

working in

14:53

subway where he was working i'll pay for

14:55

your rent so you can move out of that

14:56

city yeah and go get a job he didn't do

14:58

the one month in subway yeah and at one

15:00

point there's part of me he's like you

15:02

know everyone's solvable the optimism

15:04

the optimistic in me and the other part

15:06

of me goes at some point you have to

15:08

give up on people

15:10

um so the single greatest lesson i ever

15:13

learned in my career that profoundly

15:16

changed the course of my life and it

15:18

comes right before

15:20

the the realization and the articulation

15:22

of why

15:23

i learned

15:25

how to ask for help and i learned how to

15:27

accept it when i was offered

15:29

okay

15:30

and i think that it's not about giving

15:32

up on someone it's that it's a it's that

15:34

it's a

15:35

that helping someone is a team sport

15:37

success is a team sport and if you find

15:39

that you're the only player in in their

15:41

life

15:42

when they should be the primary player

15:43

you can only be you can only do the

15:45

assists you'll never be the one making

15:47

the baskets that's their job

15:49

right

15:50

but if they won't take the pass

15:53

then at some point you stop throwing the

15:54

ball

15:56

and um

15:57

it's not about giving up on people

15:59

it's it's that they have it's about

16:02

accountability to take responsibility

16:03

for oneself and and giving up on

16:05

somebody is don't ever call me again you

16:07

don't take my advice this is over

16:10

right that's giving up on someone

16:14

for i think the other way to do it is

16:15

like listen

16:17

i i cannot help you if you cannot be

16:20

involved to help yourself

16:22

and i will want to sit down with them

16:24

and i will want to i won't criticize and

16:26

be like you're not doing this you have

16:27

to follow my advice you have to do this

16:28

you got to go work at subway for the

16:30

week like that that's not what i want to

16:32

sit down and understand what the

16:33

blockage is there's something else

16:35

that's the blockage that i can get to

16:37

hopefully but at the end of the day i

16:39

will say to them point blank listen

16:42

if you're not going to be involved in

16:44

this then there's no point to me to be

16:45

involved you know you have to

16:47

like this is a team and i'm the only

16:49

player here

16:51

so i will always be here

16:54

and when you are ready maybe it's just

16:56

bad timing i don't know what else is

16:58

going on in your life and maybe this is

16:59

not the right time or maybe i'm a bad

17:01

fit

17:02

but when you are ready i will still be

17:03

here no matter what but you have to call

17:06

me

17:08

there's no more there's no more me

17:09

throwing you the ball like you're gonna

17:10

have to call me and then they call you

17:12

and then sometimes you do sometimes they

17:13

don't sometimes they do sometimes they

17:14

don't in my case they call me and and

17:16

then they say it's time i'm willing to

17:18

accept the help and then the same cycle

17:20

happens over and over again and you go

17:22

you go you know five years of them

17:23

calling you then you then then then it's

17:26

then they're lying

17:28

but they don't think they're lying they

17:30

always think this time is going to be

17:31

different i'm going to do it on monday

17:33

i mean

17:34

like i said i want to know what else is

17:35

the blockage you you when there's that

17:37

kind of repeated pattern

17:39

then there's something else and i think

17:41

i think you know our mistake in those

17:43

situations is repeating our pattern

17:45

which is okay i'm going to give you the

17:46

same advice i'm going to do the same

17:47

thing you're going to do the same thing

17:48

i'm going to tell you the same thing i'm

17:49

going to give up on you i'm going to go

17:51

like

17:52

we're we're actually repeating a pattern

17:54

as well and so

17:56

you know we know this as entrepreneurs

17:57

which is you got to try something

17:59

completely completely different

18:01

um and i think you know this goes back

18:04

to what we were saying a moment ago you

18:05

know which is we we are we are not

18:08

teaching the skills of how to help

18:09

others and part of one of the biggest

18:11

skills of learning to help others is

18:13

learning how to listen

18:14

and most of us are really crap at

18:16

listening

18:17

right we confuse um listening with

18:20

hearing the words that were spoken

18:22

you know you're sitting watching tv

18:24

and you know someone you love is trying

18:26

to tell you something and you're like

18:28

uh-huh uh-huh and you're still watching

18:29

you're not even listening to me and we

18:30

turn around and repeat all the words

18:31

back to them that's not listening that's

18:33

hearing the words that were spoken to

18:34

you

18:35

you listening is when the other person

18:37

feels heard

18:39

right

18:40

and where you are in pursuit of meaning

18:43

not the word spoken you're not so

18:45

literal right

18:47

and

18:48

i think in the cases of of like your

18:50

friend

18:51

the the

18:52

is to go from an advice giving mode and

18:54

men suffer from this more than women

18:56

which is we our intention is to fix

18:57

everything right all we want to do is

18:59

fix fix fix fix we see the problem

19:01

here's the solution but sometimes that's

19:03

not what people need people need to feel

19:05

seen and heard and understood and maybe

19:08

just maybe you're going too quickly to

19:11

fix and he doesn't feel seen or heard or

19:12

understood yet and in this particular

19:14

situation

19:16

and again i don't know the person but um

19:18

i would i would go to an extreme

19:20

listening you know give the kid the

19:22

opportunity to empty his bucket like and

19:25

there's only three terms you're going to

19:26

use in the conversation go on tell me

19:28

more what else

19:30

because there's it sounds like there's

19:32

it's whatever you think the thing is

19:33

you're fixing it's probably something

19:35

entirely different and until you can get

19:37

to that um you're going to give up them

19:39

somebody who maybe

19:40

um it's just that we had the wrong

19:42

strategy

19:43

it wasn't until these examples surfaced

19:45

in my life where i had friends asking me

19:46

for this kind of help that i started to

19:48

consider that maybe mindset itself is a

19:50

privilege one that if you don't

19:54

acknowledge and understand you'll end up

19:56

giving advice from a very privileged

19:58

place you know you know i might say well

20:00

just work harder or just yeah just cheer

20:02

up yeah these kinds of things come from

20:05

like a a misunderstanding that my brain

20:07

is fortunate enough to to think and be a

20:09

certain way yeah um but i've never heard

20:12

someone people talk enough about this

20:13

idea that our mindset in and of itself

20:15

is a privilege and that you know

20:18

that's interesting that mindset is a

20:21

privilege

20:23

is that true if we think about the early

20:25

upbringing in childhood then yeah so

20:27

that was maybe you know some people have

20:29

monetary privilege from their childhood

20:31

one thing that your parents or your

20:33

experiences might have given you a real

20:35

psychological privilege

20:38

so let me just think out loud for a

20:39

second right let's try let me try and

20:41

unpack that

20:42

you know

20:44

there are

20:45

many stories of people

20:47

who

20:49

when the odds were against them whether

20:50

they came from extreme poverty or abuse

20:54

rose up to have successful and happy

20:56

lives

20:57

right and when

20:59

when we read about them or talk to them

21:00

or meet them or hear interviews from

21:02

them

21:03

they talk about mindset they talk about

21:05

my mother taught you usually the mother

21:07

like my mother taught me that to never

21:09

be a victim

21:10

my mother taught me that i was capable

21:11

of anything and so they had a mindset

21:13

they you know where some people have a

21:15

victim mindset and then they

21:18

that's that's the life they continue to

21:19

live

21:20

some people have a might a different

21:22

mindset and it can lift them out of what

21:24

we would consider unprivileged

21:25

circumstances right so

21:28

you know it makes me question then is

21:31

mindset a privilege and

21:34

we both know people that have every

21:36

privilege afforded to them you know

21:38

every one of them

21:40

and yet for whatever reason

21:42

their mindset is the wrong one and they

21:44

can squander all of that opportunity

21:47

all of those advantages that they've

21:49

been afforded you know

21:51

um

21:52

and make a mess so i i question whether

21:55

mindset is a privilege there are a lot

21:56

of privileges in in in life

21:59

mindset i think is one of the ones that

22:01

is is there for the taking

22:04

i

22:05

i think about so i was 18 years old

22:06

dropped out of university shoplifting

22:08

food to feed myself and in that moment i

22:11

was entirely convinced that i was going

22:12

to be a millionaire what did i do

22:15

what did i what did i actively do you

22:17

just you're just counting your own point

22:19

that mindset is not a privilege no i'm

22:20

saying because i think that that i i

22:22

have the privilege that that mindset was

22:24

given to me by my experiences and maybe

22:26

by my biology

22:28

i'm wondering why in that situation if

22:29

you'd put me and my best friend that i

22:31

talked about with the subway example in

22:32

the same situation one of us would have

22:34

catastrophized and me i just saw it as

22:36

this wonderful stepping stone to the

22:37

point that i went around my house

22:38

videoing my dispatch videoing my dire

22:40

situation opening the fridge there's

22:42

nothing in it

22:43

my first page of my diary on facebook

22:44

knows which i kept says i'm keeping this

22:46

diary because the tv production company

22:48

have asked me to

22:50

i liked my own diary because i and i

22:52

look back and go this kid was sure yeah

22:55

that he was getting out of here well i i

22:56

mean i played tricks and games with

22:58

myself as well

23:00

you know um

23:02

i mean i remember i mean some of them

23:03

are hilarious but i i did the same thing

23:06

you know and and i said i i go back to

23:09

the concept of why which is which is

23:11

it's the experiences we had when we were

23:13

young that formed us into who we are it

23:15

wasn't the shoplifting alone it was your

23:17

parents it was your friends it was your

23:18

teachers like is that a privilege

23:22

i mean at what point

23:24

everybody has a y and everybody's why is

23:26

affirmative

23:28

you know

23:29

and and so

23:30

like i told you about the abuse story

23:32

you know

23:33

something really positive and someone

23:34

really positive came out of that trauma

23:37

um

23:39

so

23:40

you know

23:44

i'm struggling to call you use the word

23:46

privilege to mindset

23:49

because what you're saying is anyone

23:52

that anyone who's

23:54

had any kind of luck

23:56

or turnaround

23:57

or

23:58

has privilege where anyone who hasn't

24:00

and has failed it's because of their

24:02

lack of privilege like there's too many

24:05

other factors

24:08

involved in that in those in those

24:10

comparisons

24:11

to to to oversimplify it and call it

24:14

privilege i'm sure there are privileged

24:15

components sometimes involved in that

24:16

for sure but

24:19

you know when we're if we're

24:20

strictly talking about mindset i i i

24:24

i think it's uh

24:27

it's

24:27

i'm not sure i don't think so it doesn't

24:30

because

24:31

the control of our minds

24:33

is the one thing that we own

24:36

it's the one thing that

24:37

is not

24:40

like we we can change the way we view

24:43

ourselves and how we treat others um

24:47

and i think what's important

24:50

and

24:51

it's a hard conversation right i think

24:53

one thing that's important is

24:55

i think we have to have love in our

24:56

lives it's from someone

24:58

you know like even people who like i

25:00

have a friend who came from a very

25:01

abusive household

25:03

um he he found his grandmother stabbed

25:05

to death and the knife was so deep that

25:08

she was attached to the bed like that's

25:10

how bad it was right

25:12

um and yet he had a coach who believed

25:14

in him

25:16

and so

25:17

i think i think

25:19

to have someone believe in us

25:21

to have one person see a spark in us

25:25

helps us recognize that it helps us see

25:28

the spark in ourselves

25:31

you know uh

25:32

it just i think it takes one with only

25:34

one person whether it's a friend or a

25:36

coach or a parent

25:38

a boss sometimes you know who says who

25:41

takes a liking to us and almost all of

25:42

us

25:43

almost all of us

25:44

can remember one person in our lives

25:46

where it's a coach or a teacher who took

25:47

us under their wing and saw something

25:48

that we didn't see

25:51

uh and every single successful person on

25:52

the planet has that person

25:54

but i think most of us do most of us

25:56

have somebody who

25:57

who saw something in us and we are who

25:59

we are in part because of that person

26:02

having someone in our lives um kind of

26:03

links back to something you were talking

26:05

about earlier about trying to be less

26:06

individualistic in our approach to our

26:08

lives and our careers lots of your work

26:09

and i was on your video subscription

26:11

library and lots of your work has that

26:13

as a through line about connection and

26:14

people and teams and yeah um

26:18

in the in the backdrop of the remote

26:21

working world we're living in

26:23

um

26:24

i guess my first question would be how

26:26

do you think that this postcovid world

26:29

has been impacted in terms of connection

26:31

community teams

26:32

and that unity that

26:34

should be on the bottom level of our

26:35

maslowy and hierarchy of needs well i

26:38

mean

26:40

obviously it took a step back

26:42

you know um

26:44

though there are again i always think of

26:46

things in terms of balance right and

26:47

cost so it's not good or bad it's both

26:49

right and so let's weigh both of course

26:53

we have freedom of schedule now that we

26:55

didn't have we have freedom to live

26:56

wherever we want which we didn't have

26:58

we have freedom to pick our kids from

27:00

school or go to the dentist where we

27:02

used to have to ask permission or take

27:03

time off we have that freedom now that

27:05

we didn't have

27:06

um we have

27:07

for people who are for people who are um

27:10

introverted

27:13

they like that they can get their work

27:14

done

27:15

in the privacy of their own home you

27:16

know there are many advantages to remote

27:19

working

27:20

um

27:21

the sharing of ideas is much more

27:22

difficult like a brainstorming like

27:26

really

27:26

really hard to do in a virtual scenario

27:29

because it's hyper polite

27:31

right you can't interrupt somebody as

27:32

easily like when you have a real

27:34

brainstorming it's messy it's loud you

27:36

step on each other's words you interrupt

27:37

each other you have to be like no no and

27:38

nobody cares it's the it's the mess it's

27:40

the joy of it

27:41

right in an online scenario

27:44

it gets you literally can't hear people

27:46

if everybody's talking at once and

27:48

you're constantly apologizing and it's

27:50

your turn and you don't have that

27:53

wonderful energy i and so i think

27:54

brainstorming's suffered

27:56

um

27:57

and then the obvious one which is

28:00

um

28:00

which is for a lot of people and i think

28:03

if it dramatically affected younger

28:05

people more

28:07

um

28:08

but for for all of us

28:09

you you know

28:11

when you're done with work

28:13

you go out with your friends for a bite

28:15

to eat or at the pub and you about

28:17

work

28:18

and you about your boss

28:19

totally healthy and you and you do it in

28:22

the with with the friends that whether

28:23

it's a good job or a bad job it doesn't

28:24

matter you have a you have a place

28:26

separated from work

28:28

that's your friends that you go and get

28:30

it all out right super healthy and you

28:32

feel supported and loved and hurt and

28:33

all that good stuff that went away

28:35

completely

28:36

completely and so what ended up

28:38

happening and again if you didn't have a

28:39

family if you were living alone it's all

28:41

these things just get more and more

28:42

exaggerated right

28:43

so

28:44

um what ended up happening was and again

28:47

especially young people but for a lot of

28:48

other people too

28:50

is

28:50

we started looking to the people we

28:52

spent more time with people now at work

28:53

on the on zoom with them all day and

28:55

sometimes into the into the evening we

28:57

now started spending more time with

28:59

these people we didn't have somebody to

29:00

go out with afterwards and so we started

29:02

looking to work to be that therapeutic

29:05

outlet

29:06

right and so

29:08

what so many people did is first of all

29:10

gossip starts to swirl a lot more

29:12

because we're now venting and bitching

29:13

to each other as opposed to our friends

29:15

right so especially if somebody's young

29:17

or susceptible like gossips

29:19

can take off much quicker

29:21

which is very dangerous to a culture

29:24

but

29:25

what what i've what i've seen is that we

29:28

find one empathetic person a the good

29:30

listener on the team right and we call

29:32

them up and we about our job we

29:34

about our boss

29:35

but then he keeps going like i don't

29:37

know what i didn't what i don't want to

29:38

do with my life you know i hate my

29:40

boyfriend i hate my girlfriend

29:42

i don't know if i should break and all

29:43

of a sudden you're dumping all of your

29:44

life's problems

29:46

on somebody from work who just happens

29:48

to be a good listener

29:49

and what we're doing is we're increasing

29:50

the stress on that person

29:52

so

29:53

we suffered it in our company i've heard

29:54

it from many other companies which is

29:56

those people those empaths they're

29:58

quitting

29:59

and if you ask them why are you quitting

30:00

they go because i'm burnt out and you're

30:01

looking at their workload and be like i

30:03

don't understand like how you burnt out

30:05

they're burnt out from taking on all of

30:06

everyone else's stress because they're

30:08

empathetic everybody else's stress

30:10

becomes their stress

30:11

right

30:12

that's the problem with this which is

30:15

and it's good that someone like as

30:16

covetez is up like going out with our

30:19

friends

30:20

and having that

30:21

that safe space to vent away from work

30:24

is really important so in a cultural

30:26

standpoint it's very hard to control for

30:28

that like i can't interrupt it i can't

30:31

tell them they can't you know they don't

30:33

want to go to their boss to talk about

30:35

those things but what what

30:37

again particularly young people but

30:39

others as well but particularly young

30:40

people

30:41

they're they're recognized that there

30:42

are boundaries at work

30:44

and you by dumping on one person that

30:47

they should take on all your problems

30:48

and they listen and they listen and they

30:49

listen and they listen and sometimes

30:51

they give bad advice but they listen and

30:53

listen we're doing a great disservice to

30:55

that other person to make ourselves feel

30:57

better for a few minutes

30:58

i've it's one of the first times in my

31:00

life that i've started to think again

31:01

about culture design and it's funny

31:02

because i ran a business post covered

31:04

for seven years we had almost a thousand

31:07

people i then left in the middle of

31:08

covid and i'm launching businesses after

31:11

covert and it seems that not all of the

31:14

rules apply and a lot of that's because

31:16

of comparison now so that a modern

31:18

employee is comparing the

31:21

working culture that they're seeing on

31:23

tick tock right and linkedin right to

31:25

their own and it's almost as an employer

31:27

we're competing with a false tick tock

31:29

social media narrative that

31:31

is um

31:32

and people never really know what they

31:34

actually want i think as it relates to

31:36

culture even me

31:37

so when if you ask someone what they

31:38

want from their working culture would it

31:40

meet their fundamental needs probably

31:43

not yeah

31:44

um so

31:45

my question to you is how are you on a

31:47

practical level

31:49

what changes have you practically made

31:51

or believe are necessary in a

31:54

post-covered world

31:56

that you wouldn't have maybe stated in a

31:58

pre-covered world if any

32:02

let me come out to it let me come at it

32:04

from a slightly

32:06

so if you go back a bunch of years

32:08

um

32:10

our lives look very different than they

32:11

do now

32:12

obviously um

32:15

we got our sense of

32:17

purpose

32:19

from church

32:21

we got our sense of community

32:23

from

32:24

you know

32:25

whatever bowling league

32:27

we hung out with our neighbors they came

32:29

over and on the weekends and had

32:32

barbecues with us and

32:34

work was a place that we

32:36

went to make money to pay for our lives

32:38

pay our bills and it was also a

32:40

different time where we were super loyal

32:41

to the company and the company was super

32:42

loyal to us

32:43

right

32:44

and that was

32:46

that was life

32:47

and then

32:48

church attendance started to decline

32:51

bowling leagues basically are gone

32:53

they've disappeared we don't uh go to

32:55

community centers anymore we don't have

32:57

our neighbors over on a weekend basis

32:59

and so we've our sense so all of those

33:01

things we started to look to work to

33:02

replace so now we say to work you have

33:05

to give me a sense of purpose you have

33:06

to give me my social life you have to

33:08

give me a sense of community and

33:09

belonging

33:10

um

33:11

and now it's we've added things to that

33:13

list now since coverage was like and you

33:14

have to agree with all of my politics

33:16

and by the way you also have to be my

33:18

therapy now you have to be my place for

33:20

therapy which is what we were just

33:21

talking about right and it is an

33:23

impossible standard to put on any

33:25

culture that they can do all those

33:27

things for you just like

33:29

um we've put impossible standards on

33:31

romantic partners that they have to be

33:33

my intellectual equal they have to be my

33:36

they have to be sexually compatible with

33:38

me they have to be emotionally

33:39

compatible with me they have to share

33:40

all of my interests all of my politics

33:42

you know we have to vote it for all the

33:44

same like these are impossible standards

33:46

to put on another human being and we're

33:47

literally setting people up to fail

33:49

we're setting up business cultures up to

33:51

fail as well like literally no culture

33:52

can can can live up to that standard and

33:55

so

33:56

um in pursuit of that

33:58

the grass is always greener

34:01

you have people who are going from

34:02

relationship to relationship to

34:04

relationship

34:05

worse from job to job to job to job and

34:08

when i was younger you know if you

34:10

didn't like your job or if you didn't

34:12

like your boss the bad news was you had

34:14

to stay there for a year because if you

34:16

left in anything less than a year you

34:18

would hurt your cv they would be like

34:20

why did you leave in under a year you

34:22

know and now young again particularly

34:24

young people

34:26

there's no um there's no stigma to

34:28

quitting

34:29

um and it happens sometimes too quickly

34:31

like if your confrontation avoidant and

34:34

i've seen it happen confrontation

34:35

avoidant i'm too afraid to ask my boss

34:38

for a raise so i just quit

34:40

i've seen it happen right

34:42

or

34:43

um i've been here for four months i

34:45

don't like the culture i quit

34:47

right or i got in trouble at work i hate

34:50

my boss i quit like and so people are

34:52

quitting so much my fear my fear like i

34:56

don't mind if something's super toxic

34:58

get the heck out of there most places

35:00

are not super toxic imperfect yes

35:03

but toxicity is like a like there's a

35:05

standard you know and it's a high bar

35:08

and

35:08

um

35:09

uh

35:10

or this doesn't fit my values or this

35:12

disagree with my politics i quit my fear

35:14

is that if you go if we flash forward

35:16

five years there's going to be a

35:17

disproportionately high number of people

35:19

who have eight jobs in five years and

35:21

what's going to happen is an employer is

35:22

going to look at them be like

35:25

i can't take the risk that you're going

35:27

to stick around i'm not hiring you

35:28

you're you sound like an amazing

35:30

candidate but you're too high risk for

35:32

me or or and

35:35

because you've had so many jobs over

35:37

such a short period of time you actually

35:38

haven't stuck around long enough to

35:39

build up a skill set or know what it's

35:41

like to manage a storm

35:43

because you've stuck around in the good

35:44

times and bailed on the bad times and so

35:47

you have now been in the workforce for

35:49

five years but you don't have five years

35:50

of work experience you have four months

35:52

of work experience and so

35:54

i don't want you either because you

35:56

don't you've never been through a battle

35:58

you know and i and i and i see it

36:00

happening um

36:01

a young person who's been at a company

36:03

for eight months

36:04

uh goes to their boss and says

36:06

i want to raise i want a significant

36:08

raise because i'm doing the same job as

36:10

those people um those people have been

36:13

in the workforce for 10 years i know but

36:14

i'm doing the same work as them and i'm

36:15

doing good work

36:17

that's true you are doing the same work

36:19

as them and you are doing good work the

36:20

difference is i'm not paying them just

36:22

because they've

36:23

obliquely been in the workforce for 10

36:25

years i'm paying them because

36:28

you know how to hoist a mainsail in calm

36:30

waters and you can hoist a mainsail in

36:31

calm waters as well as they can hoist a

36:34

mainsail and calm waters the difference

36:35

is they also know to hoist a mainsail in

36:37

a storm i don't know if you can always

36:39

do main sail in a storm i pay them more

36:42

because i know that if if we run into

36:44

hard times i know that they know what to

36:46

do and i can trust that we can navigate

36:48

and i also know that they will teach you

36:50

how to hoist a mainsail in a storm

36:52

it's like the same reason i buy

36:54

insurance i don't expect my house to

36:55

burn down but i pay

36:57

just in case i'm paying them more for a

36:59

skill set that i hope they never have to

37:01

use

37:02

that's why they get more you know one of

37:04

my fears at the moment which is

37:05

perfectly linked to what you're saying

37:06

is i have a fear and i've never

37:07

expressed this openly so this is the

37:09

first time so don't all come for me at

37:11

once i have a fear that gen z are the

37:13

least resilient generation um that i've

37:16

ever seen and a lot of it and this

37:18

sounds so stupid and not evidence-based

37:21

but if you look at what tick-tock is

37:23

telling this generation work is and

37:25

there was a video that went viral on

37:27

twitter the other day out in silicon

37:28

valley where it shows like a facebook

37:30

employer one of the big tech companies

37:32

she arrives at work in the morning she

37:33

takes a latte all this free muffins she

37:35

goes over and has the free muffin it

37:36

shows her in a tick tock literally doing

37:38

like 30 seconds of work then she's out

37:40

doing some like pottery making class

37:42

that work i've put on she comes back to

37:43

the desk doesn't have 30 seconds of work

37:45

then she's off to a work social

37:47

and

37:48

i

37:49

i reflect on the storms that my father

37:53

went through at work

37:54

and i i just know so deeply inside of me

37:57

that there's no way

37:59

some of these younger gen zed people

38:02

could weather such a storm without

38:04

quitting

38:05

um

38:06

reporting doing a long linkedin post to

38:09

criticize their employee then quitting

38:11

employer then quitting and i just i just

38:13

fear that

38:14

gen z when when i'm hiring people that

38:16

are in that generation i almost need to

38:19

to go to an extra length just to check

38:21

that they can cope with a high-intensity

38:23

culture where demands might come on a

38:25

saturday

38:26

because the world doesn't stop on

38:27

saturdays and sundays

38:29

so i wanted to get your take on that

38:31

um so let's examine both sides right

38:34

let's again let's let's think of it

38:36

what's the balance and what are the

38:37

costs right

38:39

um it is a generation

38:41

that already was starting to ask these

38:43

questions but coveted forced the rest of

38:44

us ask these questions too which is what

38:46

is the definition of work right like

38:48

what does a full-time job mean and these

38:50

these are unanswered questions so i

38:52

don't have an answer as to what the

38:53

future of work is because it's right now

38:54

everything's in flux and

38:56

we don't things are have not landed yet

38:59

right so what is the definition of a

39:01

full-time job if i don't come to work

39:02

the definition used to be i come in at

39:05

eight or nine and i leave at five or six

39:07

that was the full-time job now how much

39:09

work i did between those hours you know

39:11

it was it was face time and we know that

39:14

because we've all had jobs where we

39:15

stuck around until seven so we got face

39:17

times our bus liked us right we've all

39:19

done it

39:20

right

39:21

but facetime is not a thing anymore

39:23

and so i have a full-time job and i'm

39:25

offered another full-time job and i took

39:27

it

39:27

and we've seen we see this like

39:29

employees who like have productivity

39:31

issues and then they say that they're

39:32

burnt out and like i know how much work

39:34

you have you shouldn't be burnt out how

39:36

do they have a second job

39:37

and why shouldn't they have a second job

39:40

well we pay them benefits so what

39:42

like as long as they're getting their

39:43

work done do we care when people all

39:45

have side hustles even people who've got

39:47

full time come to work everybody's got

39:49

some sort of little side hustle

39:51

so the definition of what full-time

39:53

employment is

39:54

is up for is up for debate and i think

39:57

young people feel

39:58

in particular that why shouldn't i it's

40:01

my time i can do what i want with it or

40:02

i only work 40 hours because those are

40:05

my those are my limits respect my

40:07

boundaries right

40:09

um and

40:10

uh

40:12

the problem is is i think all of it is

40:14

so literal

40:15

which is

40:16

yes boundaries are important but

40:18

the edges of the boundaries are fuzzy

40:21

right and it's not like i don't work on

40:22

saturdays well i i agree with you i

40:25

don't want you working on weekends

40:28

this one weekend i really need your help

40:30

to finish this project so we can get it

40:31

out the door

40:32

or you know just i'm i i don't take

40:34

meetings after five o'clock i agree with

40:36

you i think we should have that life

40:37

balance but today i just need you to

40:39

work till six to get this one project

40:41

done

40:42

to recognize that you know so one of the

40:44

things they're getting right

40:45

is that we're married to work and we

40:48

take our phones on holiday you know we

40:49

take our computers on holiday with us

40:51

and that work has ultimate say on our

40:53

time i agree that should be we should

40:55

that should go the way of the dodo but

40:57

the extreme is not to put these hard

40:59

lines everywhere and say i don't do this

41:02

as an aside the irony is you know they

41:05

demand that we respect their boundaries

41:06

and yet they seem to step on every other

41:08

boundary about bringing you know

41:10

emotional professionalism at work and

41:11

dumping all of my problems onto my

41:13

colleagues which is

41:14

emotionally unprofessional it's like

41:16

that's a boundary you can't cross

41:18

um

41:18

uh but there is good evidence to your

41:22

assertion that this young generation

41:24

seems less capable to deal with stress

41:26

than previous generations that is true

41:28

um they are good at

41:31

curating you know they've grown up in an

41:33

instagram facebook you know tik tok

41:35

world where i'm really good at showing

41:37

you the life i want you to think that i

41:39

lead

41:40

and so they're really good at presenting

41:41

a confidence

41:43

that they don't have

41:44

they they sound they sound like they

41:46

have all the answers when they don't but

41:47

then i see you presenting that live to

41:49

me if you're a fellow gen z yeah and i

41:50

go

41:51

what are my my life's stressful and

41:53

difficult and my i had to work really

41:55

late and you're having a frappucci lotto

41:58

latte whatever yeah at 3am doing pottery

42:00

lessons i need to quit yeah it raises

42:03

the question what do you want from your

42:05

life and what do you want from your work

42:07

like why do you have this job

42:09

you know

42:10

um

42:11

if it's just to pay the bills

42:13

i mean i i hope we've

42:15

i know that is the case for a lot of

42:16

people that i have to have a job to pay

42:18

the bills and i hope that employers are

42:20

good enough that even survival jobs are

42:23

a nice place to work you know

42:25

uh uh trader joe's great company where

42:27

people who have survival jobs is still a

42:28

nice place to work you know

42:30

but i think the question is is what is

42:31

the life that you're trying to build

42:33

and if you want a job simply to pay your

42:36

bills

42:37

and you know there's this concept of

42:39

quiet quitting have you heard this one

42:40

quiet quitting i've heard this time but

42:42

i've maybe i heard you talk about it

42:44

well i i i mean it's been written about

42:46

right um it's not my concept um but

42:49

quiet quitting is this thing where um i

42:52

don't quit the job

42:53

but i basically will dial back my effort

42:55

and give you the minimum so you pay me

42:57

to do this job and i will do

43:00

the basic minimum amount to do the job

43:02

where you can't really fire me because

43:04

i'm not really doing anything badly or

43:06

wrong

43:07

but i'm also not going above and beyond

43:09

at all

43:10

right so there's this concept of quiet

43:12

quitting where people are coming to work

43:13

and they're just doing the minimum doing

43:15

their hours doing their job

43:17

not volunteering or raising their hands

43:19

or going and that's it

43:21

and

43:22

and

43:22

it raises the question is that bad

43:25

you know and i and i'm a great believer

43:27

that

43:28

that it's all about expectation

43:29

management you know um

43:32

like i get asked about amazon a lot like

43:34

do i disagree with how amazon has run

43:35

and my answer is always the same which

43:36

is they never lied

43:38

they didn't tell you it's a magical

43:41

place to work where it's all kumbaya and

43:42

we all like you know we all hang out

43:44

with you know unicorns every day it's

43:46

really amazing

43:47

they're very up they're very open about

43:49

it

43:49

that it's very very aggressive and very

43:51

rough and very competitive

43:53

and even the people who love it only

43:55

last two years because they burn out

43:57

um and so because they don't lie

44:00

you know what you're going to get if you

44:01

go work there and if you like that kind

44:03

of culture then go work there if you

44:05

don't like that kind of culture then

44:06

don't work there but don't take the job

44:08

and then say i didn't know because you

44:10

did like apple you know people say well

44:12

steve jobs used to drive his people

44:13

really hard like but you ask the people

44:14

who loved working there

44:16

they will tell you yes it was hard and

44:18

there was a lot of pressure but i did

44:19

the best work of my life and i'm glad i

44:21

worked there because i never would have

44:22

been able to work to that standard if i

44:24

didn't work at apple back in the day

44:26

right so the important thing is that

44:28

companies are honest about the kinds of

44:30

cultures that they have

44:32

right it's the lying it's the look how

44:34

everything's come by and like and look

44:37

no culture's perfect even good ones have

44:38

problems and even bad ones have

44:40

advantages right but i think it's it's

44:42

about managing expectations and i think

44:44

it's okay

44:46

for somebody to say of themself

44:48

look

44:50

i'm not a careerist

44:52

i am okay with the fact that i will

44:54

never be an owner or a senior manager

44:57

i want to be paid fairly

44:59

i want to do decent work

45:01

um but i want work to fit neatly in my

45:04

life and not overwhelm it

45:06

and i'm going to look for a job where

45:08

that is possible and i don't think we're

45:09

at the point where we have total honesty

45:11

on both sides yet i hope we can get to

45:13

the point because there's still stigma

45:15

because the older generations like you

45:16

and me are looking at if somebody would

45:17

say to us i only want to work 40 hours

45:20

i'm

45:21

i'm willing to push my boundaries

45:22

occasionally but really this is just

45:25

we would be like well you're not working

45:26

here

45:27

you know

45:29

so i it hasn't normalized yet yeah but i

45:32

think it's just a question of being

45:33

honest with oneself

45:34

and you're allowed to change your mind

45:36

as well

45:37

like i've decided i do want to be a

45:39

little harder driving and i do want i do

45:41

have more ambition than i thought you

45:43

know

45:44

or less but i think i think it's just

45:47

about honesty

45:48

um

45:49

and

45:50

this this this point of view is as true

45:53

in personal relationships as it is in

45:55

our professional relationships

45:57

so

45:58

i had a conversation with somebody with

45:59

somebody recently and i found absolutely

46:01

fascinating

46:02

and

46:03

she

46:04

is polyamorous

46:06

she has

46:07

four boyfriends

46:09

right

46:10

and

46:11

she is very open about it

46:13

and

46:15

one of the things that that she explains

46:17

is

46:17

you have to be very honest with

46:19

everybody so that everybody knows

46:22

what the deal is

46:23

you know we're thinking i think what a

46:25

lot of people do

46:26

is they're dating somebody it's new it's

46:28

casual and they're dating somebody else

46:30

that's doing casual but they don't tell

46:32

them about each other so they both think

46:34

that they're more special than they are

46:36

or they both are driving towards

46:37

something that may or may not be true

46:38

because you know you're dating two or

46:39

three people and you're to wait and see

46:41

which one works out

46:43

this in the poly world what i'm learning

46:45

is

46:46

you tell everybody everything so

46:47

everybody knows

46:49

and it's very open and honest everybody

46:51

knows where they stand you can you can

46:52

say i'm not into this i want to be the

46:54

soul or i'm okay with this and maybe

46:57

something will develop maybe it won't

46:58

but the point is it's on the table and i

47:00

admire the level of

47:03

communication

47:05

what i'm hoping

47:06

is that we do the same thing

47:08

in our professional lives so you sort of

47:10

have poly work if you will you know i

47:12

have two full-time jobs you know i have

47:14

i have three things going or i only want

47:16

this kind of relationship and it works

47:18

if both parties are really open and

47:20

honest

47:21

because it's all about managing

47:23

expectations

47:24

hold on i thought that you were going to

47:26

give me all of your attention and all of

47:28

your effort and all of your ambition and

47:30

you're telling me you only want to work

47:32

you want to treat my job as a casual job

47:34

like just replace relationship with job

47:37

all the same rules seem to apply but if

47:39

i knew that i would be fine with that it

47:41

would have given you a different job and

47:41

had different expectations it wouldn't

47:43

have pushed you really hard i would have

47:44

given that work to someone else

47:45

because i i'm assuming you want to live

47:47

your career like i live my career

47:50

like i assume that i'm getting into this

47:52

relationship and you're getting into it

47:53

for the same reasons as me because we

47:54

never had a conversation

47:56

we are nowhere near that

47:59

in terms of social acceptance for that

48:00

kind of conversation but i aspire for

48:03

that that somebody sits down and says a

48:05

part of your cv and part of your

48:06

interview says

48:08

you know what kind of work-life balance

48:10

do you aspire for and how do you view

48:12

work

48:13

even if you change your mind and then as

48:15

if expectations are managed then what's

48:17

the problem you've answered one of the

48:18

the actual number one questions i wanted

48:20

to ask you about today because when i

48:22

read your book um the infinite game

48:24

one of the big things that changed in my

48:27

life was i remember i was on a plane i

48:28

read the book started writing some stuff

48:31

came back to our office in the uk and i

48:33

did a big presentation to all my teams

48:35

about how we create a sustainable

48:36

company because if what you know if what

48:39

you're talking about in the book is is

48:40

true then

48:41

um and and we're not playing a finite

48:44

game here how do we redesign the

48:45

business from the ground up so that it

48:47

is fundamentally sustainable yep i came

48:50

up with this thing called www.work

48:52

welfare and world which is the three

48:53

reasons why we exist we made um 2020

48:56

goals so this was in 2019. 20 goals

48:58

before uh 2020 for each of these areas

49:00

and i'm thinking about it again a lot

49:02

now which is like if i was to design my

49:04

business in a way where my team members

49:06

would stay working here forever how

49:09

would i go about that you've just

49:10

answered it by saying the point about

49:11

honesty yeah expectations so sitting

49:13

them down and saying what you want from

49:15

your life because i've never asked that

49:16

yeah i'm as you quite rightly identified

49:19

i'm presuming they want what i want

49:21

exactly um so honestly i've wrote it

49:24

here as a question to ask you how do i

49:25

get my employees to stay forever okay so

49:28

why not like a dictator that sounds

49:29

awful but i understand yeah but why

49:31

should a

49:32

it's

49:34

you want to create a place in which

49:36

if people want to stay it'll be an

49:37

enjoyable place that they can make a

49:38

career and and grow within the

49:40

organization right

49:42

like and for some people who don't have

49:44

aspirations for leadership that they can

49:46

come and do good work every day and sort

49:47

of get fair

49:49

raises on you know on a on a regular

49:51

basis so that they would you know with

49:53

cost of living adjustments etc that they

49:55

want to stay there even if it's a middle

49:58

level like not everybody aspires to like

50:00

be a hard driving you know owner you

50:02

know and i think it's about making it a

50:04

conversation we we never treated work

50:07

like a conversation

50:08

you know we treated it like a like a

50:10

speech this is how it's going to be

50:12

and i think so one of the good things

50:14

that's coming out of you know covet and

50:16

young people is they're they're asking

50:18

questions about why does work have to be

50:19

that way and

50:21

employers are rebelling against it

50:22

because it doesn't fit the way we grew

50:24

up and doesn't fit our understanding of

50:25

relationships you know and it's just a

50:27

conversation that's all it is

50:29

and by being honest up front

50:32

then

50:33

you can say i don't think this is going

50:34

to be a good fit for us i don't think

50:36

you'll enjoy working here and so if i

50:38

employ you

50:39

knowing what i know now we will both get

50:42

frustrated and

50:44

i will either ask you to leave or you

50:45

will just tell me you're going to leave

50:47

that's how this will end

50:49

you know

50:50

um

50:50

because of misaligned expectations and

50:53

so i think

50:54

being honest about what you want and who

50:56

you are and what your ambitions are even

50:57

if they change in the middle you can

50:59

knock on the door and say i've changed

51:00

my mind

51:01

i think i want to stay here forever i

51:03

told you i didn't but i really love it

51:04

here

51:05

you know and i know this from the

51:06

military you know some people join the

51:08

military because it's a steady job in a

51:10

bad economy or because the military will

51:13

pay for you to get a college education

51:15

and they didn't have the money to get it

51:16

without it

51:17

so they join the military and then when

51:19

there they fall in love with it they

51:21

never came in for service they

51:23

discovered the service and the

51:24

brotherhood and the sisters and decided

51:25

to stay you know and some people might

51:27

have come in for the service and

51:28

realized this isn't for me

51:30

so

51:30

work should be the same

51:32

but uh

51:34

i i think i think there needs to be

51:36

honest conversation about and like i

51:37

said i i've had debates even with my my

51:40

partners my work partners you know um

51:43

you know

51:44

when they say well if we're paying them

51:45

a full salary and giving them benefits

51:47

they shouldn't have another job and my

51:48

question is why not as long as our work

51:51

product doesn't suffer as a result like

51:52

if they're phoning it in missing all the

51:54

meetings then yes absolutely

51:56

right like we're paying for certain

51:58

expectation of performance but not

52:00

necessarily of when they get it done

52:02

and so

52:04

why shouldn't they have two jobs

52:07

uh

52:08

but i think again there has to be

52:10

honesty

52:11

which is we have an expectation that

52:14

that

52:15

of x and and if somebody says i don't

52:17

want to meet that expectation because i

52:19

want to have two jobs and

52:21

you can adjust for salary that way you

52:22

can be like all right then how about we

52:24

pay you less and you can have all the

52:25

freedom you want

52:26

and again it's a conversation

52:28

we don't make these things conversations

52:30

we make them one way come and by the way

52:31

that's from the employee to the employer

52:33

too i demand x you know somebody asked

52:35

me recently how do i you know i want to

52:37

ask my boss for a raise how do i do it

52:38

and i said the problem the way most

52:39

people ask for a raise is like

52:42

i want a 20 raise

52:44

i did my research and my job the average

52:47

salary on my job you know is x my friend

52:51

gets paid x my my friend gets paid x i

52:53

know somebody who i work with you know

52:55

i'm doing the same work as them so i

52:56

want to be compensated equally and i

52:59

want a 20 raise

53:00

right and so they're positioning

53:03

the question

53:04

that leaves the employer no choice but

53:06

to say yes or no

53:08

right it's and even if it's

53:11

i can help you get that but this is how

53:13

it's going to be like you're going to

53:15

have to have certain targets it still

53:16

comes across as a no

53:17

right because the the request was binary

53:20

right and so the advice that i gave to

53:22

this person was

53:24

stop thinking of your job as an event

53:26

and think of your job as a career think

53:28

of your job as a continuum

53:30

and go to your boss in the middle of

53:31

this continuum

53:33

um i've worked here for two and a half

53:35

years

53:36

i've been here through

53:38

high times and low times you know i'm

53:40

loyal

53:42

and my aspiration is to stay here and

53:44

grow with the organization

53:47

um

53:48

uh can you help me figure out a path

53:51

that gets me to this salary

53:53

it's not a yes or no now now it's like

53:55

absolutely i can i can give it to you

53:57

today yeah no path necessary

53:59

or

54:00

absolutely i can we're going to set some

54:02

target goals that i want you to hit and

54:04

if you can hit them then you'll

54:05

absolutely work to that salary but again

54:08

it's it's giving it's allowing for

54:10

conversation and it's allowing somebody

54:12

to to recognize that you view your own

54:14

career with the organization as a

54:16

continuum that i've been here and i want

54:18

to continue to be here so can you invest

54:20

in me

54:20

take bet can you take a bet on me

54:23

rather than meet my demands

54:25

and so i think a lot of these things

54:26

fail

54:27

um because they're poorly presented amen

54:30

and this goes once again to you know

54:32

this younger generation

54:34

who seem to lack the skills for coping

54:35

with stress

54:37

um not very good at asking for help

54:40

um very confrontation avoidant like i

54:42

said

54:43

so afraid sometimes to have the question

54:45

the ask the boss can i have a raise that

54:47

they would rather just quit

54:48

and it's often with an email that says

54:50

you don't appreciate me you don't pay me

54:51

enough i was like what you just had to

54:52

ask me i would have given you a raise

54:53

you know

54:54

um

54:55

uh

54:57

and i think part of it is also that

54:59

you know when somebody is anxious about

55:01

something

55:02

they do poorly present they do make

55:04

things binary because there's fear

55:06

or anxiety or stress or fear of

55:09

rejection what if my boss says no

55:12

right can i handle that like all of

55:14

these things that come into these very

55:16

sort of binary aggressive things and i

55:18

always equate all of these challenges at

55:21

work to personal relationships like you

55:23

can't go to your the person you love in

55:25

your relationship

55:27

and say i demand this

55:29

it's just not going to go well

55:31

right but you present a situation you

55:33

say i i want us to move through this and

55:35

how do we work through this together

55:38

and i think that's how these difficult

55:40

work conversations need to happen they a

55:41

work

55:42

a work relationship is a relationship

55:44

like any other relationship

55:46

you know there's there's trust there's

55:48

anger there's uh care there's um

55:53

good days and bad days and all of the

55:55

same nonsense

55:57

a messiness in our personal

55:59

relationships are at work as well

56:01

you know there's slightly different

56:02

standards of professionalism and

56:03

emotional professionals and things like

56:04

that but

56:05

but in terms of it's a relationship like

56:07

any other relationships you have to

56:08

treat it like a relationship and in fact

56:10

go read relationship books if you want

56:11

to fix things at work

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57:18

when i read about our history as sapiens

57:20

or homo sapiens or whatever it appears

57:22

that we weren't with one one partner

57:25

we're with multiple partners we've now

57:26

lived in the society where we're

57:28

in arizona told to be with one partner

57:31

um is that natural is it human does it

57:33

work the stats seem to suggest it's not

57:35

really working so well

57:37

i mean if i bought a tv and 50 and they

57:39

said oh by the way there's a 50 of these

57:41

are going to break yeah i wouldn't buy

57:43

the tv right i'd maybe you know rent one

57:45

right

57:46

[Music]

57:48

that's funny

57:51

uh

57:52

esther perel who's

57:55

wonderful if you don't know her work

57:57

uh

57:57

you know she talks about the changing

57:59

definition of monogamy monogamous used

58:03

to mean i'm in one relationship for my

58:04

whole life

58:05

now monogamy means i'm in one

58:07

relationship at a time

58:09

right so

58:10

even that definition has changed where

58:12

monogamy and people who consider

58:14

themselves strictly monogamous

58:16

have 15 monogamous relationships

58:19

right

58:20

over the course of ten how many clothes

58:22

i've had six close you know

58:24

relationships

58:25

they were all monogamous right so these

58:28

these definitions are evolving anyway

58:31

right

58:32

that's number one

58:33

number two i

58:35

like

58:36

that we are having conversations about

58:38

the health of relationships like we're

58:39

having conversation about the health of

58:40

work

58:41

and

58:42

these things have always existed the

58:44

difference is now the stigma of talking

58:46

about them

58:48

seems to have dissipated

58:50

at least in the united states where i

58:52

live like it's amazing how many people

58:54

are talking about open marriages open

58:57

relationships polyamorous relationships

58:59

consensual nog monogamy like i don't

59:00

even know what all the differences of

59:01

all these words are if i'm honest like

59:03

they it's there's so many words that

59:05

seem to mean similar things

59:07

i don't understand the nuances but the

59:08

point is is like it's amazing to me how

59:10

many people are raising the question

59:13

of what is a healthy relationship and i

59:14

think one of the things

59:16

that boils down for me is it goes right

59:19

back to what we're talking about which

59:20

is

59:21

it base it's based on both parties and

59:23

they both get a say and so if you say i

59:26

want to live this kind of lifestyle and

59:27

you're upfront about it and somebody

59:29

says

59:30

i'm cool with that then great but if you

59:33

lie and say i want to have this kind of

59:35

i want to be a strictly monogamous

59:37

but you don't really

59:39

because you like the person a lot and

59:41

you think that if you tell them that you

59:42

want a different kind of relationship

59:43

you're going to lose them like we're

59:44

it's the relation the conversations we

59:46

have are largely born out of fear

59:48

you know if i tell her what i really

59:50

want she won't like me and then i won't

59:53

get another date

59:54

that's true that is that is a

59:56

possibility but if i tell her exactly

59:57

who i am and what i want and she likes

59:59

me for who i am

60:03

then isn't that better

60:04

and i think it's the same thing that

60:05

we're just talking about work

60:07

so i don't think it's right for us to

60:09

say

60:10

we should be strictly anything

60:13

because some people want

60:15

one kind of relationship

60:17

let me let's rephrase that both people

60:18

in that relationship want that kind of

60:19

relationship and both people in the

60:21

other kind of relationship both want

60:23

that kind of relationship

60:24

then we just have to respect that we

60:26

have different points of view about what

60:27

brings happiness as long as you're happy

60:28

and it's kind and it's consensual

60:31

i i think

60:33

we're done

60:34

and usually the problems arise when

60:36

somebody

60:37

has most of these decisions most of

60:39

these problems are born out of fear fear

60:41

of loss right insecurity in a

60:43

relationship jealousy for example this

60:45

is the other thing um that friend i was

60:47

telling you about who who's super open

60:49

and honest about her her life i was

60:50

talking to her the other day and she

60:51

says

60:52

i'm jealous

60:53

she says i'm having jealousy

60:56

and i'm i'm trying to figure out where

60:58

it's coming from

61:00

and what i found so fascinating about it

61:02

is she

61:03

treated jealousy as a feeling

61:06

like happy sad angry

61:08

where in most monogamous traditional

61:11

relationships

61:12

jealousy is usually an accusation

61:15

right

61:17

i saw you look at

61:18

the barista that way

61:21

right and jealousy is born usually out

61:23

of fear

61:25

and hyperprotective you know possessive

61:28

is born out of fear fear of loss

61:30

right and what i found so fascinating

61:32

was

61:33

she didn't blame her partner for her

61:35

feeling of jealousy

61:36

she wanted to understand where her

61:37

feeling of jealousy was coming from

61:40

it was a feeling

61:42

right

61:43

um and not an accusation

61:45

and so i think the same is i

61:49

we're to all of this whether we're

61:50

talking about work or personal

61:51

relationships

61:53

everything we're talking about today

61:55

comes right back to those human skills

61:58

that we are lacking

61:59

and i hate the term soft skills

62:02

hard skills and soft skills we talk

62:04

about right hard and soft are opposites

62:07

right

62:08

they're hard skills and human skills

62:10

these are the hard skills you need to

62:11

learn to do your job and these are the

62:12

human skills you need to learn to be a

62:13

better human being we're really good at

62:15

teaching hard skills we're junk at

62:16

teaching human skills and human skills

62:19

include things like how to listen

62:22

how to have a difficult conversation

62:24

how to give and receive feedback

62:26

how to have an effective confrontation

62:29

these are skills that most people lack

62:31

we saw it after the murder of george

62:32

floyd the number of leaders who after

62:35

george floyd was killed

62:36

did nothing

62:38

they said nothing to their teams not

62:40

because they're bad people it's because

62:42

they weren't taught how to have a

62:43

difficult conversation and so they were

62:45

so afraid there's that fear again of

62:48

saying something wrong that they would

62:49

accidentally offend someone or inflame

62:51

the situation that they chose nothing

62:55

and i think the same goes in our

62:56

relationships we make too many decisions

62:58

out of fear

63:00

right now as entrepreneurs we understand

63:02

risk

63:04

right we understand risk

63:06

right and that

63:07

big reward comes with big risk

63:09

small reward comes with small risk no

63:12

risk you're leaving it up to somebody

63:13

else

63:14

and to get over the fact that if i tell

63:17

somebody who i really am

63:18

that they may not like me

63:21

well don't you want to find that out

63:22

sooner rather than later because they're

63:23

gonna find out

63:25

they're gonna the truth is always

63:26

revealed sometimes quickly sometimes

63:28

slowly the truth is always revealed

63:30

eventually

63:32

but think about the magic of being able

63:34

to say the kind of job you want to have

63:35

and the kind of life you want to live

63:37

and the kind of relationship you want to

63:38

have at the risk that they may not hire

63:40

you or they may not go on a second or

63:41

third date with you

63:43

but think about the opportunity if you

63:45

do take that risk i'm thinking about all

63:47

the people listening to this right now

63:48

who are in a relationship they've been

63:49

there for 15 years it's become loveless

63:52

maybe they're not having sex anymore

63:53

yeah and they're driving on the motorway

63:55

now listening to us speak and they're

63:56

thinking i really want to have sex with

63:57

someone else and if i go home and tell

64:01

jane or john whoever it is i don't want

64:03

to be gender specific then i just want

64:04

to have sex with someone else and i also

64:06

want to keep them around they're going

64:08

to leave so i can't be honest simon

64:10

right so um

64:12

once again it goes like asking for a

64:14

raise right if you make it binary

64:17

you're giving you're backing someone

64:18

into a corner

64:19

i i realize our marriage is loveless so

64:23

i want to start seeing other people

64:25

and you can too

64:27

you know

64:29

and what you're doing is you're making a

64:30

binary you're forcing someone into a

64:32

binary yes or no which is unfair to

64:34

somebody and you're setting yourself up

64:36

for probably failure right

64:39

as opposed to saying

64:40

i love you

64:42

you're my life partner you're my best

64:44

friend

64:45

i never ever want to lose you at the

64:48

same time

64:49

our relationship is loveless

64:51

and i'm struggling

64:53

because i crave love and i crave that

64:55

kind of affection

64:57

and we don't have it and so i'm

64:59

struggling and don't know what to do

65:02

and i want to know how you feel and i

65:03

want to we can work on this together

65:05

so you're making it's just like the

65:07

raise it's like let's let's make this

65:09

now if if you hate the marriage and get

65:10

out of the marriage you know like

65:13

if you've tried the counseling and it's

65:14

broken then that's a different

65:16

conversation but if there is the desire

65:18

to stay in the loving relationship in

65:21

some way shape or form

65:23

but you're looking for to fill a place

65:25

that's missing then that's a

65:26

conversation but it's not a demand or a

65:29

request

65:31

it's a difficult honey i need to have an

65:33

uncomfortable difficult conversation

65:35

and we may not get it resolved today

65:38

but i want us to promise to stick

65:39

through each other stick this stick

65:42

through this with each other

65:43

so we can figure it out together it

65:45

might take us a day might take us a week

65:46

it might take us six months but i

65:48

i i'm going to be here throughout and

65:50

want to go through this with you because

65:52

i am struggling in this relationship

65:54

somebody else has the right to know that

65:55

their partner is struggling in the

65:56

relationship and odds are if only one

65:58

person is struggling

66:00

there's no there's no scenario we're

66:01

only one person struggling it's like

66:03

when we have a problem with an employee

66:05

like if we really can't

66:07

they hate their job too like it's not a

66:09

shocker

66:10

you know and like to start the

66:11

conversation like listen i'm struggling

66:13

with you i know you hate it here because

66:15

it can't be one way

66:16

right that doesn't exist

66:19

um

66:20

i'm pretty sure most of the issues i've

66:22

had in my life stem from the fact that i

66:23

didn't have an honest conversation

66:25

sooner me too

66:26

of course me too and i made the mistake

66:28

in my life

66:29

that

66:30

i didn't and i was it was well

66:32

intentioned i didn't want to hurt their

66:34

feelings

66:35

i didn't want to uh offend them or upset

66:38

them and so i dealt with the difficult

66:41

thing in my head and tried to come up

66:43

with the solution that i thought

66:44

best looked after my needs and your

66:47

needs because i wanted but if i told you

66:49

this i would burden you with the stress

66:50

of having to figure this out so i'll

66:52

figure it out and then i'll make the

66:53

decision that i think is best for it

66:55

failed every time

66:57

because the mistake that i made

66:59

is i treated the relationship

67:00

as an individual when it's not it's two

67:02

people and the problem with a

67:04

relationship with two people is i'm not

67:06

in total control of the relationship

67:07

remember i'm a member of a group i'm a

67:08

member of a tribe i'm a member of a team

67:10

i'm not in total control of everything

67:12

and i have to relinquish some control

67:14

and the thing we have to deal with more

67:15

than anything is fear it's fear that is

67:18

the underlying thing why we don't have

67:19

honest conversations

67:21

it's why we are hyper aggressive or make

67:23

things binary it's because we fear

67:25

rejection we fear loss we fear whatever

67:27

it is

67:28

and it's it's and we can ask for

67:31

somebody to reassure us

67:33

and we can deal with the fear first

67:36

and by saying i'm going to stay here and

67:39

an employer or or a

67:41

a lover can say

67:44

i promise you i will stick this stick

67:46

through this with you as well i will not

67:48

abandon you we'll get through this

67:49

together

67:51

that takes the fear down a notch

67:53

right that that that we will do this

67:56

together

67:57

and in in my own relationships

67:59

you know coveted

68:01

all the bad that came with covet again

68:02

you know how i see the world i see the

68:03

world is balanced there's bad there's

68:05

good and bad in everything right

68:07

all of the

68:09

struggle and bad that happened in covet

68:10

there was tremendous good also

68:13

um

68:14

and in my own

68:16

in my own life

68:18

um i had the opportunity like many of us

68:20

to

68:21

stop

68:22

get off the hamster wheel

68:24

and then look backwards and saying do

68:26

you want to get back on the hamster

68:27

wheel

68:28

you know or look at all my relationships

68:30

like why

68:31

weren't they working like where's my

68:33

accountability in this

68:35

you know

68:36

uh what was i doing wrong

68:38

and i realized that one of the things i

68:41

had to do was i had to not i had to be a

68:43

better listener

68:44

and so

68:46

you know my girlfriend

68:48

you know and

68:49

when we first started dating she's a

68:51

terrible listener

68:52

terrible right i mean we joke about it

68:55

uh

68:56

where i would say babe i need to have an

68:58

uncomfortable conversation with you this

68:59

is something i'm struggling with

69:00

something you said or did that it's

69:02

making me uncomfortable i need to work

69:03

it through with you and she would start

69:04

telling me a problem she had with me

69:07

right and so

69:08

what i would do is just hold space for

69:10

that the conversation would just change

69:11

entirely you know

69:12

[Music]

69:13

but i had to learn what i learned about

69:15

listening is this holding space

69:17

to learn to hold space for someone

69:19

you know to learn

69:20

to

69:21

to as if as if holding a baby

69:24

you know

69:26

like

69:27

to let someone feel safe telling you

69:29

what they need to say

69:30

without you trying to fix something or

69:32

disagree with something or correct

69:33

something

69:34

right go on tell me more what else

69:39

was the most valuable thing i learned

69:41

in covid

69:44

and

69:45

the nice thing is is when you give that

69:46

to someone

69:48

weirdly

69:49

they

69:50

by some weird osmosis

69:52

they

69:53

gain the capability to give it back to

69:55

you

69:56

because you've done it if you do it

69:57

enough times you can say

70:00

this is what came later which is i i

70:02

hear what you're saying and i want to

70:03

talk about that

70:05

but for now

70:06

i want to finish the thing that i

70:07

started talking about can you can we

70:09

just start with that

70:10

and you can say it politely

70:12

and they recognize that you've held

70:13

space for them so many times

70:14

that they'll offer you that service and

70:16

they know how to do it because they've

70:17

seen it modeled the really interesting

70:19

thing about that i was thinking about my

70:20

own relationships with my with my

70:22

partner is the reason why that's so true

70:24

for me is because most of the time when

70:27

someone is talking and talking and

70:29

repeating themselves because they don't

70:31

feel like they've been heard correct so

70:32

in my relationship with my partner the

70:34

fact that we do exactly what you've

70:35

described where we literally go give me

70:37

a safe space and then i talk means she

70:40

only feels like she has to say it once

70:41

because she feels like it was heard the

70:42

first time right in my previous

70:44

relationship

70:45

my i remember being i'm gonna be honest

70:47

i was in the wardrobe one day and i've

70:49

locked myself in there my girlfriend is

70:51

banging on the door repeating herself

70:53

and i've i'm not proud of this but it's

70:54

the truth i

70:56

long context i said i'm going for new

70:59

year's eve

71:00

mean a client are going out to singapore

71:01

it's their birthday it's the biggest

71:02

client in the world they've asked me to

71:03

come it's their birthday she goes i want

71:05

to spend new years with eve with you and

71:07

i go yeah but i i've told them that i'm

71:10

going to singapore she goes i want to

71:12

spend new year's eve with you yeah and

71:13

that just went oh no and at one point

71:15

she's like screaming at me so i just

71:16

like go and hide in the wardrobe yeah

71:17

she spends all night hanging on the

71:18

bloody door like

71:20

repeating the same thing over and over

71:22

in my new relationship

71:23

we

71:24

we communicate with more context and we

71:26

actually listen when the other person's

71:27

speaking so it only needs to be said

71:28

once yeah and then she can speak and

71:31

then i listen and i repeat it back to

71:32

her and then i speak

71:36

so what are the things that same right

71:38

so this was 10 years ago by the way i'm

71:39

not trapping myself in more so so uh you

71:41

know uh

71:43

the thing that i learned about being in

71:45

a relationship i used to come home and

71:46

do the same thing like

71:48

uh

71:50

hey babe you know i got a thing on

71:51

friday with a client

71:53

right or

71:55

i'll give you an even simpler one um

71:57

um

71:58

the joneses

72:00

uh invited us over for dinner on friday

72:02

i know that you're free on friday so i i

72:04

so i said yes so we'll go for another

72:06

joneses on friday and hell ensues you

72:09

know

72:10

and i was like but i know you're i know

72:11

we have no plans you know and so now

72:14

what i've learned is when the joneses

72:16

call me and say you want to come for

72:16

dinner if i go oh my god i'd love to let

72:18

me check

72:19

and i come home and say hey

72:21

the joneses invited us out for dinner on

72:23

friday but i want to check with you

72:24

first oh my god i'd loved it great i'll

72:25

call them and confirm and i've made that

72:27

again instead of me well-intentioned

72:29

making all the decisions even though i

72:31

know

72:32

i know exactly what it'll be yes i know

72:34

the answer is going to be yes

72:36

what i'm doing is including the other

72:37

person in the relationship

72:39

that's all it is it's making someone

72:40

feel seen and heard and included and it

72:43

and like i said there's so many great

72:44

lessons we can learn from our personal

72:45

relationships which we can apply at work

72:47

because again

72:49

an easy way to understand how i view how

72:50

i approach all these things i view it

72:52

all as just human beings interacting

72:53

with human beings that's all it is and

72:55

all the anxieties and fears and egos and

72:57

all it applies everywhere

73:00

what's the most difficult conversation

73:01

you've had to have

73:03

with someone

73:04

um when we're talking about that honesty

73:06

and

73:07

communicating as authentically and

73:09

openly as we can as soon as possible

73:10

what are those difficult conversations

73:12

you've had to have or a conversation you

73:13

had maybe too late down the line and you

73:15

thought i wish i'd had this conversation

73:17

sooner i mean

73:19

they're not different from anybody else

73:21

i mean as

73:22

you know

73:23

talking about george floyd to my team

73:26

talking to george floyd with my black

73:28

friends that

73:30

was really hard um and i made mistakes

73:34

you know like i remember with one of my

73:36

friends one of my black friends i was

73:37

crying

73:38

you know as we were talking about it and

73:40

i said to him why aren't you crying

73:43

and he said because it's new for you

73:45

it's not new for me

73:46

he says i'm exhausted

73:49

i'm like i'm glad you're having your

73:50

experience but it's not my experience

73:52

that you're you're this is you're seeing

73:53

this for the first time i've seen this

73:54

my whole life

73:56

you know

73:57

like that was that was hard you know to

74:00

have that being told at me

74:02

to me it's true too

74:04

um but

74:06

my conversations are the same as i mean

74:07

the difficult conversations you know

74:08

it's about it's about honesty and

74:10

relationship but honestly with with him

74:11

you know with somebody on a team

74:13

you know if something's not working out

74:15

or if you give somebody really hard

74:17

feedback somebody who you are really

74:19

close with it doesn't mean you're

74:21

letting them go but like there's really

74:23

hard feedback you need to give to

74:24

someone

74:25

and learning to deliver it with love

74:27

learning to be a matter of fact

74:29

you know one of the mistakes i would

74:30

always make you know this you know these

74:31

all these theories about give somebody

74:32

the you know the compliment sandwich

74:34

tell them something good tell them thing

74:35

you want to tell them tell something

74:36

good doesn't work because it's it's

74:38

generic something good really

74:41

specific something bad and

74:42

generic something good you know seven

74:44

good things one bad thing

74:45

generic generic generic really

74:47

specific

74:48

so it doesn't work in my opinion

74:50

it doesn't work like you if it's really

74:52

it's like you know i really like that

74:54

you show up to work with a smile

74:56

and there's one other thing i need to

74:57

talk about you know

74:58

um

74:59

but what i've learned is when delivering

75:01

good news

75:02

be very emotional

75:04

and when delivering bad news um remove

75:07

the emotion

75:09

and so like bad news at work especially

75:12

you know when we sit with time someone's

75:13

like

75:15

um

75:16

ah so

75:19

i don't i don't want to belabor this um

75:21

you've been with us for a long time uh i

75:24

need to

75:26

this is really hard i need to give you

75:27

some

75:28

difficult feedback

75:30

i'm infusing all of the emotion into

75:32

this

75:33

right but to be dispassionate about it's

75:34

like hey i need to give you some

75:36

difficult news i need to just have a

75:38

really blunt conversation with you about

75:39

something that's going on at work and

75:40

it's going to be really hard for you to

75:41

hear but i need to tell you boom here it

75:42

is

75:44

it

75:44

it people appreciate it when we're just

75:46

straight with them

75:48

and you know not infuse all the extra

75:49

emotion

75:51

um but you know

75:53

yeah i think the same i think the same

75:54

is

75:55

again same as true in all relationships

75:57

i've always found that i i struggle to

75:59

use the word employees

76:01

and

76:02

you just went to use the word then and

76:03

you changed it to team yeah is that

76:06

something that you also the reason why

76:08

the reason why so i use whenever i'm on

76:09

the podcast i talk about it but my my

76:11

team will never hear me and if they

76:13

might not have noticed this but this has

76:14

been the same for 10 for about 10 years

76:16

i will never in a in a chat set call

76:18

them and call people that work in my

76:20

company employees yeah it seems to be

76:22

somewhat of a violation of my values

76:24

somehow and i just noticed you went to

76:25

say the word

76:26

team someone on my team that's what you

76:28

did yeah i mean i i do the same i mean i

76:31

i

76:32

when i show up to a group called my k

76:33

team and like yeah then

76:35

you know um

76:36

employee to me is a technical word

76:39

you know yeah i don't mind talking about

76:41

employees when we're talking about

76:42

generic company stuff

76:44

um i don't mind referring to employees

76:45

when i'm talking to an insurance when

76:47

i'm talking about insurance

76:49

you know or benefits you know it's like

76:51

it's a technical term that i think is

76:53

totally fine to use in technical times

76:55

but when i'm referring to people and

76:57

those people have names and faces

76:59

then they're the team

77:01

do you you know this andrew tate thing

77:03

this and you take guy has been in a lot

77:05

of the headlines you know he is probably

77:07

a good thing you don't um he's been in

77:10

it's this guy that kind of came out with

77:11

this kind of pro

77:13

you know pseudo weird kind of strange

77:16

masculine approach his base thesis i

77:17

guess is saying that men

77:19

young men and men generally are missing

77:21

something in their lives that the modern

77:23

world hasn't given them um jordan

77:25

peterson has alluded to similar things

77:26

jordan peterson's been on this podcast a

77:28

few times it's got me thinking about

77:30

gender differences in our needs in in

77:31

the world a lot of people there's a lot

77:33

of people in like youtube in the

77:35

self-help space that are saying men have

77:37

these unmet needs because the world is

77:38

becoming more equal

77:40

and they are lacking their sense of

77:41

purpose and men are meant to be i don't

77:44

know tribe leaders and all these kinds

77:46

of things

77:48

and when you look at the the

77:50

suicide rates in our country the single

77:51

biggest killer of men under the age of

77:52

40 is

77:54

themselves it's suicide and so i've been

77:56

i've been mulling this

77:58

is is the is is there gender differences

78:00

in your view these are all very

78:01

difficult topics i understand but

78:03

and is are men in particular having

78:06

certain needs go unmet because of a

78:08

changing world in your view

78:11

everybody has unmet needs because of a

78:13

changing world

78:15

fact

78:17

are there gender differences of course

78:19

there are gender differences and how we

78:21

respond to men versus how we respond to

78:22

women is different

78:24

a friend of mine who

78:26

was um

78:28

she was she

78:31

three things happened to her

78:32

simultaneously in the military three

78:33

things happened to her simultaneously

78:35

any one of them would would be difficult

78:36

but all three of them happened her at

78:38

the same time she was promoted to senior

78:39

management she became lieutenant colonel

78:43

she was deployed for 13 months

78:46

12 months

78:47

and she was given her very first command

78:50

okay so any one of those things is a is

78:52

a trial and all three happened at once

78:54

right

78:56

and

78:56

she took over a job where the previous

78:58

five leaders had all been fired it was a

79:01

poorly run

79:02

uh group

79:04

she would be working with people from

79:06

different forces so she's in the air

79:07

force she'd have air force and army

79:08

reporting to her some of whom were much

79:10

older than her and much more experienced

79:11

than her

79:13

and

79:15

she is a hard driving you know

79:17

passionate young officer who said i'm

79:20

going to turn this group around and i'm

79:21

going to prove to everybody that i can

79:22

turn it around

79:23

i've been practicing leadership i've

79:25

been studying leadership i want to be a

79:26

great leader

79:27

and it was a failure

79:29

like it was people weren't they were

79:31

ignoring her

79:32

they weren't taking her seriously and no

79:35

matter how she powered up it didn't work

79:38

and

79:39

um

79:40

every night

79:41

she started she would cry herself to

79:44

sleep

79:45

and started regretting being in the

79:47

military all she wanted to do was go

79:49

home she didn't want to be stuck on

79:51

deployment anymore what was something

79:53

really exciting now became a regret

79:55

and

79:57

she didn't know what to do she was

79:58

failing

80:00

which was hard for her to deal with

80:02

alone i mean as it was and so she

80:05

decided to give up

80:06

and she

80:08

said i'm

80:09

i will not turn this group around

80:12

so if i'm gonna fail at my job then i

80:14

might as and i'm stuck here for another

80:16

six months and so is everybody else i'm

80:18

going to change my mandate and instead

80:20

of turning this group around i'm just

80:21

going to ensure that the rest of their

80:22

time here they really enjoy it

80:24

i'm just going to make it more fun for

80:26

them to come to work every day because

80:27

they're also away from their families

80:28

and stuck

80:30

and then something strange really

80:31

started to happen they started to listen

80:33

to her take her seriously they started

80:35

to respect her more and she ended up she

80:37

ended up being very very high performing

80:39

at the end and the group completely

80:41

turned around

80:42

because

80:44

on her way in she made it about herself

80:45

and she made it about the metrics and

80:47

she made it about the performance

80:49

the lesson she learned was if you make

80:51

it about the people

80:53

then the people will take care of

80:54

everything else

80:55

and i remember i sat down with her a

80:57

week or two after she got back and she's

80:58

telling me this whole story for the

80:59

first time you know after she got back

81:02

and she started crying

81:04

and and when she said to me jesus i have

81:07

never felt a joy

81:09

so deep

81:10

as seeing someone discover that they are

81:12

capable of more than they thought they

81:14

were

81:16

which is very different than i'm going

81:18

to turn this around

81:20

so in in her telling me

81:22

this she said one of the big lessons she

81:23

learned is there is such thing as female

81:25

leadership

81:27

and she had a conversation with one of

81:28

the army one of the soldiers

81:31

and like why didn't you listen to me

81:32

like why why was it so difficult why did

81:34

we struggle

81:35

and he said point blank because when a

81:37

male officer yells at me

81:39

right

81:40

i take it

81:41

i hear it i move on right it's fine

81:44

when you yelled at me i felt like my

81:46

mother was yelling at me

81:48

and it was more difficult

81:50

you know so there are gender differences

81:52

in how we respond

81:54

to each other because it is a mom dad

81:56

thing right we respond differently

81:59

um

82:00

and

82:01

um

82:02

and

82:04

men are sometimes

82:06

not always but men are sometimes better

82:08

at just being told blank by another guy

82:09

just do this and you go i'll just do it

82:12

but when you create gender it creates

82:13

all kinds of other other interpretations

82:16

and associations like our mothers

82:18

so i think we cannot discount those

82:22

and you know traditional male leadership

82:25

qualities are things like decisiveness

82:26

aggression you know those kinds of

82:28

things traditional female

82:30

um

82:32

qualities are things like patience you

82:35

know maternal instinct

82:36

uh empathy

82:38

and i think the mistake we've made

82:39

across all leadership is we teach male

82:42

leadership we teach decisiveness and we

82:44

teach aggression and these are the

82:45

things we teach we teach that to

82:46

everybody and the reality is is what

82:48

makes great leaders is they have a

82:49

balance

82:50

and what we should be teaching is more

82:52

of female leadership

82:54

and you know all leaders should take on

82:56

the qualities of patience and empathy

82:59

you know this this is the irony

83:01

um

83:02

and so uh

83:04

i think we i i think we do need to teach

83:06

those skills i mean those this goes back

83:08

to what we're saying before these are

83:09

those human skills you know women get my

83:11

work a lot quicker than men when i was

83:13

starting my career you know women were

83:15

just not and be like yeah

83:17

yeah what do you

83:18

of course and men would be like what are

83:20

what are your case studies

83:22

and what cases studies you have to prove

83:23

your your model

83:25

you know

83:27

men would fight with me on some of the

83:29

details and women just inherently

83:31

intuitively understood that the humanity

83:33

of the work that i was preaching just

83:35

made sense

83:36

and there's space for that and so yeah i

83:38

think i think female leadership and

83:40

those qualities are just necessary

83:41

everywhere but yes there are differences

83:43

and they cannot be discounted it's

83:44

difficult to talk about them though

83:45

isn't it it feels like a minefield even

83:47

when i talk about gender differences it

83:48

feels like i'm going to step on a mind

83:50

somewhere because

83:51

you're entirely correct and my previous

83:54

company was a managing director was a

83:56

woman and

83:58

i think the business was more successful

84:00

because of those qualities you've

84:01

suggested empathy care patience

84:04

um

84:05

she was much more

84:07

honest about uh

84:09

honest about forecasts yeah and how how

84:12

the business was going to perform versus

84:14

a male leader i mean this is such a

84:16

narrow example so it's not necessarily

84:17

truth but a male managing director we

84:19

had who was extremely

84:22

exaggerating and very very very

84:24

ambitious about forecast that we never

84:26

realized that makes sense that that's

84:28

consistent and and i think you know

84:29

there's lots of data on this you know

84:33

men you know when they apply for a job

84:35

and they say we need these ten things

84:36

and if they have six out of the ten they

84:37

apply for the job and women won't apply

84:39

for the job unless they have nine or ten

84:40

of the qualities

84:42

you know

84:43

men are a little you know i've seen it

84:44

happen in meetings where you know

84:46

there's a male entrepreneur and like the

84:48

client is saying you know we'd love this

84:49

to have we'd love to have this and they

84:51

kind of have it and the guy goes we can

84:53

totally do that

84:54

yeah you know and they'll sell it

84:55

they'll sell it right there and then

84:56

figure it out later yeah and i've sat in

84:58

meetings with a female entrepreneur who

85:00

has almost that like they're really

85:02

close and i and that you know somebody's

85:04

saying we would love this i'm like do

85:06

you have that they're like it's not

85:07

we haven't tested it yet

85:09

i'm like you have it tell them you have

85:12

it they're like what's no it's not

85:13

perfect yet

85:14

you know

85:15

um

85:16

so yeah i mean i i mean some of it some

85:18

of it is a cultural as well

85:21

i have a female entrepreneur friend who

85:23

has a theory and i have to stress this

85:25

is her theory

85:28

exactly exactly right she believes men

85:31

make better entrepreneurs than women

85:33

she believes men make better

85:34

entrepreneurs than women okay yes

85:36

and the logic is

85:39

uh that

85:40

uh

85:42

as when we're young

85:44

traditional roles for the most part

85:46

still exist that if you want to go

85:48

to the prom

85:49

[Music]

85:50

generally

85:52

the boy asks the girl right it's it's i

85:54

think it's softening but it's

85:56

traditional roles are still

85:58

still there which means from a young age

86:00

boys

86:01

learn

86:02

to muster up courage take a risk and get

86:05

rejected

86:07

and then they have to do it again

86:10

and then they have to do it again

86:12

right and so you flash forward to

86:14

adulthood

86:15

and

86:16

men

86:18

who learn that skill of asking of taking

86:21

a risk

86:22

facing rejection being rejected and then

86:25

trying again

86:26

makes them resilient entrepreneurs

86:28

where for for again assuming traditional

86:31

roles are played you know if if

86:34

a

86:35

a woman who hasn't learned the skill of

86:36

risk rejection

86:38

um is more afraid of the risk

86:41

as an adult

86:42

now we could argue that with online

86:44

dating you know swiping left and right

86:45

that everybody's losing the skill

86:49

you know

86:50

we could argue

86:51

that nobody has to take a risk because

86:54

you just swipe right you don't know that

86:55

they swipe left on you they think maybe

86:57

they just didn't see you so you only get

86:59

the oe it connected but you nobody ever

87:01

gets rejected

87:03

so are we building that goes back to the

87:04

original conversation of a young

87:06

generation that's less capable of

87:08

dealing with stress than older

87:09

generations like

87:11

much there are fewer opportunities to

87:14

risk reject have to try again

87:17

right and the things that we learn as

87:19

kids these social interactions they they

87:21

they do become skills as adults

87:24

and so you know is it a softening of a

87:26

generation

87:28

should not we be asking both

87:30

you know you know

87:32

uh uh

87:34

boys and girls

87:35

you know shouldn't we not be asking them

87:37

to to go to the to learn to both have to

87:39

learn to take risk as opposed to taking

87:41

the risk away from everybody i don't

87:43

know no you know what the what i will

87:45

say is i've had two

87:47

very successful um women entrepreneurs

87:49

on this podcast who've said the same

87:50

sentence which is as women in the in the

87:52

workplace we typically don't ask for

87:54

raises as much as our current parts

87:57

and

87:58

that kind of supports what you're saying

87:59

there which is men have at some point

88:01

learned to just ask

88:04

for the things that they they they want

88:07

whether it's a raise whether it's a job

88:09

whatever it is you know but i think i

88:11

think you know the theory here that that

88:13

my friend posed

88:15

is that it

88:16

doesn't come from

88:18

our experiences of dating when we're

88:20

younger that we build these skill sets

88:22

that benefit us

88:23

later in life as entrepreneurs the whole

88:26

it's not risk reward it's risk reject

88:27

risk rejection

88:30

whenever i speak to someone that does a

88:31

lot of interviews and conversations and

88:33

talks you know

88:34

um online a lot i always i always try

88:37

and think of questions that i would ask

88:38

them that they've never been asked

88:40

before

88:40

and one day i remember it was actually

88:42

after you left when we were in the

88:43

studio in l.a i thought to myself if i

88:45

was going to interview myself

88:47

it would probably be the most

88:48

interesting interview in the world

88:50

because i know all of the

88:52

and i know all of the stuff that no

88:53

one's ever asked me that i've maybe

88:55

scattered away from or whatever

88:57

if you were sat in my chair and you were

88:58

interviewing simon today

89:00

what does what are some of the questions

89:02

you would have asked you to get to

89:05

to get the most interesting stuff out of

89:07

you

89:08

maybe just give me one question i think

89:10

you've done a pretty good job i mean

89:12

i think the best interviews are

89:14

conversations

89:15

i think the best interviews have no

89:17

agenda but the interviewer

89:20

has genuine curiosity

89:22

i think the best interviews are

89:24

open-ended questions

89:26

that are difficult

89:28

and in this case of your interviews you

89:30

know you are pretty blunt with an with a

89:32

question

89:33

that doesn't leave a lot of wiggle room

89:35

you know a lot of questions i can wiggle

89:37

out of and yours less so

89:39

um but they give an opportunity to me to

89:42

think out loud you know

89:43

i think a lot of the questions you asked

89:45

today i i haven't thought about or if i

89:47

have i haven't sort of codified it and

89:50

what

89:51

you heard were not answers but you heard

89:54

me thinking

89:56

you know and if you go back and listen

89:57

to them i probably they're probably sort

89:58

of like sort of bounce around a little

90:00

bit because you hear me trying to get to

90:02

an answer they're not answers i'm trying

90:04

to get to an answer and those for me are

90:05

the best

90:06

um because i walk away feeling

90:10

enlightened because i got to think

90:13

um where usually the answers the

90:15

questions are

90:17

i've heard them all before they're very

90:19

focused on my work

90:20

when you wrote this when you wrote that

90:22

you know what were you thinking

90:24

and i don't learn anything

90:26

so when you ask me about my work i know

90:28

the answers when you ask me not about my

90:29

work you asked me about life and you

90:31

asked me about challenges that the world

90:32

is facing

90:33

that's what i love so you know i think

90:36

you've done that and so the questions

90:38

that i ask myself are the questions you

90:39

asked me okay i'm going to ask you the

90:41

question i'm not copying out it's no

90:42

different genuinely you're very good at

90:44

what you do i will ask you the question

90:46

i would ask myself okay which is what is

90:48

the greatest i was just thinking about

90:49

it then what is the greatest fear you

90:51

have about how you're currently living

90:53

your life

90:58

what is the greatest fear i have about

91:00

how i'm currently living my life

91:07

that i'm not 100 honest with myself

91:12

because i'm not honest with myself i

91:14

won't be honest to others

91:17

um

91:18

you know

91:19

and when somebody asks me a question

91:20

that that i'm afraid of the answer not

91:23

because i'm afraid of offending them

91:25

but i'm

91:27

i'm i'm afraid of how i feel about the

91:29

answer myself

91:30

you know

91:32

uh

91:34

i think that would be it have you got a

91:35

suspicion that you're not being

91:36

completely honest with yourself

91:39

uh

91:40

i think that all of us have a capacity

91:43

to rationalize

91:44

it's

91:45

it's one of the genius things about

91:47

being a human being we can rationalize

91:49

anything

91:51

you know i can make any decision the

91:53

right decision

91:55

you know

91:56

and i can convince somebody of it as

91:58

well you know like this is definitely

91:59

the right decision

92:00

um and i think it's that it's that gut

92:03

that deep down inside to be truly honest

92:05

even if the answer is i don't know

92:08

um

92:09

or i'm scared

92:11

or i'm uncertain

92:12

or

92:14

i want this and i feel like i shouldn't

92:16

want it

92:17

do you have a suspicion that you're not

92:18

being honest with yourself in a certain

92:19

area of your life

92:21

do you have a suspicion that i'm not

92:23

being honest yourself i don't think it's

92:25

a suspicion i think it's i think it's

92:27

confirmed

92:28

i don't think i suspect it i think i

92:30

think

92:31

i think i'm

92:32

i like every human being

92:34

have have elements of of self-doubt and

92:37

security of course

92:38

you know and

92:40

and can convince myself of anything you

92:42

have self-doubt in certain areas of

92:44

course

92:45

that's none of your business but that's

92:47

a good enough phone so yeah those are

92:49

those are those are my those are those

92:51

are my that's that's like not i i'm i'm

92:54

pretty open but

92:56

there are things that i want to resolve

92:57

myself i want to resolve with myself

92:59

before before

93:01

i'm able to share them because if i

93:03

share them it has to benefit others

93:05

yeah and you have to have done i guess

93:07

work on i have to do work because and

93:08

i'm happy to share stuff that's in my

93:09

life

93:10

if i believe that that conversation even

93:12

if it's unresolved has a benefit to

93:14

others maybe it does maybe it doesn't i

93:16

find it really interesting is you know

93:17

as i do this podcast where my line is

93:19

what won't i share and there is things i

93:21

won't share yeah it feels like

93:24

maybe i'm bullshitting myself

93:26

maybe it's quite a lot of stuff i don't

93:27

show or i twist it to make myself look

93:28

better people like to be a hero you know

93:31

i mean or or like

93:34

i think we live in a world that we have

93:36

confused

93:38

vulnerability with broadcasting our

93:41

feelings

93:42

right and going on a podcast

93:45

or worse

93:46

sitting in your bedroom with your phone

93:50

on self view

93:52

and broadcasting your breakup or your

93:54

anger or whatever it is on tick tock or

93:56

whatever your medium of choice is

93:58

you know

93:59

is not vulnerability even if you're

94:01

crying

94:02

have that exact same conversation with

94:04

those exact same words with somebody you

94:06

love and see how difficult that is

94:08

that's vulnerability

94:10

and i i just the idea of broadcasting

94:12

everything i've i i think it's you know

94:15

putting pictures of

94:17

me as a baby and my dad holding me and

94:19

happy father's day dad i love you my

94:21

dad's not on freaking instagram what am

94:23

i why don't i just call my dad and say

94:25

happy father's day i love you as opposed

94:27

to like i think it's hilarious that our

94:30

need to broadcast everything

94:32

and we think that's vulnerability and

94:34

it's not it's broadcasting our emotions

94:35

which are different so i think

94:37

you know

94:38

um

94:39

those conversations that you're

94:40

struggling to have

94:42

and like the ones that i'm the ones that

94:44

i won't share it's not that i won't

94:46

share them with anybody it's that i

94:47

won't share them with you

94:49

because i like you

94:51

but we're not you're not my soul mate

94:53

you're not the person that i confide in

94:55

i will absolutely share those deep those

94:57

things that i'm struggling with but i'll

94:59

share with somebody who can hold space

95:01

for me with love

95:03

not with the desire to make a good

95:04

podcast

95:05

you know

95:06

um it's almost an old-fashioned

95:08

perspective you know so so

95:10

the mistake people will make is to not

95:12

share them with anyone

95:14

and when i say it's not your business it

95:16

doesn't mean it's not out of anyone's

95:17

business

95:18

i absolutely do share those things

95:19

because it would be unhealthy not to

95:21

but i want to help i want to share those

95:23

things in a really safe

95:24

really safe magical space with somebody

95:27

who loves me no matter what and kiss me

95:29

no matter what and will stand by me no

95:31

matter what

95:34

interesting no one has ever responded

95:37

like that before which i think is um

95:39

which is amazing in and of itself

95:40

because it's really it's really changed

95:42

my perspective on a few things

95:44

as you know

95:45

we have a closing tradition on this

95:47

podcast where the last guest asks a

95:49

question for the next guest yes they

95:50

have no idea who they're asking it for

95:51

correct

95:53

i wonder i'd love to know how somebody

95:55

answered my question last time

95:57

we could look it up i'll tell you yeah

95:59

often

96:00

um

96:02

it's a slightly interesting one because

96:03

it feels like it's something we've

96:04

discussed in many respects um

96:07

what's one conversation

96:11

what's one conversation you haven't had

96:13

which you know you need to and why

96:15

haven't you had it are you willing to

96:17

have it

96:18

yeah won't share the answer and yes i

96:20

will

96:24

because you'd rather have it with the

96:25

person i'd rather have it with the

96:26

person like i i'm like to me to

96:28

broadcast it now

96:30

before i've talked to the person

96:32

seems unfair and disingenuous

96:34

and i think

96:37

you know it's kind of like

96:38

when

96:40

like there's a respect you know it's

96:42

like when you hear

96:43

about

96:44

you know there was a tragedy

96:46

and people were killed and they don't

96:48

release the names before they've told

96:50

the families they tell the families

96:52

first then they release the names

96:54

just out of respect

96:56

and i think the same goes for these

96:57

kinds of conversations which is i think

96:59

we owe it to the people in our lives we

97:00

love and care about to let them be the

97:02

first to hear the thing that has to be

97:04

said rather than the second or the last

97:08

i think it's just

97:09

it's just

97:11

that's how i want to be treated too i'd

97:12

want to be the first to hear it if

97:13

somebody has something to say to me

97:15

it's just respect

97:17

so yes there are things and they will be

97:19

said

97:21

i completely agree and enjoy it really

97:22

it really ties in nicely with your

97:24

earlier point about having a

97:25

conversation as soon as possible an

97:26

honest conversation as soon as possible

97:28

but also i guess the the adjacent point

97:30

to that is having it with them first

97:32

yeah making sure they don't find out by

97:33

the grapevine or podcast can i can i can

97:35

i yes 100

97:37

and i've heard stories of like people

97:38

hearing about things on television you

97:40

know yeah and people losing their jobs

97:42

they found out through somebody else

97:43

things like that um

97:45

uh can i just share one funny story

97:47

about being honest before we close

97:50

um

97:51

honesty always has to be honest right

97:53

like honesty is really easy just tell

97:55

the truth

97:56

but

97:57

honesty doesn't have to happen in the

97:58

moment

98:00

and this is a lesson i've learned right

98:02

so i went to see a friend of mine's play

98:05

and it was

98:06

easily

98:07

the worst thing i've ever seen in my

98:09

entire life

98:10

i mean

98:10

[Music]

98:12

if she wasn't in it i would have walked

98:14

out

98:14

it was awful

98:16

and at the end of the performance i hung

98:18

around with the you know close friends

98:19

and family in the in the foyer and she

98:21

eventually came out still in costume

98:23

still in makeup and she knows i'm an

98:25

honest broker

98:27

so after the thanks for coming the first

98:29

question was what did you think

98:31

right

98:32

now i'm an honest person but she's all

98:34

jacked up on adrenaline she's all jacked

98:36

up on emotion now is not the time but

98:39

the problem is i can't lie you know we

98:41

do it all we lie all the time to protect

98:43

other people's feelings you know you get

98:44

given a gift it's the ugliest sweater

98:46

you've ever seen in your life and they

98:47

go what do you think you go oh my god i

98:48

love it thank you you don't love it

98:50

right so don't say you love it to

98:52

protect them right

98:53

but you don't have to be honest in the

98:56

moment so what i said was oh my god i'm

98:58

so proud of you it was so amazing to be

99:00

here and watch you do your thing i've

99:01

never sat in the audience and seen you

99:02

do your thing before it was so much joy

99:04

to see you on stage all of that was true

99:08

and that was it done

99:10

the next day when all the adrenaline had

99:12

come down and there was no more emotion

99:13

i called her up and said can i tell you

99:14

what i thought of the play she goes yeah

99:16

and then i told her point by point why

99:18

it sucked but we had a we had a rational

99:20

conversation the next day and i think we

99:23

make this mistake all the time in our

99:26

relationships which is we think we have

99:28

to be honest in the moment but we don't

99:30

read the room and understand that

99:31

there's too much emotion involved to

99:32

have a rational conversation you know

99:34

somebody's mad at us and we're good this

99:36

is not the time for rational feedback

99:38

you meet emotion with emotion you meet

99:40

rational with rational you can't mix the

99:42

two

99:43

and sometimes we're rational but they're

99:45

emotional which means we have to stand

99:46

down

99:47

right so what i've learned about honesty

99:49

is we have to be honest but we can

99:51

actually delay

99:52

you have to meet rational with rational

99:54

and emotional with emotional let me give

99:55

you some honesty then um i i

99:57

i went um

99:59

i went on your video subscription

100:00

library absolutely love it i'm a member

100:02

now you'll see my name in the back end

100:04

um looked at the live the live courses

100:06

coming up watch loads of the videos

100:07

amazing it feels like it feels like it's

100:09

too cheap to be honest because the

100:11

amount of value there around all of the

100:13

things that are foundational to my life

100:14

my businesses my relationships

100:16

everything it feels like it's a little

100:17

bit too cheap it's like a couple of cups

100:19

of coffee yeah for a month and i can

100:20

just binge all of your content all of

100:22

the videos and you've got all of these

100:23

other instructors on that yeah who are

100:25

teaching the lesson it feels very cheap

100:26

that's not the thing the only thing i

100:27

thought i thought oh i don't know if

100:28

this is this is the best is the name

100:31

go on

100:32

i

100:34

the word subscription for me is

100:37

a bad thing give me another name

100:39

uh simon's unit simon sinek university

100:41

simon's library any of these things

100:42

would have made me way more so i was

100:45

thinking about the name and i was

100:45

thinking video video subscription

100:47

library video yeah it's not really why

100:49

i'm here subscription it's not it's not

100:51

a great one

100:52

yeah

100:53

so i was i was just thinking this would

100:55

change it but no i'm so i i mean i have

100:57

it but i have no emotional connection to

100:59

anything and the reason why

101:00

it's a technical thing and we call it a

101:02

technical thing i watched your last

101:03

episode and you talked about honesty in

101:05

it and i was thinking this is way better

101:07

than it sounds yeah you've got and i

101:09

have to say this because people have to

101:10

check it out

101:11

basically the the you've distilled your

101:13

books into actionable courses there's

101:16

live classes there's all of your content

101:18

on there yeah everything you've ever

101:19

done it feels like i'm ripping you off

101:21

by being a member that's very nice i

101:23

genuinely think if i hang around there

101:24

my life would be better if i hang around

101:25

for an hour a day my life will be so

101:27

basically we'll change the name which

101:28

will make people feel even more value

101:30

and then thanks to this conversation

101:32

we're going to charge people more you

101:34

should genuinely i mean we've i haven't

101:36

been i you know i've had this

101:37

conversation with before with people

101:38

which is i know that our wide discovery

101:40

course i know there are people who offer

101:41

sort of all kinds of purpose-finding

101:43

courses that they charge 1500 bucks for

101:45

you know and

101:46

i know because i've been told that our

101:49

course is like a thousand times better

101:50

than a lot of things on the market and

101:52

yet we charge like i don't know i think

101:54

i can't remember the prices it's like it

101:56

was 20 something dollars for a month but

101:58

i mean but but if you take the y

101:59

discovery course it's like 85 bucks 125

102:01

i can't remember

102:02

but but it's low

102:05

and the reason is is because i believe i

102:07

have a responsibility to let

102:09

everyone who wants to learn their why

102:11

learn their why and not those who can

102:12

just afford fifteen hundred dollars

102:15

and you know the way we attempted to

102:16

price that product was what would be

102:18

slightly expensive for a college student

102:20

a bloody college student you know doing

102:22

150k debt right so fraction of what you

102:24

so so that's my point which is like 1500

102:28

is

102:29

um exclusive

102:30

and i would rather

102:32

s i would rather try and make it up

102:36

in volume because i want more people to

102:37

learn their why so

102:39

you know is that too low i mean it is a

102:42

trial right now just you know we just

102:43

launched it so it's full of bugs so you

102:45

know i'm sure one of the the mental

102:47

things was like you know

102:49

we probably shouldn't like we should

102:50

probably like ease people into it just a

102:52

little buggy um i appreciate the

102:54

feedback um but it is important for me

102:57

to keep prices relatively low because

102:59

it's more important to me that people

103:00

learn the stuff than don't the price

103:03

fine i want it to be cheaper for my own

103:04

selfish needs right it was actually the

103:06

name i thought did it disservice okay

103:07

i'm gonna that was it simon's library or

103:09

simon's university i'm done yeah uh i

103:12

have no i have no emotional attachment

103:13

to it whatsoever so we'll make that

103:14

change thank you very much for the

103:15

feedback

103:16

everything's written in pencil exactly

103:18

thank you thank you for coming again

103:19

simon honestly it's a huge it's a choice

103:21

and i learned so much from these

103:22

conversations that i wish i actually

103:24

need to go back through this episode

103:26

with my own notes so i can um change my

103:28

business and my life for the better

103:29

thank you so much it's a joy i i learn i

103:32

learn as much if not more than you do so

103:33

i really appreciate you having me it's

103:35

amazing we'll do it again sometime i

103:36

hope so thank you

103:38

i had a few words to say about one of my

103:39

sponsors on this podcast my girlfriend

103:41

came upstairs yesterday when i was

103:42

having a shower and she said to me that

103:44

she tried the heel protein shake which

103:45

lives on my fridge over there and she

103:47

said it's amazing low calories you get

103:49

your 20 odd grams of protein you get

103:51

your 26 vitamins and minerals and it's

103:53

nutritionally complete in the protein

103:54

space there's lots of things but it's

103:56

hard to find something that is nice

103:58

especially when consumed just with water

104:00

and that is nutritionally complete and

104:02

that has about 100 calories in total

104:06

while also giving you 20 grams of

104:07

protein

104:08

if you haven't tried the cure protein

104:11

product do give it a try the salted

104:13

caramel one if you put some ice cubes in

104:15

it and you put it in a blender and you

104:18

try it is as good as

104:20

pretty much any milkshake on the market

104:22

just mixed with water it's been a game

104:24

changer for me because i'm trying to

104:25

drop my calorie intake and i'm trying to

104:26

be a little bit more healthy with my

104:28

diet so this is where heel fits in my

104:30

life thank you hill for making a product

104:32

that i actually like the salted caramel

104:34

is my favorite i've got the banana one

104:35

here which is the one my girlfriend

104:36

likes but for me salted caramel is

104:39

the one

104:42

[Music]

104:48

oh

104:49

[Music]

104:54

[Music]

105:00

[Music]

Interactive Summary

This episode of The Diary of a CEO features a deep, philosophical, and practical conversation between Stephen Bartlett and Simon Sinek. They explore the nature of 'Why,' how our early life experiences shape our adult behavior, and the critical importance of human skills like listening and empathy in a modern, often lonely world. Sinek challenges the traditional, individualistic view of success, advocating for shared responsibility and the necessity of honest, difficult conversations to maintain healthy relationships—both personal and professional. They also touch upon the evolving challenges of Gen Z in the workplace and the need for greater honesty in setting expectations.

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