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GameStop CEO Ryan Cohen Talks Plan to buy eBay | Bloomberg Talks

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GameStop CEO Ryan Cohen Talks Plan to buy eBay | Bloomberg Talks

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0:02

Bloomberg Audio Studios, podcasts,

0:05

radio, news.

0:08

>> One of the biggest potential deals in

0:09

technology is GameStop's attempt to buy

0:13

eBay. In May, the video game retailer

0:16

and its CEO Ryan Cohen launched an

0:18

unsolicited $56 billion bid for the

0:21

e-commerce platform. eBay rejected the

0:23

offer, calling it neither credible nor

0:26

attractive. Since then, Cohen has

0:28

scrapped a controversial multi-billion

0:30

dollar pay package and GameStop

0:32

shareholders have approved increasing

0:34

the company's authorized share count,

0:36

giving it more flexibility to pursue

0:38

strategic transactions. So, where does

0:40

the deal stand now? Ryan Cohen joins us

0:44

on Bloomberg television and radio. Ryan,

0:46

thank you for your time and good

0:47

morning. Welcome to Bloomberg Tech. on

0:50

the

0:52

long list of things that have happened

0:53

since May. Our audience just has a very

0:55

simple question for you, which is what's

0:58

changed, what's developed in that period

1:00

of time.

1:03

>> There has been a uh a complete failure

1:06

by the media to explain why this

1:09

transaction makes sense. And so, number

1:12

one,

1:13

my track record, Chewy and GameStop, it

1:17

speaks for themselves. my alignment with

1:19

shareholders. I'm putting $500 million

1:22

of my own money into this transaction.

1:25

The high margin growth opportunities for

1:28

this business within live commerce,

1:30

which the company has not been doing

1:31

well and using GameStop stores as nodes

1:35

for both the marketplace and live

1:37

commerce is huge cuz the business today

1:40

in live commerce is tiny. Then building

1:42

out a digital marketplace for in-game

1:44

items. Those are just like some of the

1:47

high growth opportunities within the

1:49

business. And then there is the cost

1:51

takeout opportunity. I've committed to

1:55

taking out $2 billion within the first

1:57

year. And that's just the beginning. So

2:03

this whole narrative that the business

2:05

is going to be too leveraged is a

2:09

fantasy invented by the media and it's

2:12

just simply not true.

2:16

on the banking side.

2:19

Let's go there.

2:21

You lined up some banking support,

2:23

right? And I think that one of the

2:25

concerns that Moody's put out there as

2:27

an example was the credit rating and the

2:31

creditworthiness of the combined entity.

2:34

So again another question from the

2:35

audience is explain the banking support

2:38

that you've you've secured since May but

2:42

also that concern that the debt

2:45

component of it what the the credit

2:48

negative outlook would be for a combined

2:50

entity based on the plan that you've

2:52

just outlined.

2:55

>> We have a highly confident letter from

2:57

our bankers. We have a lot of parties

3:00

that are interested in this transaction

3:02

and the most important thing

3:06

ultimately if we can't get the debt then

3:09

it means that eBay can't get the debt

3:11

and eBay can get the debt. So this

3:14

entire narrative

3:16

is simply not true.

3:20

>> I didn't explain that question very well

3:22

Ryan if if I'm self-reflective honest

3:23

about it. So I'm just going to go back

3:25

to it. Your financing letter is from TD,

3:27

right? And it was widely reported to

3:30

depend on the combined company

3:32

maintaining investment grade credit

3:33

rating. And then Moody's came out and

3:35

said that this deal would be credit

3:37

negative for the combined company. Have

3:40

you taken steps to address that?

3:46

Nobody has reached out to us including

3:48

the credit agencies but the pro-forma

3:52

company is going to be investment grade.

3:57

We talked at the beginning of of of the

3:58

conversation about shareholders

4:01

improving increasing sorry the the

4:04

company's authorized share count. Does

4:07

that allow you to do something new that

4:10

you couldn't have otherwise done in the

4:12

context of the eBay deal?

4:17

Yeah, I mean we Yes, it does.

4:21

>> And what would that be?

4:25

>> Buy the business, buy eBay.

4:29

I posted on X that you were coming on

4:31

the show and and you know in the context

4:34

of of what you've done

4:37

with financial mechanics of late, you

4:39

know, the question that existing

4:41

GameStop shareholders sent to me over

4:42

and over again is, you know, you're

4:44

asking them to accept pretty significant

4:47

dilution and and they're basically

4:50

asking like what's the payoff for them

4:52

in accepting that dilution?

4:55

>> There's different forms of dilution.

4:58

Most dilution

5:00

is dilutive to shareholders. When you're

5:04

buying a business

5:06

and I've committed to pulling $2 billion

5:10

of costs out, so if you do the math, I'm

5:13

buying a business for 56 billion.

5:16

And the business is forecasted to make

5:20

over 3.5 billion.

5:22

That's uh that's the consensus for 2026

5:26

plus what uh what I would be pulling out

5:29

in cost. So you're at over 5.5 billion

5:32

of IBIDA and then the ability to take

5:35

this platform and build a much much

5:38

larger business.

5:40

The upside is huge. So I wouldn't go and

5:43

buy a business if I didn't think I can

5:45

take it from 56 billion and turn it into

5:48

multiples larger. So it's accretive to

5:51

shareholders but most of the time when

5:54

companies are issuing shares it's

5:56

dilutive and earnings per share goes

5:58

down. In this case it's a different

6:01

story but most of the time you have

6:04

management teams a good example is this

6:06

company that collect tons of risk-free

6:09

compensation and they're not aligned

6:11

with shareholders. In this case that's

6:14

not the case.

6:17

>> You have the letter from TD. You said

6:19

earlier you were going to put $500

6:21

million of your own money into this

6:23

transaction. Outside of that, is there

6:25

any other financing support, any other

6:27

parties that since midmay you've you've

6:30

pulled into it?

6:32

>> We've had a lot of parties come to us.

6:36

Uh, and there's been a lot of interest

6:38

from the capital markets.

6:42

>> We're live on Bloomberg television and

6:43

Bloomberg radio with Ryan Cohen, the CEO

6:45

of GameStop. We're talking about uh Ryan

6:48

and GameStop's bid to buy eBay. Really

6:51

simple question. Has anyone from eBay,

6:54

the management team or the board

6:56

reached back out to you or responded to

6:58

you in this interim period?

7:03

No, I hope they do, but um

7:07

they're entrenched and they're hiding

7:08

behind their their adviserss.

7:11

If I go to teddy.com on any browser, I'm

7:14

diverted back to gamestop.com.

7:18

Why

7:20

>> I'm focused on GameStop?

7:22

>> The root of the question is, let's say

7:24

that you proceed with this.

7:27

There's a very wide range of of opinion,

7:30

speculation basically. Why does Ryan

7:32

Cohen want to buy eBay? at one extreme

7:36

is the idea that you just want to be the

7:39

CEO of eBay rather than than GameStop.

7:42

At the other end is the idea that you

7:44

have a a bigger plan, a master plan. You

7:46

kind of talked about it a little bit

7:48

earlier,

7:49

but what's the reality here? What is the

7:52

bigger picture for a combined entity or

7:55

referencing teddy.com?

7:57

some there's some history there, but but

7:59

a sort of conglomerate, a holding

8:01

company.

8:03

>> E eBay is a platform

8:07

that I can build into something much

8:11

more profitable and much larger. the

8:14

ability to take

8:16

GameStop stores and our experience in

8:19

gaming and refurbished tech and

8:22

collectibles combined with eBay and be a

8:26

leader in live commerce, build out an

8:29

in-game digital marketplace,

8:33

use the stores for same day

8:35

authentication, and ultimately pull down

8:39

pull out significant cost. And none of

8:42

these things come at the expense of

8:43

growth. It's actually the opposite. The

8:46

more efficient you get, the easier it is

8:48

to grow.

8:50

It makes too much sense. So that's why I

8:52

want a business. That's why I want to

8:54

buy it. It's not that complicated. There

8:56

is such overlap between the businesses.

9:00

And my experience is in e-commerce,

9:04

>> right? Are you improved prepared to

9:07

improve the offer, Ryan?

9:10

I'm not going to negotiate against

9:12

myself,

9:13

>> but that might be what it takes.

9:15

>> We'll see what happens. Ed,

9:17

>> you've talked about this a little bit

9:18

recently. A lot of people point out to

9:20

me, you've done a number of interviews

9:21

in quick succession, right?

9:24

What happens if eBay just keeps saying

9:26

no?

9:31

Ultimately, it's going to be the owners

9:34

of the business that are going to decide

9:37

who is more competent, who's more

9:39

aligned with shareholders,

9:42

and who's more capable of building a

9:45

much much larger business. So, the

9:48

management team can only hide for so

9:52

long. And I would love for this to be a

9:56

collaborative process and a consensual

10:00

process. That's my preference. That's

10:02

number one. But if that doesn't happen,

10:05

then it's going to be shareholders

10:06

decision cuz they're the owners of the

10:08

business.

10:09

>> Right. I do want to talk a lot more

10:11

about the GameStop business, a lot more

10:14

about eBay, and we're going to take a

10:16

break and come back and do that. Talk

10:18

about what's really happening. I have a

10:19

final question from the audience that I

10:21

I promised I would put to you and it's

10:24

from GameStop shareholders. A lot of

10:25

GameStop shareholders have asked about

10:27

the warrants that expire in October. You

10:30

know, another recent or relatively

10:31

recent financial transaction from the

10:33

company. What should they expect happens

10:35

with those warrants between now and and

10:38

October of this year?

10:41

>> I don't have a crystal ball.

10:44

U I can't answer that question.

10:48

Okay. Their expectation is that when

10:50

they expire, I think the date's October

10:52

26th, is that's the outcome.

10:54

>> Ed,

10:55

people that have invested alongside me

10:58

when it comes to Chewy or GameStop and

11:01

me committing uh $500 million into eBay,

11:05

they've done they've done very very

11:08

well.

11:09

So, I don't have a crystal ball. I can't

11:12

predict the future, nor can anyone that

11:14

I've ever met. But GameStop is a

11:18

business that

11:20

was on the brink of bankruptcy and

11:24

everybody was betting against it for

11:26

good reason. And now the company is

11:29

making more money than it's ever made in

11:31

its history. Ryan Cohen, CEO of

11:33

GameStop, you're sticking around. We're

11:35

going to take a break and then we're

11:36

going to talk about that business,

11:37

GameStop, and what it's doing. We'll be

11:40

right back. This is Bloomberg Tech.

11:48

Okay, we're live on Bloomberg Tech with

11:50

GameStop CEO Ryan Cohen. Let's put the

11:52

eBay deal, potential deal aside for a

11:54

moment. Whatever happens with eBay,

11:56

GameStop's still one of the biggest

11:58

names in gaming. I get a lot of

12:00

questions about that. And Ryan, if if

12:02

you're up for it, let's start with Grand

12:03

Theft Auto 6. You know, it's expected to

12:06

be one of the biggest entertainment

12:07

launches ever. You go to gamestop.com,

12:10

pre-orders are available. What are you

12:12

seeing? what are customers telling you.

12:15

>> Ed, I want to go back and talk about

12:17

eBay.

12:19

>> I want to know if you wanted to build if

12:21

you wanted to build the trillion dollar

12:22

business and

12:26

you had the existing management team,

12:28

>> guy running the company, makes 30

12:30

million bucks a year, hasn't bought a

12:33

single share in the open market, and

12:35

then you have someone that's committed

12:37

500 million. My me, we don't have to

12:40

talk in hypotheticals.

12:41

Who's more competent and capable of

12:43

building a larger business?

12:47

>> I want you to look your viewers in the

12:49

eyes and tell them,

12:52

>> are you going to bet on an entrenched

12:53

management team running the business or

12:56

me, someone that went headto-head

12:59

against Amazon, selling 30 lb bags of

13:02

dog food, turned around a very tough

13:05

situation at GameStop, and now the

13:06

company's making lots of money.

13:09

>> I really want to know your opinion.

13:11

Ryan, I'm not going to I'm not here to

13:13

answer the question. The audience

13:15

doesn't care what I think about this

13:17

deal. They're here for you. But the link

13:19

to Grand Theft Auto 6, for what it's

13:21

worth, GameStop has 2200 stores across

13:24

the jurisdictions it operates in, right?

13:27

It sells hardware, video games, consoles

13:30

that are going discless at some point.

13:34

You need to hire people for those

13:36

stores. People are looking at what they

13:39

know about the proposed structure of

13:41

this deal that's on the table and trying

13:43

to understand in part what you talked

13:45

about earlier, right? Taking the costs

13:46

out of the combined business to

13:49

understand what the plan is here, what

13:51

the master plan is for the combined

13:52

entity. So, so let's go with that. Like

13:55

what is this the synergistic play here

13:58

between eBay, the e-commerce business,

14:01

and GameStop, which right now is a

14:03

brickandmortar business selling video

14:06

games, consoles, collectibles.

14:09

We are going to unlock live commerce.

14:12

We're going to use the stores for same

14:14

day authentication. I'll give you an

14:16

example. Let's just talk about trading

14:18

cards right now, right? The biggest

14:20

issue on eBay is fraud. So they've done

14:24

really well on authenticity guarantee

14:27

because you know when you buy an item

14:29

now and it's got the AG certification,

14:32

it's legit. It's going through a

14:35

centralized model right now. So the

14:38

seller's shipping it costs a lot of

14:40

money. There's a few fulfillment centers

14:43

takes some time and then it goes to the

14:46

buyer. can ultimately go once these

14:49

businesses are together. We've got 1,600

14:52

nodes. They're within a 15minute drive

14:55

of 80% of the population and you can

14:57

authenticate the item same day for

15:00

cheaper. So that's just one item. Live

15:03

commerce, the business is getting

15:06

smoked. Live commerce is a trillion

15:09

dollar addressable market. It's really,

15:11

really big in Asia. There's some

15:13

competitors in the US that are doing

15:14

very, very well. eBay is not doing very

15:17

well. So the ability to go and use our

15:20

nodes for as studios and as fulfillment

15:24

and logistics for content creators is

15:27

huge. And then we have a bit of

15:29

experience in gaming when it comes to

15:32

the buy trade and sell by the the buy,

15:35

sell, and trade model. So the ability

15:37

for us to use eBay's rails to build out

15:41

an in-game digital marketplace is huge.

15:45

So those are just some of the

15:48

opportunities

15:49

to take this business and build it into

15:52

something that the existing management

15:54

team on a standalone basis can never do.

16:00

So the situation is collectibles are

16:02

clearly a central part of the plan right

16:05

if this deal goes through the combined

16:07

entity

16:09

on gaming. It sounds like you are

16:11

preparing for a world where gaming is

16:14

discless. There will be a trade in

16:17

secondhand trade in. But that this is

16:19

the umbrella point, right? Like if the

16:21

hardware makers Sony, Xbox are

16:24

reportedly moving to discus on the

16:25

console side, future game launches are

16:29

digital only. Where does that fit in for

16:32

your business plan in the combined

16:34

entity?

16:36

>> It doesn't matter. It doesn't matter at

16:39

all. software. It mattered in the past.

16:42

Software today makes up less than 12% of

16:45

the business and collectibles makes up

16:48

over half the business. So, it's totally

16:51

totally irrelevant.

16:54

>> Is there anything that you learned from

16:56

the NFT marketplace uh experiment at

17:00

GameStop that that you you think you can

17:03

put into practice if the deal goes

17:05

through in this combined entity? What

17:07

what was the takeaway for you from that?

17:10

>> What does that mean?

17:13

>> GameStop has looked at digital business

17:16

lines outside of the physical world.

17:18

What did you learn from GameStop looking

17:20

at those markets?

17:24

>> Do you know how much money GameStop is

17:25

making today?

17:27

>> Please.

17:28

>> 143 million in Q1. Highest operating

17:31

earnings in the company's history. They

17:33

were surprised at the strength of

17:34

earnings recently,

17:36

>> but again, you know, the audience

17:37

>> because everybody in the everybody in

17:39

the media wants GameStop to fail.

17:41

Explain that to me, Ed. Why everybody in

17:45

the media in the mainstream media wants

17:49

GameStop to fail? You've got there's

17:52

nothing more American than GameStop

17:55

committing its balance sheet and this

17:57

company which is a great American

17:59

company eBay being aligned with

18:03

shareholders.

18:04

That's how this country was built is

18:07

risking

18:09

your own capital and if the business

18:11

succeeds you make money and if the

18:13

business fails you lose a lot of money.

18:15

And what I want to understand is why

18:18

everybody wants GameStop to fail,

18:21

both its core business and in this

18:24

transaction.

18:27

What world do we live in where we're

18:30

betting against we're we're rooting for

18:35

the the an entrenched management team

18:38

that has no skin in the game and and

18:41

someone that's risking their own

18:42

capital. And there's nothing more

18:44

American than that.

18:46

You want us to fail. I want to

18:48

understand that.

18:50

>> Ryan, I'm a technology journalist. I

18:52

host the tech show on Bloomberg. When

18:54

this deal broke in May, I and my team

18:58

invited you onto the show. And it took a

19:00

number of months. You're now here on the

19:03

show. And in advance of you coming on

19:05

the show, I posted on social media that

19:07

you were coming on the show. I always

19:09

give our audience the opportunity to ask

19:11

their questions. That's what we're doing

19:13

here, giving you an opportunity to

19:16

present. I think that the the one

19:18

outstanding thing is people asking when

19:20

will they see a sort of codified plan

19:22

from you, a business plan presented for

19:25

this combined entity on paper. You

19:28

you've explained a bit of it in the

19:29

course of this conversation, but that's

19:32

that's why the audience is here to

19:33

listen to you to explain the future of a

19:36

business that is a combination of

19:38

GameStop and eBay.

19:42

Well, I'm going to bring that plan

19:44

directly to shareholders. It's uh it's

19:47

not going to be through a TV show. You

19:50

can count on it. It's going to be

19:51

directly to shareholders.

19:54

>> And do you have a timeline for that,

19:55

Ryan?

19:58

>> We've had um an influx of parties that

20:01

have come to ask and they're interested

20:04

and in due course the the plan is going

20:06

to be made public, but

20:11

in the short term

20:12

>> involves building a much larger

20:14

business. I mean, you know,

20:17

what what is the goal of business? What

20:20

is my goal? I own a lot of stock and I

20:22

don't have any perverse incentive. So,

20:25

it's to make the business

20:27

a lot more profitable and to maximize

20:29

shareholder value. So, that's the plan.

20:32

It's not that complicated. And I've

20:34

spoken about huge growth areas within

20:37

cutting costs. That's just short term,

20:40

but live commerce and building out an

20:43

in-game digital marketplace. So, I've

20:47

shared that with you, but everyone in

20:49

the past have said, "What's the business

20:51

plan?" What's the business plan? But

20:53

they only do that with GameStop for

20:56

whatever reason. Well, you know what the

20:58

business plan is? It's to make money.

21:01

GameStop just reported its highest

21:04

earnings in the company's history with a

21:07

fraction of the stores and everybody in

21:10

the media said GameStop was going to

21:12

fail. So, the plan is to make more

21:14

money. The plan is to maximize

21:15

shareholder value. Am I going to go and

21:18

share my proprietary plan and every

21:22

single detail and give it out to my

21:25

competitors? That that'd be a pretty

21:27

stupid thing to do.

21:30

Ryan, we have literally 30 seconds left

21:32

in the show. Again, are you prepared to

21:35

raise your offer for eBay? You set out

21:37

your vision, but the action you're

21:40

willing to take to do it.

21:44

>> I'm not going to call my shots, but

21:46

we're coming for eBay one way or

21:48

another.

21:50

>> Ryan Cohen, CEO of GameStop, an extended

21:54

conversation on Bloomberg Tech. Thank

21:56

you for your time.

Interactive Summary

GameStop CEO Ryan Cohen discusses his company's unsolicited $56 billion bid for eBay. Cohen argues that the acquisition, which he claims he is personally financing with $500 million, offers massive growth opportunities through live commerce and an in-game digital marketplace, alongside significant cost-reduction strategies. He rejects criticisms regarding the feasibility of the deal and the financial health of the combined entity, while accusing the media of bias against GameStop. Cohen maintains that he will present his detailed business plan directly to shareholders rather than through media outlets.

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