What's your favorite Scottism?

>> I really like when he says [music] um

that San Francisco is expensive but bad.

Despite not having lived there, that's

also my opinion.

>> Go, go, [screaming]

go.

>> Mine will always be when he's like

[music] sitting down before he records

and he goes,

>> "Oh yeah, I started doing that." [music]

>> I don't know. He says a lot of funny

stuff. I'd

>> rather just stay at home [music] at this

point in my life. I'd rather just sit

around and wait for the ask answer.

>> But I like when he [music] says nice

things.

>> Must hire Edward Elson.

>> Welcome to Office Hours with Prof.

Today's a special episode. Scott's on

holiday vacation and so the team is

stepping in. I'm Jen, one of the

producers here, and I'll be guiding us

through questions for the people who

make the ProfG Media Universe run every

day. As always, if you'd like to submit

a question for next time, you can send a

voice recording to office hours.com

or drop it in the Scott Galloway

subreddit. We really do read them.

First up, we've got Mia, research lead

at ProfG Media. Welcome, Mia.

>> Thank you. Thanks for having [laughter]

me.

>> Before we dive right in, can you share

how long have you been working for

Scott?

>> Yeah, since 2019. Um, so six years now,

which is kind of crazy. Um, I worked at

L2 before this.

>> Nice. So, we're going to move on to our

first question from Joseph, who emailed

us, and he says, "Hi, Prof team. Please

enlighten me on how your research is

done. I'm curious as to where so many of

your stats come from. What is that

process like, and how long does it

take?"

>> Hi, Joseph, thanks for the question. I

would say that our research process the

the timing is really constrained by

the fact that we record podcasts daily.

So it could really take much longer than

it does. Um, but for our longer Monday

episode that we record on Thursdays, we

start talking about the topics that

we're going to cover on Wednesday and

then we have kind of half of Wednesday,

Wednesday evening if needed, and then

Thursday morning to finish up research

for for the Monday episode. And then um

for the dailies, it's it's obviously

less time than that. It's it's really

just like a morning, so a couple hours.

And then in terms of process, it's

really collaborative. We we have a great

research team and we all kind of pitch

in ideas and collaborate to decide what

is the most interesting, what would fit

the podcast best. And yeah, and then

sources, we use all the main sources

that you would expect. So Wall Street

Journal, New York Times, Financial Times

is one of my favorites. And then I

follow a lot of great substackers. So

Derek Thompson, I really like Noah

Smith. I read uh Ben Thompson's

newsletter. Um and then I also follow a

lot of great people on Twitter. I think

Twitter can obviously be a SAS pool, but

if you follow the right people, I think

it can be a great source of ideas. And

then finally on the research front I

would just say it's I think one of the

most important things is one knowing

what stats to include like what I

there's boring data and cool data that

makes you think and makes you like um

feel something also just like being

curious and sometimes great ideas and

great analysis can come from you know

reading a fantasy book or like reading a

biology paper and so I think our team

does a great job of that.

>> And how many people make up the research

team now?

>> You know, we we all kind of pitch in,

but I would say like main research squad

is probably six people.

>> Before we let you go, a few rapid fire

questions. This one is actually I lied.

I think this one's not that quick maybe,

but how did you get this job or how did

you start working for Scott?

>> It's actually kind of a random story. I

I went to Georgetown and I went to a

career fair there and no one I feel like

no one ever gets jobs from career fairs.

Um and I went to a software engineering

one. I'm not a software engineer but I

went cuz I wanted to practice my

elevator pitch and I was like great, no

one will hire me because I'm not an

engineer so like there's no pressure.

And so I was going around doing my pitch

and I was talking to this table and they

said that they had just acquired this

company called L2 and I might be a good

fit for it. So that's why I got that job

and then I just connected with people

who knew Scott and and followed them to

section and then now prof G. So it was

kind of random.

>> Oh my gosh. I don't think I knew that

story.

>> That's so funny. [laughter]

>> Yeah, it was kind of crazy.

>> I was like that is crazy fair.

>> Yeah, I know. Like first person ever to

get a job from a career fair probably.

>> We'll end with what's your favorite

Scottism? I really like when he says um

that San Francisco is expensive but bad.

Um because despite not having lived

there, that's also my opinion. But I

would say my my overall favorite. I love

Life is so rich

>> cuz like we we see it all the time and

so I think like it's easy to just almost

not even read it because it's his sign

off everywhere.

It is really true. And yeah, that's that

would be my favorite.

>> I love that one, too. All right, thanks,

Mia. Thank you.

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>> Next up, we have Claire, senior producer

of ProfG Markets. Claire, the people

want to know, what's your backstory?

I grew up in Oak Park, Illinois, which

is just outside of Chicago. I got really

into photography

uh in middle school and in high school I

was in yearbook and it was my favorite

thing about school and when I was

looking at college I was trying to

replicate what my favorite thing was um

when I was looking at a major and I

found the magazine program at the New

House School at Syracuse and I figured

magazine journalism was going to be huge

hit for my career [laughter]

and uh it would be it would it would be

similar to yearbook. So that's what I

went for very quickly. Fell in love with

that school. Ended up there. Turns out

it's very much not a major for

photography or design [laughter] or

visual arts or anything like that, but

it's a lot of writing. But luckily turns

out I was a very good writer and it

really suited me. I started working for

a studentr run magazine there called

Jerk. And actually the person who hired

me there was Caroline Shagrin. Um our

former senior producer no longer at the

company but onto big things at Google.

But I was basically a sophomore. She was

a senior and my professor recommended me

to be a fact checker on their team.

Caroline hit me up, met with me for 10

minutes, hired me on as a fact checker.

She graduated. I went to an internship

at Fast Company magazine where I kind of

got my start in business journalism. I

had no interest in business journalism

at all before that. Didn't know what to

make of it. Uh, never even really read

it. But when I was there, I realized it

was a way like writing about business is

kind of a way to write about anything.

And I also realized that when I told my

peers in journalism that I was doing

business journalism, they also had no

interest in it. And it was a pretty

clear field competitively for other

internships. No one was going for the

business journalism internships cuz

everyone thought it would be boring. So

that's where I focused after Fast

Company. I applied to the Bloomberg

internship and I did that internship

just after graduation

in 2020 in CO. So I was at home in my

childhood bedroom on the Bloomberg

terminal writing about stocks which I

knew nothing about. But I would wake up

at 5:30 and start writing about analyst

notes on these stocks that I just had no

like no way to make heads or tail of,

but somehow I figured it out on the fly.

After Bloomberg, I went straight to NPR

for another virtual internship from my

parents' house um writing for their

business desk. and I was mostly just

doing stuff for the digital side,

writing for pieces for online. Um, but I

also had the opportunity to work on a

couple radio pieces for Morning Edition

and All Things Considered. So, I I did

two pieces on my own. Um, I was the

voice on those pieces and I got to edit

them as well. Uh, which was really my

foray into audio. Uh, I'd never even

considered it before, but I really

enjoyed it and um, I felt like I

actually had an ear for it. But that

happened right at the end of the

internship, right as I was about to

leave and I thought, you know, like, how

do I take this and bring it to my next

experience? And just at that moment,

Jerk Magazine

reached out to me on Instagram

and asked if they could post a photo of

me with a little bio on where I was now.

I was a little self-conscious about it.

I didn't really want them to, but I I

said, "Go for it." Like, put it out

there. I just I've just done these two

internships since I graduated. And sure

enough, Caroline Shagrin saw that post

and slid into my DMs

on the last week of my internship at NPR

and said, "I'm hiring for a assistant

producer. Do you want to come work with

me?" So that's how I got the job. Yeah,

it was a wonderful timing. That's how I

got the job at Prof. I had never heard

of Scott Galloway. I had no idea what it

was all about, but I knew I wanted to

work with Caroline again. So, I took the

job and I've been here now for going on

5 years in May. Wow, what a story. Okay,

let's move on now to a question from one

of our listeners. Freda Blugs on Reddit

asks, "Claire, what's the production

schedule for the ProfG G Markets Daily

Show?" like,

[snorts] "Okay, you ready? [laughter]

Buckle up.

>> Take us through it.

>> I'm ready."

>> All right. Um, okay. We wake up Monday.

I send a Slack message to our research

team with the plan for for the day.

Usually I have someone booked as a guest

for that night. So, I'll say I have this

person booked. say [snorts] if we know

uh the unemployment report is going to

come out the following week, I book

Katherine Anne Edwards for that night.

So, come on Monday morning, I say,

"Okay, team, we've got Katherine Anne

Edwards on tonight. What else do we

got?" And then I just send them looking

for stories. The team starts sending

pitches. They send headlines. They send

ideas. and Ed and I sort through them

all and we decide what our slate of

stories is going to be for the night.

Once we've decided, we send assignments

for our researchers. Uh they all kind of

tackle one story. Um and own that they

write up the script. They do data

research. Um they answer any and all of

Ed's questions on what he needs to know

about for each story. By

two o'clock, we have a script draft

ready. Uh, and that's when we jump in

and start editing the script. Allison

Weiss, our associate producer, she

starts with a line edit, then I jump in.

Um, I give the final sign off on the

script and at 5:00

we record with Ed. We record for about

45 minutes, usually one or two guests.

Um, and then, [gasps and sighs] oh boy,

after that it's 6:00 and my editor Joel

Patterson takes the audio, cuts it into

an episode. Our video editor, Brad, he

takes the video, cuts it into an

episode. The audio episode is done by

about 8:00.

And at that time, I'm writing the title

and description for the episode and

signing off on that. And then Brad is

working till, I don't know, midnight on

that video. Still, he's still up in a

different time zone. Then the episode

goes out in the morning and we do it all

over again.

And that's just the daily. [laughter]

>> So easy. Easy peasy.

>> So easy. Yeah. So easy. Then Tuesday, we

also record our interview episodes. that

gets edited Tuesday and Wednesday during

the day while we're doing the same

process from Monday. Thursday we have

the big main episode that we've always

done which we prepare for also on

Wednesday. So it's a constant Monday

that one goes out on Monday. Yeah. So

>> it's a it's a lot of plates in there at

the same time but we've kind of got it

down at this point.

>> That's awesome. All right. And before we

let you go, Claire, a few rapid fire

questions. Where do you like to get your

news? Any newsletters,

publications? A lot of newsletters.

Axios newsletters, semaphore, the

information,

Morning Brew, even though they're a

competitor, still have to look at what

they're doing. And then in terms of

homepages, it's Wall Street Journal,

Bloomberg, Financial Times. Financial

Times is great to get a less um

US-oriented

picture of what's going on in business.

U but those are the three I'm cycling

through all day long just refreshing.

Wall Street Journal, Bloomberg,

Financial Times.

>> Nice. And lastly, what is your favorite

Scottism?

>> This is a Okay, this is a less known

Scottism. It's not it's not super

common, but he one thing I love that he

says, he calls people individuals.

>> Oh, yeah.

>> And I'll give you an example. So, we

when we were in Munich with him, we were

at dinner and he was telling us this

story about a former employee of his at

a totally different company. This is not

anyone that I know, but he was just

telling us this this insane story about

one of his employees and just kind of

how they attempted to get one over on

his company at that time. And he told

this huge story and then the punchline

was like,

"This individual

is a grifter."

And it's it just it hits so hard. I love

that line. And I think about it, this

[laughter]

individual is a grifter. It's so

cutting. I just love it so much. And I

use it all the time. I literally like we

were talking about David Zazlov the

other day and this bidding war he

started for Warner Brothers. And I was

like, this individual

is [music] a grifter. [laughter]

So that's my favorite Scottism. I love

[music] that. Mine will always be it's

nothing he says but when he's like

sitting down before he records and he

goes [music]

>> oh yeah I start doing that

>> yeah or like sometimes it's like is he

in the studio and all of a sudden I hear

[music] in the background

>> that's his and then Ed's is a whistle he

comes into the studio he's like

[laughter]

>> I love [music] it well thanks so much

for joining us we'll be right back after

a quick break [music]

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[music]

Welcome back. We're now joined by MJ,

chief of staff for the one and only

Scott Galloway. MJ, we're just going to

dive right into it. This question comes

from Dan from New York who emailed us

and he says, "What's Mary Jean's origin

story? We've heard that she's been with

Scott for over 25 years. What does a day

in the life look like for her? Does she

live in London or just keep London

hours? And most importantly, does she

get to fly on Scott's jet?" MJ,

[laughter]

thank you for the question, Dan from New

York. Um, I feel like the question's a

little hingy. It feels like very dating

site uh questions. Um [laughter]

um so my origin story is I am a first

generation Cuban girl born in

Connecticut and I met Scott 25 years ago

through a mutual friend of ours. I was

working at Willilamina Models booking

male models and um Scott had just moved

to New York and we've known each other

ever since. And about

6 years ago, after we ran into each

other at So House in Miami, I told Scott

that I wanted a better job. And he

remembered when his chief of staff

position came available. He reached out

to me and offered me the position. And

it was December of 2019. It was pretty

much the best Christmas present ever.

And a day in the life for me is I have

the luxury of working from home which I

love and occasionally I do uh keep

London hours but for the most part Scott

is uh very considerate and he actually

operates on Eastern Standard Time

because his team is based in New York.

Most importantly, uh, he does let me fly

in his jet. And, uh, when my puck, my

dog of 17 years, was alive, Scott used

to let me and my dog fly. And when

JetBlue and American Airlines were

really mean to us and didn't let us

didn't let Puck fly in the cabin once,

um, Scott let me fly by myself with my

dog up to New York from Florida. So,

>> oh my gosh, that's amazing. And I call

him a superhero often and he gets

annoyed by it, I think. [laughter]

>> I love that. Uh, okay, MJ, before we let

you go, a few rapid fire questions.

Where'd you where'd you go to school?

>> I probably took like two classes at

Western Connecticut State University and

quit. And I moved into New York to work

for a photographer at his running his

studio on the Upper East Side. He had a

carriage house. His name was Henry Wolf.

He used to um shoot Harper's Bizarre

covers back in the day.

>> And lastly, what's your favorite

Scottism?

>> My favorite Scottism is I don't know. He

says a lot of funny stuff, but I like

when he says nice things like he's, you

[music] know, when he's very

complimentary, I find it very endearing.

I don't think people give enough

compliments. And so I really like it

when he does it and he does it quite

often. I I think it's a nice quality to

have in a boss.

>> All right. Well, that's that's all we

need, MJ.

>> Okay.

>> Thank you so much. That's all for this

episode. [music] Thanks for a great 2025

and see you in the new year.