Dave Ricks, CEO of Eli Lilly | The All-In Interview
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going all right besties I think that was
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pal Dave Ricks welcome to the Allin
interview great to be here yeah we had
dinner together a couple of months ago
and I've been in touch and obviously I'm
really excited to talk to you uh today
about the work you're doing at Eli ly so
just for the audience Dave is the CEO of
Eli ly which is the world's most
valuable pharmaceutical company and the
leader in the glp1 uh drug Market which
some analysts have said could grow to as
much as 150 billion in annual revenue
over the next 10 years really kind of an
extraordinary story and Dave you became
CEO of Lily in January 2017 when Lily
had a market cap of just $70 billion
following a year of 20 billion in
revenue and three and a half in
operating income and today Lily's Market
Cap is an astounding $878 billion and
the company's projected to do 46 billion
in revenue and 15 billion in operating
income this year and few companies in
history I'd say have seen such an
extraordinary rise in Revenue profit
market value at this scale maybe Nvidia
recently which I'd say is the only
company that kind of beat your
performance in recent years but I don't
know of any that are not founder Le
maybe SAA running Microsoft
but it took him a little bit longer and
so today I'm really excited to talk to
you about the work you're doing at Lily
The Chronic health problem of obesity
and diabetes gp1s and what's happening
in that market what those uh products do
and The Business of Eli Lily so thanks
so much for being here da yeah excited
to be here I'm a big fan of the Pod so
I'm I'm excited to be on that's great um
sorry you don't get uh harassed by the
other three today it's just me uh so
this is a an extended science corner for
all the Nerds at home that wanted it
with a a deep dive on on an amazing
business so we'll start off by talking
about the the The Chronic Health
epidemic of obesity according to this
CDC 74% of Americans are now overweight
or clinically obese your statistics
might be different this condition is
driving what is arguably the largest
Health epidemic in human history obesity
and all the associated diseases like
type 2 diabetes have so many negative
Health implications for our
populations and this is dramatically
over the past 50 years is becoming a
global problem so let me pull up a
couple of images we can use as we have
this conversation here Dave and will
dialogue about this but obviously what
humans eat what we consume has changed
dramatically particularly here in the US
we've seen the American diet a shift to
a much more kind of caloric lower
nutrient density diet over the last 50
years the average daily calorie consumed
by Americans since 1961 has driven up
from 2800 to about 3600 and you know
that sounds like a small number but when
you add it up over 365 days a year it
leads to a pretty dramatic increase in
in obesity rates this is a great chart
that shows how the availability of
calories and the consumption of calories
in a population significantly correlates
with the rate of
obesity in that particular country and
the United States obviously has the
largest caloric supply of any developed
nation and also has the highest
percentage of people that are overweight
or obese and I would argue that many of
the improvements that we've seen in
agricultural technology and many of the
systems um in in food that have made
calories cheaper have resulted in this
kind of surplus problem that has led to
an obesity epidemic and just looking at
the US rates over the last 20 25 years
you know we see today as I mentioned
before 75% of people overweight or obese
and in this particular
slide we're showing 35% of obese and
severe obese to today 51% of Americans
are either obese or severely obese
really
extraordinary and this is not just in
the US as the calorie supplies increased
around the world we see obesity rates
climbing in every developed Nation from
Brazil to Mexico and now even recently
in India and so this is becoming a
global problem and I think you know Dave
maybe you could talk a little bit about
the scale of the problem I think you've
highlighted a lot of this in your
investor presentations and and this is
one of your slides that you've used so
maybe you can kind of share how you guys
forecast the Obesity epidemic and and
the effect it's having
worldwide yeah that's a great
backgrounder to get us kicked off you
know one thing just pointing out on the
data you showed some people notice a
difference in the caloric intake numbers
versus the um kind of the macronutrient
micronutrient story you go back yeah so
like the the severe obesity particular
kicking up here on the next slide there
um yeah kicking up almost doubling right
in the last 20 years whereas caloric
intake certainly isn't moving at that
same rate so you know I think as we
think about the problem of course um
excess calories versus expenditure is a
key part but so is probably the ultr
processed food story which you didn't
have data on there but is you know I
think in the US we're now eating
two-thirds of our calories in our
country are ultr processed yeah and that
compares to like 35% in Europe so that's
got to be part of this equation as well
but no matter the cause like if you go
to that first slide I had we now see
about a billion people on the planet
with clinical obesity or overweight and
as you're pointing out probably that's
um going to grow a lot more in the
developed or developing world than the
developed world there's a function of
wealth accumulation and um Surplus uh
food
abundance basically that will drive this
India I think is 11% of the population's
obese but projected to go as much as 30%
in the next 20 years so on that
population base that alone would would
add almost half a billion people um to
this this chart yeah so your projection
is obesity worldwide will affect about a
billion people by 2030 is that right
yeah that's right yeah yeah and the
problem with obesity is that it has an
effect on many of uh the the systems of
the human body maybe you can highlight
kind of how obesity uh you know causes
many of The Chronic health conditions
and ailments that simply weren't around
maybe hundred years ago but are
certainly becoming far more frequent
today yeah absolutely I mean the first
order effect of course is on your
metabolic processes in here you like
like cardiovascular disease how we
process lipids and other energy sources
that leads to cardiovascular disease and
its um other Associated risk like stroke
um I mean there's a pretty new disease
here called under the liver disease
which is what's used to be called Nash
is now confusingly called Mash but it's
the same disease it's fatty liver
disease and 30 years ago like clinically
you couldn't really find this in the
adult population and now it's one of the
most common conditions obese people
suffer from and it ends up in fibrosis
of the liver and as you know like we
have a lot of every organ that's
important we have redundancy and except
the liver so when your liver goes south
it's a bad news story for human health
transplant is is the only escape from
that um we've got some used to be a that
used to be a disease limited to severe
alcoholism right exactly and and this
the Nash word is actually starts with
non-alcoholic yeah fatty liver so but
now there's much more um obesity-driven
fatty liver than any other cause as
pointing out but it results in
transplant and terrible uh outcomes long
term so so much of the the health
problems The Chronic health issues that
we deal with as a modern society are
probably rooted many of them are rooted
in the Obesity epidemic yeah so 230
diseases have have been connected and
you have these these ones that are more
like directly because of the caloric
imbalance and fat accumulation and then
you have these ones in blue are sort of
like derivative like obstructive sleep
apnea that's like 14 million Americans
have cpat machines and why because
there's so much um fat accumulation
around your respiratory system you you
wake yourself up at night to
breathe and gird of course that's you
know reflux Etc so these are like more
the second order effect and then
interestingly you've got the mood
anxiety pieces here there's an
interesting study done by epic you know
they're the big health record company
yeah which is retrospective and not
tightly controlled but it showed people
on gop1 drugs incron had remarkably
lower rates of new clinical depression
diagnosis which is an interesting thing
as well so a lot of lot of
impact like type two diabetes itself
which is an inability for the body to
respond with an appropriate amount of
insulin when there's glucose in the
blood itself has a number of follow-on
effects obviously diabetes as as many
know um has become own a chronic Health
epidemic it can
cause nephropathy so damage to the
kidneys which has a significant effect
on our ability to regulate protein in
our body diabetic retinopathy
hemorrhaging in the eyes uh that
ultimately can lead to to blindness so
having too much blood sugar and not
having an ability to produce enough
insulin to bring down the blood sugar
level can can lead to all these chronic
health effects which have
obious yeah those are the microvascular
ones there's the I mean the the risk of
heart attack if you have type two
diabetes is four times people who don't
have diabetes yeah so you also have the
macrovascular events stroke heart attack
okay so the treatment for diabetes used
to be insulin right and insulin and if I
remember the history of Eli Lily
correctly Eli Lily was the first
American company uh to produce insulin
which was done with initially
processing I believe pigs or cows uh to
to to to get the insulin both yeah yeah
it's an interesting story so we were the
first company period um there's a Danish
company Novo who's our competitor in
this space we can come back to that
because it's not a
coincidence that I remember the history
of of the relationship it's a really
interesting history between the two
companies but kind of intertwined yeah
but we we had a like our head of science
uh met with Toronto this researchers up
there who discovered the mo the
mechanism of insulin but they couldn't
make get into a medicine we produced the
process that made it available at scale
which as you're pointing out was derived
from like a lot of the you know the
history of our industry was like taking
things in nature and refining them into
medicine and that was the case with
insulin we took something in nature the
pancreases of slaughtered meat animals
really cows and pigs and essentially
refined out of that the protein which is
insulin and that was the case until 1981
where we had partnered with Genentech to
do another first which is create the
first biotechnology product on planet
Earth which was human insulin made in a
in a bacterial cell yeah so in in that
case that was the first Rec combinant
biologic product right it was pudding
the genetic the genetic code from human
DNA that codes for human insulin into an
ecoli bacteria then you put that ecoli
bacteria in a giant vat and just like we
ferment wine we put sugar in and it
started to make insulin and that's how
we make insulin around the world today
is through that recent process right
yeah that's right still and that was the
first DNA based product made and it
solved a problem because we were
actually we had we had per the Obesity
discussion Rising type two diabetes
rates it used to be type 1 diabetes
which is the childhood form that's
really autoimmune disease um was most of
the diabetes that needed insulin but as
this uh you know abundancy grew and
people got heavier we saw earlier and
earlier onset type 2 diabetes which is
the adult form right and we we worried
we're going to run out of animals to
slaughtered animal pancreases to refine
so it wasn't just a cool science thing
it was actually solving a pretty big
public health problem which was the risk
of scarcity of insulin yeah yeah and so
look I mean biotech to the to the rescue
and we'll talk more about biologic drugs
and all the other things that that have
been addressed with recombinant systems
meaning we put DNA in microbes and get
those microbes to make a protein for us
and obviously there's been a lot of
advancements in that space it's probably
worth you know hundreds of billions of
dollars today but um let's let's fast
forward to what happened after
insulin it sounds like in the history of
of research into diabetes and
understanding some of these underlying
mechanisms uh there was this discovery
of
glp1 at one point and let me try and
explain it and you tell me if I get it
right but okay
glp1 it sounds like is a protein that is
expressed by L cells these are little
cells in the small intestine of a human
so when we eat food those cells
recognize that there's food in the
intestines and they pump out a protein
called gp1 and that protein goes into
the bloodstream and flows all over our
body and turns on and off different
parts of different cells telling them
hey there's food in the in the
intestines so tells your brain don't be
hungry but it also has other effects
like secreting insulin getting cells to
make insulin and as a result glp1 is
what's called a hormone it's a regulator
of all these different cells to do
things when our intestines are full of
food is that an accurate way of kind of
describing what a glp what the glp1
protein is yeah that was perfect I would
just step back one step though and say
there's a broad there's like a super
family of these things and this going to
come up later in the when we talk about
the drugs which we call incron and this
was derived from a even earlier on your
chart here in the 70s they observed that
if you give someone nutrients
intervenous meaning it bypasses the GI
system that you have a higher spike in
glucose than if you give it via the GI
track so that's a curiosity right which
is why is that the GI track was doing
something and they call that the inchron
effect and later we found out that
there's a whole family a super family
really of these hormones signaling tools
that are telling your body when you're
fed to do different things that makes a
lot of sense because to survive as
humans feeding is like one of the top
three essential processes next to
breathing and other things and so
there's a lot of redundancy but also uh
different hormones for different chores
and gop1 was the first one that was made
into a drug and so in 1987 it was
discovered that gp1 actually stimulates
insulin production insulin
secretion and and then it was isolated
and um
ultimately I mean maybe you can tell us
the history I think there was a story
about Nova Nordisk and noo having some
um some role and some of the early work
with glp1 versus Lily and and tell us a
little bit about the history and like
what took so long for gp1s to go from
hey it stimulates insulin secretion in
1987 to kind of getting these first
drugs on market for gp1 yeah it's a
great question both companies played
around with this me ISM right after that
paper was published in '87 and as I said
back to the insulin story it's not
really an accident because we were two
companies very focused on making
peptides and and diabetes right so this
was a good thing to chase but gop1 in
its native form is not peptides are a
small molecule small protein right just
just smaller protein yeah less amino
acids in a chain um which is what we
call gop1 really it's smaller than a
protein it's a hormone but but also
called a peptide but we when you give it
in its native form as a medicine it has
a halflife of like minutes so you'd have
to have continuous infusion in your life
to use gp1s in the human form as it was
designed and of course we have plenty we
can make it ourselves um inside our
bodies but if you give it exogenously or
from outside that you need a drug that
lasts longer than a few minutes so you
know both companies set to work on that
problem it was actually Lily that
launched the first gp1 drug called
exenatide which was this strange Story
another sidebar of a company discovered
that in the saliva of a hila monster so
this is the
the desert yeah in their saliva is a is
basically a mimic of the go human gop1
it's close but not identical and the
amino acid change that it had made for
its purposes in saliva actually uh
prolonged its action in man to be more
like six or seven hours so this made for
twice a day injection and it was it
allowed us to lower blood sugar in
people with diabetes and it was super
successful it also we noticed as happens
in drug development that you lost a
little bit of weight with this and we
know in type two diabetes that was good
in the background Nova was working on
their own once a day version and they
engineered it versus found it in nature
then Lily uh made a once a week form
called Doula glutide which is now
marketed as trulicity and then Nova made
a weekly one which is called OIC which
we all know the name of now and actually
you know in kind of uh not to nerd out
too much on drug kinetics but by going
from daily to weekly we were able to
dose higher and this is one of these
situations where the glucose effect
occurs at a lower dose than the weight
loss effect and we couldn't do that with
a daily or twice a day drug because the
side effects of these drugs which are
nausea and diarrhea they're unpleasant
are kind of a what we call a peak to
trough effect so you experience them
when there's a big change in the drug in
your body but when it's steady state you
we really reduce those symptoms so it
was really novo's Insight that we could
push up the dose of semaglutide that
allowed the Obesity kind of threshold to
be pushed and then of course we followed
that with our latest one tepati which is
known as mararo that's actually two
hormones together yeah well so so let me
just um take a step back I just for
folks that are listening to really
understand this so all proteins are made
from a chain like a beaded necklace of
amino acids being stuck together and
when they're put together that chain
kind of collapses into a a molecule
structure a protein structure and that
protein has some function because it's
got shapes and curves on it and it can
do things in the body it can bind to
things and they can do activities with
different cells but you don't
necessarily need to use that exact chain
of amino acids to get part of that
protein to bind somewhere else in the
body you can use things that look like
that protein and that's really the
effort in all of these what are called
glp1 agonists which are different than
glp1 itself they're different molecules
they're different proteins but they
combined and have the same sort of
activity so so there's this discovery
process this research process as I
understand it to to develop and identify
new proteins that can have a similar or
perhaps even a more beneficial effect
than gp1s in the body is that is that
kindir yeah that's right and I think you
know this story itself is going from
like finding the native human hormone
and then we found this accidentally this
one in nature that was what we call an
analog to it so it had a similar
function but with a different kinetics
different absorption rate and then Novo
actually uh engineered that in L glutide
so they designed that in and ever since
then we've been Engineering in different
changes in those amino acids those beads
to drive different types of function
the latest one being this sort of dual
acting one we have now which like both
ends think of a chain with both ends
with active Warhead versus just one in
right so over time in 1986 we kind of
realized hey gp1s stimulate insulin
secretion so this is super interesting
and all this research begins but since
then there have been a lot of
studies on how gp1s maybe are regulating
and affecting other organs in the human
body and you know I've got this chart up
here that shows the effect of
gp1 um and gp1 analoges on the brain on
the heart on the pancreas on the liver
there are all these kind of interesting
follow-on effects the human body is so
difficult to kind of map everything but
there's some intricate relationship and
cross-regulatory process that happens
between all of these different systems
of the human body so maybe you can talk
about the evolution in our understanding
on how gp1s and gp1 analoges maybe are
affecting other organs in the body not
just turning off hunger and not just
making more
insulin yeah so of course it's doing
those two things but as you're pointing
out you know the hormone is basically a
messenger right so as as you said
earlier it's telling your body you're
fed and with that um because nutrient
absorption is like a survival Instinct
and um we're pre-selected for that we're
good at then processing that signal and
acting differently so that includes um
you see like heart rate going up and um
lipid levels dropping uh in your
cardiovascular system and that's because
you're responding to that food the new
nutrients entered into into into your
body liver is a key part of metabolism
so there's tons of cross signaling into
the into the liver um and the pancreas
is the source of insulin amongst other
metabolic regulatory hormones so so what
we don't even fully understand yet
though David which is interesting is is
that there are primary effects of gop1
certainly we can reproduce like in a in
a a test tube or a cell system but then
there's a whole Myriad of other probably
secondary effects because there might be
intermediate signals we don't even know
about yet in this whole metabolic
process so some of the ones listed here
I don't think have been proven as Direct
effects many of the brain ones for
instance but uh clearly happen when you
overstimulate gop1 or give it
exogenously as a medicine and uh mostly
in our nutrient Rich environment we
covered earlier these tend to be good
things
because you're tamping down hunger and
you're improving absorption of the
nutrients you already have yeah so now
the topic to jure is hey we could use
gp1s not just for the indication of
obesity and diabetes but perhaps for
other health indications and maybe going
after other issues that people are
having problems with yeah I think I
think there two big stories one is that
the other is that it turns out gop1
isn't the only hormone that matters and
you're going to I mean we already have
tepati which is a whole another hormone
called Gip glucagon insulinotropic
peptide which is a complicated name but
has more of a bias toward fat release
and basically allowing your fat cells to
burn energy earlier in the starvation
cycle so as you're hungry kind of
unleashing fat energy versus just
squeezing it out of our muscles um which
is what your body does naturally as kind
of a survival Instinct and then we've
combined that into tepati next next up
is there's amaline based drugs that's
another gut hormone uh and glucagon
another one so we we've got triple
acting and all kinds of different ones
coming and that's a big part of the
Innovation story I think we'll figure
out through time which ones are best for
what maintenance is a big issue in this
class inducing more rapid weight loss in
people who are super obese you know if
you have a BMI 50 and you take tepati
our drug and you lose on average 23% of
your body weight you're still obese
right so we we need more potency for
those people but there's many people
have a BMI of 31 and heart risk they can
get their BMI to normal on tpde or
semaglutide but how do they keep it
there more easily versus a weekly
injection so that's another problem
being solved the second thing which
you're touching on is all the
indications to go after and as I
mentioned earlier there's more than 200
diseases that are tagged to obesity do
they all cause are they all caused by
obesity we don't know that yet they're
correlated but so far um in our studies
this category medicine's undefeated
we've never had an unsuccessful study in
measuring an outcome in a chronic
disease and that's probably because we
stacked the ones that were most possible
first or most confident in um but we're
working down that list currently Lily
has 105 studies going with tepati in
these other diseases wow so this is a
massive massive undertaking you know a
clinical trial like that takes a 100 or
200 million doll each so you can do the
math it's a it's a huge bet that we can
convert weight loss into sustained
health benefit in chronic disease yeah
so that's I mean I'm doing the math
that's 10 to 20 billion dollars you're
spending on clinical trials for and I
understand sleep apnea maybe Alzheimer's
chronic kidney disease sounds like lots
of different indications where you go
after a patient population you try
perhaps one of these combo therapies
these new combo therapies that you have
Y
and yeah right and then you see what the
results are and if it works
yeah a doctor can prescribe it right
yeah yeah exactly so there's one we just
read out which we'll end up submitting
which is um there's a lot of people you
and we all may know them in our life who
say oh I was told I have pre-diabetes
what is that that's you know otherwise
healthy middle-age adults who are
overweight right and what happens
diabetes like a lot of diseases it's not
a binary function it's a continuous
function you you begin to have
resistance to your own insulin because
of the stress being put on your fat
cells essentially from overeating and of
course reducing obesity might help that
and that's been tried without drugs with
you know diet and exercise and it works
so we replicated that we those results
and we just read that study out with
mjara which showed that three years on
our drug 94% fewer new diagnosis of
outright diabetes so that's a huge
national health problem and if we can
treat diabetes uh or obesity early in
the life we could potentially reduce
diabetes Downstream so all there's many
examples of these but we're going for
dozens and dozens of these kinds of use
cases for the technology so when that
gets approved when you go through your
clinical trial you get a positive
indication on the the the readout a
doctor can then prescribe that
particular drug for that that condition
and and then what insurance covers it I
mean just help us understand kind of how
how payment happens in this and
you know ultimately and we'll talk a
little bit about pricing in a second
yeah I mean so that now we move from
Clinical experiment and science to the
messy part of Health Care so you know in
America um I think we have a a strong
bias to reimburse things that are kind
of obvious and when things are new it's
harder what we see today with whether it
be Lily's products in this category or
noos is really broad acceptance of by
insurance and Healthcare practitioners
in treating outright diseases like
diabetes type two diabetes and probably
like these cardiovascular conditions
we're studying I think they'll be
adopted quickly and reimbursed quickly
but that's when you already have the
disease of course the real promise here
is to prevent those diseases but in
almost every case in this country we
don't really pay for prevention right so
um people who are obese and don't have
those conditions if you're say on
Medicare currently the rule of the
federal government is they won't pay for
these medications you have to get
diabetes before you can get the
drug which sounds pretty stupid and I
think it is but you know the evidence
needs needs to build our job is to
invest in that evidence base I just
spoke about so that we can show time and
time again that all these chronic
illnesses can be abated slowed or even
eliminated and in some cases even
reversed um if we can get people to lose
a dramatic amount of weight safely which
is what the drugs do that's you know in
the process of sort of getting that idea
adopted why why is that um controversial
because if I'm an actuary underwriting
the long-term cost of a patient or an
individual in a in a in a program in
insurance program I'm GNA look at that
patient I'm like or that person I'm
gonna say hey if they stay overweight
there's going to be four diseases
they're going to get over the next 30
years and I'm gonna have to pay for that
but if we can get them to lose the
weight I'm going to save all this money
shouldn't I want I have a financial
incentive an economic incentive to to
change that what's what's the
controversy there yeah I think you know
that's in process I was actually in a
big you know um investor of mind's
office a few weeks back and they said oh
the last company in here was a
reinsurance company and they're changing
their Actuarial tables yeah for people
who have are on these drugs which you
know I was like wow you know you're
making a difference when when that's
happening but it hasn't trickled through
the system I think there's a lot of
still stigma associated with obesity
frankly like social stigma and patients
report to us a lot of doctors won't even
use these drugs because they're they
think it's a it's a product of laziness
um and you know why people become obese
we don't really understand completely
yet why one person would and one person
wouldn't what we do know is once you
become overweight or obese losing that
weight as an adult is really difficult
some studies show like less than 5% of
people can reach a healthy body weight
on diet and exercise once obese so
that's a very ineffective standard of
care so today if I want to get tepati
for a weight loss which I think you guys
called Zep bound right yeah so um can I
go to my my health insurance company and
have them pay forward or am I paying out
of pocket depends on who you work for
Dave so um right now about 50% of the
employer sponsored insurance plans cover
it Lily covers it for we we cover the
Nova ones too um because we think
obesity is a disease those skew toward
you know companies with money basically
um you know I think health benefits are
part part of just attracting and
retaining employees so smaller
businesses businesses with lower margins
like retailers Etc really don't cover
these meds yet I think in five years
we'll look back and we'll say that was
crazy um once the evidence base is built
up and there's more adoption and less
stigma but right now that's the current
state so a lot of people do pay out of
pocket and we've got some work to do to
help them you know if you're the rule of
the land in the US is if your insurance
uh if you're in the federal benefit um
you can't even
accept uh savings cards from the
manufacturer but for those that have
have a commercial benefit like if you
work at an employer large employer like
a retailer that doesn't cover it we can
actually buy down your out of pocket
cost and we do that and so did I hear
correctly that you guys are doing a
directed consumer model as well is that
right yeah yeah yeah so to get at this
very problem of both stigma and cost you
know back um in January we launched what
we call Lily direct so people can go to
their doctor or use our tella Health
platform we have a bunch of Partners who
will see you as a physician and their
obesity specialist and they'll send the
prescription to Lily and we'll fulfill
it directly via male DTC this solves two
problems one is people can go to a place
where they're not stigmatized for being
over and two they always get it at the
same price and it's the lowest price
available to them there's a lot of
confusion in retail pharmacy about what
people should pay and there's some
pharmacies marking these drugs up
because of the supply issues is it a
thousand bucks a month is that right for
um t for list price list price we have a
a savings card program that's about $600
per month and then we also just launched
in the lowest two doses uh a vial form
which is a little easier for us to make
we can get into the supply issues here
maybe in this discussion too and that's
um
399 basically and 550 for those two
doses so almost you know 60% off still a
lot so what about the criticism and the
research that has shown that if you go
off of one of these drugs the weight
comes back and as a result we're kind of
going from a chronically ill population
to a chronically drug dependent
population how do we address that
concern and you know what is the change
that's needed over time for that not to
be the case isn't there an economic
incentive for Lily to always be you know
hoping that more people need the drug
more frequently because that's how you
guys make money and you know how do we
kind of talk about that change that's
that's coming and and whether you need
to be on it forever yeah yeah well I
mean our mission is to is not what you
said our mission is to solve human
health problems and ideally that would
be here where people could have a course
of therapy and then not have to take
medicine the the physiology of gop1 and
Gip right now that's not how it works
right if if you don't have them on board
your body res restores itself to its
previous position we yeah there is a
theory that if you sustain low body
weight for long enough you can kind of
reset your thermostat in a way and your
body will stop trying to defend what it
perceives as a starvation state which is
you you're not carrying as much weight
as you nor normally would but you know
we haven't had these drugs around long
enough to prove that out we also know
that some people um lose weight and then
do change everything about their life to
sustain that body weight and go off
successfully that's not uncommon but
it's not the most um probable outcome
for most so for now we need to take the
drugs longterm but we are working on
drugs in our pipeline that do uh seek to
reset uh the metabolic switch and using
like the Y is a mechanism it's a brain
mechanism that's thought that maybe you
could have a treatment course lose
weight and then reset um your your self
sort of that thermostat if you will of
what your body's supposed to weigh um
we're working on this problem but
understanding is like your base
metabolism drops so the number of
calories per day that your body is
burning to live goes down so if you stop
taking the drug and the hunger switch
gets slightly turned back on even if you
eat a healthy normally number of
calories per day 1500 2, 2500 you start
to gain weight again because your
metabolism has declined but what I've
heard from a lot of friends um I don't
want to call everyone a biohacker but it
definitely seems to be in kind of the
people that like to mess around and try
new things uh crowd is to kind of go on
and off so people are trying lower doses
they're they're trying the drug for a
period of time they do it once a month
once a week and then they kind of
maintain a healthy weight without
needing to be kind of um on the the
typical regular Cadence of the drug is
that something you guys are seeing more
frequently is that the steady state do
you think over
time we definitely see that in in in the
clinic and in in in practice by people
and you know back to the cost of course
people want to spend less money and if
that works for them you know there
certainly um and it's under do Dr
supervision we have no problem with that
we need to do more studies in the space
um you know what you have one drug on
here or not on here which is coming and
it may be the most important drug
because of the scale uh
ability which is it's called ororon it's
a it's a chemical drug so here not an
amino acid but a organic chemistry that
mimics that mimics the activating uh
part of the peptide um and so it's a
it's an oral gop1 um in our hands it's
about as good as as highd do semaglutide
and w're we're doing phase three right
now um so that will'll start to read out
next year the benefit of this is one
it's oral so it's a little easier to
take you don't have to refrigerate you
don't have to worry about the injection
you know some people don't like to
inject but the real thing is this is a
this is a product for the masses because
the systems we make these these drugs in
now are complicated to scale and that's
why there's been shortages you know we
have approvals in more than 40 countries
we haven't even launched in that's not a
normal thing for for a company that
wants to Max you can't make enough
product we can't make enough right and
because we want to satisfy the markets
we've already launched in so or for
apron which is this phase three project
is super key in that um we could both
Supply you know people who could get
away with just the worn hormone drug
glp1 and we're studying it as a
maintenance option as well which makes
kind of sense to go through the
injection lose more weight and then keep
it off with something uh a little easier
to take what's your sense on how this is
going to affect the food industry so a
lot of analysts have talked about hey
food companies are going to get damaged
by this I'm going to I'm an investor in
a company called super gut and we have a
high resistance starch fiber product
that we're now selling and having a lot
of success selling as a complement to
glp1 so you're you're on a gp1 or GP
drug you take this product and it kind
of can help you during that period of
time and it's a new category that seems
to be growing a lot of companies are
launching around this similar concept
now do you think this is changing the
food industry in the United States and
in the west and ultimately around the
world and I don't know if you talk talk
do you talk to CEOs of food companies do
they call you you doing to our business
like yeah I've got I've got a couple on
my board even but so you know I I I
think there are um certainly displacing
effects of this this category and I
think it's great news overall first is
the health things we talked about so
people will need you know uh less
diabetes products for sure they'll need
less other medicines we're do even doing
study in like OA pain in the knee
because a lot of knee Replacements are
in obese people and they get get painful
early in life uh knee pain and we hope
to show you can prolong that so that's a
sort of a knock on effect and then of
course food would be the next one you
think about I think you might know about
the study but last year Walmart did the
sort of what's in the cart study for
people on OIC or Monaro and it showed
they were buying about a third less
calories so that's a lot but that's
consistent with how the drugs work but
interestingly also few were salty snack
foods yes they buying more fruits and
vegetables shopping at the edge of the
store versus the center so that's
happening probably because we only have
10 or 11 million Americans on these
drugs it's not happening in an economic
scale that's really changing food
companies um bottom lines but you know
enterprising companies like the one you
mentioned you know protein shake
companies there's a lot of things
happening I went to a a Quick Serve
restaurant it was in California a few
weeks back and they actually had a like
a gop1 side menu that's what it was
called yeah exactly on these drugs use
these uh so you know it is it's having a
big social uh footprint yeah well I mean
here's your stock price so Eli LLY stock
I think may outperform I don't know it's
probably pretty close I with Nvidia it's
it's an an extraordinary stratospheric
rise and then just to look at how the
business operates today so you have this
portfolio of products that you're
developing but in the last quarter um
you did 11 billion in Revenue
and generated um 3 billion net profit I
think it's 3.7 of of operating profit
one of the the the key criticisms um and
this is one of the things I wanted to
get into was how do you address and how
do you deal with the political heat
associated with your success so you guys
are operating a business that is having
an extraordinary impact on people's
lives but you're also making an
incredible amount of money and in this
environment today that may be more
challenging to deal with than it ever
has been certain Senators that we shall
not name would look at this and say hey
you're making an 81% gross margin
selling these products to sick people
how can you justify that so maybe talk a
little bit about how you deal with the
political environment in the US around
the world as you are successful and are
projected to Triple the business over
the next couple of years here yeah well
it's it's obviously a top of list issue
for me every day maybe a couple things
there Dave so I mean first of all this
is a very long investment cycle business
um as we talked about earlier like we
launched the first gp1 drug in the world
in 2005 and since that time we've been
working for you know this kind of
performance because we took risk against
that idea right and refined it and
worked that problem and that it you know
I think that time scale is hard for
people to think about but also you know
the dollar scale of the R&D this year
we'll spend over 11 billion dollars on
R&D which is a meaningful uh it's like a
nation state scale like that's more than
the country of Germany um so we we're
pushing forward new medicines based on
the revenue of today's medicines and
that virtuous cycle is sometimes just
hard to articulate but when you get it
right you can have a big societal impact
so that's the first thing secondly you
know I think the pressure is a privilege
in a way it means we made something
useful enough that a lot of people
needed and want it and now our job is to
work with you know the Healthcare System
to sustainably adopt it and we do see
that as our responsibility to work with
you know politicians if that's who we
work with or um health plans or
employers to find a way to get this
medicine which we think is amazing to
eptide to so many people um and do it in
a way that's sustainable now hopefully
we've created enough value that the
certainly the the people are getting the
drug or benefiting that the health plans
are actually lowering costs in the long
term even that there may be an increase
in short term and that we make a
reasonable profit for our shareholders
and sustain R&D for the future so I
think that's what's happening here I
think this week actually Nova nordis our
competitor was hauled before Congress to
talk about this issue there's a lot of
other dysfunctions in the US system that
we could talk about in terms of how
inefficient healthc care is I mean here
is a medicine that could augment 100 200
adult diseases in a meaningful way it's
expensive yes probably net pricing uh
for us you know is going to be something
like three $4,000 a year in the steady
state per person but I think we'll
create more value than that we'll save
the system more money than that per year
per user that's what we should be aiming
for I think what's interesting about it
is the the the pro the biologic products
are the the molecules are advancing and
they're advancing in a in a a pretty
kind of steady
way the issue I think with insulin and
and there's obviously been a lot of
legislation and Regulatory and political
scrutiny around insulin pricing is it's
the same molecule and the price has just
gone up right this is this is the old
kind of pharmaceutical companies or bad
story is they've got a product that they
make for 10 cents and then they sell it
for 10 bucks then someone says let's
charge 100 they're like okay let's
charge 100 and so it's classified as
price gouging in this particular Market
you guys are certainly making a healthy
Market but the products are also
advancing there's new combination
therapies coming out and uh the oral
therapy so there's a lot of investment
in improving the overall landscape of
what's possible yeah let me address that
because I I took over in early 17 as you
mentioned and like that the insulin
pricing Scandal which Novo and Lily were
also Center of right was um hot and
heavy and I so I took a lot of personal
lessons from that but you know every day
since that we had reduced the price of
insulin even though you know we have
this weird system in the US where a lot
of our two-thirds of actually our gross
price goes to pbms and insurance company
so right of the gross price that's often
quoted the net for us is about a third
of that and in insulin it was even more
where does that money go well it's used
often to cross- subsidize other things
in healthcare so we have to unwind that
system if we really want to value
innovation and then the other thing
which is in this chart is and I
mentioned is some of that revenue from
insulin we Ed to invest in the next
generation of therapy whether it be
insulins which we're still investing in
new insulins or gop1 drugs which of
course we did um and that is hard to
articulate in the moment but it actually
produces good economic and social value
later yeah here though we we took those
lessons we launched at a 20% discount to
Nova's product even though we have
better efficacy data and we've only cut
the price since then and I think um we
see a kind of a generational opportunity
for the company to both be have the best
product so efficacy and quality but also
mass production and that requires a
pricing strategy consistent with that
well you've also invested a lot in
manufacturing in the United States right
didn't you just do like A5 billion doll
investment in Indiana to build new
facilities um yeah we're building the
largest API site in the history of the
United States in Indiana yeah so it's h
so I mean that's got to feel good to the
politicians too that this isn't like
yeah uh optimizing for cost but there's
also infrastructure being built so I've
got a lot of numbers on forast breakdown
of product I think like what's
interesting is just I don't know if
these numbers seem right but the
analysts are projecting that you're
20126 operating income numbers could
grow to $32 billion I mean it's just
such an incredible rise and that
obviously is the the pipeline of
indications the
pipeline of combo therapies new
modalities and that's up from 7 billion
last year I believe right so a 4X in 3
years at the scale of operating income
is really
incredible I hope they're right yeah Ian
good for you hard on this I heard that
there was like internal forecasts that I
won't reveal my source uh and all the
forecasts got kind of blown out like the
forecasts were too conservative in terms
of where you guys are at with tepati so
um I wouldn't be surprised if you did so
if we look look at the breakdown of
Lily's portfolio of Revenue today uh
it's very obvious that what we've just
been talking about the gp1 Gip drugs are
the vast majority of the portfolio and
expect it to be the vast contributor of
growth in the years ahead but maybe you
can tell me a little bit tell us a
little bit about how you think about the
portfolio of other opportunities to
address disease and how you're investing
there and how you know when you've got
such a blockbuster like this and you've
got a runaway train and you can't keep
up with demand how do you dedicate
resources to the rest of the portfolio
and how do you think about that as a CEO
as a leader in getting your team to
focus on other things that are also very
important yeah I think I mean that's a
key thing we spend a lot of time with
our board on you know on the one hand um
I think there's a lot of business books
you could read that say well double down
on your winners right and just keep
going but unlike other Industries you
know D we don't really have a franchise
value at the end of the patent life
right there when when drugs go off
patent you have to actually have a
better drug that competes with almost
free yeah and that's probably possible
one or two times here we're talking
about
monjaro trulicity our last or gop1 only
and semaglutide gop1 only will go
generic and we think we have enough
differentiation to keep growing through
that but at some point that story runs
out right and so on a time scale of
decades you need other lines in the
water um in a lot of ways this is like
an options business you know we we we
have to lay down bets across variety of
things they have to be you know real
unmet medical needs that you can get
paid if you have a solution for but also
you know the technology bet is it going
to work and how to attack that so my
mindset is we have to walk and chew gum
at the same time here we have to execute
like nobody else against this enormous
kind of not not even generational maybe
longer opportunity to build the company
affect human health and return Capital
to shareholders at the same time we l
has been around 148 years um I think we
have an obligation to our newest
employee just joined to have a business
by the time they get to a senior level
and we certainly have a role in the
world at changing human health so we are
investing pretty broadly in cancer and
Immunology maybe in brain disease is the
most important area we can invest more
in um because I think that's actually
becoming more tractable and is about 40%
of global suffering is some form of a
brain or or um Neuroscience dis disease
and we have a lot of expertise there so
a little bit of balance and a lot of
focus simultaneously and we divide our
organization so that we have four
Business Leaders and one of them is this
franchise we were just talking about
weight loss and cardiometabolic health
three others have other agendas and
their job is to compete and win that way
I'm proud that actually in Q2 Q2 are non
incron our non tepati uh business grew
17% on a pretty big base so a healthy
business as well more on the scale of a
regular Pharma company not the super
sized thing we become what are what
science are you excited about I don't
know if you're a big science nerd um as
much but yeah like yeah so the inchron
products are um you know uh it's peptide
manufacturing but obviously there's uh
cell therapies so programming cells to
go into the body and do things there's
Gene therapies where we have all sorts
of mechanisms for altering gene
expression and making you know prent
changes in in in human cells and um and
then there's all this interesting stuff
in that that I'm super fascinated by and
excited by like yamanaka factors these
factors that can have a profound effect
on the epigenome uh which can ultimately
change how how cells behave and
radically affect the process of Aging or
what we consider to be aging what else
are you excited about what's exciting in
the portfolio and how do you invest
internally versus do m&a versus venture
to kind of access those in you know
areas yeah well let me talk about the
science and I'll get to the investment
strategy but we've talked about diseases
here but you know we think about our our
role is like having a pallet of ways to
make medicines which are basically you
know new molecular matter against uh a
set of diseases we know something about
that's sort of when those things
converge we do well so what's in the
pallet I think that's been expanding
rapidly lately and I think this whole
new field of genetic medicine which you
talked about um like xvivo gene therapy
where you edit cells and they go do
things like cares or uh Gene edits
themselves or Gene inserts which are
exciting you know we had a um medicine
where we announced results this year
that is focused on inner
ear diseases of deafness basically
congenital deafness disorders that are
monogenic um and we we've treated
patients that have gone from like six
eight years of life no hearing at all to
now hearing I mean this is it is LA like
when you see it but the you know I think
the thing that excites me is when you
can do amazing things at massive scale
so those two techniques car and gene
therapy it's hard to think of like super
scaled millions of people benefiting one
new family of medicines I'm excited
about the so-called
sna this is where we can knock down
proteins that are aberant or causing
problems and do it pretty safely and
surgically um and do it very
infrequently so like we have a project
in phase three right now that knocks
down the production of something called
LP little a which is a lipoprotein
particle that's probably thought to be
about 25% of the remnant reasons why we
still have cardiovascular disease and
there's no medicine for it today this is
promises to be a once a year dose and so
you take this once a year and it's
catalytic in sales and it works and just
keeps knocking down this protein so if
that translates into outcomes I think
that makes for a big very scalable
business we could treat millions or a
billion people with a medicine like that
and have a big big effect so we're
playing around with that toolbox um
extensively these days so scale has to
scale matters right and then well that's
our Str I think that's what a Lily's for
right is to make things that aren't
Boutique but things that are everywhere
so you know how do we do this I mean we
we we have focused maybe more than
anyone else on a lot of small deals that
starts with our corpor Venture group so
we have one of the most scaled corporate
Venture operations in all of corporate
America hundreds and hundreds of bets
that are small in size usually we go
with you know with GPS as an LP and
invest in small biotechs pre pre uh
public and there we don't have to be so
right mostly we're trying to learn and
follow science and have a seat at the
board or a seat at the table so that
when things start to turn we can move
early um we do a lot of m&a last year
sorry you're both you're both an LP in
Venture funds and you write checks
direct is that right yeah both ways yeah
okay okay we also have a interesting
project we're growing I'm qu called
catalyze 360 and here the idea is beyond
money what else can we do to help
incubate small companies and so we have
both space but also a service layer
we're offering sometimes in a Cost Plus
way or sometimes for Downstream
royalties where you know we're a big
capable company when you're building a
new company like you've been doing in in
um a like sometimes you need something
that's a pain in the ass to go build you
have to either buy a consultant or hire
one person and you only need them for a
few few months so here we're stepping in
and say well we'll give you that consult
if you need to interpret a talkx result
like you can just call Lily's experts so
we're like a service layer to cultivate
kind of this ecosystem around us and
then we do m&a we buy companies last
year about two dozen which was the most
of any Pharma company but actually with
some of the least Capital deployed so
we're making um I think we spent three
billion dollars on 24 companies so we're
making lots of small bets right and I
think that is interesting because the
longer we have uh residents you know
sort of uh in a partnership or we own
something we can add more value it also
allows us to trade in front of the
drisking event when things get drisk in
our sector there's a huge inflection in
value yeah and so you're basically
paying the last shareholders not
yourself um we think we can bet better
than the market on what those the
probability of something converting to
to a success is and if we're right about
that we'll we'll be better off buying
early yeah well so as a lot is changing
at the company and you're you're at the
scale you're at and growing as fast as
you are how do you think about and this
was an important one I wanted to talk
about leadership and culture I've uh uh
someone that works with me at ohal uh
her name's uh Megan she worked at at
Lily for years and so we had a long chat
about this interview a few days ago and
she talked to me about how great the
culture is and 10,000 people on campus
in Indianapolis and it feels like a
college campus there's a track and field
there's a bar on campus all these sort
of things that make it a great place to
work and she was really torn by the way
in making a choice to go back to Lily or
joining me so I apologize that we that
we took her but um uh but uh um maybe
tell me a little bit about how you kind
of think about culture keeping people uh
aligned motivated keep the performance
culture strong as you're kind of trying
to execute at this extraordinary skill
scale yeah exceptional question I mean
that's of the things I worry about
longterm this is one of them how do we
keep what's so good about how we operate
yeah I mean the background of the
company is important it's an old company
right and it was family run for a
hundred years like it was one of the few
exceptions in Corporate America where
the third generation didn't totally
screw it up actually they made it quite
quite a bit quite a bit better um and
because of that I think there's a lot of
loyalty and social cohesion in the
company as you mentioned like we like
coming to work and being together it's a
friendly place but also scientifically
super rigorous um and that's a that's
often not two things that fly well
together so I think it's got a a lot of
exceptional attributes when I started
though I think in my kind of view of
like when you're running a big ship like
this probably changing the culture is
like beyond your your capability but
what you can do is like exent turn up
the things that are good and turn down
the things that are less good and we've
been cultivating that so like one thing
that was less good but is now really
clicking for us is sort of like use our
scale or enterprise-wide capability as a
as a benefit not a not a a detractor so
many companies get big and get
bureaucratic and terrible like I mean
they just can't get out of their own way
totally and we really lean into okay
it's everyone's job to solve for Lily
first it's everyone's job to get the
patient healthy now let's talk about our
departments as a derivative of that not
the main goal and somehow those things
get flipped around in big companies and
people focus on how they look or who's
which Department's best and none of that
matters and we have to emphasize that
another thing I've really focused on is
speed at scale and we measure that
rigorously that's more of an engineering
thing I mean we really track things very
carefully on speed and we've moved the
drug development timeline which the
industry is about nine years from first
human dose to FDA approval and when I
started ours was about 11 and now we're
6.1 so how did you how did you how did
you incentivize that how did you reward
that and create the model for
individuals to contribute to that goal
yeah kind of one big idea and then a
thousand little things the big idea is
like this ratchet mindset that every
time we beat a timeline that becomes the
new
norm and so we like just re Benchmark
internally and when we were at 11 and
every was as at nine everyone wants to
jump to be okay let's be industry
average but that's actually quite hard
in a big company so we just said okay if
it we have a submission document to get
in and it used to be our standard was
120 days from when you had the data to
when you send it to the FDA we're now
doing that routinely inside of two weeks
so we've basically taken 80% of the time
out but that came in lots of little
bites but overarching everyone who works
in development knows it's about time to
patient that's the that's the big idea
solve for that so yeah that's you know
those are some of the kind of culture
Dynamics we we deal with and of course
we want to attract new people we've
expanded dramatically on the coast our
science operations like if you go you
know South San Francisco is now a pretty
big campus for us we just built a huge
building in seport Boston that'll hold
500 genetic scientists so for some
domains we need to go where the people
are um and be more of a kind of a
Mothership of satellites versus having
everyone here in Indianapolis and do you
and I know we got to wrap in a minute
but and do you worry about AI there's a
lot of startups with very smart people
that have built uh llms and other models
that are now trying to apply those
learnings and develop new systems for
discovery of molecules that will have
some particular action and doing it all
in silico rather than searching through
the domain space of molecules that we're
either synthesizing or discovering in
nature and is that a partnership for you
at Lily because you guys can operate at
scale and manufacture and distribute and
Market or is that a disruptive force
that could really damage the the 20-
year out kind of horizon for Lily's
business how much do you really think or
worry about this
oh we spent a lot of time on this you
know of course we have our own efforts
um pretty significant AI efforts
internally and a lot of Partnerships
including with you know open Ai and
Microsoft Amazon Etc um all basically
all the the large scale players Google
isomorphic so we have to pay a lot of
attention to it here's what I noticed so
far is there's a lot of money I think
last year five billion with a B went
into new venture-backed tech bios you
you know that's what they like to call
themselves and that money is coming not
So Much from the traditional bio VC
world but from the tech world s people
got a lot more lot more to Splash around
right that's right but a lot of those I
think if you look at their their pitch
decks they're really saying oh we're
gonna invent we're going to run the
whole process in silico and I I think
that's really naive
actually and what I think will end up in
the medium term being very valuable is
more the tool Builder approach like we
can take a process like adme so that's
where you're trying to optimize chemical
properties of a drug like we're talking
about gop1 so it's not twice a day it's
once a week and there I think by
chunking problems smaller the machines
can really help a lot more we have more
data on some specific acute use cases
and um we can have a tighter Loop
between the experiment in the on the
bench and the data process behind the
the model learning the idea that you're
going to throw on you know turn a switch
on a computer and it's going to think
about something and invent you know the
next Prozac I don't know I I think we're
a long way from that day yeah but we
we're paying attention to all of it yeah
so wet lab and Clinic integration is
critical it's not all going to be in
silico there's going to
be a good chunk of the time yeah it's a
co-pilot model where the machine can do
predictions probably now where we see
the most value is eliminating bad ideas
that humans don't see but in hindsight
look obvious so like because it can
integrate a lot of multi Source data and
say the probability of this working
based on prior experiments is like 2%
yeah and there's human factors where
scientists like they their last idea the
most but also we have trouble seeing
across all this fi domains of data
machines are good at that that that can
add value immediately awesome well are
you glad you took the job seven and a
half years ago and uh what are you most
happy about and what's the biggest
disappointment last uh last question
here as we wrap up yeah of course I mean
what an honor to the company like this
at this moment um we all need to get
better all the time I mean I I find
myself disappointed
mostly by but not being prepared not
thinking in advance of of things but you
know it's um when you miss we become a
kind of a yeah that looks obvious in
hindsight which we all have it's a
complicated business you know I should
give myself Grace on it but it happens
more often than I would hope and I I
think that staying humble about that is
like one of the most important things
that successful CEOs can do I mean you
always have to learn and you always have
to learn from your own mistakes that's
something we talk about a lot here I you
know I think it's it's cool that we
become more of a cultural icon that's
cool but it's also a big responsibility
because like you said with the Lily
direct and you know being more of a
consumer household name people expect a
lot more of us and we've got to change
from being just like a Midwestern quiet
medicine company to something a lot more
and we're not there yet we have to we
have to get better so yeah more to do no
great well thanks so much for taking the
time to chat with me today Dave it's
been an honor and a pleasure and I wish
you the best of luck with Lily congrats
on on all the success thanks a lot we'll
have to have have you come out to our
lab sometime I will yeah no I'm uh next
time I'm in the midwest I will certainly
kick you up on that I'd love to come
visit be awesome
[Music]
awesome I'm going all in
Ask follow-up questions or revisit key timestamps.
Dave Ricks, CEO of Eli Lilly, discusses the company's extraordinary growth since 2017, becoming the world's most valuable pharmaceutical company and a leader in the GLP-1 drug market. He highlights the global obesity epidemic, affecting a projected billion people by 2030, and its connection to over 200 chronic diseases. The discussion delves into the history of GLP-1 discovery, its evolution from animal-derived insulin to engineered peptide and dual-agonist drugs like Mounjaro/Zepbound, and the ongoing research into its effects on various organs and potential new indications such as sleep apnea, Alzheimer's, and chronic kidney disease. Ricks addresses the challenges of insurance coverage for obesity as a disease, the ongoing political scrutiny over drug pricing, and Eli Lilly's substantial investment in R&D and manufacturing. He also touches on the company's culture, focus on speed in drug development, and strategy for investing in diverse scientific areas like genetic medicines and AI-driven discovery, while emphasizing the importance of scale and societal impact.
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