The AI Agent Every Company is About to Build | Vercel CEO Guillermo Rauch
1374 segments
really important thing about open
[music] claw which is soul.md. So it's
like the soul of your agent that's going
to help you run your company. For
example, what I believe will happen in
the future is that even before you build
a website, you're going to build that
agent [music] that's going to help you
build a company. Most of the world still
thinks about agents as something you
prompt. Can we sort of automate even the
prompting such that the agent can be
doing useful work for me while I'm not
in the computer? Today I'm having a
conversation with GMO Roush, the CEO of
a multi-billion dollar company, Versell.
And today we're talking about agents,
specifically how companies are [music]
using agents within their business. In
this video, we talk about Verscell's
internal agent that almost 1,000 people
use within the company. We also talk
about whether companies need one god
agent or a team of many agents. We also
talk about the challenges of setting up
agents right now and how to get started
building agents that actually improve
your business workflows. We also talk
about open- source models like Kimmy K3
and a lot more. My goal with this
conversation is to answer [music] the
following question. How do we as
business operators, employees, and
individuals use AI agents to [music] be
more productive? And if you like videos
like these, please consider hitting that
like button and subscribing to this
podcast. It helps me out a ton. Let's
dive in.
GMO, thank you so much for joining me on
this on this episode of Agent Native.
>> It's great to be here.
>> My first question to you is, you know,
obviously we have all these models
coming out, right? You we have Kimmy
models from China, models built in the
US, Claude, Fable, now Claude, Opus 5.
Um, we have all these different
platforms people can use. And my
audience are most people are business
operators. They work in a big company.
They want to use agents in their
business to become more efficient and to
become like a better team. Where are
companies at in terms of implementing AI
agents in their business?
>> Yeah. When I think about we can call it
the agentic revolution. Um just like any
new platform that has hit the internet
or the software landscape, you think
about the killer apps, right? when the
personal computer came out, you know,
what were the killer apps? The word
processor, uh, you know, um, uh, for
some of us playing video games on our
personal computers and things like that.
Then mobile came along, right? And, um,
I think the killer app of mobile in many
ways was um, you know, not only
shrinking interfaces from things that we
used to use and putting them in a
smaller screen, but enabling entire new
use cases.
And I think with agents we see a similar
thing. So number one clearly one of the
killer apps of agents is uh building
software
and building software or you know what
you could call coding agents happens to
be a core capability of solving a number
of knowledge worker tasks because when
you think about okay I'm I'm preparing a
presentation for somebody
you occasionally will say well we have
to do some data science over here in
order to then you know get a report or
get some data back and put it into a
slide or you'll say I'll automate a
bunch of different steps and summarize
some documents and then I'll put some
other information into a slide and and
so I think clearly one of the
foundational parts of this uh new period
of time where we do a lot of our work
increasingly with agents is coding as a
capability and I think that's this has
transformed everyone's jobs right you
can think of it as a number of sort of
um levels of expertise I guess when it
comes to coding so there are people like
myself that can do agentic engineering
meaning you know I've been programming
for 20 years and now if I sit down and
and face a really hard engineering task
I will use a coding agent to enhance my
engineering then there's this new
emergence of what you would call vibe
coding right which is everybody building
a prototype of software or even a full
stack application depending on sort of
where your ambitions are and maybe even
how ambitious the application itself is
and so you have products like Vzero
and uh lovable and things like this that
are making it more um I guess they're
democratizing building software or even
building uh the the creative act or
enhancing the creative act of coming up
with new software.
I also think agents are uh one of the
killer apps is what I would call the run
your company better agent or um the um
knowledge base plus data analysis plus
um uh project management agent. the the
sort of brain agent that uh sits
alongside of you and disseminates
knowledge, business intelligence, even
day-to-day tasks like you know who
should I talk to within the company that
is an expert in a certain task like
navigating the org chart, navigating the
what is to many overwhelming amounts of
information that reside in the internal
systems uh of a
sort of think of this as like making the
company's backend more efficient. And as
I mentioned, I think coding is this
omniresent capability. So to give you a
concrete example from within Verscell,
what we noticed pretty quickly is that
um anybody that's helping a customer,
anybody that's trying to close a sale,
anybody that's even building new
software needs to needs to ask questions
about, you know, what are our customers
doing? When did they first reach out?
How much um uh time do we spend with
them? How much do they use our platform?
How many SQS of our of Verscell does
this customer use? And so this internal
brain agent has sort of emerged as uh I
think one of the killer apps of AI. And
maybe for a lot of people this still
seems foreign like what are you talking
about? There's an agent that can run my
company. Uh so excited to make that more
of a thing.
>> It all sounds like amazing in theory,
right? Like the this brain agent that
everyone at a company can talk to. It
kind of understands kind of the SOPs and
the rules of the company, the best
practices, that type of thing. And I've
been trying to implement this, you know,
I have a nineperson marketing team now
that like helps me create content on my
channels, on other channels. And my
question to you is like, you know, for
me, when I use AI personally, I'm inside
codeex. That's just the tool that I've
been using because I think it's good for
knowledge work because I can ask it to
create basically any type of document or
something and it'll kind of open up in
the side window. But what I can't figure
out personally is like how do I enable
this for a team? You know, if I were to
onboard someone new and I want them to
have access to my skills and but also
like a lot of my skills involve my
personal connections like my personal
email. So they can't actually get access
to that skill because there's all these
like permissions that I need to keep
separate, but then at oftent times I
want them to be able to use the same
skills that I can. And so I'm wondering
like at Verscell like are you guys kind
of trying to create this internally and
like how do you get across these
barriers and like what is the actual
interface of using agents within a team?
Yeah, even if you have a team of 10
people or a team of hundreds of people
like Verscell, I think the way that I
think about tools like Codex is that or
CHBT is they give you a taste of what AI
can do. But your job, the new job of
someone that runs a company is to
actually enable their workforce with
agents and to work on the agent. I think
the future of what you would consider to
be your intellectual property at the
company or your edge against competitors
is the ability to create, tune, optimize
and disseminate these agents internally
and and and you know while you can have
this sort of aha moment when you use
something like Chad GBD
uh maybe to give you an example of our
internal agent is called V. So anyone
within Versell can go into our Slack
workspace and say at V and sort of
navigate their day-to-day whether it's
you you give a great example. So if I
need to create new content for example
our marketing team needs to help u
promote a new product that we worked on
or communicate a product change or write
an engineering blog post in in
collaboration with an engineer that
worked on a certain capability. All of
this goes through this V agent and this
V agent has a number of skills that we
continuously sort of update and improve.
It has sub aents. It has sort of imagine
the ability to create like a virtual uh
employee team. So there is the content
agent that is really good at writing
marketing materials. There is the data
an analysis agent. Um it we we
internally call this D0ero but it's one
of the it sort of think of it as like
the the nexus of intelligence within our
company like anytime we need to get
information about how a customer is
doing or um you know how they could use
more versel or things like this we have
this sort of DZero agent that is
connected to our data warehouse um and
so the experience of using an agent
actually ends up being extremely user
friendly why because all you need to do
is you join Verscell, you join our chat
workspace and now you sort of have this
omniresent intelligence that can help
you. And now you might, you know, you
might go to V and say, "Hey, can you
change um uh some information on the
website?" And so V can still sort of
coordinate with other agents. It could
it could delegate a a task to codeex if
it wanted to. uh if it can create a
prototype with v0ero it can query versel
to get information about our production
systems but I think what's um what's key
is enabling every company in the world
to sort of deploy this brain and this
intelligence and continue to sort of
optimize it over time
>> I have a lot of questions based on this
my first one is do you have like a team
that manages V like that where okay you
have a team what what does that team
>> look like how big is it and like what do
they do on a day-to-day basis?
>> So maybe to back up I wanted to share a
little bit about our product development
philosophy at Verscell. Um when we have
a vision of the future uh that can be
informed by you know pains that our
customers have or things that we notice
internally could be better we try to
solve that problem ourselves first. So
this idea of let's have an agent that
can help with every aspect of our job
sort of emerged pretty obviously like
you mentioned like anyone that uses
chachd notices oh it can reason but
chachd doesn't have access to my
internal knowledge base and customer
records and the set of best practices of
how we build software etc and so the
inspiration was anytime you talk to
somebody
could there have been an agentic
intelligence layer that could have
gotten you that information sooner. So
that was sort of like the inkling, the
inspiration for it. Next thing is how do
we build this? And so Versell has built
a number of agentic infrastructure
services and tools, right? So we built
the AI SDK that helps developers talk to
any model in the world. uh we built um
uh AI gateway which helps you get tokens
from any model in the world at the end
of the day you know what we realize is
that okay if there's an agent like V I
don't want it to necessarily be clawed
or codeex or open weight at the end of
the day the customer doesn't matter and
ideally we autonomously choose the best
model for each task so we almost thought
of V as a superset of all agents in the
world um and so we designated a few
folks to sort of like try it out and
build this conversational experience.
First, it started out as a support
assistant and that alone was extremely
useful. Why? because we are hiring new
people and also in Slack we talk to a
lot of our customers and so anytime that
you have a question about how Verscell
works, we wanted to have an at Verscell
functionality that could know anything
about Versel and that itself was super
super super helpful because it became
sort of like this easy way of giving
support to our customers. But the
difference between an AI assistant and
an agent is that an agent can do things
for you. And so we started thinking in
terms of skills and in terms of jobs to
be done. So this uh we gave it a name.
So V for our internal purposes. And so
we wanted to have a clear distinction
between the customerf facing agent the
agent we give users of versell which is
adversel and the agent that runs our
company. So V is sort of the shortand
for this. So we created the V team. The
other thing we realized in this process,
and maybe this goes at the heart of your
question, is it's actually pretty hard
to assemble all of the tools, all of the
frameworks, and all of the
infrastructure to make something like
this happen and to improve it over time.
And so that gave uh inspiration for us
to we built V and then we shared the
framework that we used to build it back
to the world. We call this EVE. You
might sound like we're super creative
with our names. V, Eve, Verscell, but
Eve is sort of the, you know, uh, Nex.js
or React, what they did to the web. They
made it really easy to build websites
and web applications. The thing that I
think every, uh, knowledge worker, every
individual, every entrepreneur will want
in the future is to have an agent that
they can call their own. Uh, and this
is, uh, what we're helping people enable
with with Eve.
>> Gotcha. Yeah. I think, you know, this is
something I've spent a lot of time
thinking about, like how do you give the
normal person the access to not only
just have an agent that has a bunch of
context, but to also kind of like
customize it. And I think although it
feels like now that OpenClaw was kind of
a fad, you know, you know, if you look
at the Google trends, it's like gone way
down. I do think it unlocked kind of a
magic moment or there's a reason it went
viral in the first place. It wasn't
because there was some secret paid
promos by OpenClaw. I think there was a
genuine um desire for people to put an
agent on a computer and let it do things
for you.
>> I had a lot of epiphies uh from Open
Claw that informed the development of
Eve. I think you're absolutely spot on.
One of those things is that
OpenClaw showed how just how much a
coding agent can do. back to my uh
initial point like what is open claw
fundamentally it's the raw intelligence
of the model plus every tool at its
disposal right like
>> a full full access yeah
>> it can write code it can run it and it
can have access to everything and that's
magic
>> to the point where it could do things
accidentally and like I think that's I
remember listening to Peter who created
OpenClaw he said something like that he
like asked for something and then it
like gave it found an API key on his
computer and it did something that he
didn't even ask for. And I think that
was kind of the magic moment. You know,
they added like the heartbeat which was
this thing that kind of like initiated
it.
>> Another really important thing about uh
open claw which is soul.md.
So when you when you create an open claw
or when you use open claw you're not
just taking the offtheshelf agent that
somebody else built. Clearly Claude for
example, it's a great agent, but Claude
is anthropic agent. It has its own set
of principles and and sure they will
they give you ways to customize it and
whatnot, but it's not truly yours. It
doesn't have a a soul of its own, right?
And so I think that was another really
big unlock, which is what is the soulm
file? It's just it's just literally
markdown text that defines the genesis
of that model. So when you create an
agent with Eve, we we basically learn
from that and and basically an EVE agent
at its most basic is a folder with an
instructions.mmd
file in it. So it's like the soul of
your agent that's going to help you run
your company, for example. And then the
other thing that we learned is it's
awesome that it can run code, write
code. It has a computer for it, right?
Like the the whole like Mac mini uh
thing was actually quite meaningful,
right? Like people realized, okay, this
Asian can do anything under the sun, but
it's dangerous and it needs a space. He
needs his own like thing and give the
agent some space, right? like and so
people bought Mac minis and and and that
basically giving an agent a computer
massively improves its performance, its
reasoning performance and its ability to
deliver outcomes for you. And so what's
really fascinating is it's not too
unlike hiring a knowledge worker. What
is the first thing a modern firms does
when they hire a human? Here's your
computer. it gave us a MacBook. It has a
bunch of programs installed. It's logged
into all of your key systems and so we
wanted to give you that as well uh for
your own agents that you build. But we
wanted to build a secure and efficient
environment for it to run. And so the
security part is that you define the
tools, the human in the loop approvals
and the data access controls for
anything that the agent can do. And the
other aspect of it is it doesn't assume
that the agent is always running in a
computer which is actually kind of uh
counterintuitive. I just said an agent
gets better if it has a computer but not
every agent is a computer is running
24/7.
And so in in in our in our lingo of the
versel in in cloud world we call this
serverless. The idea is that if the
agent is not doing anything it can go to
sleep. Maybe another metaphor is imagine
a Mac Mini that hibernates when the
agent doesn't have anything to do so
that he doesn't use electricity. And so
because we at Verscell we run you know
billions of deployments we needed a
mechanism such that agents can be very
very very efficiently operated and run.
Um and so that's another sort of
ingredient that we learned from the the
open clause of the world. Okay, if we're
going to run these things at massive
scale and we need to run them securely,
how can we create infrastructure that
enables that?
>> Gotcha. That makes sense. Yeah. I think
I think all of the the big AI labs
who've re who are like kind of releasing
a product that is an agent on a computer
is trying to shake it into people.
They're like this is a computer. It has
a computer and it's not easy to
communicate to the average people. you
know, OpenAI is struggling with that
right now where they're like literally
tweeting. They're like GPT work is an
agent with a computer and it's not easy
to convey that as you interact with a
chatbot, you know, like it's like what
does that even mean, you know, and I'm
even I'm even struggling with it, you
know, and I think, you know, and I think
you can kind of divide whether you look
at Anthropic or OpenAI, like you can
kind of divide their products into like
how much computer access they have. It's
like the chatbot doesn't have any
computer. GPT work has some computer it
doesn't it can't run terminal commands
but then codecs can run terminal
commands but you can only get it on your
computer because they don't have and so
I think that is actually the computer
aspect of agents I think is one of the
parts that makes it really confusing at
this stage right now
>> I agree and and my goal with uh the
agents that we build in in V is that you
know whether you're an intern that just
joined Verscell or you're a super
experienced engineer or you're somewhere
in between I don't think whether
I I think that's sort of the
implementation detail that the agent
builder needs to know about. You need to
what I want for the future is that
someone that's building an agent can
very carefully define governance data
access control in the security model
right for because agents are interacting
with customer data. So you can't just be
like I don't know man it runs a computer
and it has access to like all of the
databases of everything. you have to be
really really really thoughtful about
it. That's literally our new job, right?
Um and uh but whether it runs one or it
runs a million computers completely
inconsequential to the end user. In
fact, you know, you can think of this
agents as being orchestrators. In fact,
when when someone goes to our Slack and
says at V, they're really talking to the
orchestrating agent, the one that could
delegate a task to a million computers,
to one computer, maybe even no computer.
You know, we have customers of Versel
that have built agents that have so much
usage that they figured out ways to make
the computer smaller and smaller and
smaller just for the sake of cost
efficiency. And so I I think the my hope
for the future is that the very
technical people can sort of know like
oh this particular conversation with
this agent resulted in all of this usage
of computers and whatnot. But for the
most part it's all about getting high
quality outcomes, high quality analysis,
high quality uh you know accurate
information. Uh performance is becoming
more and more of a the dog tug of town,
right? like people really care for fast
models and fast execution. So that's
another aspect of like how do you get
your agent to be delightful.
>> Okay. So let let's say for a sec I
wanted to create a V agent for my team.
>> Yeah. My first question with this and
and this is something that I've realized
talking to a lot of business owners who
are like kind of know about agents and
they're they're trying they they're
they're confused on whether you want one
agent that's like a god agent that knows
everything or if you want a team of
agents that sort of like share a
knowledge base because the conversation
that I'm having with a lot of business
owners is like well the marketing team
has access to these things and the
finance team like I don't even I don't
even want the marketing team to know
about certain finance documents.
>> Totally.
>> And so like that's my question is like
how if I were to be creating my own V
agent for my company, how do I think
about that? You know, God agent or
>> Yeah.
>> So first of all,
I'm a user experience guy. You know, I
started Versell because I was frustrated
with how slow creating software was and
how slow the average website and web
application experience was. So I always
try to work backwards on the user
experience.
The ideal user experience with an agent
is the Star Trek computer or the Iron
Man Jarvis. It's ambient computing and I
don't need to target a specific
capability. That's why we have we're
reasoning with agents to begin with. is
like there's probably like hundreds if
not thousands of internal tools that
people at Versell have built that I
don't even know they exist frankly
there's just too much right and so when
you have this intelligent agents they
can act as routers
v our internal EVE agent is a router so
if you ask it about versel knowledge it
goes to the you know capability that we
have for looking up our documentation
our knowledge base etc ETA if you ask
about if you need to help a customer
with a support case, it has a support
agent within it that has access to our
support ticket infrastructure.
Okay, so that answers sort of my
perspective is that it's more on the god
model. And maybe to give you a metaphor
because I really think that what we're
doing here is we're redefining
how companies of the future will work.
When you join a a corporation, they
might give you a corporate phone and
that corporate phone is already
preconfigured with your identity and
with a set of applications.
You have the application for the I don't
know internal chat. You have the
application for this and that. So I
think the internal agent that helps you
run the company is not not unlike that
is the job of the new sort of IT
department is to say what are the
capabilities that we're bundling into
this agent and also crucially how do we
manage identity and who gets to access
what information which is also extremely
businesses specific. It depends on how
regulated your business is. If you're a
small startup, I can believe that you
know your nine person team, they all
have pretty equal access to most of the
information of the company. maybe two
have information to the financials or or
maybe the distinction I remember when I
started forcell was like some of us had
you know read write admin [laughter]
uh and but I think most of the first 10
personel team had read access to almost
everything right um and so the job of
the person that works on this
foundational agent is to determine uh
the the access control the tools uh um
the guard rails uh the the audit trails
and and and like I said, this is
actually pretty hard work to do. Uh and
and and why we wanted to create a
framework that made that the fundamental
job because you know wiring up the
model, wiring up the infrastructure and
all of that we can sort of customers can
offload to us.
>> That makes sense. And so I yeah I guess
the agent would also be able to see
where the message is coming from. So
it's like okay if it gets sent in this
channel it'll delegate um to this sub
agent or access these certain files.
That makes a lot of sense.
>> Totally. I just get I guess cuz what
you're telling me is like so appealing.
Um like being able to create your team's
agent and I don't think anyone's cracked
the interface for this yet. Um and I
know you guys are building a framework.
You deal with a lot of developers. I
guess what I'm dying for is like a way
some sort of interface to understand it
because even the technical people like
I've even showed technical people Eve
where like I'm like can you help me make
sense of this and I think it's still at
a stage where it's not super easy to
like fully understand and so I guess
yeah I just wish there was like an
interface where I could go in and like
set these rules. Maybe I'm talking to an
AI and it's configuring it. I I guess
>> the way that most of these agents are
built is that you're talking to an AI
that is helping you maintain your EVE
project. You'll hear me use the word
file system or folder a lot. I find that
it's it makes the world really easy to
understand if you think it if you think
about it as a hierarchy of files and
folders. So the way that a ne agent
works is that you start with that
instructions file that says you are the
agent that helps run Riley's business.
You can even have some context about who
you are like uh our business isn't you
know we disseminate information about AI
and uh our values are transparency we're
not opinionated and we love shipping
things like something like that right um
okay but that agent still knows nothing
it's a tabula rasa it just has the raw
intelligence that comes from the model
and it has a a basic set of instructions
how can it do something useful for you
well you talked about okay let's help
the marketing team create content and
let's say that one of the things that
you really care about is posting uh on
your blog okay so in an EVE agent the
first thing you do is you can create a
tools folder and you can now start
exposing tools to the agent and so you
can say let's say that your blog is
running WordPress or some system like
that now I can say to the agent now you
have a tool to read didn't write blog
posts to WordPress.
Okay, great. You you created that file
WordPress uh.ts on on that folder and
then you ship your agent. You you use
the word channel also very important
that this agent needs to communicate to
your team in some channel. So Eve
supports every channel under the sun. It
can be WhatsApp, it can be Telegram, it
can be Slack, it can be Microsoft
>> iMessage,
>> it can be iMessage. Yes.
>> Amazing. And so the next question is
okay I created the agent I gave it this
sort of soul I gave it access to
WordPress. Now you hire an intern.
[laughter]
Can the intern ship any blog post that
it authors together with your internal
agent to prod? You probably don't want
that. And so this is the job of like you
at some point maybe Riley you were
working on your EVE agent or someone in
your team you designate as sort of the
agent administrator. You're gonna say
okay
if the person lives within cert a
certain part of the organization we let
them write directly to WordPress.
Another approach that I've seen people
take is that when they interact with the
intern over Slack or over Telegram or
whatever you have to authenticate with
WordPress. So you delegate to an
existing permission system that you
already have. So the EVE agent ends up
being sort of the facilitator of the
transaction but it doesn't have direct
access to WordPress itself. Uh it it it
will help you sort of draft up the
content. So this is just an idea that we
cooked up in this conversation. But
imagine that every day you start
realizing hm that's really powerful. I
just unblocked my entire team to be able
to draft up blog posts that go directly
to WordPress. But next time tomorrow you
hear an escalation and you hear, "Hey at
Riley, I just saw your blog post. It's I
read your most recent blog post. It
reads like complete claw slop. What do
you do?" And you go you go into your
team and say, "Guys, what do we just
do?" We became really productive and we
started shipping a lot of slop. You know
what you do next? You work on the
content writing skill of your EVE agent.
And so this is the meta work that we
will all be doing in the future. We're
not working on the blog post itself. You
did not go to the intern scold at him
for like hey what what do you do? You
shipped a bunch of slop. You're putting
that intelligence into the agent in the
form of skills in the form of tools. Uh
and uh of course over time you can get
more sophisticated and and uh it's not
just about blog like how can we infuse
the content writing capability with uh
what people are saying on X about your
business.
>> I was going to say that like a lot of
the skills that I find very useful for
content ends up just being like
grounding in some relevant source. And
so you can put I call them like plugins
like where like there's one called
scrape creators. It's some API that I
found that scrapes content from certain
channels. And so like before it ever
writes anything or before it ever
idiates an idea for YouTube or or a
packaging concept like a title and
thumbnail, it'll go and like look on
social media and find those things.
>> Totally.
>> Yeah. And that's another thing like okay
so if I'm creating a V agent um yeah I'd
I'd want to add certain APIs and you can
add I would yeah call you can call them
plugins or like how do we distinguish
between plugins and skills? Can you add
plugins to skills or how or are they all
just skills?
>> Text.
>> So going back to you you got that
escalation that says Riley, you just
shipped you're shipping a lot of blog
posts but they all they have too many m
dashes.
>> And so this is what's beautiful about
that idea of it's just a folder. You go
into your EVE agent and in the folder
skills you say contentwriting.mmd
and you say this is how we write. This
is what I like. This is what I don't
like. Um, you also talked about I I
think that the future of work will be
the agent becoming a lot more proactive
as well. So, Eve can have a schedule.
For example, every day at night, it
reads social media.
It parses keywords. It gets replies from
your posts. And from that, it can do
something. It can draft up new content.
It can even give you a report inside of
Slack. And this we actually have found
to be extremely helpful at Versell.
The idea that our agents proactively
give us information. So every Monday I
have a I have my internal agent give me
a download of what's happening across
every product area. What are the key
metrics that I care about? So you can
have the agent be doing thinking in the
background on your behalf. And I think
it's not just about I think most of the
world still thinks about agents as
something you prompt
but I think there's a lot of alpha in
thinking about can we sort of automate
even the prompting such that the agent
can be doing useful work for me while
I'm not in the computer.
>> I think one of the limitations for me
and I've been able I I have a lot of
automations set up that trigger an agent
to do certain task and it is really
useful. One thing that I'm struggling
figuring out how to set up, especially
at my at the team level, is to get
outside things to trigger the agent, you
know. Um, and there's many ways I think
you could do this, but um, yeah, like do
you guys have any of of that set up?
Like if some event happens totally,
>> it automatically Okay. Yeah. Can you
talk about that?
>> So,
I think events that originate in systems
like Stripe, like there is a refund
request, we make it really easy to
connect all those systems. In fact, when
we sat down and we thought about what
makes it really hard to build an agent,
it's actually not the proof of concept
part because anybody in the world can
sit down open cloud coder codeex and
build an agent in the sense that like
when you're prompting it, you realize
what it becomes capable of. What we
talked about with open claw like the raw
intelligence is already there. What's
hard is securely connecting it to your
systems.
So we built a capability on Verscell
called Verscell connect that gives your
agents access to 100 plus systems but it
doesn't just give them full readr
everything access right away. It gives
you the developer the control and that
might mean that you subscribe to an
event and then you send it to your
agent. You can say, "Hey, every time
Stripe has a failed payment, let the
agent know.
Every time we get an email, let the
agent know." And so you start thinking
about the world in terms of events. In
fact, I mentioned that a lot of our
agent interactions are happening on in
Slack. Slack is just another event is
someone said something and the agent
that gets fed into the agent's brain.
And so any any connector of this sort of
repertoire of connectors can originate
some kind of behavior in the agent.
>> Gotcha. That makes sense. Yeah, that's
just something we've been thinking about
a lot. Um because you're right,
everything is just an event. It's just
things happening and then when something
happens, if an agent can take care of
it, they it should take care of it. And
I think I'm like I've automated none of
that in terms of what I could possibly
automate, which is really
>> mental a mental model. So I mentioned
that the the thing that I'm excited
about with Eve is that when when I
started Versel the most
imminent thing that I needed to build
was a website like it felt like how do I
put my fingerprint in the world? What is
one of the earliest things that you do
when you create a company? You register
in Delaware if you're in the United
States or even internationally you
incorporate. You choose a name and so
you register the domain name and you
ship a website. even a website says like
hey we're in business or welcome to the
minimum viable sort of identity of your
company on the internet. What I believe
will happen in the future is that even
before you build a website you're going
to build that agent that's going to help
you build a company. The it's going to
be your factory. It's going to be the
the trusted partner and advisor in
everything you do that's constantly
learning about the trajectory of your
business.
And so it's extremely critical that as
you sort of evolve your business, this
agent gets access to more of these data
streams of knowledge and information.
And everything really is an event in
this world. Um, another important factor
there is self-improvement.
So when whenever you start a company,
you're constantly learning. You're
you're teaching your employees. you're
helping them, you know, learn from
mistakes, learn from incidents, learn
from customer feedback, etc. It's going
to be very important that your agent
over time can improve.
And so with Eve, we thought about, okay,
if there is a baseline of information
that your agent has, how do you evaluate
the agent? Can you write tests or can
you give it exams so that you actually
know that you're making forward progress
as you as this agent sort of gets uh um
more sophisticated and more capable over
time.
>> Um and so
>> think of this as sort of uh even more
fundamental than the dot of your of your
of your company.
>> Yeah. And do you guys like put evals
into Slack? Are there any ways to like
evaluate whether an agent does well or
doesn't do well? Like could you res like
based on someone like could a employee
who got a response from V could they say
like oh this wasn't a good response and
okay they can do that.
>> Yeah. So the every response that we give
on Slack has a and by the way maybe to
also give kudos to the Slack team like
Slack is kind of becoming like an agent
operating system of sorts right because
like it used to be for messages between
humans now it's humans and agents and so
they have built UI
that is just really easy for the
developer to add right so like the
thumbs up thumbs down thing super easy
to add and so every EVE agent we create
for example at night we can have a job
that aggregates all of the negative
feedback
>> and proposes the next stage of
self-improvement. We can say hey
>> we got five thumbs down on these
answers. What are the things that
the agent itself can even propose
how to improve itself? Oh, I missed
this. Oh, this person critiqued this
part of my response or they said I
hallucinated or whatnot. I do think it's
very important that humans are still
involved in that loop. But I think
increasingly more and more of the job of
get the agent getting better is also
being done by the framework. So the
framework itself comes with evalu um um
you know are basically test cases right
when you build a web application or a
website you write unit tests and you
make sure that the logic is sound when
you create an EVE agent you write evals
also to assertain that the logic is
sound but that the information it
gathers is is sound and and u uh it's
accurate. There can be evals about
personality. At some point we were
hearing from people that our internal
company agent was too verbose.
It was speaking too much. Uh and so you
we kind of basically gave it a better
personality and and you can create evals
around that as well.
>> So do you do you view this like in the
near future like over the next few
years? Do you think it's just going to
be mostly technical people building
agents for companies or do you view this
as something that whether you can code
or not you you'll be able to create
agents for your team? So because
building software is being so
democratized
um think of it as like again let's go
back to that idea of like I'm starting a
company and like the first website I
built is sort of like I could have used
any service on the planet drag and drop
uh give me a free website with my domain
name like anything like that. And so I
think
>> that first
building block of your agent everybody's
going to be able to to create. I think
over time, I mean, the whole business
runs on this. Hundreds of millions of
dollars of revenue are dependent on the
well-being of this agent because our
sales reps depend on it, our support
team depends on it, I depend on it. And
so you this is a very important piece of
software. And so I think it's a
combination of everyone can contribute
to the agent information skills critique
feedback
and then there is engineers that are
working on the core system loop the
access to data the governance security
all of those pieces um that I think need
to be more technically minded but I
don't think that the codew writing part
is as important these
It's I think I would describe it as
people that really understand data flows
uh threat models and architecture of
systems design so that they can like
carefully think about the the again the
operational excellence of the agent and
the security model of the agent.
>> Very interesting. Yeah. Um because yeah,
I think there's a lot of people,
business owners, not all of them are
technical, who are reaching out and
they're trying to create agents. And so
I'm just trying to like leave people
with like a te a tangible thing that
they can do like a point to a place
where they can go to kind of build their
first agent or build their V. Um because
I think with what I've realized with
these agent tools, all of them is I we
we can have conversations about it. We
can talk about it. I can learn. I can
use AI to like learn about it. But
nothing hits like doing it. And I think
that's kind like like once you do it,
then you're like, "Oh, I can do that.
That means I can do this thing, this
thing, and this thing." And like kind of
your world opens up as you do even the
most trivial things. And so, yeah, I
>> recommendation there would be, you know,
what I've seen give people an aha moment
is create an EVE agent. Go to eve.dev,
deploy your first agent, but connect it
to your favorite chat medium.
If you if your company works in Slack,
connect it to Slack. If you like
WhatsApp, connect it to WhatsApp. and
pick one boring or
you know kind of pick a toil task of
your business that has a system to it
but it's not you know it's something
that if you could automate it away you'd
absolutely automate it away and write
down the scale of that task. Uh, it
could be, for example, something we do a
lot at Verscell is we put a lot of work
into drafting up our product change log.
When you go to versel.com, it says
change log.
Every piece of content there narrates
the storytelling or evolution of our
product.
And in many ways, that change log is a
grounding for my engineering team. How
do I know if an engineer is being
productive or not? or whatever like well
one of the things that I do is I I
measure it by have you shipped something
that we can communicate to customers is
an improvement to our platform. So one
change log that's about to go out maybe
by the time you watch this it's already
gone out is we we improved the end toend
deployment process of an application or
agent to versel by 7 seconds.
seven seconds we've shaved off uh over a
lot of infrastructure work. So when you
go to verschange you're gonna find that
we improved our product and we shaved
down 7 seconds. So it used to actually
take a lot of work for an engineer that
is in the depths of infrastructure
to collaborate with a marketing team and
get that thing out into the world.
Because we have an agent internally,
we've cut down that process into one
Slack thread that the engineer creates.
The agent refineses what they're telling
me because, you know, engineers are
sometimes so in the weeds that they
struggle to communicate things in a way
that is I call it contextf free. you
know, maybe they start talking about,
you know, computer science or like I'm
just, hey, can we boil it down to the
business benefit? Simple, seven seconds.
Uh, it's enabled for every customer,
it's free. So, that's kind of like a
little formula that I have. People want
to know what's the benefit, how much
does it cost, and what do I do to get
it? Mhm.
>> And so that formula that I developed
over many years of product marketing
skill, I put into that Eve agent. And so
for the listeners, think about something
like that. Maybe it's like quote unquote
a secret sauce of something you do
really well, but takes a lot of time and
you want to do more of it. And so start
with that skill, connect you to a
communication channel, ship it on for
sale.
>> Gotcha. Okay, that makes sense. Yeah, I
think um to kind of I know we're we're
running up on our time here, but um what
are you most excited about um in ter
could be a model, it could be computer
use or some browser use. Like what
unlock do you think we're going to get
in the next like three to six months
that will make using agents way more fun
or way more effective?
>> Very simple. Um cost of intelligence
continuing to go down. M
>> more intelligence to for more people,
more variety of models. One of the great
things about building with Eve and
building in Verscell generally is that
we give you access to every provider of
models and every model in the world.
>> It's model agnostic.
>> Yeah,
>> totally model agnostic, right? Um and
that plays into your benefit because you
retain ownership of your data, of your
skills. You get to choose models and you
get to benefit from the competition.
There is some news that's going to go
out tomorrow about models getting
dramatically cheaper.
>> Literally tomorrow.
>> Tomorrow
and if you were building in this way,
you're going to benefit. Um so the other
one is fast models are going to get way
faster. I think we're going to start
seeing what happened with the personal
computing and mobile computing
revolution, which is that, you know, we
got the iPhone. If you were if you could
travel back in time and or even pulled
out the first iPhone out of a drawer,
you'd be astonished at how slow it was,
the refresh rate. Like you would open an
app, it would do nothing for several
seconds and then slowly at maybe 10
frames per second, the application would
show up in front of your eyes,
>> right?
>> That's where AI is at today.
>> Yeah. I think for most knowledge tasks,
like I just want faster, you know? I my
biggest problem isn't like, oh, I wish
this was better. It's just like, why did
I have to wait 14 minutes for this, you
know? And like if it was 10 times
faster, it it would be insane. And I
feel like we're pro like
>> how long do you think it'll take for the
models at like a 5.6 level like um so
like soul level
>> days if not week. Well, I mean maybe
days is the most like optimistic. Uh I I
think we're literally like weeks single
digit months away.
>> Uh one of the data points that I can
share is on the open weight and this is
why I'm excited about open weight
models. The competition between the
inference providers around open weight
is so extreme
that GLM dropped. We added it versel AI
gateway. It's an incredibly good model
GLM 5.2.
Within days, we had a fast variant that
was four times faster.
There we have more providers coming
online for GLM that keep raising the bar
of token per second performance.
>> GLM 5.2 too fast is astonishingly fast
and it's only getting faster.
>> What did you think of
>> Kimmy K3 is gonna happen to Kimmy? I
think we're still in the early innings
of that.
>> What did you think of the model like in
general? Like do you think it's you
think it's really good? You think it's
up to par with like an Opus 48?
>> I think GLM 5.2 was already in that
category. I think Kimmy raises the bar.
I think Kimmy can do things that perhaps
only you know uh fable class models
could do. Not quite in all in all of its
dimensions but for example when we
evaluated it for cyber security it
outperformed OPUS 4.8 8 clearly um and
it was almost at uh you know soul level.
Soul's still at the frontier.
But again, this is the beautiful thing
about having choice is that depending on
what you're doing, you're going to
choose different price performance
ratios. Grock for fast and highly
accurate. Like if I have to choose today
a model that's going to be my workhorse
model, that would be like the default.
If I have an agent that is my Slack and
needs to do a wide variety of tasks and
has to do it quickly because there's
another person waiting on the other
side, I would absolutely go with Grog
4.5 or GLM in terms of like price
performance.
>> Um, now I mentioned proactivity.
What about for example at night
finding opportunities in our business
uh crunching data and extracting novel
insights for the executive team? Well,
those things I can throw more reasoning
power and it can take more time.
>> I might even want to take throw a
consortium of models at it. Why not have
Kimmy and Saul and Grock come up with
three points of view and then give you
the summary? And this is why I find it
so interesting, right? Like we're still
in the early innings of understanding
what are the principles of design and
user interface engineering. But for
agents,
>> yeah,
>> if I'm talking to an agent
interactively, I want fast.
If the agent is doing an asynchronous
job, I want accuracy.
>> Yeah. You don't care if it takes all
night. Like it it doesn't make a
difference if you're Yeah. Yeah. That's
true. I I didn't think about that. Um
>> we're about to launch a capability in AI
gateway which is um you as a developer
>> or even your agent can say please do
inference please like get me tokens but
in batch and I don't care how long
you're going to take. like you
communicate. It's a little bit like
putting in a buy order
>> and you're not worried when it gets
fulfilled, right? Like you're just
willing to wait
>> and then anyone in this market can
fulfill your order.
>> Almost like a spot market for
intelligence, right?
>> That makes sense. Yeah.
And uh and this is extremely exciting
because you might say hey like come up
with a proof or disproof the Jacobian
conjecture
for two dimensions and I don't really
care when but spend this many tokens uh
and someone at some point is going to
say hey I already paid for the GPU it's
connected to the internet yeah
>> no one is using it let's throw some
capacity it's a little bit like uh SETI
at home uh for those who remember, rent
out your spare comput capacity, solve
hard problems.
>> Yeah, because if you get it next week,
it doesn't matter. You know, you're
still solving a really crazy thing.
Anyway, I really appreciate uh you
joining. Um I think you guys are going
to do great. I one thing I didn't
realize is how much business owners
don't want to get locked in to a certain
provider. I mean, you know, like Claude
Tag is their kind of I don't want to say
it's their version of V, but it's like
kind of an agent you can add to Slack.
and so many people are resistant to it
because they don't want to get locked
into only Claude's models. Um, so I
think that is something that you guys
will have going for you. That's really
cool.
>> And it goes beyond, you know, the the
model. I think it's not about having
Claude in your workspace. It's about
having an intelligence of your own,
>> right?
>> So there's almost like an element of
like baptizing your agents like this is
our agent. This is our company. It's,
you know, I actually liken it to the web
because the web was all about I own my
domain name. Mhm.
>> I'm the I'm the king of my own domain.
Uh and I think we're now seeing we're
living through the version of that for
the intelligence age.
>> 100%. Yeah, I agree. I thank you so much
for coming on. This was this was a lot
of fun. Let's do it sometime soon.
>> Anytime, Riley. Thank you. [music]
Ask follow-up questions or revisit key timestamps.
This podcast episode explores the future of AI agents in business with Guillermo Rauch, CEO of Vercel. They discuss how companies can implement 'brain agents'—internal systems that manage data, institutional knowledge, and workflows—using frameworks like Vercel's 'Eve' to create modular, customizable agents. The conversation covers the balance between using a single 'God agent' versus a team of specialized sub-agents, the importance of maintaining data privacy and security, and the paradigm shift toward 'agentic infrastructure,' where agents autonomously manage tasks using diverse tools and models.
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