Ruth Porat - President of Alphabet | Podcast | In Good Company | Norges Bank Investment Management
1218 segments
[Music]
hi everybody I'm Nicola tangan the CEO
of the Norwegian SN wealth fund and
today I'm in really good company because
I'm here with Ruth porat the president
and chief investment officer of alphabet
which is the parent company of Google
now of course Google needs no
introduction but alphabet in addition
also makes self-driving cars AI chips it
owns YouTube and many more things and we
own 1.3% of the company totaling roughly
$30 billion so big welcome Ru it's great
to be with you thank you who is going to
win the AI race well we feel we're um in
a really strong position for a number of
reasons I think when you look at the
history of Google focused on
AI uh we started many many years ago and
at this point we have a very
differentiated approach which starts
with the extraordinary team we have led
by Demis aabas who obviously just won
the Nobel Prize that goes to the
strength of the mod models you look at
what we're doing on chips with our tpus
and then we're already really using it
across our various platforms so billions
of people are benefiting from AI so this
full stack approach we think is an
important element that being said what's
exciting to see is how much Innovation
there is broadly and so what we're
looking at is the opportunity I think
collectively globally to have an unlock
from the upside given the Innovation
that we're seeing not just at Google but
at other places so is it now a matter of
who's got the best people or the most
money or the best data or the best chips
what is it what is it about well the
reason I started with what we're really
proud of our full stack approach from
talent and models to the platforms and
chips is it really is taking this full
stack approach and I think very
importantly um this intense focus on
Innovation and continuing to push forth
you know one of the things that really
struck me when Demus was awarded the
Nobel Prize this last fall and he was
asked what was it that really started
him on this journey and he said what
motivates him is to take on the most
intractable what were thought to be the
most intractable problems facing
humanity and I think that ethos is
another really important element of how
one continues to drive forth and have
the biggest impact with AI do you think
generative AI can be monetized the same
way as search is I think generative AI
is continuing to enable us and others to
uh expand kind of the quality of what is
being delivered across a a various a
wide set of opportunities so just to
give you two examples you know I'm often
asked where do we where are we investing
ex you know extensively and probably not
surprisingly you know this well given
how close you are to all that we've been
doing but search remains so core to who
we are and we've evolved search
meaningfully over the years and we're
continuing to apply generative AI to
what is that experience that one has um
when you search and what we're finding
is that it opens the the types of
queries that are being explored it goes
for a deeper richer engagement so that's
one area the other area that's really
important is what we're seeing on the
Enterprise side and the abil to help
companies and the public sector
transform the businesses and their
approach whether it's engaging with
customers or on the efficiency side or
on risk analytics or with constituents
each of those provides opportunity for
monetization some of your competitors
say that you were a bit slow out of the
box when it cames to AI models but um
your latest Gemini is uh it's it's
phenomenal so so what happened here well
a search Google search for decades has
really stood for Extraordinary quality
it's what everybody around the globe
expects of us when you go to Google
quality answer uh very rapidly surfaced
for you in the most potent way and one
of the very important questions for us
slind talked about this in the early
days of generative AI internally we were
all talking about uh the risk of
hallucination and that term now is very
well known quite broadly and one of the
concerns is if you in the middle of the
night wake up your child is sick you
want to figure out how much TI andol to
give to a three-year-old there can be no
margin for error yeah that's what our
brand stands for and so it's very
important to us to make sure that as we
were evolving and applying generative AI
we did it in a way that was consistent
with the quality that's expected
appropriately from Google and I
appreciate your question because what
you've seen
is the really ongoing momentum in models
and introducing models more broadly
externally what we've done with for
example AI overviews where when you
search you'll get this kind of an AI
cockpit is the way I like to think about
it you're seeing more and things like a
model advancement that can be applied in
in other uh in other applications and so
we're excited about the momentum that
people have seen through 2024 and what
is ahead in 2025 talking a you told the
late you call the latest model for um
the model for the agentic area what what
does that mean or what what do you put
in that so that's one area that I I know
SAR and Demis and the team are really
excited about which is how can AI
actually be an agent working on our
behalf how can it help you do some of
the administrative tasks that are going
to make your life easier and actually
free you up to do something else book a
reservation for you um research
something for you how can it even be
applied for example in science to do
some of the basic inquiries so set it
out to do something to work on your
behalf so three three years from now
what does your day look like how is it
changing your life you know that's it's
a great question as it relates broadly
to AI I think one of the most um
important things for all of us is that
AI can really be an assist it can be
operating leverage for every one of us
you when I started my career on Wall
Street how was it as you were moving
from Bas you know big computers to
laptops to phone this becomes operating
leverage if appropriately applied and so
what one scientist once said to me that
they view this as augmented intelligence
not artificial intelligence and wish
that had been the word that was used
that's what it is for each one of us and
I think what's really important is to
understand that in fact it's not that we
will be replaced by AI in our roles but
we can be replaced by someone who's
using AI who's getting that operating
leverage if we're not and so it's so
important for people to just start
experimenting just start playing so that
you're on that Learning Journey now you
make your own AI chips the tpus why
could you explain just how they are
different from other chips and why why
you do this well we work very closely
with Nvidia they're a strong partner of
ours so we use both gpus and tpus and
many years ago the team started on this
journey of developing our our own chips
tpus to address some of the specific
requirements that we felt we needed and
what we found is that we continue to
have the type of performance that we're
looking for in particular in training um
and as we've Advanced the tpus what
we're seeing is we're continuing to
drive greater efficiency in all elements
of uh energy requirements with tpus so
they there's a cost benefit for us and
and impact benefit and so we're using
both in the fleet talking about various
versions of things so now we've had deep
seek um being launched which is uh an
open- Source model uh now just how do
you look at open versus closed
Source models now so open source has
been core to Google really for since
Inception if you think about something
like Android uh which is uh such an
important operating system globally it
reflects who we are when you think about
the trans former paper which has been so
critical for anybody who's thinking
about how do you build in this AI world
like what's the next step to the next
iteration so open source has been
important to us at the same time this is
a really powerful technology and so what
we're looking at is how does one
maximize upside but have the appropriate
guard rails and controls over certain
elements of it to ensure that you're
protecting how it's used used and where
it's used and getting that balance right
will continue to be very important for
all of us what are you personally most
excited about in terms of usage I mean
you you talked about um um medicine
Alpha fold and so on you you personally
what do you what do you feel more
strongly about oh I so when we look at
at AI I think there are four primary
areas that are really
exciting um first is the economic upside
you know it globally the estimates are
there can be 20 trillion added to GDP in
the next decade again if appropriately
executed if adopted across industry when
you think about the benefit to society
if in fact we have anything close to
that economic uplift I get excited about
it it's not to be taken for granted as I
said it requires what economists call
diffusion across industry adoption a
radical rethink of many elements of the
way the public sector and the private
sector Works excited about that very
excited about the breakthroughs in
science what Demis aavas and John jumper
awarded the Nobel this past fall you
know that was for something called Alpha
fold which you're familiar with which
has been described as the greatest
contribution to drug discovery that is
exciting then just even sitting here
today the Practical applications of AI
in health care in education are really
exciting um so I would put those at the
top of the list now talking about
something uh um slightly different you
uh before the holiday season sent shocks
waves through the world with your willow
Quantum chip so why why is that such a
leap forward so we've been working on
Quantum AI Quantum Computing for quite
some time uh well over I think a decade
at this point uh and what's really
exciting is the computational
capabilities with Quantum so the willow
chip is able to um to handle a
computation in less than 5 minutes
that previously on the best
supercomputers on the planet today would
take 10 septian years which even I had
to Google it's it's 24 zeros on the back
of it so what that means in terms of the
ability to see and analyze more whether
it's in biology or other areas is
exciting and profound and so we see this
as another path that we will continue to
execute against how do you view uh
Microsoft's version of it uh we're
really proud of our own we think that uh
that what you've seen time and time
again is the breakthroughs from that
team led by an extraordinary leader
Hartman Nevan um U published in all
sorts of different places and we just
continue to build success to success
with the willow chip being the most
recent when do you think this will be
commercial yeah that's a great question
not surprisingly I ask that question all
the time as well and have been for um
some time you know I think it's there's
still a number of years ahead it's
starting to to point to different
applications that we're excited about
but whether we're three years five years
you know hard to say uh but it's it's
getting closer since I started asking
that
question and when when you talk about
these kind of 24 zeros uh uh and so on
just what are the what are the
implications for what are the kind of
things we can do when we have that kind
of compute power well when you think
about it take something like the human
body and the complexity of the human
body or anything in nature that's you
know multi-dimensional um the ability to
actually crunch data more efficiently to
have better insights is one area that's
very exciting for for us to think about
and the possibilities that come from
that and other things where you are
where you are strong is a self uh
self-driving taxi company now I'm not
sure what the latest number is in terms
of rides per week where where are you
now it's uh 200,000 rides paid rides so
what will the city look like in 5 years
time or 10 years time when do you think
it would be properly rolled out well I
think if I just step back and talk a bit
about wayo because we are very excited
about it you know we started on that
Journey more than a decade ago as well
and the original thesis is that more
than a million people die on the road
every year in accidents and if AI can
help improve the safety of driving
because our wayo self- driver the AI
does not get tired it does not get
distracted it you know it stays focused
on the road you've got camera sensors
everywhere we can improve safety we can
help save lives and that was a really
exciting motivator for the team we've
been rolling it out it's been
extraordinary to see the takeup it's now
one of the top attractions in San
Francisco if anyone's out this way but
we're also in LA in Phoenix and Austin
and expanding and we're going to
continue to expand because you see both
the um the reaction to it when people
get in some people are anxious about it
at first and then within literally under
a minute they see they they just go
right into to whatever it is they wanted
to be doing there's a safety element
around it uh so we think it'll continue
to be rolled out uh we're doing a pilot
in Japan right now and there's an
opportunity we think to help save lives
and are excited about doing that so 10
years from now who is going to own a car
you know I think it's too early to call
um I you know a couple of reasons one
many people in particular in the states
other developed markets own more than
one car they're good reasons to own a
car uh and so we'll see human human
nature and human behavior changes over
time the other is that weo is primarily
now focused on what are these Robo taxis
as you described it but it's it's
reasonable to assume that this
capability this extraordinary technology
can also be an assist with um with cars
that are owned and so there are a lot of
execution paths which enable you me
others to decide how they actually want
to get around now you're also the chief
investment officer and you are uh in a
very fortunate position in that you are
sitting on roughly hundred billion
dollars and you have all these
interesting areas just how do you
allocate Capital between them so Capital
allocation like I think one of the core
elements in capital allocation is that
you need to ensure that you're
continuing to invest aggressively for
the long run um if you don't invest for
the long run you're sewing the seeds of
your own destruction and that's a lesson
I've seen throughout my career over and
over and so very important it's been
core to the ethos obviously of this
company since Inception the early days
there was a a a kind of a mantra which
is 70 in your core 20% adjacent 10%
moonshots and that's evolved over time
but this core sense of you've got to
continue to invest aggressively for the
long run remains core to who we are and
we're at such an exciting time in
history given the opportunity with AI
you know both on the consumer side on
the Enterprise side so we're certainly
making Investments there I end up
spending a lot of my time globally
because what is really key is every head
of state is saying the same type of
thing which is I want to be a part of
this digital transformation it is key
for all the reasons that we've already
talked about and so what we spend time
looking at is as we're continuing to
invest in our technical infrastructure
globally in other words data centers
subc cables how do we link up the world
the the the opportunity is how do we
engage more deeply how what work are we
doing on their behalf to help accelerate
their digital transformation how do we
engage on the public C side and so
there's a really global view to this now
you you have this moonshot Factory in
house what are the type of things you're
working on there so the moonshot factory
as it was lovingly named years ago um uh
is the core one of the core areas within
other bets it's called X and out of X
came for example whmo it was incubated
in X and then got um moved out to become
an independent uh company they've also
worked on for example Wing or incubated
Wing which is our drone business excited
about Wing they're doing work as an
example with Walmart and we're seeing uh
really exciting results there and see
the upside they're also incub they've
been incubating and you'll hear more
about a company called intrinsic which
is a robotics um operating system and so
they have a number of different things
that they've been working on I think one
of the very important ele elements there
is that when um they are approaching any
incubation their mindset is obviously
you can't incubate everything and have
it work well and so kill things fast in
order to move into the areas that are
the most promising that sounds really
fun I think it was Charlie Monger who
said that Google appeared like a very
rich
kindergarten well it's we've got
everything from kindergarten all the way
through to postgraduate
robotics now you mentioned um uh sub
cables the fact that you also do subsy
cables and so on does it make you more
resilient you think as a tech company I
think there are a lot of elements that
build resilience and one of the are one
of the important areas is continuing to
invest in subc cables but it's also the
what we call technical infrastructure
more broadly so it's data center
resilience data center redundancy so
that you can actually be positioned to
serve customers when and where needed
and in the event of something that
happens and things unfortunately always
seem to happen around the world you've
got the resilience needed to continue to
operate at a high level it's our cyber
security defenses one of the things I've
learned in my career is is much easier
to prevent than to fix a problem and so
building in this strength upfront is key
and it's technical infrastructure I can
I'm happy to talk more about cables
because really proud of the network we
have globally but it's the other
elements like a zero trust approach on
cyber security so that you're fortifying
defenses in a world that is continuing
to become ever more challenging and I
think that's one of the key additional
applications of AI that's important and
how do you look at these additional
challenges I mean we are seeing attacks
on subsy cables we are seeing of course
accelerating cyber attacks how do you
how do you assess the state of the world
uh it's better to remain paranoid which
we do and build in resilience as you
said and so when we're looking at our
subc cable network we uh do build in
resilience to have alternate approaches
we're building globally we've been
building now in the southern hemisphere
as well um when we build cables as an
example one of the things that has
multiple benefits is we will build what
I will call a trunk from say Africa to
Australia and then we will have it in
chunks with nodes along the way that
builds in a resilience for the cable
itself but it also provides something
else that we're really proud of it
provides the ability off of a node to
light up island nations along the way
oftentimes working with governments that
say we want to help light up a nation
which maybe Google otherwise wouldn't so
as an example one of the ones I'm really
proud of is when we lit up Fiji uh and I
was talking about this at the Asia
Pacific economic um conference and we
had the prime minister of Fiji happen to
be in the room I said we lit up Fiji and
his comment was it was a gift to
everyone in Fiji because what that does
is link them to all the opportunities
that come otherwise from being having
access and what's really important to
remember is a third of the globe still
is not online still is not connected so
this gives us that added ability to
provide something that as he described
is an economic opportunity for Fiji for
generations to come with all um these
tech companies chasing the opportunities
here do you think tech companies are now
accepting lower returns for their
Investments well I think that at this
point what we're all looking at is this
theoretical economic upside which
assuming it
materializes creates the opportunity for
attractive returns and I think there's a
self-calibrating element to the pace of
investment that comes from that thesis
now when I said you know 20 trillion
theoretical economic upside globally
it's four trillion in the us alone what
is it require to get that you know it's
not applying using chat Bots it's
actually radically rethinking every
element of your business it's how do you
interact with with customers to drive
more Revenue it's what are operating
efficiencies in the business it's what
are risk analytics thinking front to
back on your operating processes because
this gives you an opportunity to
approach them differently that's what
leads to that the economic upside which
then drives the returns and so I think
that uh it's we've each got to make sure
that we're we're calibrating as we go
regarding the upside and then the other
part to your question about returns that
we're very focused on and others are as
well is how do you increase the
efficiency of that denominator all the
capex that it's being invested and so
we're approaching that in a number of
ways Sundar talked about it the
meaningful improvements in model
efficiency the meaningful improvements
you've already asked about in tpus our
Trillium chip our most recent chip is
about 67% more efficient than the prior
one so we're continuing to drive
efficiency in the cap capex utilization
while also trying to help unlock um
really that monetization upside now
related to this is is the corpor culture
and how you structure Innovation is
there a particular way that you
structure Innovation at Google it's been
such a core part of who we are I think
the driver of everything that we do and
there are elements of it that are about
how we bring in bring in Talent and and
apply them to explore uh different
Avenues we have an extraordinary
research team as an example everything
that's being done in Google deepmind the
demises leading and then on top of that
we have efforts I think more to your
question for example in the early days
of Google there was something called
Google Labs small Scrappy teams and told
go find something and Sundar
reconstituted that a couple of years ago
and you've seen already a number of
really exciting things come out of a
small Scrappy f focused empowered team
so for example hopefully you and others
listening have used notebook LM it's one
of my favorite it's the opportunity to
take your own your content speeches
you're interested in anything you're
interested in ingested into notebook LM
it can give you some of the information
that you need but you can also listen to
it as an AI podcast that can make things
sort of more accessible maybe within an
Enterprise or I've talked to some people
in the public sector and their wow
moment was wow you mean I can take all
these things that we publish that people
probably don't read and make it easier
for them to ingest the information the
answer is yes it was the time Innovation
product innovation of the year last year
and that's an example of something that
came out of of lab so we're continuing
to add- on in a lot of different ways to
make sure we're inspiring people to
dream big and think big but if I walk
around at Google and let's say now you
took down all the Google signs I mean
you got a Google sign behind you right
you take away all the G's all the Google
signs just how would I how would I know
that I was in Google how do you do you
relate to each other in a different way
do you talk to each other in a different
way do you behave in a different way
compared to the other tech companies I
have so many different ways to answer
that when I when I first got here I saw
how different it was in the way we
worked and granted I was coming from a
financial institution not another tech
company but it's literally embedded in
the technology that we use so it just
starts right from square one with Google
Docs collaborative docs every every way
we're constantly interacting and it just
adds a velocity to the work that you do
U right across the street from me here
we have a wonderful building that we we
put up
recently uh that that is where our our
AI team gdm Google be mind team is
operating you just see people constantly
coming together in ways that are exactly
what the founders talked about at
Inception it's about serendipity and the
joy that comes from that but then it is
in the mindset that goes through our
people Ops and our workplace Services
teams to have s dipity in a lot of
places so that people do congregate and
exchange ideas but I think the core
point is it's the ethos from the people
come in there's a high bar that's set we
want to make the maximum difference to
humanity that's what we talk about a lot
it's you know I I'll give you one more
Demus story um when he was embarking on
Alpha fold and the concept of predicting
the protein structure for every protein
known to humanity previously it would
take a year or two just to do one he
wanted to do all 200 million it was one
of the grand challenges that had been
out there for a long time and some
scientists said how could this be
possible and his answer was why not and
that ethos that why not is a large part
of how I answer your question and you
hear it in meetings it's like why not
take it on so that to me is is the
explainer so um tell me about a time
recently when you learned something
about a project and you just thought wow
this is just like way cool or does it
happen all the time it does frankly
that's why I'm like where do I go you
know it's um you know when I saw
notebook LM I'm like wow this is really
amazing though the ability and starting
to think about what are all the
applications I remember calling the guy
who runs Google Labs is extraordinary
and I said if I'm if I'm running a
government can I ingest report from
across agencies and see where their
inconsistencies he's like why not yes
I'm going back to the why not Point uh
so that's really exciting uh you know a
little further back this was years ago
actually but we now have 20 billion
searches a month using your camera with
Google Lens if I want your shirt you
know I can take a photo of it and then I
can find where to buy it and priced and
everything else or I can I do with other
things like art who's that artist I
still get an ohow moment from that I
ride Whos all the time in San Francisco
and you know I always tell people when
I'm in the car watch the left turn
because the left turn that's like that's
really that's pretty cool and gives you
a sense of what the engineers have
accomplished so I think the awe of what
the team continues to do is there
constantly and then and then there are
the human moments like I am completely
in awe of what we're able to do with
Healthcare and you because you had you
had breast cancer right exactly had
breast cancer twice actually and
Google the amazing Engineers identified
um the opportunity to diagnose early
stage metastatic breast
cancer and what's extraordinary is in
the testing of it they found that
relative to the 80,000 sample set they
found 20% more cases more incidences of
cancer and no false positives and as we
all know the difference between survival
or not or a really difficult course of
treatment at stage four versus two is
really meaningful and so the ability I
still have a wow moment with that that
we with AI and with breakthroughs like
that can give people the opportunity for
the early diagnosis that's needed and
what's really important in discussing
this with my oncologist he said what it
does is it enables any doctor anywhere
across the us around the globe to be
operating at the highest level because
they have this this assist this
augmented intelligence to me that
becomes an extraordinary wow moment when
you think about what we can do and we're
doing it not just in breast cancer
there's early diagnosis in lung cancer
in something called diabetic retinopathy
which is Blindness from diabetes and in
that instance early detection leads to
early intervention that's manageable
around the globe many places you know
early detection isn't the Panacea it's
not an answer it's an assist but then
you need the rest of the treatment as
well so there are a lot of wow moments
that come um and I think it goes back to
the importance of each of us asking how
can we apply it well thanks for sharing
that now how has the culture de evolved
during the during your time at Google
you know when I got here I think the one
of the first questions I asked because I
I've always believed that culture is
more important than rules regulations
coming from a regulated Financial
Services environment it's such an
important explainer and so I that's
where I spent some of my early time
asking people so how do you define the
culture and I do think it comes back to
inquisitive people who are who believe
that with technology we can have a
positive impact on Humanity it's not a
Panacea but we're technology optimists
we always we often use that phrase and
you know it goes back to deus's comment
I want to take on the most intractable
problems in society that's very much the
ethos of the founders of what sundar's
been pushing and it's what I've seen
throughout and I think it's what is
inspiring um for a lot of what we've
done and I've seen
the application of it so when I got here
as a former Banker I was very excited to
look under the hood and see so what
really are the numbers the Mantra as you
may recall back in 2015 when I arrived
was the desktop is dead can Google
actually make the transition to mobile
and who knows about YouTube and it was
sort of we've been sort of sliding for a
bit and obviously history has
shown the application of Solutions on
mobile
has been it's been a pretty wonderful
decade and it's that intense focus on
Innovation and providing better ways for
advertisers for people around the globe
to use mobile get what they want access
how and where they it's this Innovation
cycle that we've continued to see and so
I got here 2015 the market cap was 400
billion it's now north of two trillion
and I think to that questioning back
then um and yet the whole series of
innovation that we've seen since then
and that is the evolution and it's been
this recurring let's keep pushing it and
there's another really important element
and I think it's two sides of the same
coin which is there's an incredible
humility here a sense every year that
this is the last great year and that
started the moment I got here and I
remember as I was listening to the
stories like well they're all these
headwinds they're always headwinds and
so that humility I think inspires people
to push higher on for themselves and
their team and try and figure out what
else can we do um and that's been an
ethos I think search for Innovation
coupled with humility how do you install
humility in an organization it starts
from the tone from the top I mean if you
look at Sundar as a leader he brings
this um integrity and Ethos about him
and that's the
expectation uh I think for the entire
team we are privileged to be at this
moment in history with the opportunity
set that we've talked about and we
better approach it
responsibly and boldly to have the right
to continue to execute in the way that
we are I think it's it's got to come
tone from the top do you think it makes
a difference that the founders are still
around well I think it's been you know
Sergey in particular um at the couple
years ago as the team was pushing forth
on on Gemini uh was very engaged and
back in
uh sitting with them and he made a
comment that this is the most exciting
time in computer science that we had
only just scratched the surface
previously and when you think Google's
done pretty well like when he first said
that to me I got chills because I think
about how much has been accomplished by
Google but that level of excitement and
the magic of what's to come you know has
to be infectious um for every one and so
it's been yeah it's been a joy I just
saw him um uh in an interview saying
that uh 60 hour work during the week is
perfect that's where you have your
optimal production and Innovation and
creativity so he's yes he's certainly
motivated and uh as I said he's vieing
this is the most exciting time in
computer science I think that when you
look at uh the that building over there
that I described with uh the Google
deepmind team team and the effort
everyone's focused in it people are
working because they're getting a real
charge out of what they're doing and you
don't need to tell you or me how many
hours to work you know there's a joy
that comes from it you know at at Google
we're still um of the view that the way
we get the best outcome is we want
people in three days or more a week and
teams can figure out what works best for
them to get maximum kind of Maximum
productivity progress who do you hire
really smart people
and uh it's a it remains a a rigorous
process the number of applicants remains
you know
daunting um I think that depending on
the area you know there's there's a mix
of um I you know what I would say what I
would look for is a mix of those people
who um come with what I will call
pattern recognition the experience that
gives you a sense that of predicting
what's going to come from here or very
specific domain expertise but then
evidence uh high performance and
creativity pushing themselves achieving
achieving remarkable things along the
way talking of which uh Ruth you've uh
achieved remarkable things uh and you
worked in Morgan Stanley before you
before you joined Google uh and you were
there during the financial crisis and uh
uh did a did an incredible job what did
you what did you learn from the
financial crisis because you were really
involved at the very top yeah I learned
a I learned a lot at the the time I was
running the financial institutions Group
which meant responsible for banks
insurance companies Asset Management I
was on the investment banking side and
one of the most privileged times in my
career is when secretary Hank pulson
Secretary of the Treasury gon said he
wanted a team to basically be Sanda down
um at US Treasury and initially we went
I went down in in July of' 08 to focus
on the housing crisis Fanny May Freddy
Mack and to try and understand
understand and diagnose what could be a
trigger for what we would call a run on
the bank run on on agencies so we went
through Fanny May Freddy Mack with him
and then I led the group that went um
through the AIG crisis as well and then
onward and there were a lot of really
important lessons that came out of it
and when I got to Google I was asked
about them which struck me as a bit odd
because Google had only seen sunny days
and I think really importantly the
lessons are good for good times and bad
and for said it is easier to to fortify
oneself ahead of an issue to prevent
than to deal with it in the moment the
first most the most important lesson
from the crisis is to identify your
greatest source of vulnerability ahead
of time and protect against it so for
financial institutions that would be
liquidity without liquidity nothing you
couldn't operate and in that moment in
that September October 2008 moment you
couldn't procure liquidity durable
liquidity if you tried and we did and
you couldn't um but six months prior you
could have and I think a really
important lesson for everyone is do that
question what is your greatest source of
vulnerability you can protect against it
early on but not in the moment the
second really came out of AIG as we now
all know the crisis in AIG really
started because of the derivative sub in
the UK not the op not the insurance
operation and the problem was there
wasn't visibility about the risk that
was being taken on by the derivative sub
and so the metaphor that I've used since
then is you would not drive a car with
mud on the windshield you cannot run a
business or a country with mud on the
windshield use data and analytics to
clear away that mud and then you can
actually go faster because you're taking
calculated risk you're taking swor risk
I think the other really important
lesson uh was that there are no good
choices in a crisis and so go for the
least worst and just keep moving because
standing still can actually just amplify
magnify and you're not going to end up
with a good solution in any event by
definition you're in a crisis say
actually the last one is make sure you
have a team with horizontal Vision
because you got to connect the dots
across a lot of different issues it's a
lot of wisdom here now how do you
protect the Google against future
vulnerability so I asked myself that I
then said okay I need to apply those
same rules here I think the greatest
source of
vulnerability for us and frankly really
across Industries is around Innovation
and long-term
investing and notably when you come to
campus um you will see that Larry and
Sergey put a dinosaur on our campus that
it's name Stan to remind us every day
that if we don't innovate we too can
become dinosaurs and I think it's really
important to
maintain um efforts like what sunar did
with Labs Google Labs other things that
are continual Catalyst to continue to
really SP spur small teams to think big
and and also from a capital allocation
perspective to make sure you're
investing for long-term long-term growth
talking a bit about the personal growth
you worked with what is called the
trillion dollar coach Bill
Campbell who has uh well worked with a
lot of in successful people but how did
you how did you end up working with him
and just what did you learn from him so
when I was at Morgan
Stanley I've always had this view in
life that I should ask what's my highest
and best use and keep learning and I
loved being CFO with James Gorman he was
an absolutely extraordinary CEO I joined
him as his CFO the day he began as C we
we we've had him on the podcast and I
fully agree extraordinary person EX so I
started his his CFO January 1st 2010 the
day he started as CEO but after about
five years I thought you know I feel
like I'm plateauing here and I'm
wondering what my next chapter is and as
you said Bill Campbell is um one of the
most extraordinary people that anyone
could meet trillion dollar coach because
he had coached Steve Jobs and Larry and
Sergey um and I sat down with him and
said I don't know what my next chapter
should be and I'd love to get your
thinking about it I was out at a
Stanford board meeting where I'd served
for years and so got together at his
house and we spent a couple hours
together and he started by saying so the
one thing you know is you won't leave
Morgan Stanley as CFO to be CFO anywhere
else and I'm like that's the only thing
I know but what's the next chapter and
at the end of the two hours he said I
have the perfect role for you CFO of
Google we both sort of laughed because I
had been so adamant the one thing I
wouldn't do was be CFO again I'm like if
it's Google of course I had run Tech
banking at Morgan Stanley involved with
the Google IPO loved Google for years
and um so that's how I ended up here and
then he was always an adviser who was
here on
campus and just the wise Voice
who um was blunt and clear and when
something didn't make sense you know he
was famous for saying kind of throwing
the flag on the field um and just truly
brought out the best in everyone made
told each of us make sure you always
have that human connection and then go
into the business item he tragically
passed away with cancer shortly after I
arrived uh but it was a he is a gift
that is a gift that keeps giving do you
Mentor people yes what's the key to good
mentorship well I think you know when
I when you asked that question I
immediately thought of one of the most
important discussions I had with someone
who ended up becoming with a mentor
sponsor uh a key person in my career and
it was back in
1996 and I was asked to uh lead
technology Equity Capital markets the
part within a bank that's between
Banking and sales and trading that
really launches IPOs and this was right
at the beginning of the whole internet
run of IPOs there were not very many
women on the trading floor and the guy
who ran institutional equities called me
into his office and he said I think
you're going to soar but if you stumble
I'm here I will back stop you I am your
senior air cover and what really struck
me is that we all need senior air cover
and we all need to be senior air cover
for someone and what he was saying is I
know you're going to run far and you're
going to run hard and but I'm here if
there's ever an issue if you need me for
something something and so for me on
people who work hard for me and I see
this is a star who needs to be sort of
unleash to run to to soar um I try and
give them the advice that I think has
served me best throughout my career and
it's about continuing to learn and have
that senior air cover and really apply
data and Analysis to everything you do
and I just keep coming back to those
rules in particular I think it's so
important we each have SE air cover and
our senior air cover did you have a need
air cover you know there was I was I've
reflected on did I actually run into
issues there were small ones there
wasn't a crisis moment where I needed to
go to him but the insurance policy of
knowing he was there and the message
that he said I know you'll soar but I'm
here to back stop you in case there's an
issue is actually a real Catalyst it's
empowering you mentioned um the need and
wish to continue to learn what are you
what are you most exciting about
learning now well there's there's a
there's so much when I talk about AI in
this moment and the conversations I'm
having globally about the economic
unlock the real question is what does it
mean to radically rethink your business
or radically rethink the way you run the
public sector you know I've had quite a
number at this point of public sector
leaders Finance minist who said I'm not
going to get more budget how do I get
more out of my budget and really trying
to get drill into what can we do that
makes a difference how can we be
specific so for example one of my
favorite in the state of Minnesota they
wanted to do a better job delivering
services to their constituents and they
came to us and said um we can you help
us in four of our critical we have four
critical languages in Minnesota we said
of course Google translate 250 languages
no problem there we're going to help you
rethink how you engage within six months
they came back and they said actually we
need another 26 languages now that
Minesota experience for me can be
repeated over and over around the globe
like how do you interact better with
customers constituents but there's more
to it about efficiency unlock so I I'm
just a I think we're at this very early
stage of something that's huge and
possible and excited to make sure that I
understand how does it actually work and
what are the implications how do you
relax
um I love what I do so that's source of
relaxation and then beyond that you know
there's the biggest Joy is family and
kids U taking hikes with my kids I've
got a book club with my kids comparing
notes on books had dinner with one of my
kids last night it's um everything that
we can do together travel explore new
places um and I work out last question
so we both went to Wharton and if you
were giving the commencement
speech which I'm actually doing in May
uh what would you be telling The
Graduate students you know I actually
did do that a number of years ago and
what would you tell them now I mean have
you changed your mind probably not
because I think the core principles for
me never stop learning my father was a
holocaust Refugee he had no high school
or college education he ended up up
enlisting in the British Army and he
fought in the two battles of aliman and
he taught himself engineering and
physics because he knew or he assumed
that if he survived he wanted to get to
a place that was safe and he needed a
skill that people would value and he
thought engineering and physics would be
that skill and as a child he always told
me that his fellow soldiers would tease
him and say you're going to be dead
before you can ever use this and he
would say I'd rather die an educated man
and then the lesson for me as a child my
siblings was education as a passport for
life and I firmly believe that and I
think that one of the most important
things is never stop learning so that's
why I said when I found myself plateau
in my career I would go to somebody I
respected and say what is my highest and
best use and I was open to change and
continuing to grow I think that's one
really important one the other is Anchor
everything everything in data at Wharton
you clearly get great analytical skills
a lot of other places as well you can
argue with me in my approach to
something but you can't argue with data
and I always say don't give me flat data
put it into a sensitivity analysis so
that we can debate your assumptions
about the state of the world growth
rates how much do I need to invest let
me engage you with the data and that
should be the basis for the argument and
then the other thing I believe I told
them and I believe it is today as I did
then is Embrace Life as it comes don't
defer to a later time something which
you can do now because as I saw with
cancer you don't know if you're gonna
have that later time unfortunately that
was 20 years ago and I'm fine but in the
moment I didn't know but I was grateful
my bucket list wasn't very long I had
done what I wanted been married to the
same guy for many many decades have
three amazing kids I Professional Care I
wanted don't put it off because life
doesn't actually stick to your predes
predefined schedule well Ru that's uh uh
really motivational and beautiful place
to to end this podcast big thanks for
being with us and thanks for sharing
sharing all your thoughts and
backgrounds thank you so much you it is
always wonderful being with you thank
you for having me thank you
Ask follow-up questions or revisit key timestamps.
In this discussion, Ruth Porat, President and Chief Investment Officer of Alphabet, explores Google's strategic approach to the AI landscape. She emphasizes a 'full-stack' methodology, integrating top-tier talent, advanced models, custom TPU chips, and a commitment to solving intractable human problems. Porat shares insights on Google's cautious yet innovative stance, the evolution of its search and enterprise AI capabilities, the strategic role of Waymo, and her philosophy on capital allocation and long-term investment. Additionally, she reflects on her experiences during the 2008 financial crisis, the importance of data-driven decision-making, and her personal journey, offering advice on mentorship and continuous learning.
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