The Consumer Stocks To Own & Avoid with Evercore's Top Analysts | The Real Eisman Playbook Ep 65
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Hey, it's Steve Eisman and welcome to
another episode of the Real Eisman
Playbook. So, you know, for many, many
months we've been talking about the
health of the consumer, the K-shaped
economy. We've talked to economists.
We've talked to Lakshmi Ganapathi. And I
thought this would be a good opportunity
to talk to some sell-side analysts who
really cover the consumers companies in
depth. And so, you're going to meet
three analysts today. Michael Binetti,
they're all at Evercore, by the way.
Michael Binetti who covers the
department stores and specialty retail.
David Palmer who covers the restaurants
and the food companies like Kraft Heinz.
And Greg Melich who covers basically the
big box retailers, Home Depots, Lowe's,
Costco, Walmart, Target. And between the
three of them, I think we're going to
get a real picture of the consumer and
we're going to dig down into the
sectors. And we're going to dig down
into individual companies so that you're
going to see some stock picking, which
companies are good and which companies
are not so good. I hope you enjoy the
the interview and afterwards I'm going
to come back with some closing thoughts.
Hi, this is Steve Eisman and this is
another episode of the Real Eisman
Playbook. And today, we're going to do
something that we probably should have
done a long time ago, which is do a
really deep dive
into the health of the consumer and the
companies that service the consumer.
And to do this, I really needed some
reinforcements. So, you know, normally I
just interview one analyst. Today, I'm
going to interview
three consumer analysts who span the
gamut really of the entire consumer
sector. So, today we have Michael
Binetti who covers department stores and
specialty retail. Michael, say hello.
>> Hello.
>> We have David Palmer who covers food and
restaurants. David, say hello.
>> Hello.
>> And Greg Melich who covers department
stores,
big box retailers, some of the really
big guns out there. Greg, say hello.
>> Hello, Steve.
>> All right, guys. Let's Let's start with
a very general question. You all cover
different subsectors
of the consumer.
What are each of you seeing in terms of
just health of the consumer? Upper
level, middle level, lower level from
from where you sit. David, let's start
with you. You cover restaurants and
food.
>> Sure. Yeah. I I cover wherever you eat,
so to speak. And that that really
involves all Americans. And I feel like
I'm
>> Cuz we all need to eat.
>> Yes. And and and And when it comes to
restaurants, for example, you could
divide restaurant spending or restaurant
consumption into three buckets, each by
income cohort, under 50,000, 50,000 to
100,000, 100,000 up. And those are equal
thirds.
>> Those
So that is which is pretty remarkable.
divides a third, a third, a third that
way.
>> for restaurants, which
>> For restaurants.
>> A lot of people are taken aback by that
because they think
that seems rather low income, to be
honest with you, that a third would be
under 50,000, for example. And and
that's the third that has really been
dropping out. Fast food over indexes to
that bottom third by about 25%. So a
typical McDonald's, for example, would
be 40% of their business goes from that
under 50,000.
>> As opposed to a third.
>> As as opposed to a third. And and the
over 100,000 for them is the opposite.
It's more like an 80% index. So for
them, they unfortunately,
in contrast to say casual dining or fast
casual, which might have an over index
to over 100,000, they they have to
really keep those people in the game.
And coming out of COVID,
the those people have been dropping out.
The The prices
>> define what you mean by dropping out.
What does that mean?
>> Yeah, they've been going back home. And
and then you're seeing high single digit
percent declines in restaurant, you
know, if we go go right down the middle
by 100,000 and up versus 100,000 below,
you're talking about high single digit
dropout percent year-over-year dropout
in traffic for under 100,000. So, for
and so basically what's happening is the
K economy is playing out in a big way.
>> And then by the way, so if it's 100,000
and below, that that's 2/3
of the way you segmented it.
>> For for like a fast food guy, that would
be upward upwards of 60% say, you know,
but for the typical for all of
restaurants, it would be a half. The
fact is that is that is unfortunately
for fast food a problem just not of just
the income levels, but you have to say
well let's double click on that. Why is
that? A lot of it comes down to the
price shock. We're just dealing with
this residual price shock of a high
frequency occasion where people are just
saying, "Gosh, that is a lot of money
for that meal at McDonald's after 40%
increases in the fast food.
Kind of like some of of of Greg's
uh big box retailers that were allowed
to be open during this during the COVID,
the drive-thrus were open.
And when they were open, they had
unbelievable pricing power and they took
their liberties. They went 40% up on
pricing. The average wages increase on
that time was 24 or so. So, they are
paying the price for that and they and
some players
>> They got greedy. But they also weren't
greedy at the time. They just they
stacked inflation. People woke up to
>> Mhm.
>> And so if you're say Taco Bell, you've
adjusted to that with some appropriate
amount of value menu adjustments, but
many of them have not and they're paying
the price today. The the the fast food
same-store sales trends are negative 1%
on average right now.
Uh casual dining's doing much better.
They only took pricing of about 20%
because they weren't open as long and
they didn't have the pricing power and
they didn't have the minimum wage
pressure on there because they have tip
wages. So, they didn't feel the pressure
to do so and those guys are doing a much
better and you're seeing way more
winning stories particularly the steak
chains.
>> Okay.
>> Um so that was
>> wondering why Texas Roadhouse has done
so well.
>> Right. And so you right exactly
LongHorn's done even better than them.
Um they have their own issues right now
with screwworm and other issues but it's
no nobody it's nobody's perfect. But to
show to talk about the consumer through
the lens of restaurants is to really
acknowledge the fact that there is a lot
of people out there that are rejecting
the pricing and or hurting in general
with disposable personal income
particularly the gas price issue now.
>> Okay. Hold that thought. Michael.
>> Yes.
>> Tell us you cover department stores,
specialty retail
>> Specialty retail.
>> which is a lot of different types of
companies.
>> Yes. Umbrella would be soft lines with
any of the apparel footwear names, the
brands that you that you think about
Nike, Lululemon.
>> cover like an Ulta which is makeup. So
what what
We'll get to your companies in a bit.
Just [clears throat] what are you seeing
in terms of the of the consumer overall?
>> So
>> To Dave's point the high income consumer
drives a very high percent over over 70%
of the spending in the public companies
that that trade. So
>> That you cover.
>> That I cover, yeah. Right. And it is a
much more discretionary shopping
occasion than we'll get to Greg who you
know he'll he'll he'll tell you about
Walmart who's selling things staples and
everything everybody.
For for our for our company for my
companies they they're further down on
the or on the discretionary ladder. So
it's not as high priority. So they
typically for 20 years have had no
pricing power. They didn't
>> They had no pricing power.
>> they've there's been no pricing power.
They're also pretty good at chasing
sourcing to lower cost parts of the
world.
>> why would they have no pricing power if
they're servicing an upper end the upper
end consumer?
>> So there's a there's a couple things
going on. You the the success stories in
the space are either servicing the high
income consumer and they have moved
their prices up. Think about Ralph
Lauren and and and Coach brands like
that that can attract a luxury consumer
or you're super super strong on value
like a TJ Max, right? So you are
servicing a low consumer low-income
consumer and you're doing well. There's
this huge middle in between that's
struggling. There's department stores
that are doing
Kohl's doing negative one comps, Macy's
doing plus one comps at Macy's.
Not doing much. So as you think about
they didn't gouge on pricing as much as
some of Dave's companies or the
consumers navigated themselves to just
lower prices via an off-price occasion.
So you're either selling things
and you're you're fine with a
high-income consumer. Ralph Lauren,
Coach, they they're doing fine.
Or you're a
a killer value equation at off-price
where you get these brands for much
cheaper than a department store or
there's ocean in the middle that's not
doing so well. Like the middle's not
doing so well.
>> And when you say not doing so well,
define not doing so well.
>> Well, you just went through So the tax
refund season was was huge. So we came
into this year thinking this is going to
be great. We've got big beautiful bill.
We've got a big tax refund season in
which people like to go and spend on
apparel and footwear.
>> Right.
>> You had the best tax season since since
[clears throat] COVID when we're handing
out a lot of a lot of money to
consumers. And you had stores like TJ
Maxx and and
TJ Maxx doing 6% growth through that.
Same store sales Same store sales
growth. You had Macy's banner doing a
plus one, Kohl's doing a minus one.
Right? So those they don't have the
value advantage that that the
off-pricers do. They're selling to a
middle or a middle lower income consumer
and they're not as strong of value. So
they're in the middle. You have a Ross
stores which is an off-pricer as well
doing 17% same store sales. So where did
those tax refund dollars go?
If you're a high-income person, you
didn't notice you were spending before,
during, and after all of that. If you're
a low-income and you got a boot, you're
still keeping an eye on value and you're
you're going to a place where you can
stretch that dollar probably because
you're having to spend more on your
essentials in places like Dave and and
Greg cover in the food restaurants and
some of the big box retailers.
>> Greg, what do you what are you seeing
and and can you weave in
um
what impact you're seeing on the
consumer because of higher oil prices?
>> Yeah, I'd love to do that. So, the way
I'd frame it is I cover Walmart and
Amazon and Costco and those names.
>> boys.
>> The big boys. And so the and Home Depot
and all that. So, our TAM is about 5 and
1/2 trillion.
And and
>> So, between the the the three of you,
you cover the companies that are the big
the biggest.
>> They tend to be the biggest. I mean, you
they've got some some great ones, too.
But but they I would say mine are the
ones that see it all. Right. So, in
terms of thinking about what's
discretionary, what's staples, what's
something in between cuz one person's
discretionary can be another person's
staple.
>> Right.
>> Uh
all of that we've seen playing out and I
think just listening to Dave and and
Michael reminds me that you know, what
we saw in COVID, I think we learned that
the consumer uh learned that inflation,
which we hadn't seen like that, right?
For decades.
>> Decades.
>> Hadn't I'd seen it. And frankly, most of
the companies retailers running their
businesses hadn't seen it. So, they
didn't necessarily know how to manage
their pricing algorithms to figure out
what AUR to go after in different price
points. So, that inflation became
cumulative.
And what you found at various points
over the last two or three years is a a
shock. Just a push back. Like, "Whoa,
how did that Egg McMuffin meal get to
that?" Not to pick on McDonald's, but
I'm just using that as a as a reference.
>> And the fact that inflation has slowed
until recently doesn't exactly help you
given the fact that, you know, you were
here.
Now you're here.
And if you're only going up 2% from
here, you're still here.
>> Yeah, price of eggs doubles and then it
goes back down 30%. People don't say,
"Wow, isn't it nice it's down 30%?" They
go, "Wow, it's still up 20% from a from
5 years ago."
>> Right.
>> That's that's the way people sort of
work out their budget. So,
>> So, people are in shock still.
>> Yeah, I think they're still there's
still some unwinding and that's why I
think we've seen it across categories.
This isn't true in one sector. There's a
focus on value and that focus on value
frankly, which has always been there on
the lower end consumer, I would say in
the past 2 years as real wages have come
under pressure,
has seeped up into the middle. So when
people talk about the K economy,
I mean I get it. The low end's always
under more pressure than the high end,
but but the top quintile of American
households are almost 40% of the
spending.
And so when we think about the dollars
running through retail in my companies
and sort of to Michael's point, like
that's that's really what what drives
that comp or doesn't. And what we've
seen in the last couple of years is I I
call it a limping E. Don't don't the low
end is is under pressure but has been
under pressure. The high end's fine,
especially with the wealth effect.
>> And the middle?
>> And the middle is limping. That's where
the pressure's being felt. That's where
and you're probably seeing in some of
the the credit card delinquency data and
stuff like that. It's like and that's
the thing to watch is like when does the
the great middle
uh start to feel pressure?
>> you're saying the middle is starting to
feel stressed?
>> Yes, I think that's that's been true
probably for 12 months now. Uh
>> And how do you see from in your
companies, how do you see that?
>> Well, we see it in terms of the ones
that can serve that that middle end
consumer well with a great value and
price assortment, convenience, all the
things you win in retail.
Uh they're gaining share and they're
starting to even win trade-in from
higher income consumers.
>> What do you mean trade-in?
>> Trade-in. So maybe a $150,000 household
that would have never considered
shopping at Walmart.
>> Right.
>> Signs up for Walmart Plus and realizes,
wait a second, I can get Cheerios
delivered for
$2 a box less than somewhere else.
>> I'm in.
>> And I'm in. Right. So that's that's
value, right?
>> So trade-in or trade down or uh uh
>> historically, we would call that trade
down. But
am I trading down? No. I'm getting the
product I want.
>> of cereal.
>> I'm getting the product I want. I'm
getting it faster than Amazon can get it
to me right and I don't have to pay
Instacart all their fees to bring it in
an hour.
>> Okay.
>> So So
>> how you're seeing it.
>> That's how we're seeing it.
>> who you would never have seen in your
companies be in your companies.
>> Yes. They're They're winning new
customers and getting more of their
share of wallet.
>> Okay.
All right. So before we dig down into
some of your companies, let let's let's
talk about the the topic
du jour, du week, du year, um AI.
Is AI
impacting any of your companies in terms
of the way they operate?
Let
Michael, you start.
>> They're starting to talk about it in
softlines a little bit. They're in two
areas. The All these companies are
moving physical goods around the world.
>> Mhm.
>> Being able to tighten up use use
technology to help you move things from
Asia to your DC in the US out to the
stores.
They're starting to talk about that a
little bit. I would call it very early.
Where you're hearing them talk about it
a little bit more is on the marketing
side and and personalization. When you
go to Macy's website, by the time you
get there, it always knows It already
knows a little bit about you and it's
showing you things that it's pretty darn
sure are going to catch your eye instead
of catch everybody's eye. So they're
they're able to do quite a bit more with
um with data. And they And honestly,
they didn't have the playbooks to do
that. Luckily, they do now. COVID forced
them to get much more serious about
their big data that they do collect.
There's a lot of data consumer data
floating around in these stores. They're
measuring where they go, what they look
at,
>> They just didn't have it in a way that
they could deal with it.
>> So all the power was in the hand of the
brands for a long time and the retailers
were just They didn't really figure it
out. They made the investments through
COVID. They have good data systems now,
thank god. And as agenda comes around,
they're able to say, "Hey, let's put
this to work." And really, like when you
get to this website, here's a pretty
high hit rate
vending machine of things that you
specifically will like versus just a
jump ball in the past. So
>> But it's But it's early.
>> It's early. It's early. It's They have
the systems now to to start. But it's
but still early. David?
>> Anything good with pizza?
>> Yeah. Well, that
when it comes to delivery
one of the things that we've had is
third-party delivery sites have come to
the space and they've been technology
leaders in restaurants and big
disruptors because that all of a sudden
is the most convenient thing. The
drive-thru players had great pricing
power, but what if a fast-casual
restaurant like a Chipotle can now has
access through the ultimate convenience.
You press a button and it arrives to
your house. So, the upper end of the gig
economy is all of a sudden finding the
brains they want through that. And not
only that, but they've been the best at
doing customer segmentation and
switching people to whatever they want.
So,
the DoorDashes of the world have been
leaders there. But now we have voice AI
at the drive-thru.
There's going to be the world of agentic
AI and companies like Chipotle are
thinking about that and saying, "How do
I make sure that Chipotle is the answer
to the question you're going to ask your
phone
in the future?"
>> So, what's the question?
>> Well, the question might be, "I'm
looking for some sort of wellness thing.
I'm looking for something fresh Mexican
food for me." And they And your agentic
AI may even know your dietary
restrictions.
>> Mhm.
>> And so, that they have to make sure that
the answer is Chipotle. And so, there's
actually there's games to make sure that
you that moves up the charts. And right
now, they were disturbed to find out
that they were not the answer when they
should have been
in many of those questions, but they're
going to make sure that they are in the
future.
>> Okay.
>> Greg?
>> Well, it's certainly being used, but
it's still very early days. I'd say
there's two elements that my companies
are looking at. One is the productivity
lift that you could get in terms of
making their own operations more
efficient, labor scheduling, you name
it. Um but then customer-facing is
really answering that question of
whatever need that person has, right?
So, if I'm doing a home improvement
project, asking Magic Apron it Depot,
"What are all the things I need to get
this done? That's it's sort of being on
the cutting edge of that I think is how
how people are winning. We just did an
agenic survey and again it's very early
days. Half of consumers still say that
they won't trust agenic AI to shop for
them. They will not. They will not. They
want they want to click the button for
buy. It was shockingly similar to the
answer we got that if 12 years ago we
got a similar survey. Half of Americans
said they would never use their phone to
buy stuff cuz they didn't want to put
their credit card
>> Did that change?
>> Yeah, changed a lot. Right? That's
[laughter]
That's the joke. Right? So like right
now I don't think consumers are still
testing. They're not sure how to use it.
But it's certainly a way that it'll help
collect the data that I think the the
lot of the retailers really really
value.
>> All right, let's dig down into your
groups. This should This should be fun.
All right, Michael, you're up you're on
the hot seat first.
>> All right, so let's
>> [clears throat]
>> let's talk about some bad ones.
You got Lulu,
>> Mhm.
>> Ulta,
Gap,
Kohl's, Canada Goose. Like like It's
like Murderer's Row.
>> Murderer's Row.
>> Like Tell us what's wrong with I mean
Ulta's a very good company, but let's go
one at a time. Lu- Lulu,
Ulta, Gap, Kohl's, Canada Goose. These
stocks are all down a lot this year.
Like what's going on?
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>> I think Ulta is more I would I would put
Ulta in a very different bucket for the
stock reason than the other ones. Ulta
is a very good company in a very good
category.
>> company.
>> It started the year
very strong. Like they had a good end of
the year, so it's down off of that high.
The rest of these are
>> So you don't think it's just like uh
>> Yeah.
>> treading water, building a base type
type thing. But there's nothing wrong
with the company.
>> Fantastic new CEO, uh been there a
little more than a year.
You know, if you're a brand in beauty
and you want to launch, they're kind of
the kingmaker. They have one major
competitor in Sephora, Amazon, and
Walmart, and Target
threats, but there where you really want
to go and discover beauty, that's Ulta.
>> That's where you go.
>> I really don't think there's a a major
problem. There's always competition
coming at you. These stocks go through
little pulses cuz it's an awesome
category. Great margins, everything like
that. I would say that's more of just a
you're looking at short-term dynamics
there.
With the brands that you mentioned, you
got to connect to a whole new generation
and they don't respond to the same
things that millennials and
>> Well, let's start with Lulu.
>> They have specific product's
>> problems.
>> Tell us a little bit about
>> what's going on in Lulu.
>> Yeah. They started chasing their own
success with hit products in a way that
was very unsustainable. They We When we
When COVID hit, we all had to sit around
in yoga pants.
>> Right.
>> So, everybody bought Lulu pants.
>> had to So, you got these sales numbers
up there and you're like, all right, how
do we chase that with some growth? And
we started doing things like uh belt
bags and, you know,
where you need hit product after hit
product after hit product.
>> Which in fashion is very difficult to
sustain.
>> difficult. It's very difficult. Instead
of people coming here for the brand and
seeing what the brand's got to offer
today, I'm here to line up for that
product and then if you got the next
one, fine. If you don't, you're
>> I'm I'm out of there.
>> down the street. Their designer left a
few years ago. She She did very good job
with the brand for a long time.
Um the product hasn't looked the same
since. You'll see arguments around the
quality of the product. So, you'll see
them from a very high base after a lot
of success, very, very high sales per
foot metrics in their stores and
everything like that.
It's very You don't have a birthright to
that market share. You're a fashion
company. You wake up, you have zero
customers January 1st.
>> Right.
>> You got to earn them all back. Right?
When they come in and slowly over time,
the last two or three times I came in
here, the stuff's not as good as Alo or
Vuori, some of the
new competitors in the space.
Eventually, you just kind of start going
to those other places and that's where
they are right now and it's starting to
accelerate to the downside.
>> The downside.
>> Yeah. We're really starting to see the
It takes about a year and a half or two
years between designers. So, their
designer left a year and a half ago,
you're really starting to see
the stores empty out of the product that
she had developed that was very well
liked, and the new design team's product
in and it's just not clicking as well.
At the same time, we've got a lot of
competition. Alo in particular is a very
strong competitor coming for this
customer. So,
>> How about Gap? What's going on with Gap?
>> Gap's interesting. They've got a really
good CEO. They've He's They It's a
portfolio. They They own Gap, they own
Old Navy, they own um Banana Republic,
and they own Athleta. And the Gap chain
>> Mhm.
>> is doing fantastic. [clears throat]
They've reconnected with
>> part?
>> The Gap part. The The The oldest part of
the business, the Gap. Uh they they had
a
a really cool like pop culture event out
at at Coachella, you know, this really
cool music festival. They're doing
really cool stuff. Same-store sales are
high single digits. They're They're
doing great.
The belly of the EBIT of this company is
Old Navy.
>> What do you mean the belly of the EBIT?
>> It's their It's half the sales.
>> Half the sales?
>> More than half More than half the
profit.
>> How's Old Navy doing?
>> Old Navy's struggling a little bit.
Okay. Not not a ton,
but a little bit.
>> Okay.
>> Right? They're doing low single digit
comps in a world where, you know, people
they compete with like TJ Maxx and Ross
are doing high singles or teens.
And you're just you're looking at this
like it it's
they they've landed the the message on
the the Gap brand. They've got it cool
again. When I grew up, Gap had the
coolest people in the world in their
commercials. They had Run-DMC and
>> Right.
>> L Cool J. You remember like really cool
people. And they lost their way for a
little bit. They've got really cool
people in their ads again. The same
formula is not really working at Old
Navy or at least not working just yet.
And you have a very you have a you have
the customer that we've been talking
about. You've got a much lower income
customer who's coming in looking for
things for
>> So, Old Navy is a lower end customer?
>> Much lower, yeah.
>> Okay. So, they're competing with with
Burlington and TJ.
>> with off-price, yeah.
>> Okay. Those are tough competitors.
>> Those are tough competitors. It's
crowded. And if you can get the family,
if you can get mom to come in and buy
for her kids, that's a really big
ticket. That's a really valuable thing.
So, there's a lot of competition and
they're you know, they're they're
competing very hard for it, but
it's it's tougher to figure out how to
service that lower income consumer right
now and their comps are just not keeping
up. That's all the opportunity. We
already know Gap's good. So, what's
going on from here?
>> can be fixed, this would be a good
stock.
>> Oh, yeah. Oh, yeah.
>> Okay.
>> But, you don't see a sign yet that Old
Navy's being fixed.
>> a little early. They're making some
changes with leadership and they you
know, most recently they just to hear
them diagnose it this said, you know, it
was very specific. We we missed we
didn't bring the right dresses for her
in the spring.
>> For mom?
>> Yeah. Thank god they said that, right?
Cuz if it was a macro issue, you can't
fix that.
>> Right.
>> Right? But, it look, we messed up on I
think they did a good job. They took
ownership of it. They said we messed up
on fashion. We're going to put our noses
down and going to get back to work.
>> Okay.
>> So, not off of not off their radar yet.
>> Let's talk Nike.
>> Sure.
>> Is it fixable?
And what is And what is the disease?
Let's Let's Let's do an analysis. What's
the disease of Nike? Cuz it's not clear
to me what the Nate exactly the nature
of the problem is.
>> Sure. Very very very successful brand.
Dow component.
Right? Big big brand.
>> It has the biggest market cap of all the
companies you cover. It was.
>> It was.
>> It was.
>> Okay.
>> Big word.
>> That says was. Okay.
>> now. Yeah.
>> Okay.
>> So, [snorts] they very successful and
they sat down and said, "How do we
grow?" Well, instead of growing through
a wholesale channel or we'll take a shoe
and sell it to Foot Locker for 50 bucks.
Let's sell it in our own stores and our
own website for 100 and we'll get the
whole thing and that's how we'll grow.
>> Right.
>> And they brought in a CEO.
>> to do direct to consumer.
>> And and they all started to direct to
consumer online.
>> Correct. Online, they have some stores
online.
>> And that did not work.
>> It didn't work. They they brought in a
CEO from from the tech industry in 2019.
Maybe didn't have this the experience in
the fashion world to navigate this. He
lurched a little bit out of direct to
consumer. I think the old management
team who always also talked about going
more into DTC. They realized as they
were
approaching their strategy, we should go
slower than we said cuz this can cause
some problems.
And sure enough, it sure did. It sure
did. Right? Think Think about this, when
you go into a multi-brand retailer,
you when you're Nike, you don't know
what the customer who picked up a Nike
in one hand and an Adidas in the other
hand and put one of them down, you don't
know why. When they come into your store
and they just pick up Nike, you can fall
asleep and say, "Look how these people
love Nike." All you have is information
on your brand.
>> Right.
>> You don't You lose a lot of competitive
information.
>> Well, that's all interesting.
>> They brought back a veteran.
It's He's working on it. It's taking a
lot longer.
>> That actually begs the question that
maybe something was wrong with the
product.
>> I think something became wrong with the
product when competitors seized on the
opportunity and saw them messing with
their distribution and brought very
modern footwear in. You think about On
Running, you think about Hoka, brands
like Salomon now. And then you've got
old brands who are doing a really good
job.
>> by Hoka.
>> People swear by Hoka. You know what's
really easy? Is for your pediatrician to
tell you to just go to the running store
and get some Hoka.
Right? And guess what's really easy for
the the worker at the running store? He
He He can
try to pitch you on or the things that
he's supposed to prioritize today, but
it's really easy for him to just go and
back, grab the Hoka you asked for cuz
your pediatrician sent you in here.
>> So, that's the reputation of Hoka is
that it's good for your feet.
>> It's really good. Yeah. Maximum cushion,
really big, right? So, that became a big
big trend.
>> Okay.
>> Yeah.
And they said they did well.
>> So, what does Nike have to do?
>> Well, they So, Nike's a huge
>> has been going on for a long time.
>> on. The CEO's been there about a year
and a half. They brought back a veteran,
30-year guy. He knows the business cold.
He's trying very hard to diagnose where
all the fires are in the company. They
got a little ahead of their skis on
thinking how fast they could turn it
around. And then the competition is
still bringing a very good uh pipeline
of innovation. They're not letting up.
>> Right.
>> On Running is bringing excellent
footwear. Adidas is doing great. And New
Balance is bringing back retros. So,
you've got competition
>> jumping on that of flat feet.
>> So, I I I do it well.
>> I do do the list. That's That's the only
sneaker I can wear.
>> And they have cool looking stuff and
they have cool stuff from the '80s and
the '90s.
>> You know, the the statement that New
Balance is cool
is not is not is not a statement that I
ever heard before.
>> How big you think New Balance is?
>> I have no idea. How big is New Balance?
>> It's over a billion dollar company now.
>> 8 billion in revenue?
>> Yeah, it's private.
>> Really?
>> And it got it's bigger than On, it's
bigger than it's huge.
>> I just buy New Balances only because
it's the only sneaker I can wear.
>> There's a lot of people
>> But they look good now.
>> They look good. They got a great retro
catalog, cool old school stuff, you
know. This is what Nike's dealing with.
They gave up some shelf space.
>> And the competition got much much
harder.
>> They jumped on it.
>> Right. Okay.
>> Yeah.
>> Let's look about Macy's for a second. Is
there any hope for the department
stores?
>> You know what?
I'm glad you asked today because for
about 10 years it was the four-letter
word in the space. You want to short a
stock, just come along, pick a
department store, short it. And short
it.
Now they're all like, you know, under
eight times PE, you know, like very low
PEs. It's like almost not even worth
shorting anymore market cap. Well,
Macy's had a pretty good earnings report
last week.
>> I noticed that. I did the stock didn't
go up.
>> Didn't go up a lot. I think it probably
should have been up a little more. And
we're we're neutral. It's only a 6
billion market cap company.
>> billion. They own some real estate. They
own Bloomingdale's.
>> Yes.
>> Guess who their big competitor is? Saks
and Neiman's just declared bankruptcy.
>> That helps.
>> Right. Bloomingdale's comp to 10, that
pulls everything up. Macy's itself, the
core Macy's banner, they comp to 1% in
the first quarter, not heroic. But
what's interesting is when I first
started covering these guys 15 years
ago, they had 800 stores around the
country and we just looked at it and
said there's probably room for about 400
of those
to do like high quality profitable
sales. They're getting pretty close.
So I was with one of their competitors,
one of the off-pricers CEOs a couple
weeks ago, leave it unnamed.
Where the question came up, "Hey, you're
still going to take a lot of share from
department stores?" It's the It's the
existential thesis for the off-pricers.
They're just going to take all the
department store
>> Forever.
>> Forever.
And guess what they said.
You know, they may not be that much
market share left there. We're focusing
on other things. We're going to go after
e-commerce players and things like that.
That kind of sounds like Macy's is
getting close to that 400 stores
that are survivable go-forward store.
We've been waiting a long time to get
here. It doesn't look as bad as it used
to for the department stores. And again,
they've for a while the brands you sold
had all the power. They were dictating
why the consumer came in. You didn't
have any any way to collect the data in
your own store to drive an offense and
they do now.
They all got religion around their
supply chains and code. They used to
just traffic would suck. Let's just
start marking stuff down to bring people
in and it end up in too much inventory,
too much markdown. It was just this race
to the bottom every time. They all got
pretty good on their inventories during
COVID. They all got pretty good on their
supply chains around tariffs. Right? You
got to figure out where everything's
coming from.
They're driving a better deal now.
They're running better operations and
they're down to a base of stores that
are truly in places where a lot of
people go.
>> Mhm.
>> So, they may not be the punching bag
that they've been in the stock market
for the last 10 years.
>> actually be warming up a little bit to
Macy's.
>> bit. It's It's It's hard for me to tell
you there's this bright bright future
cuz it's not like the the share price
>> to conquer the world.
>> Yeah, the TJ Maxx's and Ross's are huge
companies that are awesome. And you can
get similar brands 50, 60% less.
>> Right.
>> Right? That's always going to draw a
customer. But they're not They're not as
big a punching bags as they used to be.
Kohl's has got a lot of cash.
Kohl's has got 30% of their Kohl's is
doing 30% of their market cap in free
cash this year.
>> Wow. Okay.
>> Right?
>> All right, David. Let's talk restaurants
first and then food.
>> Yes. So,
>> Right.
>> Walk me through what's like you know,
what's going on in the restaurant space?
And I And we got to talk Starbucks.
>> You sure.
>> We got to talk Starbucks.
>> We're going to have them tomorrow at our
conference and yeah.
>> with Starbucks because we where where we
live, we had a Starbucks literally on
the corner, which was very important to
me. And they closed it down. I was so I
was so upset. I almost wrote a letter to
management.
>> Yeah. Oh man. Well, I'm sorry. They
closed the one in the lobby of the
headquarters. If that if
>> headquarters.
>> shows how serious those guys were. So
>> famous routine by Steve Black where he
says, I know it's the I knew it was the
end of the world because I was standing
on a corner and there was a Starbucks
and across the street there was not the
Starbucks.
>> Right, right.
>> Yeah, that's right. It's like the couple
the couple that met each other at a
Starbucks but but they were at different
Starbucks's looking at each other across
the street.
>> Has it turned?
>> Um yeah. Starbucks is
has turned, yes. I mean, the question is
how powerfully and when when will the
profitability kick in?
>> Okay.
>> They they they they comped they had same
store sales growth of 7% in the US and
North America last quarter. This
quarter, you know, there's an argument
whether it's going to be six or seven,
but it's still humming along. Uh and you
know, there's been a lot of slowing down
across the consumer, but these guys are
still doing very good comps.
Beverages in general, I mean, there are
so many other dynamics that we didn't
talk about in the opener and you know,
young people versus old people, GLP-1
and beverage versus food. It's good to
be beverage. It's usually good to be old
people, too. You know, that's the asset
class. These guys appeal to the young
people, but they're beverages and
they're leaning in on the wellness stuff
and protein and energy and hydration.
Those are the three big things that
people want. They got them all there and
they're stepping up the service and now
they have to show the incremental
margins are going to be what they think
they're going to be, which is 60 to 65%
and that has to really start basically
next quarter. But the December quarter
is really what has to really be full
throat. If that it starts to happen,
that's when the stock can work. This
already has a recovery premium in it
because Brian Nickel came over from
Chipotle. He's the he's the guy and so
he has to do not just the sales, but the
earnings have to start showing up.
Fiscal 28, they have to be do be doing
over four bucks in earnings like
probably, you know, low to mid fours.
>> And where do you think they'll be this
year? What's your estimate for like what
it's
>> below three
it's under three. So, yeah. So, they
they they're The bottom line is they're
going to be doing
well they're going to have a huge
growth.
Um but they should off of these
depressed earnings. They did a lot huge
labor investment.
>> is how profitable they're going to be.
>> Right. And then it's a very very So,
bottom line is that's a name that I
think is poised to finally work. But
it's not easy off that valuation. A
little bit more of a scary one is
Chipotle because there you have a
>> It's down over 20% this year.
>> Yes, it's been down.
>> is that?
>> Well, because they haven't comps. They
have not had same-store sales growth and
they have a management that's not
believed in to the degree that
Starbucks's is. And so, there's no
management premium there, either. That
management has had huge turnover under
Scott Boatright. He's got his team now
together. He just hired a new head of
marketing who did great things over at
Restaurant Brands in the old days. The
people that had Burger King, that had
half Burger King.
Uh and that guy, together with Kirk
Garner, the guy I was citing before,
um will round out with with Scott uh and
another guy, Jason Kidd. That He's got
his team now. Innovation's picking up.
They're getting new equip- equipment
that's going to help them in catering.
And so, all of a sudden there's a
there's
possibility basically that uh that the
comps will ramp into the fourth quarter.
It's early. But people are why anytime
you're you have name like this that's
trading at something like mid-20s on 27,
that's a very reasonable valuation for
Chipotle. So, the riskier play, but
people don't feel like they want to
stick their neck out on Chipotle right
now. The investment the the large-scale
investors
because the consumer scary enough. Why
do I need to take on this risk? Okay.
People are four times overweight on
Starbucks at a huge premium because they
have momentum and they have a good
management that they trust. This one is
it's not going to be bought until they
see the whites of the eyes of the
recovery. They're going to they're going
to need to see it.
>> Walk me through like one or two names
that you really like. One or two names
and we're still talking restaurants. One
or two names that you really dislike.
>> Yeah. I would just you know, right now
there are ugly parts of this sector. So
the Wendy's of the of the world are
having a really really rough go and you
would stay away from them. Um you know,
there's others that are dealing with
pressure right now.
Domino's, Darden is has Olive Garden.
They're they're having some issues with
their same-store sales.
Everything's a pro-protein world. If
you're not on team protein, it's harder
for you. They're LongHorn Brands doing
it probably at 10 or 11 same-store sales
growth, whereas Olive Garden struggling
to do zero.
>> Okay.
>> So there's there's those. The easier
names are Yum! Brands on the long side.
Taco Bell's killing it. They're going to
spin off Pizza side and if the dilution
isn't crazy bad, which probably will not
not be, but it might be 10% dilutive,
but the rest of that business is going
to be a global growth brand with KFC
overseas and Taco Bell. It's going to be
a beautiful mid-teens grower.
I I can't wait for that name to be the
clean story that's going to be probably
later this month. And so we like that
one. Starbucks we like and for the
reasons we mentioned, we think the the
flow-through is going to improve.
Brinker, very cheap for what it is. 10
times free cash flow
for a company that's comping mid-single
digits. One of the best managements in
the space that's Chili's is 90% of the
business.
>> So Brinker is another name that we like.
I would probably stop there in terms of
my enthusiasm.
>> Let's let's look about you also cover
food companies and can you weave in the
whole what's what's our GLP-1s are
impacting,
>> you know, my good old friend Campbell
Soup that I grew up with.
>> Yeah. So there's a lot of things going
on with with food and it's all bad,
basically.
>> It's all bad.
>> Yeah. So, um basically
basically cheap
>> What about Smucker's? I mean, everybody
needs jam.
>> Yeah. Yeah, uh I mean, the here's the
good news on food. There's food names
like uh that the the cocoa exposed
companies,
which are obviously the chocolate
companies, which is Mondelēz and
Hershey.
>> Right.
>> Those are our
longs. Those are our outperforms. Why?
Because they're getting a cliff
flow-through of cocoa relief into '27
and you
>> cocoa relief prices
>> Cocoa relief prices and prices.
>> Okay.
>> And though that's a windfall that you
need in a world of energy and all the
downstream input costs. We just had
Campbell Soup report this morning. What
did they say? Well, they're of July and
fiscal year.
They said, "Our inflation uh should be
uh 2 to 3% in fiscal '27
before we include the energy." I'm like,
"Okay, what's the all-in number?" That's
another three points. So, great. So,
we're talking upwards of 6% inflation
for Campbell Soup.
>> their costs.
>> Their costs.
Good luck.
>> Good luck passing that on to the
consumer.
>> Good luck. Yeah, you all the best.
Meanwhile, they're they Somebody said,
"Well, what about the
>> People might want soup, but they don't
want it that bad.
>> Somebody said on the call, "What what
about the terri- What about the tariff
rebate?" And they're like, "Oh, yeah,
that's in That's now in our guidance for
this year. We're getting 4¢ in the
fourth quarter.
Uh will Walmart ask for that back? Well,
they won't. I mean, look at our gross
margins. I mean, we don't It's not
exactly like we we're doing great. You
know, it's sort of like one of those
type of It's just brutal.
>> have been some call.
>> Brut- brutal. Brutal. [laughter]
So,
>> There's like nothing uplifting on this
call.
>> No, there's nothing uplifting. But, the
fact is you have you have GLP-1s, which
are upper It's It's probably a half a
percent headwind. It's not a huge thing,
but just add to the list, SNAP
reductions. Which we just had
>> What's that?
>> Is that What it's food stamps.
>> Oh, food
that
those subsidy reductions are hurting
consumption by one to one and a half
percent in the states that have already
done it. So
roll that out. That's 20, 30 basis
points already as it gets to Texas and
Florida. So you're just adding it up and
then the and then but the biggest thing
is all my big food companies are losing
share.
>> They're low.
>> To little brands you yes, little brands
that are finding it easier to get on the
shelf because the Walmarts want to do
the get the rich people and the rich
people want the new thing. The the small
brands are finding a Tik Tok influencer
to get on and and wellness trends are
all more expensive and proteinish and
our companies lean to get kind of carb.
>> And so your company traditional
companies lean carb.
>> Not only that, but like even within
their categories they're being disrupted
by protein versions of their category.
So for example so for example,
>> [laughter]
>> there is high protein cereals and
granolas and if you're General Mills,
you under index on granola.
>> And so you're just hurting my Fruit
Loops.
>> Yeah, the cereal right
>> [laughter]
>> yeah, your Lucky Charms in their case.
Yeah, they're the Lucky Charms guys and
so they're you know
>> I grew up on Fruit Loops.
>> Cinnamon Toast Crunch or
>> Right. So in other words, healthy cereal
cereals versus the traditional sugar
cereal.
>> Well, the worst thing to be of of all is
for the yesteryears wellness, you know,
so if you're your Cheerios and Special K
you were kind of wellness
>> within the category.
>> your person is cheating on you with the
new version of wellness.
>> I see.
>> You know.
>> Granola.
>> Granola or it might be about satiety.
You it doesn't matter what your or my
version of wellness is. It's just all
about what people are looking for in
their food. And so it might be satiety
and in a world the other thing about
GLP-1 is it's not just about the people
that are do using the drugs. Everybody
is catching on to this. We're coming out
of COVID. Everyone
saw the value of being fit and they're
seeing other people on the drugs.
Everyone's looking for smaller portions,
even in restaurants. You know,
people are looking for that low entry
price point often in a smaller package.
For beverages, you know, calorie
consumption is down 2% in America right
now, year-over-year.
>> Wow.
>> of it's due to alcohol. Alcohol's
declined
>> Alcohol's declined tremendously.
>> tremendously. And so you're seeing, you
know,
away from sugar and carbs, which are
calorie dense, to protein. So people are
spending money on food, but often it's
to this wellness stuff and away from the
big legacy brands in carbish type stuff.
>> That doesn't sound like a trend that's
going to end anytime soon.
>> Probably not, but there and but so that
makes you not want to mean revert. And
so you're seeing food companies, food
stocks,
the sad thing for food stocks is their
their dividend payout ratios are
reaching 80% and their balance their
balance sheets are, you know, are coming
to a point where they don't have enough
room to do a big bold reinvestment to
kind of
try to bend the trend. So they're in a
tough spot.
Their PEs are getting to be under 10
times.
So it's a very it's it's just a very
dark time for a lot of legacy food
companies and big brands that you grew
up with basically.
>> Right.
Doesn't sound good.
>> [laughter]
>> Wow.
>> But her but like names like Hershey and
Mondelez are relatively I mean they're
they're they're actually pretty good. I
mean they're they're going to be
>> like a Kraft Heinz? That's in the that's
tough.
>> tough. Yeah, they were in that zone. I
mean the Kraft Heinz is the General
Mills, you know, they're they're
Conagra. These are companies that are
Campbell, we just talked about. These
are companies that are the prototypical
names that we're just talking about,
legacy categories.
>> Okay. All right. You're up, Greg.
>> All right, Steve. Let's start with
my good friend Best Buy that just
installed a television for me.
>> How did it go?
>> Why? Good.
I can't complain. I mean the buying the
TVs uh two televisions was seamless. The
guy showed up, they put it up.
Can't complain. My simple question start
to start the discussion is
Best Buy's earnings have been flat for
years. Why?
>> On Premium Wednesday, June 24th, we will
post an interview with the management of
Glass House Brands, a cannabis company.
The reclassification by the Trump
administration of medical cannabis
[music]
from a schedule one to a schedule three
drug will improve growth and earnings. I
own stock and on Wednesday, July 1st, I
will share my long positions
>> [music]
>> in my personal portfolio and how I think
about managing my investments. This is
for educational purposes only [music]
and is not a recommendation.
>> Well, they've they've done a very good
job of shrinking themselves into
survivability.
And when I say that is
>> there was I didn't know there was a
survival problem.
>> Well, this is the point and I think
they're trying their best and Corie's
done a great job over the last 7 years
of, you know, trimming a dozen or so
stores a year and really focusing on
service and categories where it can
matter. So, your TV example's a
heartening one, right? Cuz that's
something where they can still
differentiate
a big screen TV with the proper home
theater surround sound system installed.
That's something that you can't get at
Costco, you can't get at Walmart, you
can't get online, right? So, that is
seeing them lean into that
is is positive. Unfortunately, is that
probably three-quarters, at least
two-thirds of their store, it's easily
disintermediated online, right? So, if
I'm an Apple freak, I'm just going to
buy my next Apple product at the Apple
store online.
>> Right.
>> Right. If I'm if I'm dedicated to
Microsoft, I might go somewhere just to
feel the keyboard on a Dell or a
different computer. But, I'm going to
ultimately make the decision online. And
so, that's that's the the trickiest
part, especially if those other avenues
of getting product get a chat cheaper
and faster to the consumer.
>> So, you're not a fan at this point of
the stock.
>> We're not. I mean, I I root for them
every day, honestly. I've covered them
for a long time, and I I like what
they're trying to do. Uh and I think the
fact that they've been able to survive
this long and still be profitable and
have a decent dividend yield is actually
a testament to pretty good management.
>> Let's talk Home Depot and Lowe's.
>> Yep.
>> So, A, let's talk about the whole
category. And B, you're recommending
Home Depot and you're not recommending
Lowe's, which which is to me, as an
outsider, was like saying, I like baby A
and but it's twin baby B, I don't like.
I like like they look exactly the same
to me.
>> Yeah. Well, look, there's there's some
>> the category first.
>> Yeah, let's talk about the category is
um we're we're entering our fourth year
of uh
of bad uh and it's a frozen, locked-up
housing market. We can go through all
the reasons for that. Until that
unlocks, I think that we're basically
going to see home improvement uh run uh
growth
positive this year, which is the only
plus I can say, still below retail
sales. So, now we have cumulative growth
of the home improvement category that's
been running several hundred basis
points less than overall retail going
back to 2019.
>> Okay.
>> So, I just we have a lead indicator of
demand that looks at that, and when we
estimate there are about 30 million
homes that are locked up, 20 million
from rates, having a mortgage that's
under 3 and 1/2, or uh the fact that we
haven't indexed capital gains taxes is
it locked up another 10 million homes.
Uh those that's basically why existing
home sales are very depressed. There's a
shortage of supply, and prices are up,
and therefore
>> Because there is a shortage of supply.
>> Yeah. Right. But
>> It's it's it's ironic in that the
market's locked.
You would have thought to unlock it, we
need housing prices to go down, but
because there's so little supply, what's
what's on supply, housing prices are up.
>> Yeah, I wouldn't have a PhD in it, but I
do economics undergrad, and law of
supply and demand is if a price goes up,
what what it's either excess demand or a
lack of supply. And I would argue
there's plenty of demand. We see it from
household formations. The problem is
lack of supply.
>> Correct.
>> So, what does that mean for Home Depot
and Lowe's to sort of transition it, you
know, from the market? I would say I
think the one area where we we do see
some growth
potentially is in pro. We still have an
aging population.
>> To find just so everybody knows, what's
pro?
>> Oh, the pro side of of home and pro.
>> Professional.
>> Professional, right? So, somebody
>> and buy stuff to to figure they got to
put in your to put in your house cuz you
hired.
>> Right. And and so
of a $500 billion market, roughly
40% of it would be pro
>> Mhm.
>> and 60% DIY. And Home Depot has done
something that I think is could be
transformative, which is starting 6, 7,
8 years ago, they started going after
the pro that wasn't going into their
store. So, they built distribution
centers. They started making
acquisitions. It's a controversial
topic. It's basically helped drag the
stock down to only 20 times what I think
are depressed earnings. So, the reason
we like Home Depot is actually the
investments they've been making to
expand the TAM to 1.2 trillion. That
when ultimately demand comes back, and
yes, you do have to believe that
ultimately we will have a, you know,
housing turnover in the US and
>> So, because they've expanded their TAM,
you like it because once it turns, they
will do very well.
>> I like that. Yes, I like the leverage
that they could have out of that both
from top line, but then also operating
profit and margin.
>> And what about Lowe's? They did not do
that?
>> Well, they they
they spent many years sort of fixing
their own core business and getting
their margins from 8% to 12, which is
the right thing to do. Remember, it's
run by Marvin Ellison and a bunch of
ex-Home Depot people. So, they were
basically running the playbook that Home
Depot ran 10, 15 years ago to fix the
business sort of bottom up and improve
profitability.
Uh but in the last 12 months, they've
sort of pivoted. They've I think they've
they've said that that they want to go
after a pro more aggressively. They've
made a couple acquisitions. They've
levered up to over three times debt to
EBITDA.
So they're not buying back stock the way
they used to
and they're basically doing what Home
Depot started doing six or seven years
ago. And so to me between the two I'd
rather just get the one that has the
better balance sheet, less leverage and
potentially more upside and is when
things turn.
>> Big box question.
What's the difference between the
business models of Walmart and Costco?
Or is there a business difference in the
business models?
>> There's a Yes, there's one fundamental
different one and that's that Costco
grew up as a
as a limited SKU membership model,
right? So I had to join to belong and
that meant you could carry just 4,000
stock keeping units.
>> Why does a membership model restrict a
SKU number of SKUs?
>> Well, if you want to stay cost
efficient.
>> Okay.
>> That's what you're doing. You I I would
say Costco looks at themselves from the
beginning as a commissioned buying agent
for their members. They're basically
taking, you know, now $65 from you to be
a member and saying, you know what? I'm
going to scour the world for the 4,000
best items but I'm never going to charge
you more than an 11% gross margin
markup. The rule is actually 15 but it
averages out to about 11 if you look
across the store.
>> Okay.
>> And I think that's what makes that
shocking value that that makes the
renewal rates 92% at Costco and really
creates a nice moat compared to Amazon
or Walmart. Yeah, Walmart started as a
as a discount store with 120,000 SKUs or
at least once it had a supercenter. So
again, they're just the broadest
assortment that Walmart has makes it a
very different model. The thing they do
have in common is a focus on driving
down costs to drive down price
consistently.
>> To take share.
>> To take share. Yes, that is the common
theme you will see between both of them.
Just doing it with a membership model
versus a a more broad general
merchandise retailer.
>> And let's just finish up with the auto
companies that you cover. What's going
on cuz it's of those stocks are down
>> Yeah.
>> huge.
>> A lot of them gotten hit hard this year.
I mean, what's going on is
>> Just tell Name some names and just like
what do they do?
>> Yeah, these they distribute auto parts
in the aftermarket. So, O'Reilly
Automotive, AutoZone, Genuine Parts,
Advance Auto Parts. These are the
companies that
you you see them if you go in as a
consumer I want to buy some Prestone
antifreeze and wiper blades
>> Right.
>> or a new battery.
But, a majority of that industry
actually goes through professionals. So,
in other words, I go to my garage and
the mechanic says, "Greg, you need new
brakes."
And they'll call up O'Reilly, get the
brakes, and get me my car back later in
the day.
>> Okay, so why have these stocks gone down
this year?
>> it basically they had a great year last
year. They were seen as a very good
tariff protected companies. So, it's so
as tariffs came in across all different
categories including new cars, that has
only extended the age that the existing
vehicle fleet has has has up to now 13
years old.
>> Right.
>> So, a lot of people said, "Well, if my
new car's going to cost more and I've
got a perfectly good operating old car,
why don't I just fix it up and make it
run for another year?" And it it goes
back to as a consumer across income
levels that has been stretched.
>> Right.
>> And so, they did a very good year last
year.
The tariff inflation generally passed
through and the concern the market has
is that as that as we cycle all that
tariff price hikes, the comps are just
going to decelerate from say 8% at
O'Reilly to four or five later in the
year. AutoZone, you know, potentially
down to 3%. happened is good companies,
the stocks are on sale now because of
the second derivative of their comp
store sales.
>> I got you. Okay. Uh what questions have
I not asked you guys?
>> Well, you had a question before for me
on energy costs. I think it's something
that we debate as a team every week. I
mean, I think this year started out we
spent so much time trying to figure out
where the tax cuts were going to help or
not help.
>> Right.
>> And frankly, they helped. But then when
the conflict broke out and gas prices
went up,
the refunds were basically went to the
gas tank.
>> Okay.
>> But they were big enough to cover that
pressure for the first couple months.
>> Okay.
>> And when the refunds just ended about a
month ago, that's when you started to
see some deceleration, I would say,
generally across the consumer. I don't
think it's a disaster. And in fact, with
the jobs growth that we've had, and this
is again a question, that's why I'm
answering this way, we get it every day,
five times a day.
I think the the healthy jobs numbers
mean that we're probably not going to
crack, that the consumer should get
through this. But that's the key thing
we're watching as to how this plays out,
not just from a macro standpoint, but
whether you want to buy auto parts, or
whether you want to buy
Walmart or Costco.
>> Okay.
Let's let's talk about Ralph Lauren,
which we've all shopped at
at some point in our lives.
>> Yes.
>> Um what's going on? Why are they doing
well?
>> We're going to see them tomorrow at our
conference, too. They're doing a
fantastic job. They That's an old brand
that has figured out how to connect with
the new consumer, and it's one of a very
few.
They took a look around a few years ago
and said, "You know what? There's too
much of this stuff on sale, there's too
much inventory, we're selling too much
to TJ Maxx, we're selling too much
through our factory outlets, we're
couponing too much, we we have no grip
on how much we're couponing on our
website. Let's clean this up." Our
founder is still alive.
He's His dream was always for this to be
a luxury company, or to aspire to be
one. I shouldn't say be a luxury
company, but to aspire to be one, and
get that on their way up aspirational
consumer who likes luxury brands.
>> Right.
>> And we somehow ended up down here in
this promotional
>> world.
>> morass, yeah. So, they came in 2018,
they really came in, CEO Patrice came
in, and really said, "Let's just start
slowly and methodically, unlike what
Nike did, slowly and methodically
taking off one or two days a year on
sale in the department stores, taking
out a little bit of this inventory that
would end up on sale.
And what we've seen, as you see in their
average unit price, their prices have
driven this they're up 60%
>> Wow.
>> since 2018. Part of that is
we made the brand more luxurious. We
have flagships on Madison Avenue,
Saint-Germain in Paris, Bond Street. So,
we've got these luxury assets. We can
say, "Look at us. We're doing this.
We're selling some things to luxury
people." So, we've got this aspirational
image to it. Let's slowly pull back on
how much stuff's on sale at Macy's, and
let's go slow
and just chip away and pull back on
stores we shouldn't be in slowly over
time. And as they've done that, it's
it's a nice little bit of calculus in
the average price, where you can raise
prices a little bit because you're more
luxurious. You can introduce products
that are at higher prices, so you can
mix the consumer higher. You can cross
off a little bit of bad guys called low
prices that end up on the discount rack
all the time. And you end up with this
really nice brand elevation story over
time. I mean, we asked these guys for
six or seven years in a row, "Do you
think the number of units you sell
this year will be positive to last
year?" And they just won't commit to it.
And I just don't think they care. I
think they'd rather
>> They don't They want to They want to
hold the brand.
>> Let's keep making this brand better and
better and appealing to the higher
income, cuz that's where that's where
all the spending power is. Let's focus
on marketing. They've doubled the amount
they spend on marketing as percent of
revenues. And they've really turned this
into from a discounted brand a couple
years ago into something that's really
aspirational and catches that consumer
who was a little exhausted with how much
the luxury brands were raising prices.
They You know, they sound a lot like
what
uh even worse than what Dave was talking
about, some of the abuses the luxury
brands took during COVID. Um and then
you look below that, you got this Ralph
Lauren who's pretty darn good product
for multiples cheaper than what you get
at Louis Vuitton and things like that.
They look pretty darn good to the right
customer, and they somehow connected it
to the young customer, too, with some
social media chops, everything like
that. So, you've got all these things
firing at once.
Um it's been one of very few old brands
who's not sitting there scratching their
head saying, "How do I figure out Gen
Z?" They figured it out.
>> Any thoughts about Ralph Lauren and the
coffee? You know, we So, we live on
on the Upper East Side and and
every week or so I'm walking past Ralph
Lauren just because I'm walking around
the neighborhood, and there's a line
around the block for the coffee, which
kind of shocks me. But, what what what
what do you think that means?
>> They also figured out that you don't
want to just leave let your brand the
impression your consumer has of the
brand
live and die on the shelf.
There's some product on the shelf. Let's
bring this thing to life. Ralph has
always sold this aspirational lifestyle.
He's got a ranch out west that he's got
a line of westerns. Let's bring this to
life in some 3D experiences, right? So,
they they launched a Polo Bar, and a lot
Ralph's got this great network of
celebrities. So, if you want to go in
there, you're if you can get in, you
will see celebrities in there. It's this
really cool vibe.
>> I have managed to get in there a few
times.
>> Yeah. That's what I was saying.
>> that we were talking about a few minutes
ago. Yeah, food's good. Then a couple
minutes ago we were talking about how
this was a discount
>> discount brand. Now we're talking about
how there's celebrities trying to get in
to hang out at the at the Polo Bar. And
then they added a few Ralph's uh coffee
shops. They added in Paris. They added
in London. They added it on
>> 72nd
>> 72nd Street. Usually I'll tell you when
a company tells you they're doing
something that's not the core of the
business, ignore it or run for your
life, one of the two. They've actually
turned just a little bit of a cool vibe
like that into bringing in consumers in
a three-dimensional way.
>> All right, Dave, let's just finish up on
some charts. The Polo chart looks like
death. The the uh Starbucks chart looks
look okay.
>> what do what what do you think?
>> What's happening there? Uh in the case
of Starbucks, you're seeing that stock
bounce around between 105 and 95. And
right now it's at the lower end of that
recent range. What's hurting it is the
valuation and the fact that
>> the P/E multiple is very high.
>> P/E multiple is high, and they people
are need to see the earnings flow
through. We We talked about it before.
We need to be able to dream that that
flow through dream okay, will really get
earnings going to make it worth my
while. The comps have already showed up.
We need to get maybe a little sense and
confidence of the durability of the
comps, which I think will come through.
But, what quarter am I going to start to
really see the business model is not
very clear. It's not a It's pretty much
an opaque uh
you know, store up an expense line.
People need to see this flow through to
really believe that the leverage is
there. We just haven't seen it yet.
There's been a lot of investment without
the earnings. Uh in the case of
Chipotle, I think the stock is actually
arguably is It's acted badly, but it is
beginning to stabilize and maybe poised
to kind of climb from here. The key with
this one is
it is really about the marketing. The
There's going to be incremental pricing.
There's going to be new product news.
They've really done the old favorites,
brought back old favorites, and they're
putting in new equipment, which has is
helping their throughput. It's adding
two to four points of comp to where
their stores that have gotten it.
They've done 600 stores. They'll be up
to 2,000 or half the base by the end of
the year. Their pricing, they've been
underpricing inflation for now 2 years
running. We're up 18 months, but it'll
be 2 years by the end of the year. We'll
be up to 3% pricing, and it looks like
they're going to have some pricing power
going into the next year when they've
had will have had triple the innovation
to pipeline tested.
And new loyalty program, new AI digital
marketing, a new head of marketing
that's going to have new type of copy.
There's a lot of reasons to like it. It
I It feels like you're maybe not in a
rush.
Most people But, we're kind of close.
We're within one or two quarters on this
one.
>> I'm just listening to those guys. So, I
actually think the um
Amazon, Costco, and Walmart are 24% of
US retail sales.
>> 24%.
>> Yeah.
>> Okay.
>> And the biggest thing going on between
them, I would say, has been Walmart's
whether it's the AI investment, but
really we call it the flywheel, them
driving the Walmart Plus membership.
And I think that's probably I end up
talking about that more, and I'm not
sure how to weave it into the discussion
we're having before, but like
you know, that is
and when we will look at Amazon,
Walmart, and Costco battling each other
as to who's the bigger winner over time,
I I don't I
that's what I get asked all the time,
and I just think Walmart Plus membership
might be about to take off. It might hit
an S-curve.
>> And why do you think it could be about
to take off?
>> Uh because we have a value-focused
consumer, right? Uh that's trying to
find that extra dollar in their budget.
And if you could get the same product
and get it delivered
fast and conveniently
>> [laughter]
>> in an hour. And And we're to the point
now that 80% of US households can do
that.
Why wouldn't you do that? I think the US
consumer has proven to be, in my
opinion, very rational when they're
talking about their own household. They
might We might be collectively
irrational, but when it's coming up with
our own household budgets, we usually do
tend to work to it. And I just think
that's an area that that, you know, we
could be seeing um
if Walmart collects all the data, it's
going back to sort of these companies,
you know, if they have the data to know
which new innovative brands can break
into the north side of Dallas,
right? Or in the in Westchester County.
>> Right.
>> Uh to me, that's where they can start to
look at Amazon's $70 ad business and go,
"Huh, our advertising business is only 6
billion. Maybe ours should be 12."
>> Okay.
>> And And then they can reinvest that in
price or not, or just take profits.
Anyway, that's my
>> Got it. Guys, that was great.
>> great.
>> Let's do this again, maybe in 6 months.
And we're back. So, I think pretty
universally between the three of um you
know, they cover low-end, middle-end,
high-end consumer. The low end is
definitely suffering. High end is still
doing well, but what I thought was most
interesting was that the middle is
starting to struggle. And so, companies
like Walmart are actually
doing extremely well because all of the
sudden they're getting consumers that
they never would have gotten in the
past. It's good for Walmart. It's not a
great sign for the consumer overall.
That's how it's sort of shaking out
right now. In terms of the groups, we
start started with Michael who covers
department stores and specialty retail.
Lululemon is it's a disaster. Gap is
doing well at Gap, but it's having
trouble at Old Navy. Nike really messed
up by doing do-it-yourself
sales directly to the consumer. They did
it too rapidly, and the competition
really came in very very hard. Nike has
lost tremendous mojo. Their competition
is much stronger than it's ever been.
They're having trouble turning it
around. I didn't get the impression from
Michael that he he thinks that Nike is
close yet to really turning the story
around. With respect to food,
restaurants, the low end is doing
poorly. So, that would be McDonald's,
pizza companies. High end like Texas
Roadhouse is doing well. What I thought
was the most interesting was the the
food companies like Smucker's and
Kellogg's and Kraft Heinz and Campbell.
It sounds like it's terrible. What's
basically happening is these traditional
companies, they skew very heavily
towards
not protein.
And protein is where the consumer wants
to be given GLP-1. But, even within
their own categories, they're getting
hurt because, you know, take for example
cereal like Fruit Loops. Consumers don't
want that. They want much healthier
granola, etc. And so the traditional
food companies are having terrible
difficulty. No end in sight to their
problems. These are stocks that I would
just stay away from.
And then finally, we talked to Greg
Melich about big box retailers, Home
Depot and Lowe's we started with.
Doesn't sound like there's much to do
there because the housing market is just
locked. Too many consumers have 3 and
1/2 and lower percent mortgages. Housing
sales remain terrible. And now Home
Depot has made major investments in the
pro side. So if the housing market ever
came back, Home Depot would do really
well. I just don't get the impression
the housing market's coming back anytime
soon. And then we finished up with
Walmart, which is doing extremely well
because the middle consumer is is
digging down towards
towards um Walmart, trading down. And it
also sounds like Walmart has the ability
now to deliver anything to anyone that
day, which nobody else seems to have.
And so the Walmart club he thinks is
about to take off. And that's where we
ended with a very big positive story
about Walmart. See you soon.
>> [music]
>> This podcast is for informational
purposes only and does not constitute
investment advice. The host and guests
may hold positions in stocks [music]
discussed. Opinions expressed are their
own and not recommendations. Please do
your own due diligence and consult a
licensed financial advisor before making
any investment decisions. [music]
>> [music]
>> Oh, oh.
>> [music]
>> Oh, oh.
>> [music]
>> Oh, oh.
>> [music]
Ask follow-up questions or revisit key timestamps.
Steve Eisman brings together three analysts from Evercore—Michael Binetti, David Palmer, and Greg Melich—to conduct a deep dive into the health of the American consumer across various sectors. The discussion highlights a K-shaped economy, where the low-end consumer is struggling due to inflation and price shocks, the high-end remains resilient, and the middle-income consumer is beginning to show signs of stress and trade-down behavior. The analysts offer insights into various retail, restaurant, and consumer goods companies, noting struggles at retailers like Nike and Lululemon, the challenging landscape for legacy food companies, and the competitive dominance of big-box retailers like Walmart. AI's early-stage potential, housing market constraints, and the impact of health trends like GLP-1s are also analyzed as significant drivers of current market dynamics.
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