How a bin store became the heart of a small town
172 segments
Okay, so the the business model is
returns. Every store, every place that
you can purchase something, they have
returns and they
most time do not put those returns back
out on the floor. They throw them in a
big big box
that used to go to a dump or, you know,
garbage refuse. Now they sell those to
people like myself that um
turn them into low-cost options for
people.
>> And why did you why did you think Sharon
this was an opportunity
for your community specifically?
>> Well, my husband and I looked for a
place to open our store and we kept
being drawn back to Trenton. Um
Something was just drawing us there.
Once we got into Trenton, into the
community, we understood why we were we
were called there.
There was a need,
a place to shop. They needed a place to
buy clothes, affordable clothing, just
affordable items period.
It's a a quaint small town
um
with a big and they did at that time
have a big need.
>> How did economic conditions affect
demand Sharon? Like I'm just curious,
did you for example see more see more
demand when when inflation for instance
was a lot higher?
>> Oh, absolutely. Absolutely.
Several people from different
backgrounds, different
financial genres um
shopped with us during Christmas, during
holidays, for birthdays. Um
everybody that you see that you think
might be, you know,
well-to-do may just be living paycheck
to paycheck and our store gives
everybody or gave everybody an outlet to
to shop.
>> Who was um your typical customer Sharon?
Was there a typical customer? You know,
was it was it more likely to be men,
women, young, old, singles, couples,
families?
>> There was no typical. Uh everybody,
young, old, male, female,
uh kids, adults,
um
it was just everybody. We served
everybody. And if you um
if you see the movie, you'll see the
people coming in and out of the store,
they're all walks of life.
>> What were Sharon, I'm curious, some of
the biggest challenges to running the
bin store?
>> One of the biggest challenges that we
ran into is we opened in February of
2020.
Uh actually, we opened on Valentine's
Day in 2020 and COVID reared its ugly
head. Since we were not a necessity
store, we had to close.
Uh close a fledgling business.
Um I think for 60 days we we had to
close. That was a challenge. But our
customers, when we did open back up,
were waiting. We would literally have
lines outside our store because of our
business model.
Uh we had tables full, I think 12 tables
full of items uh for $5. And it could be
anything from a crop top to a kids toy.
Everything was $5.
>> How do you think um that store Sharon
addressed issues uh I'm thinking waste
issues or environmental issues that
surround returned goods?
>> I think that the bin store model um
saves billions
of tons of garbage a year.
Um
things that
they're they're perfectly fine. A lot of
them are brand new. Get returned for,
you know, somebody didn't want it,
somebody got it as a wedding gift and
it's not what they liked or or you know,
could use and that stuff gets returned
and it was going to a landfill and this
way those items are put back
back out into the market not into the
landfill and it also gives people that
maybe couldn't afford that before an
opportunity to have something nice.
>> It sounds like Sharon you were much more
sort of broadly focused on helping your
community
rather than making money yourself. Is
that fair?
>> That's pretty fair. The community
as a whole
was very important to us and still is.
We no longer have mom and pops. We sold
the store
to a friend of ours in in the same
community. Everything was kept you know,
in the community
with the same kind of servants heart
that we had, you know, community first.
We supported the schools and we
supported you know, churches and local
other local businesses.
My philosophy was
well, I have a saying you can't outgive
God but everybody doesn't get on the
religious
aspect of it but
if you take care of your neighbors then
your neighbors take care of you.
>> Sharon as you mentioned there you've
moved on. You started a new business
now. Tell us about that.
>> Okay, so we left there and we we started
a food truck.
I I don't know where we came up with
that idea exactly but we left the store.
The bin store was our heart. Like we we
loved our community. We loved the people
but
we have children at our advanced age. We
still had children in high school and
they were getting to the point where
they had sporting events and school
functions that were important for us to
get to because you know, it was high
school. they were you know, on their way
out. And we didn't want to miss all of
those events, so that was our reasoning
for selling the store. The food truck
seemed more like we could work it around
uh
our schedule and our goals for our
children.
>> And what food are you selling at food
truck, Sharon?
>> Um
my husband makes the best Philly
cheesesteak ever.
Uh we've even had people from Philly
tell us that, so
uh we do um short order type stuff,
hamburgers, uh Philly cheesesteaks. We
also offer
homemade breakfast bis- we make homemade
biscuits and, you know, cooked to order
eggs and things like that. Um
which is kind of uncommon for a food
truck to have homemade biscuits, but
that's just something, you know, we
if we do something, we try to do the
best
uh
at what we're going to offer.
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This video features an interview with Sharon, who shares the story behind her successful 'bin store' business model in Trenton. By purchasing returned goods that would otherwise be sent to landfills, Sharon provided affordable options to her community, addressing both environmental concerns and the economic needs of local residents. Despite challenges like the COVID-19 pandemic, the store thrived until Sharon eventually sold it to focus on supporting her children's activities, transitioning to a new venture as a food truck owner.
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